Sponsored
Seventh Generation Fabric Softener - Free & Clear 32 fl oz Liq.
$18.92
Out of Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Made for sensitive skin
- Dermatologist tested
- 0% fragrances and dyes
Description
Fabric Softener - Free & Clear from Seventh Generation features plant-based technology to soften your clothes without added fragrances or dyes for a clean you can feel good about! Hypoallergenic, biodegradable formula. Freshens and softens. Beats static cling. For standard and HE machines. Not tested on animals. No animal ingredients. Made in the USA.
Scent: Fresh
Product Form: Liquid
Number of uses: 32
Net weight: 32 ounces
TCIN: 91124461
UPC: 732913228331
Origin: made in the USA or imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, dihydrogenated palmoylethyl hydroxyethylmonium methosulfate (plant-based softener), propylene glycol (plant-derived processing aid), citric acid (plant-derived ph adjuster), calcium chloride (mineral-based viscosity modifier), sodium benzoate (synthetic preservative).' '
Allergens & Warnings:
KEEP OUT OF REACH OF CHILDREN. If product gets into eyes, flush thoroughly with water. If swallowed, drink plenty of water. WARNING: Not for use on children's sleepwear or other garments labeled as flame resistant as it may reduce flame resistance. Fabric softeners can increase the flammability of fabric. Avoid using this product on fluffier, cotton-based fabrics such as fleece, flannel and terrycloth.Shipping details
Estimated ship dimensions: 3 inches length x 5 inches width x 11 inches height
Estimated ship weight: 2.309 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: Swanson Health Products
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Guests also viewed
$12.49($0.14/fluid ounce)
4.5 out of 5 stars with 714 ratings
Discover more options
$12.49($0.14/fluid ounce)
4.5 out of 5 stars with 714 ratings
Related Categories
4.1 out of 5 stars with 181 reviews
2 out of 5 stars
16 October, 2025
originally posted on seventhgeneration.com
Too thick!!
Way to thick, had to mix 50/50 with water just to use up what I had. Not recommended at all for front loaders, would not even dispense in my softener dispenser. Had to clean out with vinegar.
5 out of 5 stars
10 September, 2025
originally posted on influenster.com
Sensitive skin friendly
As someone who has developed sensitive skin, finding a product like this has become important. I like that it does not baby any dyes or fragrances.
5 out of 5 stars
12 August, 2025
originally posted on seventhgeneration.com
Great Product
Finally received the softener without it being so thick you could not pour from the product bottle. TY
5 out of 5 stars
2 August, 2025
originally posted on influenster.com
Super clean and fresh finish!
Wow, loved this! Will continue to buy it and clean my clothes with it. I love how eco friendly it is. I can totally tell once my clothes come out and feel so good when on my body.
1 out of 5 stars
7 March, 2025
originally posted on seventhgeneration.com
Disappointed
I bought this a few weeks go, my second purchase, and suddenly the entire contents coagulated. Even adding water didn’t help.
1 out of 5 stars
11 July, 2024
originally posted on seventhgeneration.com
Consistency Too Thick!
I normally purchase the lavender fabric softener and have no issues. I was excited to see they made a “free and clear” version so decided to get this instead. The consistency, like many others have said, is so thick it barely comes out of the bottle. I wish I would have known this ahead of time and not purchased this one.
1 reply from Knorr Consumer Services team - 1 year ago
We’re sorry to hear this, the quality of our products is important to us. We’d like to gather more details about the product and your experience. Please email consumer.services@unilever.com with the ref id: 48028244.
2 out of 5 stars
8 July, 2024
originally posted on seventhgeneration.com
Too thick
This is a thick as cottage cheese. It is clogging up my softener dispenser. I have no choice but to continue to use it because I am on a limited income. Won't buy again
1 reply from Seventh Generation Consumer Services team - 1 year ago
Thank you for your feedback! We're disappointed to hear that our Liquid Fabric Softener - Free and Clear didn't meet your expectations. Please connect with our Consumer Services team at SVG.support@unilever.com with your contact details and the ref ID: 47989900 so we can better understand your experience and work to improve.
5 out of 5 stars
16 May, 2024
originally posted on influenster.com
My favourite laundry brand !
I am a fan of Seventh Generation products. They are gentle and eco friendly. The lavender products are my favourite, then the lemon They are not cheap so I always stock them up when it is on sale.
1 out of 5 stars
17 April, 2024
originally posted on seventhgeneration.com
Oily spots
This fabric softener doesbnot smell like lavender, but that’s not a big problem. What IS a problem is the oil spots it leaves on my clothes. I had to rewash one shirt four times to get the spots out.
1 reply from Seventh Generation Consumer Services team - 2 years ago
We're so sorry to hear our Liquid Fabric Softener -Fresh Lavender Scent left oil spots. The quality of our products are very important to us, and we'd like to ask a few questions - could you please email our team at SVG.support@unilever.com, and share ref ID: 47132410. We'll be waiting for your email!
1 out of 5 stars
23 March, 2024
originally posted on seventhgeneration.com
(no review title)
I bought a case of free & clear liquid fabric softener. It’s coming out like cottage cheese. It keeps clogging up my dispenser. I tried adding water to the bottle but it didn’t work
1 reply from Seventh Generation Consumer Services team - 2 years ago
Hi there - we're so sorry to hear about the texture of our Fabric Softener. Could you please email our team at SVG.support@unilever.com and provide ref ID:46899065, so we can ask some questions?
5 out of 5 stars
24 August, 2023
originally posted on influenster.com
Makes everything so soft!
I LOVE this! LOVE! Like if you want a new laundry detergent and fabric softner, pick this. %100 will be satisfied! It majes anything and everything so soft. I can tell a difference when i use downy or snuggle and then this. It just so much softer. It smells so good! I cant get enough of this scent and the softness my stuff is!
4 out of 5 stars
20 August, 2023
originally posted on seventhgeneration.com
Love the scent
I love the lavender scented fabric softener. The only issue is there haven’t been any pour spouts in the last five bottles that I have purchased.
2 out of 5 stars
8 July, 2023
originally posted on seventhgeneration.com
Missing pour spout
I have been using this for years ever since I had an allergic reaction to Downy. I love the product, but the last 2 I bought from the store are missing the pour spout.
1 reply from Consumer Services team - 2 years ago
Thanks for reaching out! While we're happy to hear you love our Fresh Lavender Fabric softener, we're sorry to hear the last two were missing the pour spout, and we'd like to learn more - please reach out to our team at SVG.support@unilever.com, and ref ID: 44383101. We hope to hear back from you.
5 out of 5 stars
15 September, 2022
originally posted on influenster.com
Love this
Love this brand and all of their products. I don’t always use fabric softeners but it’s good to have on hand. Love the scent as well
4 out of 5 stars
7 April, 2022
originally posted on influenster.com
Natural Smelling
I try to use eco friendly house products, so this is a go to for fabric softener when it’s needed. The scent is natural and has 0% synthetic fragrances or dyes.
5 out of 5 stars
16 October, 2021
originally posted on influenster.com
100% recommend this fabric softener! Firstly,
100% recommend this fabric softener! Firstly, I'm a huge fan of lavender essential oil (which this product uses 100% essential oils so it doesn't have that chemical smell to it that the synthetic fragrances leave). secondly, there are NO dyes and it's leaping bunny certified!
1 out of 5 stars
8 August, 2021
originally posted on seventhgeneration.com
Not scent free!
These are not scent/fragrance free! I even let them sit weeks after receiving them to make sure it wasn't from shipping. They aggravate my allergies and make my face puffy.
1 reply from Customer Care team - 4 years ago
Hi Becky- I am sorry for the confusion- we certainly offer Free & Clear fabric softener sheets, that do not contain any fragrances; it looks like you have purchased the Tropical Grove version of the fabric softener sheets, which do have a small amount of a botanical essential oil blend, for scent benefit. Please reach out to us directly in the Customer Care team so that we can assist you and get some of the Free & Clear sheets out to you.
5 out of 5 stars
6 August, 2021
originally posted on influenster.com
I had been having rashes
I had been having rashes and irritation in my body and decided to change my laundry detergent and softener to something more natural and gentle. This smells really natural and i’ll be honest, i only use fabric softener for the scent and not the softening, so i haven’t noticed if it’s better or worse in that department. My sensitive skin has calmed down since I washed my clothing and bedding with this and their detergent.
1 out of 5 stars
26 July, 2021
originally posted on seventhgeneration.com
First and last purchase
This was my first Seventh Generation purchase. So unimpressed. The sheets don’t soften and are a pain to get out of the box because they all stick together. Then it’s a hunt after drying to find where the used sheet is hiding. I’ll stick with another brand.
5 out of 5 stars
5 July, 2021
originally posted on seventhgeneration.com
Works and doesn't bother my sensitive skin
I have to be careful with laundry products because I have sensitive skin, but I have never had a problem with this softener. The scent is great and my clothes are so soft!