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Wet n Wild Bare Focus Tinted Hydrator - 0.91 fl oz
$5.49 ($6.03/fluid ounce)
ColorFair
In Stock
Eligible for registries and wish lists
At a glance
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About this item
Highlights
- Buildable Coverage: Watch as lines and imperfections fade away. This lightweight hydrator features buildable seamless coverage from sheer to medium.
- Intensely Hydrating: A dream come true for normal and dry skin, this tinted hydrator is lightweight, moisturizing, and nourishing, leaving your skin happy and beautiful.
- Semi-Matte Finish: Improve your complexion in an instant while achieving a soft semi-matte finish that leaves a perfect base for any makeup routine.
- Multiple Shades: With so many colors available, it's easy to find a perfect color match for your unique skin tone.
- Cruelty-Free: wet n wild products are never tested on animals and are always cruelty-free.
Description
More than just a moisturizer, the Bare Focus Tinted Hydrator Tinted Skin Veil perfects with sheer-to-medium coverage, while granting your skin some seriously intense hydration. Formulated with hyaluronic acid and vegan squalane, this is a one-way ticket to quenched perfection! Buildable with a semi-matte finish, this two-in-one miracle creates a naturally flawless and nourished glow.
Use it to transform a multi-step routine into a one-step regimen, so you’ll be ready in a splash with this lightweight, multipurpose, and super convenient formula. If that’s not a beauty dream destination, we don’t know what is! Simply tap, blend and build to your preferred coverage for hydrated, radiant, instant perfection. Select from our versatile range of shades to transport yourself to complexion paradise!
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Use it to transform a multi-step routine into a one-step regimen, so you’ll be ready in a splash with this lightweight, multipurpose, and super convenient formula. If that’s not a beauty dream destination, we don’t know what is! Simply tap, blend and build to your preferred coverage for hydrated, radiant, instant perfection. Select from our versatile range of shades to transport yourself to complexion paradise!
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Suggested Age: 13 Years and Up
Health Facts: Contains Hyaluronic Acid
Color Palette: Light Tones
Product Form: Liquid
Cosmetic Coverage: Medium, Sheer
Skin Tone: Fair
Skin Undertone: Neutral
Sustainability Claims: Cruelty-Free
Beauty Purpose: Moisturizing, Color Correction
Net weight: .91 fl oz (US)
TCIN: 80028881
UPC: 077802140609
Item Number (DPCI): 052-03-2888
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water/eau, cyclopentasiloxane, butylene glycol, glycerin, disteardimonium hectorite, cetyl peg/ppg-10/1 dimethicone, lauryl peg-10 tris(trimethylsiloxy)silylethyl dimethicone, phenoxyethanol, magnesium sulfate, triethoxycaprylylsilane, ethylhexylglycerin, dimethicone/vinyl dimethicone crosspolymer, squalane, sodium hyaluronate, hydrolyzed hyaluronic acid, [+/- (may contain): titanium dioxide/ci 77891, iron oxides/ci 77491, ci 77492, ci 77499].' '
Shipping details
Estimated ship dimensions: 0.984 inches length x 1.378 inches width x 4.213 inches height
Estimated ship weight: 0.077 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This product has quickly become a favorite among guests seeking a lightweight, hydrating foundation alternative. With its smooth texture, buildable coverage, and natural finish, it caters to various skin types and tones. Guests appreciate its affordability and the ease of application, making it a staple in their makeup routines. While some noted issues with shade matching and oxidation, the overall performance and feel of the product have left many satisfied and eager to repurchase.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 1445 reviews
easy to apply: 4.69 out of 5
easy to remove: 4.75 out of 5
long lasting: 4.22 out of 5
quality: 4.31 out of 5
value: 4.62 out of 5
81% would recommend
342 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
19 October, 2025Verified purchase
- Skin tone: Light
- Hair color: Brunette
- Eye color: Blue
- Skin type: Combination
- Skin concern: Puffiness, Acne, Aging, Dark circles, Uneven skin tone
(no review title)
Good coverage and lasts a good amount of time
5 out of 5 stars
Thumbs up graphic, would recommend
6 October, 2025Verified purchase
- Skin tone: Medium
- Skin type: Combination
- Skin concern: Aging, Uneven skin tone
- Hair color: Grey
- Eye color: Black
definately hydrating
Better than foundation, makes your skin look amazing. With a beautiful glow.
5 out of 5 stars
4 October, 2025Verified purchase
- Skin type: Oily
- Skin tone: Light
- Hair color: Brunette
- Skin concern: Pores, Blackheads, Acne
- Eye color: Hazel
Where has this been all my life?!
Wow, this tinted serum is like magic. I apply it like a lotion and it blends so seamlessly to my skin. You only need a tiny bit and it lasts all day for me!! I was using a $40 foundation that would get all oily during the day. This one stays on really well and covers my hyperpigmentation from previous acne.
5 out of 5 stars
1 October, 2025
originally posted on influenster.com
My go-to for a flawless, lightweight finish!
The Wet n Wild Tinted Hydrator has quickly become my favorite — I almost always reach for this over other products. It provides medium coverage that evens out my skin beautifully while still feeling lightweight and natural. I love that it’s gentle on sensitive skin and doesn’t cause any irritation. My only minor gripe is that the shade range is limited, but luckily one of the colors matches my skin tone perfectly. If you’re looking for a comfortable, everyday tinted moisturizer that works with sensitive skin, this is a great pick!
5 out of 5 stars
1 October, 2025
originally posted on influenster.com
My go-to for a flawless, lightweight finish!
The Wet n Wild Tinted Hydrator has quickly become my favorite — I almost always reach for this over other products. It provides medium coverage that evens out my skin beautifully while still feeling lightweight and natural. I love that it’s gentle on sensitive skin and doesn’t cause any irritation. My only minor gripe is that the shade range is limited, but luckily one of the colors matches my skin tone perfectly. If you’re looking for a comfortable, everyday tinted moisturizer that works with sensitive skin, this is a great pick!
1 out of 5 stars
Thumbs down graphic, would not recommend
16 September, 2025
- Eye color: Green
- Skin concern: Redness
- Hair color: Blonde
- Skin type: Normal, Combination
- Skin tone: Light
Stay clear
Was thick and gross. Reviews were good so I got it but so not recommend.
4 out of 5 stars
Thumbs up graphic, would recommend
11 September, 2025Verified purchase
- Skin concern: Dullness
- Skin type: Combination
- Eye color: Brown
- Skin tone: Light
- Hair color: Black
Value for money
Overpriced here but good in value for the price
5 out of 5 stars
Thumbs up graphic, would recommend
8 September, 2025Verified purchase
- Skin type: Dry
- Skin tone: Light
Love
This is a favorite for both me and my pre-teen. We like the coverage and color options. I have repurchased many times.
5 out of 5 stars
Thumbs up graphic, would recommend
5 September, 2025Verified purchase
- Skin tone: Medium
- Skin type: Combination
- Skin concern: Dark circles, Pores, Sun damage, Uneven skin tone
- Eye color: Brown
Great product!
I love this product. I use the Tan/Medium shade and it matches my skin tone quite well. I use a sponge when I want sheer coverage and a foundation brush for more coverage. I use the Light as a concealer and it covers my dark circles and hydrates the area perfectly.
5 out of 5 stars
25 August, 2025
originally posted on influenster.com
So light and cheap!
I bought this for a special event as I haven’t had much luck with foundations and I saw that this was a good lightweight option on TikTok. Well, it was! I’m officially done with using any other products for my makeup base since this product is absolutely perfect. Here’s a hint: a little goes a LONG way! At first I would use too much and it looked cakey but I soon discovered applying a little on your face and spreading it just like it’s regular moisturizer is the secret perfect method to application. Such an amazing cheap option for anyone who wants a lightweight look.
5 out of 5 stars
8 August, 2025
originally posted on WetnWild
Great ingredients!
I purchased this a couple days ago and I live how lightweight it is, the coverage is amazing, and it didn’t sweat off or run!! I didn’t need concealers either!
4 out of 5 stars
27 July, 2025
originally posted on influenster.com
Looks good
I stopped wearing any type of foundation due to how it looks on me. I needed something lightweight for an event. I picked this up to give it a try. It goes on fairly well and blends nicely into my skin. It appears a little darker on my hand but looked looks fine on my face. This is the closest shade they have to my skin. I will purchase it again.
5 out of 5 stars
27 July, 2025
originally posted on WetnWild
The best!
Seriously the best foundation I have ever used. I have incredibly dry skin and never wear liquid foundation because it either cracks or gets cakey and flakes. This goes on smooth and remains flawless all night. I will never buy a different foundation!
5 out of 5 stars
26 July, 2025
originally posted on influenster.com
Highly recommend for extra moisture
I love a good skin tint, and this Wet N Wild product does not disappoint! I would say it's a perfect product for winter, since in the Houston summer is so hot and, dare I say, hydrating and humid already. But in the winter this is a wonderful drink for your skin!
5 out of 5 stars
22 July, 2025
originally posted on influenster.com
Stellar price for the product!
Great coverage for a tinted moisturizer. This is a go-to daily foundation for me because it doesn’t feel heavy, it looks like skin but still covers a good amount of my skin imperfections. The packaging is great because the bottle stays clean.
5 out of 5 stars
18 July, 2025
originally posted on WetnWild
Works for me!
Great product for the price. I’m 77 and don’t like to overdo wearing too much makeup. This hydrating Light coverage doesn’t crease and lasts a long time. I purchased 3shades and apply it as contour: porcelain to highlight under eyes and to lighten sunken cheeks, tan to shade my high forehead and edge my large chin , and medium fair for the rest. Works for me!
5 out of 5 stars
Thumbs up graphic, would recommend
16 July, 2025Verified purchase
- Eye color: Brown
- Hair color: Brunette
- Skin tone: Medium
- Skin type: Combination
- Skin concern: Acne
Amanzing
Lightweight and buildable, looks natural, and doesn’t cause me to break out.
5 out of 5 stars
13 July, 2025
originally posted on WetnWild
Order online for a better color match.
Beautiful on the skin, hard to find shades in store
5 out of 5 stars
Thumbs up graphic, would recommend
4 July, 2025Verified purchase
- Skin concern: Aging, Uneven skin tone, Pores
- Eye color: Hazel
- Skin type: Oily
- Hair color: Brunette
- Skin tone: Medium
TikTok Recommended this
Didn’t disappoint. Highly recommend! TikTok Recommended this so I had to at least give it a try. And I totally love it! Can’t go wrong with the price either. It gives good coverage but feels fairly light. A little goes a long way too. I thought it would be more of a tinted moisturizer but it’s more like a foundation.
5 out of 5 stars
Thumbs up graphic, would recommend
30 June, 2025Verified purchase
- Skin tone: Light
- Skin type: Oily
- Skin concern: Acne, Blackheads, Pores, Sensitivity
- Hair color: Red
- Eye color: Green
Nice product especially for beginner
I don't have much experience with face makeup like this. But this was very easy to use, non greasy, and fair suited my skin well. Not a full coverage product obviously but has enough coverage while looking natural.