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Maybelline Fitme! Concealer - 0.23 fl oz

Maybelline Fitme! Concealer - 0.23 fl oz - image 1 of 4Maybelline Fitme! Concealer - 0.23 fl oz - image 2 of 4Maybelline Fitme! Concealer - 0.23 fl oz - image 3 of 4Maybelline Fitme! Concealer - 0.23 fl oz - image 4 of 4
Maybelline Fitme! Concealer - 0.23 fl oz - image 1 of 4
color 25 Medium
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About this item

At a glance

Phthalate Free
Phthalate Free
Combination Skin
Combination Skin

Highlights

  • Conceals redness, flaws, and blemishes to achieve a more flawless skin complexion
  • This oil-free liquid concealer banishes signs of fatigue - skin stays fresh all day
  • Matches all skin tones from light to dark
  • Complete, natural coverage
  • Non-comedogenic, fragrance free

Specifications

Suggested Age: 10 Years and Up

Health Facts: Phthalate-free

Color Family: Beige

Color Palette: Light Tones

Product Form: Liquid

Cosmetic Coverage: Buildable

Skin Tone: Medium

Beauty Purpose: Color correction

Recommended Skin Type: Combination

TCIN: 52745259
UPC: 041554550115
Item Number (DPCI): 052-07-0076

Description

Skin looks perfected with this natural coverage liquid concealer. This oil-free concealer makeup formula works to conceal redness, flaws, and blemishes. Non-comedogenic, fragrance free, and formulated to match all skin tones from light to dark, Maybelline’s Fit Me concealer stays fresh on skin all throughout the day. Dermatologist tested. Ophthalmologist tested.

Packaging May Vary


Step 1. Dot the liquid concealer onto imperfections or under the eyes to conceal the look of dark circles. Step 2. Pat the concealer with a finger or brush to blend.
Phthalate Free
Phthalate Free
A product that either carries an unqualified on-pack statement indicating that the product is free from phthalates, or carries an unqualified on-pack statement "no phthalates."
Combination Skin
Combination Skin
Recommended for Combination Skin.
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Guest Ratings & Reviews

4.0 out of 5 stars with 454 reviews
91% would recommend
75 recommendations
quality: 4.3 out of 5
value: 4.6 out of 5
easy to apply: 4.8 out of 5
long lasting: 4.2 out of 5
easy to remove: 4.7 out of 5

Review images (15)

Product Fail

1 out of 5 stars
Alemap - 19 days ago
originally posted on maybelline.com
This concealer is not of a quality that I would buy a second time. The coverage is not good; I had to put on layers, and I had to reapply often. Why did they discontinue the Superstay Concealer? It was 100% a better product!
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50 or 30?

5 out of 5 stars
Anonymous - 19 days ago
originally posted on maybelline.com
Hello, I purchased this and the package says fitme 50, but the product has fitme 30 on the bottom. I love the color, but I'm not sure what I have.
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Color/Number Switchup

1 out of 5 stars
Krisann21 - 20 days ago
originally posted on maybelline.com
I just bought a replacement concealer on sunday and I went to the store with the specific number and color 15 Fair. There was NO 15 Fair anymore. I purchased 15 Light and compared it to my original container-there is no way this color is going to look right on me. I'm going to return this and try to find a comparable color. Disappointing cause this was the perfect concealer.
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Great until they changed it

4 out of 5 stars
Would recommend
Kylie P - 25 days ago, Verified purchaser
I’ve been using this concealer religiously for years, but I’ve noticed that they’ve made shade 10 more yellow. Now, I feel like shade 5 doesn’t give coverage at all, and shade 10 is too yellow for my skin tone
easy to apply: 4 out of 5
easy to remove: 5 out of 5
long lasting: 2 out of 5
quality: 3 out of 5
value: 5 out of 5
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Does the job!

4 out of 5 stars
jamillacie - 26 days ago
originally posted on boots.com
It's a really nice concealer with good coverage and smooth formulae ( if you match the shadow, you can use it just on 'problematic' areas and your skin will be even). However, if you have oily skin (like me), I found it very drying (!!) and it took me time to figure this out. STILL GREAT, just make sure to properly moisturise your skin ( I mean it), and with that this concealer will glide and smooth out the skin perfectly :)
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Worst concealer ever

1 out of 5 stars
Chloe37743 - 1 month ago
originally posted on maybelline.com
I'm a makeup artist and this is by far the worst concealer on the market! Using this on my one face I notice they it drys up very fast and becomes blotchy. I use translucent powder over the top and it shouldn't be crumbling and separating on my face. It has such low coverage I have to use five layer just to cover my blemishes. On my nose it separates and shows all my pours making me look crusty and just disgusting. Comes in such a small bottle there is really no point in purchasing this product, I do not recommend !
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Best coverage

5 out of 5 stars
Fit me Fan - 1 month ago
originally posted on maybelline.com
It's perfectly Easy to apply, long lasting, and gives a natural look [This review was collected as part of a promotion.]
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Perfect for everyday

4 out of 5 stars
Jaime T - 1 month ago
originally posted on boots.com
I've been using this for a while, in shade 10 and 20. I'm a light-medium skin tone, and although they look kind if orange when I put the product under my eyes, this disappears as soon as I blend out, and meshes seamlessly with my skin. I use my fingers or a brush to blend this out on unprimed, only moisturised, skin - using a damp sponge when I dont have foundation on just seemed to pick the product up. I apply a little under my eyes, around my nose, on my chin, and middle of my forehead to balance out the lightness, and I think it looks perfect, like I'm not wearing any makeup. It can crease the tiniest bit under my eyes if I put too much on, and also creases on my eyelids if I put too much on, but normally it's fine. I don't set it as I prefer the dewy, awake and natural look, and I have normal - dry skin. Throughout the day it does get a little dewy around my nose - I would definitely set it with powder on a night out. Day to day, I just pop this on with some bronzer, and I'm good to go. Not to much, and no setting powder, and it looks perfectly natural.
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