$17.95 when purchased online
Target Online store #3991
About this item
Highlights
- Neutralizes Brass Tones: This purple shampoo targets unwanted yellow and brassy tones to restore a cooler, more radiant blonde. Perfect for color-treated, highlighted, silver, or bleached hair, it maintains salon-quality tone in between treatments.
- UV Filter Protection: Defend your blonde against the fading effects of sun and pollution with built-in UV filters that shield your strands and preserve vibrant color.
- Salon-Quality Formula: Backed by TRESemmé’s legacy of professional styling products, this shampoo delivers results that rival any salon experience, all from the comfort of home.
- Gentle Yet Effective: The rich lather cleanses deeply without stripping essential moisture, making it safe for regular use and ideal for maintaining hair health.
- Generous 28 fl oz Size: Get long-lasting value with a large, easy-to-use bottle that supports consistent blonde maintenance without frequent repurchasing.
Description
Tresemme - Used by professionals. Ultra-violet neutralizer. Neutralizes brassy tones. With system. 0% Parabens, mineral oil, DMDM hydantoin. Our Purple Blonde system, with Ultra-Violet Neutralizer, banishes brass to recharge your color, leaving you with the cool, bright blonde you want. Suitable for blonde & silver hair. Use 1-2 times a week & leave in for 1-5 minutes each time. Follow with purple blonde conditioner. Pro Style Tech: Salon stylists known great style starts with the right wash & care foundation Tresemme Pro Style Tech, with amino acids and ceramide, with continued use works from inside out and leaves hair strong & manageable. Make your hair the perfect style canvas. Salon professional quality. Luxury fragrance. PETA approved. Global animal test policy.
Hair Type: All Hair Types
Product Warning: Keep out of reach of children
Product Form: Liquid
Beauty Purpose: Basic Conditioning, Conditioning, Softening
Net weight: 28 fl oz (us)
TCIN: 1003528230
UPC: 022400011455
Origin: imported
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We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
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Ingredients:
water, sodium laureth sulfate, sodium chioride, cocamidopropyl betaine, ceramide ng, arginine, lysine hci, dimethiconol, fragrance, citric acid, sodium benzoate, glycol distearate, carbomer, tea-dodecyibenzenesulfonate, cocamide mea, ppg-9, guar hydroxypropyltrimonium chioride, disodium edta, peg-45m, benzyl alcohol, benzyl salicylate, hexyl cinnamal, limonene, linalool, ext. violet 2 (ci 60730)' '
Shipping details
Estimated ship dimensions: 3.1 inches length x 3.05 inches width x 9.25 inches height
Estimated ship weight: 2 pounds
item ships from third party seller: Hey Pharma
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.8 out of 5 stars with 119 reviews
Good shampoo to maintain colour
5 out of 5 stars
jessd230_1100 - 4 months ago
originally posted on influenster.com
This maintained the blonde colouring in my hair well. Didn’t have a distinct smell which I liked. Reduced brassiness and it good value for what it is.
Good price and size
4 out of 5 stars
mariee95_5733 - 7 months ago
originally posted on influenster.com
This is my first time trying this shampoo. I have tried a lot of other brands of purple shampoos. This is a big bottle for a cheap price. It has lasted me forever. I usually only use it once or twice a week. I feel like it can be a little damaging to use it every wash. I only use it when my hair is looking a little brassy. It does a decent job. It is not the best purple shampoo that I have tried. For the price and quantities I do recommend it.
Nice
5 out of 5 stars
giastyle - 9 months ago
originally posted on influenster.com
I have been dyeing my hair blonde for half a year now and this shampoo helps me avoid yellow pigmentation for such a price. It is a super product because I received almost a liter of shampoo. And it does its job perfectly.
Not bad
3 out of 5 stars
bigfemguy - 1 year ago
originally posted on influenster.com
Nice and cheap for pretty decent quality. It smells fantastic, I always get compliments on how I smell on my wash days. Works great and keeping my extremely brassy streak as platinum as possible. Not bad for volume either. Definitely doesn't do as great as others but it's easily accessible and affordable.
I love this product
4 out of 5 stars
chloecole16 - 1 year ago
originally posted on influenster.com
The effectiveness is good, it takes out all your yellow and brassy tones. The scent smells good but not overpowering where it’s gonna give you a headache. The packaging is normal, i love the purple labels. It’s definitely affordable. I have soft to normal hair and it leaves my hair silky and shiny.
Affordable and effective
4 out of 5 stars
laurenw574 - 1 year ago
originally posted on influenster.com
Even after months of not having my hair dyed, when I would use this shampoo it looked like I’d been to the salon. I have tried expensive products and this is the most affordable and yet effective purple shampoo.
Great product for an affordable price
5 out of 5 stars
lindseyjackson00522f - 2 years ago
originally posted on influenster.com
I wanted to try a new shampoo and thought the Pantene purple blonde would be a good choice! It smells great and has a rich purple color and wonderful smell! It made my blonde hair shine!
Fantastic!
5 out of 5 stars
MaBa1129 - 2 years ago
originally posted on Tresemme.com
[This review was collected as part of a promotion.] I have been using this shampoo for a while, because a little goes a long way. I'm completely in love with the results! It has helped tone my hair and maintain my color. It also leaves my hair smooth and feeling healthy. I'm so happy with this shampoo and recommend it to all of my friends. It is an affordable and highly effective option!
LOVE, LOVE, LOVE IT!
5 out of 5 stars
micwal - 2 years ago
originally posted on Tresemme.com
[This review was collected as part of a promotion.] My hair is naturally streaked with silver but I have noticed recently that it had taken on a brassy, yellowish tone. This purple shampoo really helps to brighten my silver and I truly love the results. Lathers up very well and leaves my hair clean, soft and shiny. Has a nice smell as well.
Works great
5 out of 5 stars
Ebreon - 2 years ago
originally posted on Tresemme.com
[This review was collected as part of a promotion.] I noticed that my highlights were getting dull and tresemme purple blonde shampoo really helped brighten my highlights back up. A little goes a long way and it also has softened my hair up and always smells great.
Affordable and does the job
4 out of 5 stars
Livitup - 3 years ago
originally posted on tresemme.ca
(This review was collected as part of a promotion.) I’ve been using this purple shampoo for over 2 weeks. The smell is great and not too strong. Still leaves a nice scent after the hair is dry. The pigment is there and I did notice that it cut out done grassiness from my hair, but not as much as I had hoped. most purple shampoos are super drying but this one leaves my hair feeling moisturized. Received this product complimentary #trywithtopbox in exchange for my honest review.
Brightened my blonde perfect!
5 out of 5 stars
MoosReviews - 3 years ago
originally posted on tresemme.ca
(This review was collected as part of a promotion.) I used this product once a week over the last month and a bit on my dyed blonde hair. Due to my daily use of hair products and the hard water in my building my hair tend to go brassy really easy. Right away after the first use of this shampoo I saw positive results! It lathered up nicely without leaving my hair feel over dried. The scent was a little strong for my preference but faded away within a day or so! I really liked that a little went a long way in helping bring back more of a white blonde to my hair colour. I would recommend this to anything whose hair gets brassy easily. I received this product free from Topbox Circle.
Great product!
5 out of 5 stars
AllyD - 3 years ago
originally posted on tresemme.ca
(This review was collected as part of a promotion.) Thank you @topbox and @tresemme for sending me these two products to use in exchange for my honest review! I love trying out new products, especially blonde toning shampoos. Tresemme did not disappoint! The shampoo has a deep purple colouring and took a few washes before I noticed a change in brassiness. The conditioner is light purple but moisturizing. The samples were full size bottles and will last a while! I’ll definitely purchase again in the future!
Toned down the orange
5 out of 5 stars
Aks26 - 3 years ago
originally posted on tresemme.ca
(This review was collected as part of a promotion.) Love these purple shampoo from Tresemmé. My hair salon blonde and these shampoo helps it to maintain its ashy colour #trywithtopbox #freeproduct
Amazing purple shampoo !!
4 out of 5 stars
Ozito - 3 years ago
originally posted on tresemme.ca
(This review was collected as part of a promotion.) TRESemme Purple Blonde Shampoo Powered by Ultra-Violet Neutralizer is an amazing purple shampoo !! I have received this shampoo complimentary in exchange for my honest review,and I am feeling very lucky about it !! I have long curly hair with highlights and this shampoo transformed the brassy tones on my hair as well as nourished and brightened my dull looking curls. It smells amazing like flowers and it gives a nice vibrant fresh salon-like look to my hair. It is PETA approved meaning that it is cruelty free, yay !! It is also paraben free and sulfate free. You just keep it on your hair for 1-5 minutes and get the results. If you are in the market for purple shampoo check this out !! #freeproduct #trywithtopbox
BYE BYE BRASS
5 out of 5 stars
Lori L - 3 years ago
originally posted on tresemme.ca
(This review was collected as part of a promotion.) Finally a violet shampoo that states neutralizer on the bottle- (pre-internet) I thought this was for old ladies! After 4 weeks, 3X a week, my hair is brass-free, clean, manageable and super soft! It feels hydrated, nourished and voluminous! This shampoo smells great and delivers great results right at home. Tresemme got this formula right! #freeproduct
Works to tone brassiness
5 out of 5 stars
torontogal - 3 years ago
originally posted on tresemme.ca
(This review was collected as part of a promotion.) I received a sample of this product as a #freeproduct to try and give my honest opinion. I have bleached blonde hair that always "pulls red" so is often yellow/orange and not the beautiful ashy colour I'd like. This purple shampoo is meant to help combat this colour because as time goes on, most dyed blonde hair turns brassy. I honestly felt this shampoo and conditioner combo did a great job getting rid of brassiness and helping attain the ashy colour I want. It also made my hair soft and easy to style. Highly recommend!
Super silver!
5 out of 5 stars
Tdogx3 - 3 years ago
originally posted on Tresemme.com
[This review was collected as part of a promotion.] I live on purple shampoo! I love this brand specifically because it smells so great! Just a little dollop of this purple shampoo works great! I just leave it sit on my hair for 2-3 minutes before washing out. It leaves my hair looking like I just got it freshly toned at the salon!
High quality with affordable price tag
4 out of 5 stars
Shs0216 - 3 years ago
originally posted on tresemme.ca
(This review was collected as part of a promotion.) I received this as a #freeproduct from topbox circle. This shampoo has a wonderful high quality salon scent that is not over powering. A small amount produces a lot of lather which left my hair nice and clean. The purple shampoo cut through any brassy tones in my hair leaving it looking refreshed. It is a high quality shampoo at a low price.
BuhBye Brass!
5 out of 5 stars
Lori L - 3 years ago
originally posted on tresemme.ca
(This review was collected as part of a promotion.) Finally! A Violet shampoo that states Neutralizer on the bottle- for years ( pre-Internet) I thought purple shampoo was only for old ladies! Lol! I have had the best experience for the last 4 weeks using this shampoo! It really left my hair brass free ( used 3x a week), fresh looking, manageable and sooo soft! My hair felt hydrated, nourished and stayed great atleast 2-3 days! I must have 7 bottles of other Violet shampoos that I paid big bucks for that I will never use because they are too harsh and leave my hair dry, stripped and frizzy! Tresemme got this formula perfect! I have found my match and will definitely continue to use this product. My hair is a gorgeous blond without the brass! Love it! #freeproduct