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Maybelline Expert Wear Eyeshadow
$4.71 reg $6.29
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Ends Monday save $1.58 (25% off)In Stock
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At a glance
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About this item
Highlights
- Iconic and creamy color in every shade without fading and flaking
- These creamy eyeshadows glide onto the eyelids for a smooth and crease-free finish
- Formulated with super saturated colors for incredible wear that lasts up to 14 hours
- Wear each shade alone or mix and match colors
Description
Long-wear color goes everyday glam with Expert Wear Eyeshadow Monos. Get up to 14 hours of highly-pigmented color intensity with no fading and flaking. Ophthalmologist tested. Contact lens safe.
Packaging May Vary
Step 1. Sweep color on the eyelid. Step 2. Wear alone or mix and match colors.
Not Applicable
Packaging May Vary
Step 1. Sweep color on the eyelid. Step 2. Wear alone or mix and match colors.
Not Applicable
Suggested Age: 13 Years and Up
Color Palette: Dark Tones
Product Form: Pressed Powder
Beauty Purpose: Brightening, Blending
Net weight: .08 Ounces
TCIN: 51168647
UPC: 041554492712
Item Number (DPCI): 052-07-1235
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
"g3311 2 ingredientstalctriisostearinhydrogenated polydecenemagnesium stearatesynthetic waxcalcium sodium borosilicatesynthetic fluorphlogopitehdi/trimethylol hexyllactone crosspolymercaprylyl glycolsilicacalcium aluminum borosilicatealuminaperlitetin oxidemagnesium silicate[+/- may contain / peut contenirmicaci 77891 / titanium dioxideci 77491, ci 77492, ci 77499 / iron oxidesci 77400 / bronze powderci 77007 / ultramarinesci 77742 / manganese violetci 77000 / aluminum powderci 75470 / carmineci 77163 / bismuth oxychlorideci 77510 / ferric ferrocyanideci 19140 / yellow 5 lakeci 77288 / chromium oxide greensci 42090 / blue 1 lakeci 77510 / ferric ammonium ferrocyanideci 77400 / copper powder]f.i.l. d172880/3"
Shipping details
Estimated ship dimensions: 1.62 inches length x 2.36 inches width x 0.55 inches height
Estimated ship weight: 0.005 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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$6.51 - $8.99
reg $8.69 - $11.99 Sale
4.3 out of 5 stars with 492 ratings
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Guests are saying
Maybelline eyeshadows are a popular choice among guests for their variety of colors and long-lasting wear. Many appreciate their versatility, using them for everything from everyday looks to special occasions. However, some guests have expressed concerns about packaging issues and the discontinuation of favorite shades. Overall, these eyeshadows are praised for their quality and affordability, making them a staple in many makeup routines.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.7 out of 5 stars with 573 reviews
easy to apply: 4.4 out of 5
easy to remove: 4.61 out of 5
long lasting: 4 out of 5
quality: 4.22 out of 5
value: 4.04 out of 5
87% would recommend
49 recommendations
1 out of 5 stars
15 November, 2025
originally posted on maybelline.com
No Applicator with the eyeshadow!
No applicator in the package. Very deceiving because the package covers this up, was unaware that I needed to buy an applicator!!
1 out of 5 stars
11 November, 2025
originally posted on maybelline.com
nothing to apply it with
no applicator in the package, but there was a slot for it. not sure if they are saving money by not giving one anymore. disappointed.
4 out of 5 stars
7 November, 2025
originally posted on maybelline.com
No applicator included
I like this eyeshadow but with my newest purchase, no applicator was included. Why?
3 out of 5 stars
7 October, 2025
originally posted on maybelline.com
Be prepared, applicator brush no longer included!
Been using the vanilla eye shadow for years. Not only has the price gone way up but they are no longer including the applicator brush. I thought it was a packaging error so I reached out to the company and was told it would no longer be included and I should use my finger to apply! Signed with lots of XOXOs Time to look for a new product
2 out of 5 stars
30 September, 2025
originally posted on maybelline.com
What happened to the applicators?
This is the only brand of shadow I can wear due to allergies. However, the last 5 shadows I bought were missing the applicator. What happened to the applicators? Will you send us free applicators to replace the missing ones? The packages were sealed and bought from 2 different stores. It would be a dirty trick if you have eliminated the applicator as a cost-cutting measure.
4 out of 5 stars
Thumbs up graphic, would recommend
18 August, 2025Verified purchase
- Skin tone: Light
- Hair color: Auburn
- Eye color: Blue
- Skin type: Combination
Great product, but missing applicator
I love this eyeshadow as it applies smoothly and evenly. BUT the last 2 times I’ve purchased it is missing the applicator.
2 out of 5 stars
11 August, 2025
originally posted on maybelline.com
No applicator
I purchased a new one not because I was out but because my existing stuff was so old. Now I have new shadow but no way to apply it unless I use the old applicator or go out and buy one/some. And there is nothing on the package to indicate that this change has been made. When I first opened it, I thought it was defective.
5 out of 5 stars
25 May, 2025
originally posted on maybelline.com
Perfect shade!
I've been using Maybelline's eyeshadow in the shade *Linen* years, and I can't imagine my makeup routine without it. Linen is the *perfect* shade for the upper eyelid—subtle, clean, and brightening without being too stark. It blends beautifully with other colors and stays put all day without creasing or fading. Please, please never discontinue this shade—it’s a staple I rely on every time I apply eyeshadow!
1 out of 5 stars
19 April, 2025
originally posted on maybelline.com
Terrible
This stuff sucks. It breaks so easy and gets everywhere. Even if it’s not breaking the fallout is so bad and it ruins your makeup
3 out of 5 stars
15 March, 2025
originally posted on maybelline.com
Matte or Shimmer, that's the question
I've used your eyeshadow for many years. I'm a Woman of a certain age, so when I say many years, that's a long time. I don't know of a shadow thats better. At one time on your individual shadows in tiny writing, at the opening, it had the color name and said matte or shimmer. I recently replenished a few colors and I didn't know which they were, matte or shimmer, until I opened them. They were not marked which they were. Fortunately I only need to repurchase two more because they were not marked whether they were, matte or shimmer. It's impossible to tell which is which in the drug store. When I got on line to order the two correct finishes, I found that they are not iindicated there, either. Can you please tell me what to look for on your label that will tell me if it's matte or shimmer? Also, will you please tell me how to tell one from the other when I'm ordering on line? Thank you, Cathy
1 reply from Consumer Care Center team - 9 months ago
Hi there! Thanks for reaching out regarding our Expert Wear Eye Shadow. We apologize for any confusion caused by the recent change of package labeling. While the finish isn't printed on the label itself anymore, you can usually decipher it from the shade name. Names that include words like "glow," "shimmer," or "glo" typically indicate a shimmer or sparkle finish. Conversely, names without these descriptors often suggest a matte finish. For the most accurate representation of our shades and their finishes, we highly recommend browsing the swatches on our website. You can find detailed images and videos that accurately showcase the color and texture of each eyeshadow.
5 out of 5 stars
25 February, 2025
originally posted on maybelline.com
Best Base Layer Eyeshadow
This eyeshadow has been my go to for years! I have incredibly oily skin and eyelids and this eyeshadow helps keeps my eye makeup stay put. I love how smooth this eyeshadow applies and the applicator is my ultimate favorite. I have been having such a hard time finding this at the regular stores. I hope they don’t discontinue this 🤞
4 out of 5 stars
Thumbs up graphic, would recommend
22 December, 2024Verified purchase
- Skin type: Combination
- Eye color: Blue
- Skin concern: Aging, Calluses, Sun damage, Dark circles
- Hair color: Grey
- Skin tone: Light
Maybelline always lives up to its reputation.
What’s not to like about Maybelline products. Tried and true.
1 out of 5 stars
Thumbs down graphic, would not recommend
23 September, 2024Verified purchase
DO NOT BUY FROM TARGET
Packers failed once again to wrap eye shadow in bubble wrap to protect it during transit. It arrived crushed and unuseable. I returned it by FedEx and enclosed a note stating this was how it arrived. Guess what? Target denied me a refund. How pathetic?! They're keeping the money and the products. This has happened a few other items.
5 out of 5 stars
Thumbs up graphic, would recommend
21 June, 2024Verified purchase
- Skin tone: Medium
- Hair color: Brunette
- Skin type: Combination
- Eye color: Brown
Good base
I use this as a base and it lasts pretty well
5 out of 5 stars
Thumbs up graphic, would recommend
9 June, 2024Verified purchase
Root cover up
I buy the brown and use a makeup brush to apply to my roots in between color treatments. Much cheaper than actual product made for root touch ups. Stays on until washed out.
1 out of 5 stars
8 June, 2024Verified purchase
lousy packaging
We order 10 piece of Maybelline eyeshadow, which were small and fragile item. And packaging of them were in big box with no bubble wrap or air bags. Eyeshadow powder scatter all over in the box and some pieces were broken from inside. We didnt expect this from Target.
5 out of 5 stars
Thumbs up graphic, would recommend
28 April, 2024Verified purchase
- Skin tone: Light
- Hair color: Blonde
- Skin type: Combination
- Eye color: Blue
Perfect Neutral
I love this shadow as a base after applying concealer. If I don’t put some kind of shadow my mascara tends to rub off on my eyelids. This is the perfect skin color for me.
5 out of 5 stars
11 April, 2024
originally posted on maybelline.com
Hard time finding Tastefully Taupe
Tastefully Taupe I have been wearing this color a couple of years now. I am finding it hard to find in my local stores. I hope this color is not discontinued
1 out of 5 stars
13 February, 2024
originally posted on maybelline.com
Beware - This is Shimmer.
Other does this eyeshadow say “shimmer” but when I wear it, it looks like I have glitter on my eyelids. Not happy.
1 reply from Consumer Care Center team - 2 years ago
Hello ELMM! Thank you for sharing with us some feedback on our Expert Wear®. Feedback from our consumers is very important to us and helps us improve all of our products. We apologize that you did not end up liking this product and we appreciate you sharing your experience. We thank you for giving this product a try as we will be passing on your comments to others in our team.
3 out of 5 stars
10 January, 2024Verified purchase
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Eye color: Brown
Not very pigmented
I think that's the correct term. My kid wanted it to look very white on their eyes, was more of a shimmer I think.
1 reply from Maybelline Consumer Care team - 2 years ago
Hi Bev! Thanks for using our Expertwear Monos. We are disappointed to hear that this product did not provide you with the results you were hoping for. We appreciate you taking the time to share your experience with us and we hope that you will continue to explore more of our products in the future with greater results.