$23.00 when purchased online
Target Online store #3991
About this item
Highlights
- Sets skin and makeup with a translucent finish
- Blurs imperfections and minimizes appearance of pores
- Helps absorb oils and control shine
- Brightening powder leaves skin with a semi-matte, luminous glow
- Includes plant-based ingredients like Olive Derived Squalane, Organic Corn Starch, and Mica
- Talc free
- This makeup product is dermatologist-developed, vegan, cruelty-free, and EWG Verified. Well People is both PETA Cruelty Free and Leaping Bunny certified with 100+ EWG Verified products.
Description
Make dreamy, luminous skin your reality with Well People’s Superpowder Brightening Powder. This baked setting powder invisibly blends to set your makeup, leaving your skin with a barely-there finish and a healthy glow. Infused with plant-based ingredients like squalane, this brightening powder also works to nourish skin, blur imperfections, control shine, and impart your skin with a subtly luminous sheen.
Why you'll love it:
• Sets skin and makeup with a translucent finish
• Blurs imperfections and minimizes appearance of pores
• Helps absorb oils and control shine
• Leaves skin with a semi-matte, luminous glow
• Includes plant-based ingredients like Olive Derived Squalane, Organic Corn Starch, and Mica
• Talc free
Plant-powered Ingredients:
• (Olive Derived) Squalane: Boosts hydration in skin and promotes a healthy glow
• Organic Corn Starch: Controls excess oil and makeup creasing
• Mica: Helps skin look luminous and smooth
All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance free, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
Choose well, play clean. This makeup product is dermatologist-developed, vegan, cruelty-free, and EWG Verified. Well People is both PETA Cruelty Free and Leaping Bunny certified with 100+ EWG Verified products.
Why you'll love it:
• Sets skin and makeup with a translucent finish
• Blurs imperfections and minimizes appearance of pores
• Helps absorb oils and control shine
• Leaves skin with a semi-matte, luminous glow
• Includes plant-based ingredients like Olive Derived Squalane, Organic Corn Starch, and Mica
• Talc free
Plant-powered Ingredients:
• (Olive Derived) Squalane: Boosts hydration in skin and promotes a healthy glow
• Organic Corn Starch: Controls excess oil and makeup creasing
• Mica: Helps skin look luminous and smooth
All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance free, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
Choose well, play clean. This makeup product is dermatologist-developed, vegan, cruelty-free, and EWG Verified. Well People is both PETA Cruelty Free and Leaping Bunny certified with 100+ EWG Verified products.
Suggested Age: 10 Years and Up
Health Facts: Vegan
Color Palette: Translucent
Product Form: Powder
Cosmetic Coverage: Light
Skin Tone: All Skin Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Brightening
Industry or Government Certifications: USDA certified organic
Net weight: .31 Ounces
TCIN: 87115263
UPC: 609332313002
Item Number (DPCI): 052-00-5298
Origin: Imported
Ingredients:
mica, zea mays (corn) starch/zea mays starch*, squalane, pentylene glycol, lauroyl lysine, polyglyceryl-3 diisostearate, potassium sorbate, water, glyceryl stearate, sodium pca, sodium lactate, magnolol, honokiol, urea, niacinamide, lactic acid, inositol, glycine, fructose, sodium benzoate [+/-1: titanium dioxide (ci 77891), iron oxides (ci 77491, ci 77492, ci 77499)' '[*organic ingredients]
Shipping details
Estimated ship dimensions: 3 inches length x 3 inches width x 1 inches height
Estimated ship weight: 0.16 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does this go in before or after nakeup
submitted by Butterfly - 1 year ago
A: Hi Butterfly! We would recommend applying the Superpowder Brightening Powder afterwards to help set the makeup with a semi-matte, luminous glow.
submitted byThe Well People Team - 1 year ago
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Guests are saying
This brightening powder has garnered positive feedback for its versatility and natural finish, making it a favorite among guests for setting makeup and enhancing luminosity. Many appreciate its lightweight texture, which provides a subtle glow without being overly shimmery. Ideal for various skin types, it works well under the eyes and on high points of the face, offering a radiant look that lasts throughout the day. Guests also value its clean ingredients and cruelty-free formulation.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 8 reviews
easy to apply: 5 out of 5
easy to remove: 5 out of 5
long lasting: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
100% would recommend
1 recommendations
Oily skin
5 out of 5 stars
DD - 1 month ago
originally posted on http://w3llpeople.com/

I have very oily skin and this powder kept my skin from getting oily. Love it!
The best
5 out of 5 stars
Thumbs up graphic, would recommend
Sierra - 1 month ago, Verified purchaser
- Hair color: Black
- Skin tone: Light
- Skin concern: Uneven skin tone, Pores, Aging, Sun damage
- Eye color: Brown
- Skin type: Combination
Love this powder! Better than most of my high end powders and it’s clean. Def will purchase again! Please do not discontinue it ever!
Does not come off the compact
1 out of 5 stars
Diana - 3 months ago
originally posted on http://w3llpeople.com/

Unusable because it's so hard packed that it doesn't release from the compact.