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Well People Expressionist Pro Mascara
$20.00
In Stock
Eligible for registries and wish lists
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About this item
Highlights
- Expressionist Pro Mascara
- Lengthens, defines, and creates visibly fuller-looking lashes
- Long-wear, non-flaking formula
- Easy removal without scrubbing
- Unique molded rubber mascara brush precisely separates each lash
- Enriched with plant-based ingredients like Castor Seed Oil, Sunflower Seed Oil, Cellulose Plant Fiber to condition and plump lashes
- This makeup product is dermatologist-developed, cruelty-free, and EWG Verified.
Description
Open your eyes to clean beauty and real results with Well People’s Expressionist Pro Mascara. This lengthening and defining mascara helps create instantly fuller-looking lashes with natural volume in just one swipe. The long-wear formula is powered by plant-based ingredients like Castor Seed Oil and Sunflower Seed Oil to nourish and condition lashes from root to tip. With its unique molded rubber mascara brush, you can precisely separate and coat each and every lash with rich color for long, lush, and defined eyelashes every time. An Allure Best of Beauty Award Winner!
Why Well People loves it:
• Lengthens, defines, and creates visibly fuller-looking lashes
• Long-wear, non-flaking formula
• Easy removal without scrubbing
• Unique molded rubber mascara brush precisely separates each lash
• Enriched with plant-based ingredients like Castor Seed Oil, Sunflower Seed Oil, Cellulose Plant Fiber to condition and plump lashes
Plant-Powered Ingredients:
• Castor Seed Oil: Conditions lashes
• Sunflower Seed Oil: Nourishes and hydrates with essential fatty acids
• Cellulose Plant Fiber: A natural thickening agent that helps volumize lashes
All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance free, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
Choose well, play clean. This makeup product is dermatologist-developed, cruelty-free, and EWG Verified. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Why Well People loves it:
• Lengthens, defines, and creates visibly fuller-looking lashes
• Long-wear, non-flaking formula
• Easy removal without scrubbing
• Unique molded rubber mascara brush precisely separates each lash
• Enriched with plant-based ingredients like Castor Seed Oil, Sunflower Seed Oil, Cellulose Plant Fiber to condition and plump lashes
Plant-Powered Ingredients:
• Castor Seed Oil: Conditions lashes
• Sunflower Seed Oil: Nourishes and hydrates with essential fatty acids
• Cellulose Plant Fiber: A natural thickening agent that helps volumize lashes
All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance free, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
Choose well, play clean. This makeup product is dermatologist-developed, cruelty-free, and EWG Verified. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Suggested Age: 18 Years and Up
Health Facts: Phthalate-Free, Contains Sunflower Seed Oil, Mineral Oil-Free, Paraben-Free, Talcum-Free, Petroleum-Free, Propylene Glycol-Free, Sulfate-Free, Contains Castor Oil, Artificial Fragrance-Free
Color Finish: Matte
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Includes: Mascara
Beauty Purpose: Volumizing, Lengthening
Industry or Government Certifications: EWG Verified
Net weight: .26 Ounces
Awards: Allure Best of Beauty Awards
Features: Dermatologist Tested, Conditioning, Non-Clumping, High Pigment Density, Non-Flaking
TCIN: 50711140
UPC: 609332320819
Item Number (DPCI): 052-00-0990
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water), cera alba (beeswax)*, c10-18 triglycerides, stearic acid, copernicia cerifera cera / copernicia cerifera (carnauba) wax*, castor isostearate beeswax succinate, glyceryl stearate, glyceryl caprylate, glycerin, potassium sorbate, sodium hydroxide, sodium benzoate, xanthum gum, cellulose, tocopherol, helianthus annuus seed oil / helianthus annuus (sunflower) seed oil. (+/- ci 77891 titanium dioxide, ci 77491 and ci 77499 iron oxides, ci 77007 ultramarines, ci 75470 carmine) *ingredient from organic farming
Shipping details
Estimated ship dimensions: 5.1 inches length x 0.7 inches width x 0.7 inches height
Estimated ship weight: 0.06 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This mascara has garnered mixed feedback from guests, with many appreciating its lightweight formula and natural finish. It excels in providing a subtle lift and separation without clumping, making it ideal for everyday use. However, some guests noted issues with smudging and lack of volume. The clean ingredients and cruelty-free aspect are also highlighted positively, appealing to those seeking non-toxic beauty options.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 2114 reviews
easy to apply: 4.25 out of 5
easy to remove: 4.47 out of 5
long lasting: 3.53 out of 5
quality: 4.07 out of 5
value: 3.97 out of 5
77% would recommend
45 recommendations
4 out of 5 stars
7 October, 2025
originally posted on http://w3llpeople.com/

Great product
Good
5 out of 5 stars
7 October, 2025
originally posted on http://w3llpeople.com/

I would buy this product again
Awesome
5 out of 5 stars
3 October, 2025
originally posted on http://w3llpeople.com/

I would buy this Product again
Awesome Product !
1 out of 5 stars
21 June, 2025
originally posted on http://w3llpeople.com/

I would NEVER buy this product
I tried it the first time by curling my lashes and applying..HORRIBLE looked SO clumpy and thick my lashes looked un even and so bad!! I tried again poring with another mascara. Still it was worse. This has been truly the worst mascara I have ever used. It can burn.
1 out of 5 stars
Thumbs down graphic, would not recommend
4 April, 2025Verified purchase
- Eye color: Brown
- Hair color: Brunette
- Skin type: Normal
- Skin tone: Light
do not recommend
Does not last a full day, hard to apply, and needs at least four coats to make your lashes look like the advertised photo.. I will be sticking with Ilia for clean makeup
3 out of 5 stars
Thumbs down graphic, would not recommend
25 March, 2025Verified purchase
Will not buy again. Dont even want it if free
This Mascara gets on my under eyes, no other mascara does this. Not happy with it.
2 out of 5 stars
Thumbs down graphic, would not recommend
23 September, 2024Verified purchase
No lift, no volume
I wanted to like this so much as a non toxic product but it completely weighed my lashes down and did not hold a curl at all. I also don’t feel like it added any volume. The only positive is that it didn’t transfer throughout the day
5 out of 5 stars
Thumbs up graphic, would recommend
15 August, 2024Verified purchase
Sensitive eyes approve
Legnthens, no flaking, wears well. Easy to wash off. Didn't bother my eyes from the begining to end of day. Clean ingredients and cruelty free, vegan is must have for sensitive eyes!!
5 out of 5 stars
Thumbs up graphic, would recommend
31 July, 2024Verified purchase
- Skin tone: Light
- Skin type: Dry
- Eye color: Green
- Hair color: Brunette
Gives a natural look and feels good on.
I recommend this for people who are sensitive to perfumes (yes they put perfumes in some mascara, so weird). It does smudge easily and the coverage isn’t as full as other brands, but it does go on nicely and is more flexible and less stiff. I think it give a more casual appearance. I’m hoping that switching to this for for a while will help my lashes grow a bit.
4 out of 5 stars
Thumbs up graphic, would recommend
28 July, 2024Verified purchase
- Skin type: Combination
- Eye color: Brown
- Skin tone: Medium
- Hair color: Black
Perfect for boosting natural lashes
Perfect for me because I already have dark long lashes and this just makes them look fuller and pop without looking like I’m wearing a thick mascara. I also wanted something that is hopefully healthy for my lashes. Does seem a little pricey for how long it lasts though.
1 out of 5 stars
Thumbs down graphic, would not recommend
30 April, 2024
- Eye color: Blue
- Skin type: Normal
- Skin tone: Light
- Hair color: Blonde
Eye reaction
My eyes are watering and burning from the formula of this product. Not sure how since it’s meant to be clean. Returning
5 out of 5 stars
Thumbs up graphic, would recommend
24 April, 2024Verified purchase
- Skin tone: Light
- Hair color: Blonde
- Skin concern: Aging, Sun damage
- Skin type: Combination
My favorite mascara for years
This has been my favorite brand of mascara for many years. Very easy to apply, great coverage. Very consistent quality.
5 out of 5 stars
Thumbs up graphic, would recommend
21 April, 2024Verified purchase
- Skin concern: Acne, Blackheads, Aging, Sensitivity, Pores
- Eye color: Hazel
- Skin tone: Light
- Skin type: Normal
- Hair color: Brunette
Perfect
Amazing mascara! It doesn’t clump, it’s a safe product, it does voluminous as it says. It lasted over a year with everyday use (yes, I know: I’m the gross lady who doesn’t replace her mascara every month 🤣)!
3 out of 5 stars
19 April, 2024
originally posted on http://w3llpeople.com/

Formula change
This became my favorite mascara the first time I used- However, the past 2 times I have purchased the formula or something is different and it isn't near as good as it used to be- PLEASE go back to the old formula! It was the best ever--i used to recommend this to EVERYONE and get so many compliments on my lashes and now it just isn't good
1 out of 5 stars
Thumbs down graphic, would not recommend
16 March, 2024
Doesnt work
I purchased well people brown mascara in store wanting to try a natural mascara & it had good reviews. First off it's expensive & it doesn't do anything at all to my lashes. Barely any color at all & it doesn't lengthen or thicken the lashes. It's like invisible nothing for $20. Don't recommend.
1 out of 5 stars
3 March, 2024
originally posted on http://w3llpeople.com/

SUPER CLUMPY!!!!
The new formula is super clumpy and makes my eyelashes stick together. The older formula used to make my eyelashes not stick and make my eyelashes stay long and fluffy. Now this makes my eyelashes sticky and clump together! The mascara brush is full of clumps and is hard to remove so my eyelashes won't stick. Save your money and buy another brand, I'm so disappointed.
1 out of 5 stars
Thumbs down graphic, would not recommend
6 January, 2024Verified purchase
- Skin type: Normal
- Skin tone: Light
- Hair color: Blonde
- Eye color: Blue
Clumpy and runs all over
I really wanted to like this natural mascara but it’s is terribly clumpy, pretty dry and when I pull the wand out all the product comes spilling out everywhere and I can’t get it back in. It’s been smearing all over my eyes all day, and just looks terrible. So disappointing.
2 out of 5 stars
26 November, 2023
originally posted on http://w3llpeople.com/

What happened to the old formula?!
I used to love this product. It glided on smoothly and made my lashes look defined, long, and natural. The new version, however, is terrible. It's super clumpy and looks like tar on my lashes. I included pictures of the two different products so you can see the difference on the applicators. Please bring back the old formula! I would buy it again if you do
3 out of 5 stars
Thumbs down graphic, would not recommend
29 October, 2023Verified purchase
Smudges
While this mascara doesn't flake and does separate the lashes, it easily smudges under the eyes. Also, the brown mascara is so dark the smudges look black. I'm disappointed.
1 out of 5 stars
28 October, 2023
originally posted on http://w3llpeople.com/

Very clumpy
This mascara went on great the first time, after that it's been a clumpy mess. I bought2. Threw out the first one, and guess what the other one was the same. I don't get it!