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LOGO Design. Global Brands - (Bibliotheca Universalis) by Julius Wiedemann (Hardcover)

Name: LOGO Design. Global Brands - (Bibliotheca Universalis) by Julius Wiedemann (Hardcover)
Brand: Taschen
SKU: 82969151
Price: 23.30 USD
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Details

Highlights

Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity.
Author(s): Julius Wiedemann
608 Pages
Art, Graphic Arts
Series Name: Bibliotheca Universalis

Description

About the Book

Welcome to the most comprehensive catalogue of logos. Turning its searchlight on internationals' corporate identity, this encyclopedia gathers approximately 4,500 trademarks, with information about the designers, year of creation, country, and brand. In handy reference-book size, this is a sweeping survey of today's visual culture.

Book Synopsis

Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity. In a globalized world, more and more symbols convey values such as trust, quality, or reliability. This catalog comprehensively breaks down how texts, images, and ideas are condensed into distinctive brands.

From airlines and groceries, sportswear and computers, museums, and magazines, to car brands, music labels, pharmaceuticals, and internet portals, this band offers around 4,500 brand logos including complete background information about designers, year of origin, and country, as well as brands and companies. A great reference book for anyone interested in the ideas and concepts that branding is based on.

Specifications

Dimensions (Overall): 8.0 Inches (H) x 5.75 Inches (W) x 1.5 Inches (D)

Weight: 2.1 Pounds

Suggested Age: 22 Years and Up

Series Title: Bibliotheca Universalis

Sub-Genre: Graphic Arts

Genre: Art

Number of Pages: 608

Publisher: Taschen

Theme: Branding & Logo Design

Format: Hardcover

Author: Julius Wiedemann

Language: Multiple Languages

Street Date: July 29, 2019

TCIN: 82969151

UPC: 9783836576758

Item Number (DPCI): 247-19-6941

Origin: Made in the USA or Imported

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Shipping details

Estimated ship dimensions: 1.5 inches length x 5.75 inches width x 8 inches height

Estimated ship weight: 2.1 pounds

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