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Maui Moisture Heal & Hydrate + Shea Butter Shampoo for Tight Curly Hair - 13 fl oz: Paraben-Free, Sulfate-Free, Vegan, Liquid Shampoo - 2 of 4Maui Moisture Heal & Hydrate + Shea Butter Shampoo for Tight Curly Hair - 13 fl oz: Paraben-Free, Sulfate-Free, Vegan, Liquid Shampoo - 3 of 4Maui Moisture Heal & Hydrate + Shea Butter Shampoo for Tight Curly Hair - 13 fl oz: Paraben-Free, Sulfate-Free, Vegan, Liquid Shampoo - 4 of 4
Maui Moisture Heal & Hydrate + Shea Butter Shampoo for Tight Curly Hair - 13 fl oz: Paraben-Free, Sulfate-Free, Vegan, Liquid Shampoo - 1 of 4

Maui Moisture Heal & Hydrate + Shea Butter Shampoo for Tight Curly Hair - 13 fl oz: Paraben-Free, Sulfate-Free, Vegan, Liquid Shampoo

$6.99 ($0.54/fluid ounce)See 2 deals for this item

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About this item

Highlights

  • Maui Moisture Heal & Hydrate + Shea Butter Shampoo ideal for curly & coily hair softens, quenches & revives dry, damaged curls
  • Reviving shampoo with creamy shea butter, coconut oil & macadamia oil helps nourish curls leaving them soft & moisturized with a healthy-looking glow
  • Hair shampoo features a fresh citrus, melon & shea butter scent & a unique blend with aloe vera & coconut water to moisturize curls
  • Hydrating shampoo is formulated without mineral oil, silicones, parabens, gluten, SLS, sulfated surfactants, synthetic dyes & ALES
  • Ideal for curly & coily hair, this hydrating formula is safe for color-treated hair & suitable for daily use on curls with balanced to coarse texture
  • Apply deeply hydrating shea butter shampoo generously to wet hair, massage into a lather through to the ends & rinse
  • Follow up Maui Moisture Heal & Hydrate + Shea Butter Conditioner and the rest of the Heal & Hydrate routine for your best curls yet
  • You can feel good knowing that this hydrating shampoo is vegan & not tested on animals

Description

Not all moisture is the same! Deeply quench dry, damaged hair & help revive curls with Maui Moisture Heal & Hydrate + Shea Butter Shampoo. The ultra-nourishing formula of this shampoo for damaged curls helps hydrate, leaving curls feeling soft & touchable with a healthy-looking glow. You can feel good knowing that this hydrating shampoo is vegan & not tested on animals & is formulated without mineral oil, silicones, parabens, gluten, SLS, sulfated surfactants, synthetic dyes & ALES. Ideal for curly & coily hair, this moisturizing shampoo made with 100% aloe vera as the first ingredient is suitable for daily use on curls that are balanced to coarse in texture while also being safe for use on color-treated hair. Featuring an exotic scent of fresh citrus, melon & shea butter, the rich nourishing formula of the curly hair shampoo contains creamy shea butter, rich coconut oil & macadamia oil. This deeply hydrating hair shampoo is suitable for daily use on curly and coily hair & is safe for use on color-treated hair. To use, apply shampoo generously to wet hair, massage into a lather through to the ends & rinse. Follow up Maui Moisture Heal & Hydrate + Shea Butter Conditioner and the rest of the Heal & Hydrate routine for your best curls yet!
Scent: Shea
Hair Type: Curly, Dry
Health Facts: Sulfate-Free, Dye-Free, Vegan, Aluminum-Free, Paraben-Free
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Beauty Purpose: Nourishing, Deep Hydration, Moisturizing
Net weight: 13 fl oz (US)
TCIN: 51069290
UPC: 022796188113
Item Number (DPCI): 063-00-3263
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

aloe barbandensis leaf juice, water (aqua), sodium c14-16 olefin sulfonate, cocamidopropyl betaine, citric acid, glycol distearate, coco-glucoside, butyrospermum parkii (shea) butter, macadamia ternifolia seed oil, cocos nucifera (coconut) water, cocos nucifera (coconut) oil, polyquaternium-10, polyquaternium-6, acrylates crosspolymer-4, laureth-4, peg 150 pentaerythrityl tetrastearate, ppg-2 hydroxyethyl cocamide, guar hydroxypropyltrimonium chloride, sodium hydroxide, sodium citrate, hexylene glycol, sodium benzoate, fragrance (parfum).

Shipping details

Estimated ship dimensions: 7.24 inches length x 2.44 inches width x 2.08 inches height
Estimated ship weight: 0.96 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does this shampoo lather? If yes, is it a heavy lather, average lather, or very little to none? I can only use shampoos that have little to no lather. My scalp is severely sensitive.

submitted by TabbyRos - 9 years ago

  • A: Hi there! This shampoo does lather. :)

    submitted byBrand Answers Squad - 6 years ago
    Brand expert

  • A: It does not lather. I have tried with this shampoo, multiple times, and it never suds up like previous shampoos I have used.

    submitted byRachel - 4 years ago

  • A: It usually takes almost a palm size amount to get it to lather a lot so I would assume that using a teaspoon size wouldn't lather as much.

    submitted bymony1983 - 9 years ago

Q: Is this product color safe?

submitted by Patrish - 11 months ago

  • A: Yes this product is Color Safe.

    submitted byBrand Answers Squad - 11 months ago
    Brand expert

  • A: Yes this product is Color Safe.

    submitted byKenvue - 11 months ago
    Brand expert

Q: Is this shampoo suitable for color-treated hair?

submitted by AI Shopping Assistant - 2 months ago

  • A: Yes, it is safe for use on color-treated hair.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What is the primary moisturizing ingredient in the shampoo?

submitted by AI Shopping Assistant - 2 months ago

  • A: The shampoo features creamy shea butter as its primary moisturizing ingredient.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What hair types is this shampoo suitable for?

submitted by AI Shopping Assistant - 2 months ago

  • A: This shampoo is suitable for all hair types, especially dry and curly hair.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: How should the shampoo be applied for best results?

submitted by AI Shopping Assistant - 2 months ago

  • A: Apply generously to wet hair, massage into a lather, then rinse thoroughly.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: Does the shampoo contain any harmful chemicals?

submitted by AI Shopping Assistant - 2 months ago

  • A: No, it is formulated without silicones, parabens, and sulfates.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated
See all questions (7)

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Guests are saying

This shampoo is celebrated for its delightful tropical scent and nourishing properties, making it a favorite among guests with various hair types. Many appreciate its ability to leave hair feeling soft, shiny, and manageable, while some find it particularly effective for dry or curly hair. However, a few guests noted that it may not suit all hair types, especially those prone to greasiness. Overall, it offers a luxurious experience with its rich texture and appealing packaging.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 4114 reviews
    effectiveness: 2.79 out of 5
    quality: 2.89 out of 5
    value: 2.85 out of 5
    43% would recommend
    112 recommendations
    3 out of 5 stars
    27 April, 2026
    originally posted on influenster.com
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    Decent, wouldn’t buy again.

    Its a decent product, does not do crazy things but is decently effective. It does not do much with super curly detangling but after rinsing hair feels softer. Does not completely repair but is good for the value and price!
    SandraG
    Did you find this review helpful?
    5 out of 5 stars
    22 April, 2026
    originally posted on influenster.com
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    Delicious aroma and soft hair.

    Love the smell of this shampoo and leaves my hair super soft. It gives my hair a healthy look. I will certainly use this one again. Postscript not attached photos why you already throw the bottle
    SulayG
    Did you find this review helpful?
    4 out of 5 stars
    22 April, 2026
    originally posted on influenster.com
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    Really good product !!!

    These shampoo has been a life changer for me, as it helps repair damaged hair and leave it with a softer appearance. It help most hair types to strengthen their roots.
    RominaA
    Did you find this review helpful?
    5 out of 5 stars
    15 April, 2026
    originally posted on influenster.com
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    Smells great

    In love with this product i Always buy it. Consistency is everything and the feels is super smooth. I lather it out and smooths my hair up in seconds. The smell is amazing and the texture is perfect for my hair. No drying on my hair it just leaves it very moisturized.
    KimberlyA
    Did you find this review helpful?
    3 out of 5 stars
    8 April, 2026
    originally posted on influenster.com
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    Great - but not for thin hair

    This shampoo had a great smell and made my hair very soft. It also gave my hair a beautiful shine, but after about an hour it looks greasy on thin hair.
    GabbyE
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    3 April, 2026
    originally posted on influenster.com
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    A bummer

    I used this product for a while and unfortunately it didn’t help my hair. For a hydrating conditioner my hair felt drier every time I used it. Left my hair almost feeling like straw. It smells great but just didn’t work my 3c/4a hair type.
    EssenceC
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    2 April, 2026
    originally posted on influenster.com
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    Great daily use

    I use this whenever money is tight, and its wonderful. It left my hair shiny, soft, and frizz free, without any buildup! Rinses great, lathers great, a+ from me!
    ToriH
    Did you find this review helpful?
    3 out of 5 stars
    25 March, 2026
    originally posted on influenster.com
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    Awesome scent

    This smells amazing and the scent stayed in my hair for a long time. I don’t think it really added much moisture to my hair but it did a good job controlling grease.
    BrittanyB
    Did you find this review helpful?
    5 out of 5 stars
    22 March, 2026
    originally posted on influenster.com
    Image

    rich soft and hydrating fir ur curly hair

    this one has been a game changer for me. the shea butter formula feels real rich every walk leaves my curls fresh and curly. they hydrate and revive my hair. smooth lather and feel so clean too. amazing it feels. i think whole family started to love this one after the first use.
    VenkataK
    Did you find this review helpful?
    5 out of 5 stars
    18 March, 2026
    originally posted on influenster.com
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    Don't ever run out of it!

    Maui shampoos are amazing! They have quality ingredients, great scents and leave my hair soft, manageable, clean and smelling so fresh and nice
    HaroldW
    Did you find this review helpful?
    1 out of 5 stars
    17 March, 2026
    originally posted on influenster.com
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    Brittle Hair and Dandruff😒

    This shampoo was horrible. When I used it it completely dried out my hair and gave me dandruff. I wish I liked it but the only thing that was good was the scent. 😭
    AriannaZ
    Did you find this review helpful?
    5 out of 5 stars
    14 March, 2026
    originally posted on influenster.com
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    Leaves hair smelling and feeling good

    I’ve used this is the past and it leaves my hair feeling soft and smooth. Not only that but it smells pretty good and leaves my hair smelling good for quite a while.
    DestinyT
    Did you find this review helpful?
    4 out of 5 stars
    28 February, 2026
    originally posted on influenster.com
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    Great product

    I love this shampoo! I bought it because my hair seemed so dry and damaged and this made it feel so soft. The smell is heavenly and I like the way it lathers good.I only wash my hair once a week and the soft feeling lasts a long time.
    AprilS
    Did you find this review helpful?
    5 out of 5 stars
    27 February, 2026
    originally posted on influenster.com
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    Great value for a wonderful shampoo

    Love this shampoo. Makes my hair so soft and shinny. Nice thick texture not too runny and smells amazing. My daughter loves using it as well and with the ingredients I feel comfortable letting her use it instead of a kids shampoo.
    CarolineB
    Did you find this review helpful?
    4 out of 5 stars
    19 February, 2026
    originally posted on influenster.com
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    It’s shampoo

    Not my favorite scent but it lathers well and my hair feels clean and moisturized for a little while after I use it. Rinses out well. I don’t think it’s a miracle shampoo for damage or shine for my hair type but I do like it and will use it if it’s there.
    AlishaL
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    19 February, 2026
    originally posted on influenster.com
    Image

    Maui moisture has made my hair healthier and stron

    I LOVE MAUI!! I have been using this for 3 1/2 years now and my hair has never been healthier and happier. It gives my hair strength, makes the texture very soft and the SCENT uhhhg it makes my hair smell so good. I don’t know what magic making ingredient thy put in this that’s different from the other but imma tell you now….if you are trying to be on a healthy hair journey…..MAUI MOISTURE is your girl!!
    CynthiaT
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    17 February, 2026
    originally posted on influenster.com
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    Amazing conditioner for shine and softness

    This is one of my favorite conditioners. It makes my hair so soft and shiny. The smells is delicious and the shea butter makes the hair so easy to detangle just make sure to not exceed or put it in the scalp because can make your hair a little greasy at the other day if you have oily hair.
    ElianysJ
    Did you find this review helpful?
    5 out of 5 stars
    9 February, 2026
    originally posted on influenster.com
    Image

    Love the smell

    Good shampoo smells good easy to rinse not irritating i wish it was bigger size, easy use bottle Recommend it, really good quality shampoo!!!! !
    Komila I
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    9 February, 2026
    originally posted on influenster.com
    Image

    Nice slip!

    I have super dry hair and like to have products that add as much moisture as possible. This product was pretty good and smells good. It gets my scalp pretty clean and helps with the detangling process. I think my only issue is the bottle container. I wish it was a pump.
    Thamare H
    Did you find this review helpful?
    5 out of 5 stars
    8 February, 2026
    originally posted on influenster.com
    Image

    Love this!

    My favorite shampoo! My curly hair is very dry and this helps so much, giving my hair lots of hydration. The scent is pleasant and fresh. Helps to detangle my hair in the mornings and helps with breakage.
    Jenna C
    1 guest found this review helpful. Did you?

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