$24.00 when purchased online
Target Online store #3991
About this item
Highlights
- 1 billion bonds in every bottle to fight damage
- Repairs damage and strengthens hair from within
- Reduces breakage and split ends
- Suitable for color-treated and highlighted hair
- Free from sulfates, parabens and mineral oil
Description
1 billion bonds in every bottle to fight damage! Restore hair strength and repair damage with Matrix Instacure Build-A-Bond Mighty Bonds Shampoo, formulated with citric acid to strengthen hair from within and squalane to soften and smooth the outside. Provides 8x stronger and 94% smoother hair* (*System of Instacure Build-A-Bond Shampoo, Conditioner, Mask & Balm vs non-conditioning shampoo)
How To Use:
Apply on wet hair. Lather and rinse thoroughly. Follow with the Mighty Care Conditioner or the Instant Revival Liquid Mask.
How To Use:
Apply on wet hair. Lather and rinse thoroughly. Follow with the Mighty Care Conditioner or the Instant Revival Liquid Mask.
Hair Type: All Hair Types
Product Form: Liquid
Beauty Purpose: Smoothing, Strengthening, Damage Repair, Softening
Net weight: 10.1 fl oz (US)
TCIN: 94708465
UPC: 884486527011
Item Number (DPCI): 342-03-7757
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.69 inches length x 1.81 inches width x 6.86 inches height
Estimated ship weight: 0.794 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.6 out of 5 stars with 342 reviews
Not worth it
1 out of 5 stars
Spammy - 3 months ago
originally posted on http://www.ulta.com

I love the food for soft products so I thought I'd try this but i HATED it. I used it two different times but both times my hair felt abcs looked greasy and there was a sticky build up on the top of my head.
Stripped toner
1 out of 5 stars
Kandi - 4 months ago
originally posted on http://www.ulta.com

I got this shampoo thinking it would help my color last- instead it stripped my tomer. I have brown hair wirh blonde highlights and all my blonde turned brassy after 2 washes. I noticed it and my hairdresser immediately retoned me. Not thinking I used it again and sure enough there the brass was again. Ive gifted it to my mother in law hoping she has better luck.
Immediate Results
5 out of 5 stars
DJ - 6 months ago
originally posted on http://www.ulta.com

I have been raving about this shampoo since I first used it. I get routine blonding done and my hair is always dry and frizzy if I don't tame is with products and blow dry it. I can never just let it air dry or it will look horrid. First impression. It doesn't smell nice, it doesn't smell bad either but the smell is more chemical. The shampoo is very thick and lathers well. I did also pair it with the matching conditioner. I can just brush my hair after washing it and let it air dry and my hair looks fabulous. It's so soft and shiny. it looks and feels so healthy. I was shocked. My hair does in fact look 70% better. I scoffed at the statement when I read it but they're not kidding. I was previously using Redkin Super Soft and this out performed it by leagues. Im obsessed with this product.
Possible sun burn?
1 out of 5 stars
dLo - 8 months ago
originally posted on http://www.ulta.com

Just got this and tried for the first time. First thing - the smell...it smells like developer. Then I read the back of the bottle (I purchased it online ) ..it says possible sun burn and to use protective clothing ....ummm ...So returning
Perfect for dehydrated and damaged hair!
5 out of 5 stars
LadyJAEZC - 8 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I really loved this shampoo and conditioner set! I don't think it's appropriate for those with thin or oily hair however. The smell is terrific and it leaves your hair super shiny though!
Speechless
5 out of 5 stars
Amber - 8 months ago
originally posted on http://www.ulta.com

Wow is all I have to say. This stuff turnee my dry, unruly, overdue for a haircut, hard to brush hair into smooth like butter after one use. Will be purchasing this with the conditioner again.
Dont do it
2 out of 5 stars
Laly - 8 months ago
originally posted on http://www.ulta.com

The product made my hair more dry, listen i love MATRIX their products are affordable but this shampoo was not it for me . I usually stick with food for soft and original insta cure stick to those dont change it up.
I will not buy again.
2 out of 5 stars
Christy - 8 months ago
originally posted on http://www.ulta.com

I have colored hair with hi-lights and this shampoo has made my hair so unbelievably dry. This is the worst shampoo by matrix I've ever used. I wish they would return the unbreak my blonde.
Life saving shampoo
5 out of 5 stars
Ivy S - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] Omg. My hair is completely new. I had color damage, heat damage and super dull hair. After using this shampoo my hair is alive. What a resurrection. I'll never use a different shampoo ever again.
100
5 out of 5 stars
Cat - 9 months ago
originally posted on http://www.ulta.com

I've been a fan of Matrix products for the past few years. Even when i try other brands, I always go back to Matrix. Food for Soft is my favorite line-I look for shampoo and deep conditioners that help with frizz, shine and softness and thats what that line has always provided help with. Ive been using the new Instacure and love it. It seems to produce even better results than the Food for Soft which i was already satisfied and pleased with when it came to the areas i struggle with, ESPECIALLY frizz. Definitely will stick with Instacure for a while until they come out with a new line to try.
Not Good
1 out of 5 stars
Suzy Q - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I would definitely stay away from this shampoo it dried my hair out made it very full and lifeless I have never used anything that did what this shampoo did
I love this product
3 out of 5 stars
Cassie - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I love how soft this product makes my hair. I have been using this for a month and it makes my hair so smooth and conditioned.
I love this shampoo
5 out of 5 stars
Shampoo - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] This shampoo is amazing. It is thick enough where you don't need a lot and will last you a long time. It also smells amazing and makes my hair nice and soft
Instant Strength and Softness – A Must-Try Shampoo!
5 out of 5 stars
Sdiamond - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I recently tried the Instacure Build a Bond Shampoo, and I'm genuinely impressed with how it performed. My hair tends to be on the dry and brittle side, so I was excited to see if this shampoo could help strengthen it. From the first use, my hair felt noticeably softer and more manageable, without any of that weighed-down feeling you sometimes get with bonding shampoos. The formula is gentle but effective—it left my scalp feeling clean, but not stripped of its natural oils. Plus, I noticed less breakage after just a couple of washes, which is a huge win for me. The scent is light and pleasant, not overpowering, and the lather is rich without needing to use a ton of product. Overall, I'd highly recommend this shampoo to anyone looking to repair and strengthen their hair while keeping it soft and healthy.
I have a favorite finally!!!
5 out of 5 stars
Astariel - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I absolutely love this combo and for once I think I will have a high end shampoo and conditioner set permanently!
I'm not too happy with it
2 out of 5 stars
Jessilynn613 - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I was so excited to try this shampoo and conditioner from Matrix, but it was kinda disappointing. It made my hair really greasy looking. I tried using less conditioner the 2nd time I used it and still had the same outcome.
WoW hair!
5 out of 5 stars
oh2themax - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] oh wow the Instacure build a bond shampoo and conditioner is really helping my dry damaged hair. It's brought new life to my tired locks with an incredible shine. It's too soon to see if it's going to help with my breakage issues but it's cured my lifeless sad lack of shine problems so that's a HUGE WIN! woohoo!
Average Shampoo
3 out of 5 stars
Caroline H - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I had high hopes for this product as Matrix is a well known salon brand and I have used their products in the past however this was my first time using the Instacure Build A Bond line. I have medium length color treated hair that I would say at the time was pretty damaged. The shampoo comes in a colorful and bright bottle that is clearly marked with the major ingredients Citric Acid and Squalane. I do not recall ever seeing citric acid as a notable ingredient in hair care before so was curious to see how it worked out. One thing I did note was the warning about sunlight and a possible interaction with citric acid. The smell and appearance is pleasant and it lathered well and rinsed out well. I didn't notice anything different about my hair while in the shower, it felt as it always has. I continued use for roughly 3 weeks and my hair didn't noticeably change for better or worse.
Must try
5 out of 5 stars
Karenann - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I have dry damaged hair due to excessive bleaching (I have blue hair). It is hard to find a good shampoo/conditioner combo that won't make my hair greasy or look flat, or make it crazy frizzy. I started washing my hair with this right away and saw a huge difference right away. My hair feels and looks softer and fuller than ever. In fact my mom started using it and her hair has never looked better. The scent is light and clean.. it doesn't tangle your hair in knots.. very good product and will definitely be buying it again.
This shampoo surprised me
5 out of 5 stars
Chrissy - 9 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] Thank you, BzzAgent for sending me Instacure Build a Bond Shampoo & Conditioner to try for free in exchange for an honest review. I used it for a few weeks and while I cannot share any long-term results yet, overall I am quite impressed. I have very fine, wavy hair and I usually struggle with finding a good shampoo that doesn't make my hair fall. Shampoo is easy to distribute through my hair and it left it feeling clean and super soft, which is a big plus for me. The hydration it provides is fantastic; my hair feels incredibly soft and nourished without any greasiness. It is not scent-free, but the scent is pleasent and not overpowering. I've noticed some improvement in my hair's strength and shine, which is great! However, I wouldn't say it's a miracle product—it's solid but not life-changing.