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Too Faced Born This Way Undetectable Foundation - 1 fl oz - Ulta Beauty - 2 of 4Too Faced Born This Way Undetectable Foundation - 1 fl oz - Ulta Beauty - 3 of 4Too Faced Born This Way Undetectable Foundation - 1 fl oz - Ulta Beauty - 4 of 4
Too Faced Born This Way Undetectable Foundation - 1 fl oz - Ulta Beauty - 1 of 4

Too Faced Born This Way Undetectable Foundation - 1 fl oz - Ulta Beauty

$48.00 ($48.00/fluid ounce)

Skin UndertoneCool
Colorrich tan w/rosy undertones
  • fairest w/rosy undertones
  • rich tan w/rosy undertones
  • very deep w/rosy undertones
  • very fair w rosy undertones
  • very light w/rosy undertones
Size1 fl oz (US)

In Stock

Eligible for registries and wish lists

At a glance

Sponsored

About this item

Highlights

  • Natural Finish
  • 24-Hour Wear and Hydration
  • REDUCES APPEARANCE OF PORES
  • • IMPROVES APPEARANCE OF SKIN TONE
  • Sweat, Humidity, and Crease Proof
  • Non-Caking, Non-Poring, and Non-Streaking
  • Photo Friendly
  • Cruelty Free & Vegan

Description

Too Faced Born This Way Undetectable foundation formula that delivers 24-hour hydration + color-true wear that’s transfer-resistant, waterproof, and sweat and humidity proof.


How to Apply: Apply with Fingertips or a brush. Start at center of the face and work outward. Apply more to achieved desired coverage.
Suggested Age: All Ages
Color Palette: Medium Tones
Product Form: Liquid
Cosmetic Coverage: Buildable
Skin Tone: All Skin Tones
Skin Undertone: Cool
Beauty Purpose: Skin Texture Improvement
Net weight: 1 fl oz (US)
TCIN: 94634651
UPC: 651986027507
Item Number (DPCI): 342-02-9479
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water\aqua\eau, dimethicone, coco-caprylate/caprate, trimethylsiloxysilicate, phenyl trimethicone, cetyl peg/ppg-10/1 dimethicone, propanediol, polyglyceryl-4 isostearate, glycerin, mica, sodium hyaluronate, rhododendron ferrugineum extract, cocos nucifera (coconut) fruit juice, tocopheryl acetate, caprylyl glycol, methicone, cocos nucifera (coconut) liquid endosperm, disteardimonium hectorite, sodium chloride, 1,2-hexanediol, trisodium ethylenediamine disuccinate, sodium dehydroacetate, sodium benzoate, potassium sorbate, [+/- titanium dioxide (ci 77891), iron oxides (ci 77491), iron oxides (ci 77492), iron oxides (ci 77499)]' '

Shipping details

Estimated ship dimensions: 1.457 inches length x 1.457 inches width x 4.39 inches height
Estimated ship weight: 1 ounces

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

4.4 out of 5 stars with 48 reviews
100% would recommend
2 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
14 November, 2025
  • Skin concern: Dark circles
  • Eye color: Black
  • Skin type: Oily
  • Skin tone: Medium
  • Hair color: Black

(no review title)

LOVE THIS FOUNDATION..
Netta young
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
4 November, 2025Verified purchase
  • Skin tone: Medium
  • Skin type: Oily
  • Skin concern: Aging, Pores, Uneven skin tone
  • Hair color: Black
  • Eye color: Brown

Good for Mature Skin

Too Faced discontinued the matte option. I have tried both cheaper options - such as Elf and Maybelline - to expensive ones - such as Kosas and Lancome. This is great for oily skin. It makes my mature skin look glowy.
Nia2040
Did you find this review helpful?
5 out of 5 stars
4 September, 2025
originally posted on TooFaced UK
Image

LOVEEE, ITS MY FAV FOUNDATION

been using this foundation for months, so long wearing and such a good summer foundation!
Jenni
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5 out of 5 stars
21 August, 2025
originally posted on TooFaced UK
Image

Love it!

I don't usually wear foundation but I gave this a go and loved it! feels super lightweight, can hardly tell I'm wearing anything it blends in so smoothly and evens out my skin tone all over!
Steph02
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5 out of 5 stars
20 August, 2025
originally posted on TooFaced UK
Image

Amazing!

Natural coverage but able to build it up, leaving my skin looking glass-like!
Nandi
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5 out of 5 stars
20 August, 2025
originally posted on TooFaced UK
Image

Full coverage and flawless

This foundation has a lovely smooth texture and definitely provides a full coverage! It lasted all day and goes really nice with the Born This Way concealer too.
Autumn
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5 out of 5 stars
20 August, 2025
originally posted on TooFaced UK
Image

GREAT FOUNDATION

I was surprised to find my shade match very quickly and easily with this foundation - it's not so easy for me typically. I went for the shade Pearl and looks fantastic. It sets nicely, and is SUPER lightweight whilst still having a good medium level of coverage - definitely buildable to full when needed. I genuinely don't feel it on my skin. The only thing is that it doesn't last (in its full glory) as long as some other foundations I have tried. I can see it slowly fading throughout the day, but that being said, my skin still looks good after 7/8 hours, so it's pretty darn good and I'd definitely buy it!
CherryLips
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5 out of 5 stars
20 August, 2025
originally posted on TooFaced UK
Image

NEW FAV FOUNDATION

This foundation is absolutely beautiful. It offers long-lasting wear with excellent coverage, and I always receive compliments whenever I wear it - my new fav foundation!
WHYBS123
Did you find this review helpful?
5 out of 5 stars
20 August, 2025
originally posted on TooFaced UK
Image

You can barely feel it on your skin

I am not a foundation person since I do not like the feeling of having product on my face, so I only wear it on special occasions. BUT this product is so weightless it does not even bother me. I'd say the coverage is medium and it stays on nicely for a whole day.
Joanna96
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5 out of 5 stars
20 August, 2025
originally posted on TooFaced UK
Image

Gives the most flawless base!

I love the soft matte version and the concealer so was very excited to try the original out. It is amazing, gives the perfect amount of coverage, smooths out any imperfections and is long lasting which is ideal for the London heat right now.
Jade A
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5 out of 5 stars
20 August, 2025
originally posted on TooFaced UK
Image

Amazing foundation!

Lightweight with medium to high coverage and a flawless finish. Feels like skin, not makeup ó love it!
Marion44
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5 out of 5 stars
20 August, 2025
originally posted on TooFaced UK
Image

So hydrating!

Liked that the coverage was buildable to create the perfect look. I have textured skin so loved the flawless finish I could create with this foundation. The skincare properties were a big plus for me, my skin which had been feeling quite tight recently felt so hydrated.
RC
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4 out of 5 stars
19 August, 2025
originally posted on TooFaced UK
Image

Nice and light

Only used it a couple of times, but it feels quite light-textured yet giving a good level of coverage (or at least feels buildable for how much coverage you like). Seems a little patchy in areas, but that could be my primer/other products I've used first! So will keep trying it out.
M09
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5 out of 5 stars
14 August, 2025
originally posted on TooFaced UK
Image

Love the finish of this product!

I always love the Born This Way foundation from Too Faced, as it is the closest I've found to my skin tone. Loving this new formula, it doesn't oxidise and leaves your skin looking great! it lasts the whole day and doesn't slip off when I sweat. Highly recommend
Bobo83
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5 out of 5 stars
14 August, 2025
originally posted on TooFaced UK
Image

Looked flawless

It felt so nice on my skin, great colour match. I like that the coverage is buildable, and had such a natural finish. It didn't slide off either, despite having SPF on underneath.
Beth123
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5 out of 5 stars
14 August, 2025
originally posted on TooFaced UK
Image

Long lasting, looks like skin!

I was matched by the lovely Gemma and absolutely loved this foundation. I like buildable coverage and found I could achieve light to full coverage that felt like nothing on the skin and looked natural. The formula sat well on top of my spf - didn't split or look cakey and lasted all day!
ABM
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5 out of 5 stars
14 August, 2025
originally posted on TooFaced UK
Image

Flawless, Skin-Like Perfection ó Even on Oily Skin!

I was fortunate enough to try this foundation and I'm absolutely in love! The coverage is amazing ó it evens out my skin tone beautifully while still looking completely natural, like I'm not wearing anything at all. I have oily skin and was blown away by how fresh it stayed all day ó no sliding, no patchiness, and no need for constant touch-ups. It blends effortlessly, feels weightless, and lasts for hours without caking or settling into fine lines. The finish is that perfect balance between radiant and matte, so my skin looks healthy and fresh. I also love how buildable it is ó I can go from a light everyday look to full glam without it ever feeling heavy. Too Faced really nailed it with this one!
Alexandra
Did you find this review helpful?
5 out of 5 stars
14 August, 2025
originally posted on TooFaced UK
Image

MUST HAVE FOUNDATION

I am not one who uses foundation very often, but with the opportunity of trying this one for the first time i was speechless, the coverage is perfect. I am tend to get dry skin and normally foundations would underline my dryiness but the "born this way foundation" as in the name it gets stuck to your akin as if it was part of your skin - born that way! No other words i love it !
VDOLFO
Did you find this review helpful?
5 out of 5 stars
14 August, 2025
originally posted on TooFaced UK
Image

Amazing foundation!

very moisturising and great under shade matching with my skin tone.
EVAN
Did you find this review helpful?
5 out of 5 stars
14 August, 2025
originally posted on TooFaced UK
Image

Go to foundation now

The reformulation is amazing! Gives a really good coverage whilst looking natural and like my skin. Sits well with my other products and gives a nice glow to the face!!! Absolute love
Donna
Did you find this review helpful?

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