Sponsored
Disposable Diapers - up&up™ (Select Size and Count) (Color or Pattern May Vary)
$5.69 when purchased online
Target Online store #3991
About this item
Highlights
- Packaging may vary. Same trusted quality.
- New and improved
- Disposable diapers
- Hypoallergenic
- Made without elemental chlorine, lotions, latex, fragrances, parabens and phthalates
- 12-hour leak protection
- 2 designs per pack
- Breathable outer cover
- Wetness indicator
- Comfort-touch liner
Description
Keep your baby comfortable with the Disposable Diapers from up&up™. Featuring a pocketed waistband that helps prevent leaks and blowouts, these absorbent and soft disposable diapers have a soft and snug waistband and tinted secure-grip tabs for a comfortable fit. They're hypoallergenic and have a super-absorbent channel for 12-hour leak protection. Plus, they come in two designs for extra cuteness.
up&up™: We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
up&up™: We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
Features: Wetness Indicator, Hypoallergenic, Absorption Channels
Disposability: Do not flush
Package Quantity: 34
Industry or Government Certifications: Meets ASTM Standards, Meets OSHA Requirements, Meets CPSC Standards, Meets CPSIA Standards
Diaper Weight Range: Up to 10 lbs
Material: Polyethylene, Polypropylene, Polyester
TCIN: 87990511
UPC: 085239970935
Item Number (DPCI): 007-01-1414
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 13.14 inches length x 7.44 inches width x 4.01 inches height
Estimated ship weight: 1.3228 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
The reviews reflect a mix of experiences with these diapers, particularly following a recent redesign. Many guests appreciate the softness, absorbency, and cute designs, noting that they fit well and prevent leaks during the day. However, concerns about diaper rashes, leaks, and overall quality have emerged, especially with the new packaging. Guests recommend these diapers for daytime use but suggest caution for overnight wear, especially for sensitive skin.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 15847 reviews
gentle on baby: 3.31 out of 5
keeps baby dry: 2.9 out of 5
quality: 2.72 out of 5
sizing: true to size
value: 3.18 out of 5
40% would recommend
2257 recommendations
up&up
3 out of 5 stars
liz - 1 day ago, Verified purchaser
I wanted an alternative to pair with our millie moon especially for when the day comes where millie moon isn’t available. The first thing I noticed was the chemical smell coming from the diaper ontop of how thin the diaper is - Now I know MM diapers are considered ‘top tier’ so they’re thicker and incredibly soft. We haven’t used the diapers quite yet aside from a momentary wear but with a quick comparison to MM, the smell & material was the biggest turn off. We will use a few to see how we like them but I’m more concerned for the smell over the lack of comfortability the diaper doesn’t have. I wouldn’t want to sit in something smelling like chemicals all day
Not my favorite
1 out of 5 stars
lexp70_9937 - 3 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Not my favorite diapers were a bit small on my son they didn’t absorb the best as others and did leak. They are decent for the price but I think it’s worth it to spend more
Good
5 out of 5 stars
selenec6_7566 - 3 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I had never been able to stay with another brand other than Pampers because my daughter has allergies to others but this one surprised me because it was perfect for her in addition to being very absorbent and durable it fits her perfectly and the price is excellent for me
Great Pampers alternative!
5 out of 5 stars
Thumbs up graphic, would recommend
han - 3 days ago, Verified purchaser
Got tired of paying for Pampers, came across these and decided to give them a try. So glad I did! At first glance, these diapers are on the thinner side. But they work so well, and we actually had less leaking accidents. My little one has sensitive skin, and the switchover had no effect on him. A great, much cheaper option!
Cute designs and affordable!
4 out of 5 stars
3mkayh_6939 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Fourth time mom here and I swear we’ve tried every diaper brand imaginable. These are an easy go to for the price and ability to last overnight. The elastic around the legs seems to fit comfortable for my chunky legged baby and they’re hypoallergenic so no rash. There are 2 designs per pack as shown and sizing seems to fit true to size. These are a go to on a budget with cute designs
RASH
1 out of 5 stars
Thumbs down graphic, would not recommend
Horrible rash - 4 days ago
My baby had a horrible rash with the first use of this diapers. Don't buy them.
Must have
5 out of 5 stars
Thumbs up graphic, would recommend
Sabrina - 4 days ago, Verified purchaser
These are wonderful and I was definitely overpaying for too long on Pampers. No more overnight leaks since switching and these aren’t even overnight diapers.
The only diaper we use!
5 out of 5 stars
Thumbs up graphic, would recommend
Tsailboat - 5 days ago, Verified purchaser
Used these diapers for our first child. When we had our second kid, it was a no brainer. Soft and absorbent, great for sensitive skin. Has good coverage, have never had a leak. Love this brand!
Fair quality
3 out of 5 stars
Sara - 5 days ago, Verified purchaser
Box seems open before Packed with tape Which was open from one side.
1 reply from the Product Manufacturer team - 3 days ago
Thank you for reaching out. We appreciate your review, and we will be sure to share your comments with our team. If you have any additional feedback or questions, please feel free to reach out to us at guest.service@target.com.
Good night performance.
5 out of 5 stars
dayanap83_4479 - 8 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] These diapers have been my best ally with my baby. They have the necessary durability and absorption, they are very comfortable due to their incredible fit, and their price is affordable.
Great for the price!
4 out of 5 stars
Thumbs up graphic, would recommend
Lynn Marie Reed - 8 days ago, Verified purchaser
I’m a FTM but I think these diapers are amazing quality for the price you pay! We had Huggies before but they’re pricy for how quickly our baby goes through them. I think the Up & Up diapers are soft without being overly fluffy and offer cute simple designs that appeal to me! We haven’t experienced any blowouts while using. There have been a couple of leaks, but that even happened when we used Huggies. These run small but as my baby nearly skipped size 1 and started wearing size 2 at 5-6 weeks, these fit him great! The other brand size 2s are extremely baggy around his legs. Based on my experience so far, I think these will be our preferred diapers. And inexpensive at that!
Perfect for small babies
5 out of 5 stars
Thumbs up graphic, would recommend
Mich B - 9 days ago, Verified purchaser
Up&Up diapers were the best fit for our smaller baby when he was transitioning out of Pampers preemie but a little too small for their newborn diapers. These fit him perfectly, great quality, and fantastic price! I will say, the diapers are slightly different and much better in the newer packaging (blue box).
The quality changed in the diapers
3 out of 5 stars
Thumbs down graphic, would not recommend
Andrea - 9 days ago, Verified purchaser
I been using this diapers for 4 years now and in the last month I can clearly see the difference between last two years and the last month. The elastic around the leg is smaller, they started leaking too. Nothing in our routine or lifestyle has change in the last 3 months and the diapers seems to be less and less realible.
1 reply from the Product Manufacturer team - 5 days ago
Oh no! This isn't what we like to hear, and we would like to help. Please connect with us at guest.service@target.com, and our team can assist further. Thank you.
Low quality
1 out of 5 stars
Thumbs down graphic, would not recommend
C - 9 days ago, Verified purchaser
I suspect these diapers have changed. They stretch out around the legs causing a sagging diaper even when dry. This then also causes a gap between the leg and diaper.
1 reply from the Product Manufacturer team - 8 days ago
Thanks for reaching out! After reading your review, we believe that your experience is not typical of how we expect our products to perform. We understand your frustration, and would love to learn more so that we can help ensure that this doesn't occur again for you. Please reach out to our team at guest.service@target.com when you can, and we are happy to discuss further with you.
As far as store brands go, these are some if the best we tried by far. But they do run smaller compared to Pampers Huggies and Luv's. So if your baby is bigger they are not the best option
4 out of 5 stars
Thumbs up graphic, would recommend
Yort - 9 days ago
Great quality but they run small
No blow outs
5 out of 5 stars
Thumbs up graphic, would recommend
Kre - 10 days ago, Verified purchaser
I love these diapers. They hold up better than the well known brands. I have yet to experience a blow out while using this brand. I recently started trying them and I wish i would've known sooner. They are cheap and high quality
Would recommend
5 out of 5 stars
Thumbs up graphic, would recommend
Emily1319 - 10 days ago, Verified purchaser
These are my go to for both day and night for my older kids. The material is great and no irritation or leaks. Good value
Threading of the diaper??
2 out of 5 stars
Thumbs down graphic, would not recommend
jaeeleann - 11 days ago, Verified purchaser
i've used these forever but for some reason, now, the little hairs from the diaper or stuff from the diaper gets stuck on my little ones butt and makes him SUPER unfortunately. I'm not sure what changed but it's not a good change
1 reply from the Product Manufacturer team - 8 days ago
Thanks for reaching out! After reading your review, we believe that your experience is not typical of how we expect our products to perform. We understand your frustration, and would love to learn more so that we can help ensure that this doesn't occur again for you. Please reach out to our team at guest.service@target.com when you can, and we are happy to discuss further with you.
Best diapers
5 out of 5 stars
Thumbs up graphic, would recommend
LizzyL - 11 days ago, Verified purchaser
Prefer these over the name brand diapers. They don’t have a scented smell like pampers, are leak proof, and have the cutest designs. And they cost less too!
Can't recommend these
1 out of 5 stars
Thumbs down graphic, would not recommend
Baby - 12 days ago, Verified purchaser
Poor quality and caused rashes
1 reply from the Product Manufacturer team - 8 days ago
Thank you for sharing your review, and we are sorry to hear that you had trouble with the sizing on our diapers! We would love to help ensure that you are using the best fit possible, so please reach out to us at guest.service@target.com so that we can advise further. We look forward to hearing from you.