Secret Formulas of the Wizard of Ads - by Roy H Williams (Paperback)
$16.95 when purchased online
Target Online store #3991
About this item
Highlights
- People love this straight-talking ad-man from Texas and his powerful stories that shed light on advertising, marketing and success.In 100 chapters full of wit, wisdom, and uncommon good sense, Secret Formulas conjures up more of the Wizard's provocative observations on advertising, business, and life that wong The Wizard of Ads last year's Business Book of the Year award -- on this time, the book, has nuts, bolts, and even more bite!The Wizards's secret formulas will show: How to find a champion to sell your ideasWhy targeting your market can be a big mistakeWhy bankers think backwardsWhy being "out of style" can be profitableHow to write miraculous ads
- Author(s): Roy H Williams
- 224 Pages
- Business + Money Management, Advertising & Promotion
- Series Name: Wizard of Ads
Description
About the Book
The author of "The Wizard Of Ads" offers guidance for putting advertising principles into action--and shows how to write compelling ad copy, price products and services, and formulate a plan for a small business.Book Synopsis
People love this straight-talking ad-man from Texas and his powerful stories that shed light on advertising, marketing and success.
In 100 chapters full of wit, wisdom, and uncommon good sense, Secret Formulas conjures up more of the Wizard's provocative observations on advertising, business, and life that wong The Wizard of Ads last year's Business Book of the Year award -- on this time, the book, has nuts, bolts, and even more bite!
The Wizards's secret formulas will show:
- How to find a champion to sell your ideas
- Why targeting your market can be a big mistake
- Why bankers think backwards
- Why being "out of style" can be profitable
- How to write miraculous ads
Dimensions (Overall): 9.84 Inches (H) x 7.09 Inches (W) x .87 Inches (D)
Weight: 1.05 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 224
Genre: Business + Money Management
Sub-Genre: Advertising & Promotion
Series Title: Wizard of Ads
Publisher: Bard Press (TX)
Format: Paperback
Author: Roy H Williams
Language: English
Street Date: August 10, 1999
TCIN: 1005546324
UPC: 9781885167392
Item Number (DPCI): 247-09-6252
Origin: Made in the USA or Imported
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Shipping details
Estimated ship dimensions: 0.87 inches length x 7.09 inches width x 9.84 inches height
Estimated ship weight: 1.05 pounds
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