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Pura d'or 20% Vitamin C Serum - 4 fl oz - image 1 of 4
Pura d'or 20% Vitamin C Serum - 4 fl oz - image 2 of 4
Pura d'or 20% Vitamin C Serum - 4 fl oz - image 3 of 4
Pura d'or 20% Vitamin C Serum - 4 fl oz - image 4 of 4
Pura d'or 20% Vitamin C Serum - 4 fl oz - image 1 of 4
$15.99 when purchased online

About this item

Highlights

  • Contains a 3.0 pH level to help promote collagen production
  • Retinol helps minimize the visibility of age spots and discoloration
  • Hyaluronic Acid and Ferulic Acid improves moisture retention to soften the appearance of fine lines and wrinkles
  • Witch Hazel and White Jelly Mushroom keep the skin hydrated and may help prevent inflammation, irritation, and redness
  • Argan Oil promotes elasticity & soothes dry skin
  • Plant-based, vegan formulation

Description

PURA D’OR developed our Professional Strength 20% Vitamin C Serum using a concentrated base of Retinol, vegan Hyaluronic Acid, and Ferulic Acid. It is a robust serum that improves the health and appearance of the skin by promoting elasticity and firmness. Our unique, wholesome blend of ingredients is rich in vitamins, minerals, and antioxidants that help brighten uneven skin tones and dark spots.
Scent: Witch Hazel
Health Facts: Contains Retinol, Contains Vitamin C, Contains Witch Hazel, Contains Argan Oil, Contains Hyaluronic Acid
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Serum
Beauty Purpose: Anti-Aging
Recommended Skin Type: Combination, Mature
Net weight: 4 fl oz (US)
TCIN: 80818604
UPC: 851615006082
Item Number (DPCI): 037-12-7991
Origin: Made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

decolorized aloe barbadensis (aloe vera) leaf juice*, ascorbic acid (vitamin c), propanediol, hamamelis virginiana (witch hazel) bark extract*, tremella fuciformis sporocarp (white jelly mushroom) extract, betaine, glycerin*, hyaluronic acid, ferulic acid, methylsulfonylmethane, tocopherol (vitamin e)*, argania spinosa (argan) kernel oil*, retinol (vitamin a), simmondsia chinensis (jojoba) seed oil*, citrus aurantium dulcis (orange) peel oil*, phytic acid, sodium citrate, sodium metabisulfite, xanthan gum, caprylyl glycol, caprylhydroxamic acid, polysorbate 20. *certified organic ingredients

Allergens & Warnings:

Precaution: Do not apply to broken, irritated skin or areas affected by rashes. Discontinue use and consult your doctor if skin sensitivity occurs. Avoid contact with eyes. Do not use on children or animals. For external use only. Do not ingest. Keep out of reach of children.

Shipping details

Estimated ship dimensions: 12 inches length x 4 inches width x 2 inches height
Estimated ship weight: 0.5 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: how should I store this product?

submitted by Valeria - 6 months ago
  • A: In a cool dark place but a refrigerator is best to keep the ingredients stable for the longest shelf life.

    submitted byBrand Expert - 2 months ago
4.8 out of 5 stars with 32 reviews
85% would recommend
7 recommendations
Accurate Scent: 5 out of 5
Brightening: 5 out of 5
Lightweight: 4.67 out of 5

this works for me

5 out of 5 stars
Thumbs up graphic, would recommend
Hairndestress - 2 months ago, Verified purchaser
have only used for 1 week, already seeing positive results
Accurate Scent: 5 out of 5
Lightweight: 4 out of 5
Brightening: 5 out of 5
Did you find this review helpful?

Great value

5 out of 5 stars
Thumbs up graphic, would recommend
Kinda - 1 year ago, Verified purchaser
This is an exceptional product without all the hype. It works, is reasonably priced and offers many benefits. Just look at the ingredients..and 20% Vitamin C to boot!
Accurate Scent: 5 out of 5
Lightweight: 5 out of 5
Brightening: 5 out of 5
6 guests found this review helpful. Did you?

Big bottle....it works on face and hands!

5 out of 5 stars
Thumbs up graphic, would recommend
Marnor - 1 year ago, Verified purchaser
I have purchased this from Target at least 4 times. Great on my 70+ face and age spots on hands. Gentle on my facial sensitive skin and helps with anti-aging. Great price, great product. I use at night and sometimes in the morning. A nice cream applied after this serum dries is also helpful.
Accurate Scent: 5 out of 5
Lightweight: 5 out of 5
Brightening: 5 out of 5
11 guests found this review helpful. Did you?

Use only PM

3 out of 5 stars
Thumbs down graphic, would not recommend
Moon92 - 1 year ago, Verified purchaser
I didn’t notice this has retinol, I prefer to use my vitamin C in the Am as I always have and it is best. “dermatologists recommend incorporating vitamin C serum into your morning routine (as opposed to using it at night). The reason for this recommendation relates to its ability to protect the skin.” I was using tha in the am without realizing it had retinol and you cannot use retinol during the day. I’m prescribed tretinoin so I do not need retinol in my vitamin C. Thankfully I always wear spf and reapply during the day. I will be returning this or gifting it as it does not benefit me, I will be looking for a pure vitamin C serum with nothing but vitamin C.
21 guests found this review helpful. Did you?

First time Trying This Product

5 out of 5 stars
Thumbs up graphic, would recommend
KatS - 2 years ago, Verified purchaser
It Is super lightweight similar to Timeless. Works Great! Even After A Few Days Noticed My Skin Was Brighter! 4 Oz Is A Gr4at Value For Price!! Believe Me, I Have Tried Many More Expensive Products. Try It!!
18 guests found this review helpful. Did you?

Watery feel..BUT...it truly makes a difference!!

5 out of 5 stars
Thumbs up graphic, would recommend
Jjac123 - 2 years ago, Verified purchaser
I’m going to rave so much about this stuff my review is going to seem fake. But it’s not-I’m just a new customer who tried this product and is loving it!! I bought this hoping for the best and expecting not much, but was I surprised! My skin had been giving me such a hard time with breakouts and leaving bad scars afterward and I was actually nervous about putting this on the breakouts but nothing else was helping. The directions said to use at bedtime, but I used both at bedtime and in the AM….and let me tell you…within 5 days I saw major improvements and within 10, I saw my breakouts disappear, my scarring dramatically reduce and my skin appear and feel softer and more even. I am in total shock at this product. I’ve tried other serums before and they have done nothing compared to this one. And this one is so much more “watery” compared to others. It’s not thick and sticky like a typical serum would be. But, don’t let that stop you, IT WORKS!! I have actually recommended this to my family members already and plan to buy one or two as gifts for others for the holidays. I’m a very happy customer.
value: 5 out of 5
quality: 5 out of 5
effectiveness: 5 out of 5
19 guests found this review helpful. Did you?

null

5 out of 5 stars
ELISSA S - 2 years ago
originally posted on swansonvitamins.com
This is a great product. I have been using it at night and find my skin is softer and less noticeable fine lines. It contains the same ingredients as very costly lotions of famous cosmetic labels.
4 guests found this review helpful. Did you?

Love it

5 out of 5 stars
Thumbs up graphic, would recommend
Jackiem721 - 3 years ago, Verified purchaser
Just bought my second bottle. This stuff absorbs nicely, has a pleasant scent and my skin looks great. And the price is right! The bottle lasts for months! I will continue to use.
quality: 5 out of 5
value: 5 out of 5
effectiveness: 5 out of 5
10 guests found this review helpful. Did you?

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