Crest Kids' Toothpaste featuring Marvel's Spider-Man Strawberry Flavor - 4.2oz: Contains Fluoride, Paste, Sodium Fluoride, 1 Pack
$2.59 ($0.62/ounce)
In Stock
Eligible for registries and wish lists
About this item
Additional product information and recommendations
Discover more options
$3.99 - $7.49
$5 Target GiftCard with 4 select personal care items
4.5 out of 5 stars with 826 ratings
$9.01
$5 Target GiftCard with 4 select personal care items
$4.19($1.02/ounce)
$5 Target GiftCard with 4 select personal care items
4.7 out of 5 stars with 723 ratings
Frequently bought together
$7.99
$5 Target GiftCard with 4 select personal care items
4.7 out of 5 stars with 186 ratings
$4.49($0.27/fluid ounce)
$5 Target GiftCard with 4 select personal care items
4.7 out of 5 stars with 774 ratings
Guests also viewed
$4.19($1.02/ounce)
$5 Target GiftCard with 4 select personal care items
4.7 out of 5 stars with 723 ratings
$3.99 - $7.49
$5 Target GiftCard with 4 select personal care items
4.5 out of 5 stars with 826 ratings
$3.99($0.91/ounce)
$5 Target GiftCard with 4 select personal care items
4.7 out of 5 stars with 1252 ratings
Guests are saying
This toothpaste has become a favorite among kids, making brushing a fun and enjoyable experience. With its delightful strawberry flavor, it encourages children to maintain good oral hygiene without the usual struggles. Parents appreciate its cavity protection and fluoride content, while the appealing packaging captures kids' attention. Overall, it’s a great choice for parents looking to make dental care a positive routine for their children.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 1350 reviews
effectiveness: 4.29 out of 5
quality: 4.19 out of 5
value: 4.47 out of 5
66% would recommend
21 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
5 February, 2026Verified purchase
Great toothpaste
My son loves this toothpaste, he says the flavor is great, it works great!
5 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2026Verified purchase
(no review title)
my son's favorite toothpaste
5 out of 5 stars
Thumbs up graphic, would recommend
7 January, 2026Verified purchase
(no review title)
Great for my kids
5 out of 5 stars
Thumbs up graphic, would recommend
28 December, 2025Verified purchase
Tastes good!
My kids are super picky about flavor for toothpaste. This one checks all the boxes and they LOVE the taste! No more fighting to brush teeth.
5 out of 5 stars
Thumbs up graphic, would recommend
28 October, 2025Verified purchase
Great kids toothpaste
Great flavor easy squeeze for children.
5 out of 5 stars
Thumbs up graphic, would recommend
22 September, 2025Verified purchase
Great kids toothpaste
My son loves this toothpaste
4 out of 5 stars
Thumbs up graphic, would recommend
4 September, 2025Verified purchase
Does the job
The flavor is a little strong and I wish there wasn’t dye in it but it does the job and encourages my spidey obsessed son to actually brush!
1 out of 5 stars
Thumbs down graphic, would not recommend
18 August, 2025
Red 40
This will stain your towels, your walls, everything, including your kids mouth. Why is red 40 in this? Beats me.
1 reply from Crest team - 8 months ago
Thank you for sharing this with us! Our products undergo rigorous quality checks to ensure they provide the ultimate teeth-cleaning experience. When we design our products, we conduct extensive research and consumer testing to create features that we think you'll love. We understand preferences can vary from person to person, so we truly appreciate your taking the time to reach out. Your satisfaction means everything to us, and we'd like to learn more about your experience and help further. When you have a moment, please give us a call at (800) 492-7378, 9 am-6 pm EST, Monday-Friday.
1 out of 5 stars
Thumbs down graphic, would not recommend
16 August, 2025Verified purchase
Contains red 40
Contains red 40. There is no reason toothpaste needs that.
1 reply from Crest team - 8 months ago
Thanks for your concern, Em, and we're happy to help you. Please give us a call at (800) 492-7378 for any questions you have about Red 40 or other ingredients we may use. We're happy to help you.
1 out of 5 stars
Thumbs down graphic, would not recommend
12 June, 2025Verified purchase
Contains Red 40 - no thanks!
Red 40 on the ingredient list, shocking...
1 reply from Crest team - 10 months ago
Safety is at the heart of everything we do. We understand that everyone wants what's best for their body, and when there's a question about safety, we take that very seriously. We carefully evaluate the safety of our products and ingredients before they go to market, using well-established risk assessment methods to understand both hazards and potential exposures. These risk evaluations are a mandatory part of our product development process and begin during the early stages of a product's design. The same safety standards are followed everywhere we sell and make our products. We'd like to learn more about your experience and see how we can help further. When you're free, please give us a call at (800) 492-7378, 9 am-6 pm EST, Monday-Friday.
5 out of 5 stars
Thumbs up graphic, would recommend
29 April, 2025Verified purchase
Great!
My kids love this toothpaste. Must be the red color or the flavor..who knows! But they love it!
5 out of 5 stars
15 April, 2025Verified purchase
Great taste!
Picky five year old lived the taste and said it was the best tasting toothpaste he 'd ever had. He brushed longer with it.
5 out of 5 stars
Thumbs up graphic, would recommend
31 March, 2025
Great!
My daughter reports that "The Mario (Orajel) toothpaste was disgusting this Spiderman one is GREAT, 5 stars!"
5 out of 5 stars
Thumbs up graphic, would recommend
25 March, 2025Verified purchase
The kids love it!
My kids (ages 4 & 6) love this toothpaste! They say it tastes like strawberry lemonade. 😋🍓🍋
1 out of 5 stars
Thumbs down graphic, would not recommend
10 February, 2025Verified purchase
Beware! Contains red 40
This product contains red 40, it’s bright red in color, this shouldn’t be in a children’s toothpaste or anyone’s toothpaste for that matter. This is disgusting!
1 reply from Crest team - 1 year ago
We know how important it is to find a toothpaste you feel confident having your children use, and would like to help. We offer a variety of toothpastes with no dyes, and would like to help you find one your family loves. When you have a chance, please give us a call at (800) 492-7378.
3 out of 5 stars
Thumbs down graphic, would not recommend
4 February, 2025Verified purchase
Kids hate the flavor
Bought it for the price & because it’s spider-man… but kids hate the flavor of this toothpaste. I won’t be buying it again
1 reply from Crest team - 1 year ago
We know how important it is to find a toothpaste your little ones will love, and would like to help, Heather. We understand that flavors are a preference, so we offer a variety of toothpastes to meet everyone's needs. Your little ones may be interested in our Color-Changing toothpaste, which comes in a bubblegum flavor. So we can learn more and help you further, please give us a call at (800) 492-7378.
4 out of 5 stars
Thumbs up graphic, would recommend
15 January, 2025Verified purchase
Crest toothpaste
My son enjoys brushing his teeth with this toothpaste.
5 out of 5 stars
Thumbs up graphic, would recommend
17 October, 2024Verified purchase
Tasty toothpaste
This is our 10 year olds favorite toothpaste. We've tried a lot too lol. I even used it out of curiosity. I like it too!
1 out of 5 stars
Thumbs down graphic, would not recommend
20 August, 2024Verified purchase
Unnecessary dyes
Why does toothpaste need red-40?
1 reply from Crest team - 2 years ago
We appreciate you letting us know how you feel, Lexy. If you'd like to share more, you're always welcome to give us a call at (800) 492-7378.
2 out of 5 stars
Thumbs down graphic, would not recommend
11 August, 2024
Has red dye 40
I gave it 2 stars because there is no need for red dye 40 in my child’s toothpaste. However it does taste good, my kid liked it.
1 reply from Crest team - 2 years ago
Thanks for sharing, Jane. If you'd like to share more, you're welcome to give us a call at (800) 492-7378.