New at target
$540.99 reg $601.10
Sale save $60.11 (10% off)
Out of Stock
Eligible for registries and wish lists
At a glance
About this item
Additional product information and recommendations
Discover more options
$55.99 - $717.99
reg $66.41 - $1,307.48 Sale
4.8 out of 5 stars with 40 ratings
$126.99 - $578.99
reg $181.41 - $827.13 Sale
2.3 out of 5 stars with 3 ratings
Guests are saying
This rug is celebrated for its luxurious softness and stylish design, making it a perfect addition to various spaces like nurseries, living rooms, and kitchens. Guests appreciate its comfort underfoot and its ability to enhance home decor. However, some have noted concerns about a chemical smell and the need for a non-slip pad. Overall, it offers great value for its quality and aesthetic appeal, making it a popular choice among guests.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 125 reviews
design: 4.62 out of 5
easy to clean: 3.17 out of 5
quality: 4.36 out of 5
value: 4.46 out of 5
68% would recommend
16 recommendations
5 out of 5 stars
6 February, 2026
originally posted on nuLOOM.com
Nice Decor accent
[This review was collected as part of a promotion.] Super soft, color as pictured. My granddaughter loves it!
5 out of 5 stars
26 January, 2026
originally posted on nuLOOM.com
Perfect
We love it. Color is more purple than I’d hoped but the rug is nice. Smell was strong for the first 4 days but has since dissipated
5 out of 5 stars
21 January, 2026
originally posted on nuLOOM.com
Obsessed
[This review was collected as part of a promotion.] It's giving cozy eclectic without being too funky or childish. Material is amazing and doesn't look cheap at all. Plastic smell goes away within like 2 days
5 out of 5 stars
12 January, 2026
originally posted on nuLOOM.com
Absolutely perfect!
[This review was collected as part of a promotion.] This rug is so comfy and warms up my son’s bedroom! Beyond happy with it!
5 out of 5 stars
Thumbs up graphic, would recommend
2 January, 2026Verified purchase
(no review title)
Rug is soft and cold is vibrant. Looks great
5 out of 5 stars
27 December, 2025
originally posted on nuLOOM.com
Love this rug!
[This review was collected as part of a promotion.] Room is not finished yet but we love it!!
5 out of 5 stars
11 December, 2025
originally posted on nuLOOM.com
My Daughter Loves it
I bought this for my daughter (well, actually for my toddler granddaughter's bedroom) and she couldn't be happier. She was exta happy when I bought them premium underpadding, as well. Rugs need to feel cushiony when walked on. My daughter has purchased from this merchant in the past snd liked whatvshe receive - hence wanting another one from them. My daughter is a happy customer.
5 out of 5 stars
27 November, 2025
originally posted on nuLOOM.com
Love it
[This review was collected as part of a promotion.] Looks beautiful, very fluffy and soft. Color is very nice. I love it.
3 out of 5 stars
Thumbs down graphic, would not recommend
2 November, 2025Verified purchase
Looks great, doesnt clean well
Looks great, but doesn’t clean well. Pic is after 10 months & after cleaning.
5 out of 5 stars
31 October, 2025
originally posted on nuLOOM.com
Beautiful rug
So plush and wonderful. Warm & cozy is the feel it puts off.
5 out of 5 stars
26 October, 2025
originally posted on nuLOOM.com
Great quality!
[This review was collected as part of a promotion.] The rug is as described on the site & the pad is perfect fit & keeps the rug from moving around. Great quality on both
5 out of 5 stars
Thumbs up graphic, would recommend
6 October, 2025Verified purchase
One year later and it looks great!
I have 3 kids who are always playing on the floor. I wanted a cozy, trendy rug that wasn't too pricey because inevitably it will be very well loved by our family. One year later and I'm super happy with the quality. The rug is pressed down a bit in the high traffic areas, but otherwise could be new. The design is exactly what I was looking for and the price can't be beat.
5 out of 5 stars
30 September, 2025
originally posted on nuLOOM.com
Great rug
The design checkers were larger.
5 out of 5 stars
29 September, 2025
originally posted on nuLOOM.com
Obsessed
[This review was collected as part of a promotion.] I love this rug so much not yet finished with my room but it definitely adds a nice vibe. Got a size 7x10 10
5 out of 5 stars
22 September, 2025
originally posted on nuLOOM.com
Exactly what I wanted!
[This review was collected as part of a promotion.] It’s great quality. It’s exactly what I wanted and needed for my space! Very soft, easy to clean, and durable.
4 out of 5 stars
17 September, 2025
originally posted on nuLOOM.com
Perfect nursery rug
(This review was collected as part of a promotion.) This rug was just as described and even more luxurious in person! So soft and the colours are beautiful. Only issue is all of the rugs I have from Rugs USA smell like chemicals
5 out of 5 stars
15 September, 2025
originally posted on nuLOOM.com
Perfect!
[This review was collected as part of a promotion.] Exactly what I was looking for, soft and well made.
5 out of 5 stars
15 September, 2025
originally posted on nuLOOM.com
Beautiful rug
[This review was collected as part of a promotion.] It’s perfect! The quality feels and looks amazing!
5 out of 5 stars
14 September, 2025
originally posted on nuLOOM.com
OBSESSED with this rug
[This review was collected as part of a promotion.] I’ve seen this rug before, and I finally took the plunge and got it for the living room. I love it so much! It’s so soft and thick. I would absolutely purchase this again!
5 out of 5 stars
13 September, 2025
originally posted on nuLOOM.com
Cute cozy rug
[This review was collected as part of a promotion.] Exactly as pictured, very soft and works well for my office area.