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Dove Beauty Bond Strength with Peptide Complex 10-in-1 Serum Hair Mask - 9.2oz - 2 of 4Dove Beauty Bond Strength with Peptide Complex 10-in-1 Serum Hair Mask - 9.2oz - 3 of 4Dove Beauty Bond Strength with Peptide Complex 10-in-1 Serum Hair Mask - 9.2oz - 4 of 4
Dove Beauty Bond Strength with Peptide Complex 10-in-1 Serum Hair Mask - 9.2oz - 1 of 4

Dove Beauty Bond Strength with Peptide Complex 10-in-1 Serum Hair Mask - 9.2oz

29 Questions
$11.99

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At a glance

About this item

Highlights

  • ULTRA STRENGTH & SMOOTHNESS: Dove Bond Strength hair mask renews with every use and repairs 10 signs of damage in 1 minute**4-step system
  • HAIR MASK FOR CHEMICALLY DAMAGED HAIR: This hair mask with Peptide Complex repairs 3 years of visible damage in 1 use**with 4-step system
  • BIO-PROTEIN CARE: Our Bond Strength range* with Bio-Protein Care technology, designed to regenerate hair strength and refill it with 1 trillion protein strength builders with every wash. *shampoo, conditioner/mask & serum
  • HOW TO USE: After using Dove Bond Strength Shampoo & Conditioner, apply into damp, clean hair and massage. Let it work for 1 minute and rinse. Use once a week or more.
  • BACKED BY SCIENCE: This damaged hair repair hair mask uses Dove technology that’s backed by 10 years of research. Protecting, repairing, and restoring hair to reduce signs of damage.
  • CARE YOU CAN COUNT ON: Globally, Dove does not test on animals. These hair care products are PETA approved and vegan.

Description

Fortify and revive your hair from the toll of extreme chemical damage. Now every time you color, bleach, straighten or blow-dry your hair, Dove Bond Strength Hair Mask will strengthen bonds from within and help reverse visible signs of accumulated damage for ultra strength and smoothness. Dove Bond Strength Hair Mask is the third step in our 4-step regimen toward stronger, healthier looking hair. Use it regularly with Dove Bond Strength Shampoo and Conditioner. When you complement it with Dove Bond Shield 10-in-1 Super Serum for extreme hair repair, you’ll experience the reversal of 3 years of visible damage* Enriched with Peptide Complex, this hair mask for chemically damaged hair works at a molecular level to strengthen the hair’s structure. So there is no need to stress about damage, and you can feel good about your new look and new you. Our Bond Strength range* with Bio-Protein Care technology is designed to regenerate hair strength and refill it with 1 trillion strength protein builders with every wash. The result is beautifully restored hair that’s healthy and strong again. Our Dove Bond Strength system is ideal for chemically damaged hair that needs extra care. After using Dove Bond Strength Shampoo & Conditioner, apply this hair mask generously into damp, clean hair from mid-length to ends and massage upwards. Let the rich formula work for 1 minute and rinse. Use once a week or more if your hair needs extra repair. For maximum benefit, follow up with the Dove Bond Shield 10-in-1 Super Serum.
As always, Dove hair products are vegan and PETA-approved, meaning it’s not tested on animals globally. Discover hair freedom and free yourself from the worry of hair damage—embracing a new dawn of hair possibilities now.
*4-step system
*shampoo, conditioner/mask & serum
Hair Type: All Hair Types
Health Facts: Vegan
Product Form: Mask
Sustainability Claims: Not Tested on Animals, Cruelty-Free
Recommended Use: Weekly
Package Quantity: 1
Beauty Purpose: Softening, Hydrating, Damage Repair, Nourishing, Strengthening, Smoothing, Moisturizing, Shine Enhancing
TCIN: 89163797
UPC: 079400507396
Item Number (DPCI): 063-02-2246
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water (aqua), cetearyl alcohol, glycerin, behentrimonium chloride, dimethiconol/silsesquioxane copolymer, isohexadecane, dipropylene glycol, cocos nucifera (coconut) oil, hydrolyzed soy protein, sh-polypeptide - 121, hydrolyzed pea protein, hydrolyzed vegetable protein, fragrance, citric acid, lactic acid, sodium benzoate, sodium gluconate, disodium edta, sodium citrate, cetrimonium chloride, benzyl salicylate, citronellol, hexyl cinnamal, limonene, linalool, yellow 5(cl 19140), red 33 (cl 17200)

Shipping details

Estimated ship dimensions: 3.54 inches length x 3.47 inches width x 2.76 inches height
Estimated ship weight: 0.68 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Can anyone describe what this smells like?

submitted by DoggieMama - 2 years ago
  • A: PLEEEEASE stop making your scents so strong!! They are turning too many away!

    submitted byEvaG - 10 months ago
  • A: Thanks for reaching out. Our fragrances and perfumes often have complex formulations, containing many ingredients. These fragrances and perfumes are part of the proprietary formulation which makes our products unique. We hope this helps!

    submitted byDoveExpert - 2 years ago
    Brand expert

Q: Hi, is this product gluten free and safe for hair that has a keratin treatment? Thank uou

submitted by sks - 2 years ago
  • A: Is this mask paraben Sulfate free ?

    submitted byKateLynn - 2 years ago
  • A: Thanks for reaching out. We do not specifically test our products for the presence of gluten. Gluten may be present in products that contain derivatives of wheat, oat, rye, and barley. In labeling our products, we follow the guidelines established by the International Nomenclature for Cosmetics Ingredients (INCI) process. Therefore, if we use an ingredient derived from a grain such as wheat, oat, rye and/or barley, those names will appear on the label. We recommend that you consult with your physician as to whether your exposure to grain derivatives from the use of personal care products will cause the symptoms of Celiac disease. About your inquiry if this product is safe for hair that has Keratin treatment, we inform you, as treatment technologies differ, we recommend you check with your stylist before using our products. We hope this helps!

    submitted byDoveExpert - 2 years ago
    Brand expert

Q: Does it contain silicone(s)?

submitted by Deems - 2 months ago
  • A: Hi Deems, thank you for reaching out. We are happy to assist you regarding your query about Dove 10-in-1 Bond Strength Serum Mask. We want to inform you that there is no silicone listed in the ingredients list of the product. We would request you to refer the ingredients list of the product. If you have any concerns, we recommend that you consult a medical professional before using the product.

    submitted byDoveExpert - 2 months ago
    Brand expert

Q: Does this help with hair breakage and shedding?

submitted by Linda - 2 months ago
  • A: Hi Linda, We appreciate your query and would like to provide you with the best possible assistance. Kindly email us at unileverconsumercare.usa@unilever.com with your reference ID 55951777, and we will make sure to assist you promptly.

    submitted byDoveExpert - 2 months ago
    Brand expert

Q: Can I use this other brand shampoo.

submitted by Lyn - 3 months ago
  • A: Hi Lyn, thank you for reaching out and for your question. Yes, you can use another brand of shampoo if it better suits your hair care needs and preferences. We understand how important it is to find products that work well for your hair and deliver the results you're looking for. We value your trust and the opportunity to support your hair care journey.

    submitted byDoveExpert - 3 months ago
    Brand expert

Q: Is this product only for damaged hair?

submitted by Liz - 3 months ago
  • A: Hi Liz, we appreciate your inquiry regarding whether the Dove 10-in-1 Bond Strength Serum Mask is designed exclusively for damaged hair. We’re happy to inform you that Dove 10-in-1 Bond Strength Serum Mask, made with Bio-Protein Care and infused with Peptide, visibly repairs signs of damage for chemically treated hair.

    submitted byDoveExpert - 3 months ago
    Brand expert

Q: Can I leave in overnight?

submitted by Paloma - 6 months ago
  • A: Hi Paloma, we appreciate your inquiry regarding the usage of Dove 10-in-1 Bond Strength Serum Mask. We’re committed to delivering high quality experiences, and your input is valuable to us. Your satisfaction is important to us. Please connect with our Consumer Services team at (Consumer.Services@Unilever.com) with your contact details and the ref ID: (54775252), so we can address your concerns promptly.

    submitted byDoveExpert - 6 months ago
    Brand expert

Q: Is this color safe and can you leave it in your extremely damaged hair

submitted by Kay - 7 months ago
  • A: Hi Kay, thank you for reaching out. We understand how important it is to protect color and care for very damaged hair. Your satisfaction is important to us. Please connect with our Consumer Services team at (Consumer.Services@Unilever.com) with your contact details and the ref ID: (54816671), so we can address your concerns promptly.

    submitted byDoveExpert - 6 months ago
    Brand expert

Q: my hair is thinning from damaged will this make my hair get thick

submitted by user - 9 months ago
  • A: Hi, thank you for sharing your feedback. We're sorry you’re dealing with thinning hair, we understand how concerning and frustrating that can feel. We’re committed to delivering high quality experiences, and your input is valuable to us. Your satisfaction is important to us. Please connect with our Consumer Services team at (Consumer.Services@Unilever.com) with your contact details and the ref ID: (54818216), so we can address your concerns promptly.

    submitted byDoveExpert - 6 months ago
    Brand expert

Q: I may try your products of this type again, because I thought I had heard that you had used softer scents in your recent launches. Is this the case?? I hope so.

submitted by EvaG - 10 months ago
  • A: Hi EvaG, thank you for reaching out. We completely understand how important scent comfort is when choosing a product. Yes, in many of our recent launches, we’ve focused on softer, more balanced fragrances while maintaining the performance you love. We’re committed to delivering high quality experiences.

    submitted byDoveExpert - 6 months ago
    Brand expert

Additional product information and recommendations

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This item is featured in

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Dove Beauty Bond Strength Collection

About the collection
Our Bond Strength range* with Bio-Protein Care technology is designed to regenerate hair strength and refill it with 1 trillion strength protein builders with every wash. The result is beautifully restored hair that’s healthy and strong again. *Our Dove Bond Strength system is ideal for extreme chemically damaged hair that needs extra care.
*4-step system
*shampoo, conditioner/mask & serum
View Dove Beauty Bond Strength Collection collection

Guests are saying

This hair mask is a standout product that revitalizes and hydrates hair, making it feel soft, shiny, and manageable. Guests appreciate its quick application time of just one minute, making it perfect for busy routines. The rich, creamy texture spreads easily and effectively reduces frizz while enhancing shine. Many guests have noted significant improvements in hair health, especially for those with damaged or color-treated hair, making it a must-try for anyone seeking a reliable hair treatment.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 1729 reviews
    quality: 4.41 out of 5
    value: 4.44 out of 5
    80% would recommend
    171 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    1 November, 2026

    Great for fine hair

    This has worked wonders for my hair; it makes it so, so, so soft. Having very fine hair, I have to be careful what products weigh down my hair, but this is PERFECT for fine hair. It makes it so shiny and easy to brush; I love it, plus it smells amazing!!
    Target Team Member
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 October, 2026Verified purchase

    Amazing product!!

    Very pleased with this product! smells amazing and brought life back to my curls.
    Shun
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    26 October, 2026
    originally posted on influenster.com
    Image

    Makes hair silky on a budget

    Love this product for what’s its worth. It’s not expensive and will still have your hair feeling silky. It applies to hair easy and you only need to leave it on for 1 minute which is good when you’re in a hurry. I have two complaint’s however. First it doesn’t rinse well and takes awhile to get out. Second the smell is very strong it will over power any good smelling products you pair with it.
    RochelleS
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 October, 2026Verified purchase

    (no review title)

    I bought the whole system and I'll never know if it works because the smell is so overwhelming that it makes me and everyone in my household feel sick. Think Pig-Pen from Charlie Brown, except instead of a cloud of dust, it's a cloud of cheap, overpowering perfume that lasts all day. I never do this, but I will be returning the Dove Bond Strength shampoo, conditioner, mask, and serum. Ick!
    Target Team Member
    From DoveExpert team
    Hi Becca, thank you for taking the time to share your experience with Dove 10-in-1 Bond Strength Serum Mask. We're sorry to hear this. Please know that our products and ingredients are extensively safety tested. However, we recognize that some individuals may be more sensitive to certain ingredients than others. We'd appreciate the opportunity to learn more and help. Please contact us directly at 1-800-761-3683 or through the Contact Us page on our website.
    6 days ago
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 October, 2026Verified purchase

    (no review title)

    I use this hair mask instead of conditioner. Leaves my hair super soft!
    Jess
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    19 October, 2026
    originally posted on influenster.com
    Image

    Amazing Hair Mask

    this hair mask is nice and thick and easy to apply it absorbs into the hair in about 5 to 10 minutes and the smell is amazing. It helps with my frizz and damage. 
    alysonB
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 October, 2026Verified purchase

    (no review title)

    I love the way this product makes my hair feel. It also takes out the frizz
    Target Team Member
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 October, 2026Verified purchase

    (no review title)

    My hair has been dry and frizzy lately, so I tried this hair mask my sister had and I was surprised that it actually made my hair less frizzy and diminished tangles right away! I ended up buying my own bottle the next day. It makes my hair smell amazing and I also noticed that my hair has looked and felt more healthier than it was.
    Sara
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 October, 2026Verified purchase

    DOVE: HAIR MASK

    WORKS ! LOVE IT ! FEMINE BEAUTIFUL SCENT. REPUTABLE BRAND. GREAT BONUS: PEPTIDES. INVIGORATING ATTITIVE STIMULATOR.
    AMERICAN
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    13 October, 2026
    originally posted on influenster.com
    Image

    Left hair silky and shiny

    Doves hair serum mask makes hair so much easier to brush through after a shower and it makes hair soft and shiny afterwards. The price point is great for the quality and quantity of the product. I have long hair and the 9.2 ounce tub provided about 15-20 treatments.
    AbbeyP
    Did you find this review helpful?
    5 out of 5 stars
    12 October, 2026Verified purchase

    (no review title)

    Is really good product I loved it
    Wonderful product
    Did you find this review helpful?
    5 out of 5 stars
    8 October, 2026
    originally posted on influenster.com
    Image

    Super hydrating hair mask!

    I have been using this Dove mask and it makes my hair soft, shine, and super easy to detangle. It smells great and works well for dry hair! Highly recommend for damaged or dry hair!
    MariaClaraR
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    7 October, 2026Verified purchase

    (no review title)

    Made my hair so soft and reduce breakage
    Kita
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    6 October, 2026Verified purchase

    Silky soft smooth hair!!

    I have spent $95 on over priced hair masks and this does better than any other I’ve tried. Makes your hair baby soft and for a price point of $9.99 what more could you ask for. Smells clean, washes out well and will leave you soft and shiny without feeling weighed down and greasy. Highly recommend this conditioning mask!
    Sunshine
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    30 September, 2026
    originally posted on influenster.com
    Image

    Soft and silky hair

    My hair feels great after every use. I had damaged hair from swimming in a hot spring and it felt dry for days afterwards. I used this hair mask and immediately felt softer and silkier. I would highly recommend this. My hair is shiny and easier to manage. It's a goopy consistency like any hair mask.
    AmandaP
    Did you find this review helpful?
    5 out of 5 stars
    24 September, 2026
    originally posted on influenster.com
    Image

    Reduces Split Ends

    I really think this product has helped reduce my split ends! I haven’t noticed as many since I started using this. I use it once a week - it will last you a long time.
    EliseR
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 September, 2026

    Love it!!

    Use it once a week and revives, softens, and HAS strengthened my hair since i started using it i’ve noticed less breakage less shedding and overall longer lasting wash days for my curls. I dye my hair regularly and got highlights in the past so this really has helped my hair go from brittle dry and breaking, to strong, soft, shiny, hydrated etc etc. I have 3a/3b fine curly hair and this has worked wonders for me.
    Melodie
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    19 September, 2026
    originally posted on influenster.com
    Image

    Super moisture

    I’ve been using this weekly for about 6 months. It leaves my hair feeling so moisturized and soft. One container lasts a long time. I recommend!!
    ShanL
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 September, 2026Verified purchase

    (no review title)

    I don’t often leave a review, but i am very impressed after just the first time using this hair mask. Scent is great, my hair was noticeably softer and appeared less damaged. BUY IT!!!!
    jl
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    16 September, 2026
    originally posted on influenster.com
    Image

    The Best Of The Best

    OK, as someone who has used upwards of 100 different hair products for my wavy very frizzy hair I need to say that this is by far the best deep conditioner/mask. The problem with my 2B hair has always been that it needs tons of hydration without the weight and to find that is almost impossible. Products either disappear in my hair if they’re labeled as lightweight or weigh my hair down if they’re labeled as hydrating. This has been the ONLY mask on the market, both high and low end that has been able to provide my hair with the hydration it needs without the weight. I also need to say that the scent is gorgeous and last in my hair hours after I’ve had a shower, which is just a bonus. Really amazing product, and definitely worth a try if you have my hair type.
    KayZ
    1 guest found this review helpful. Did you?

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