Maybelline Colossal Bubble Mascara for Volume and Length - Brownish Black - 0.33 fl oz: Volumizing, Eyelashes
New at target
$9.99
FormatWashable
ColorBrownish Black
In Stock
Eligible for registries and wish lists
At a glance
About this item
Additional product information and recommendations
Discover more options
Frequently bought together
- Highly rated$1.99 - $9.99$5 Target GiftCard with $30 hair & skin care purchase4.6 out of 5 stars with 13647 ratings
Guests also viewed
Related Categories
Guests are saying
The mascara has garnered mixed reviews from guests, with many praising its ability to enhance lash volume and length while providing a long-lasting, smudge-free finish. The unique brush design is noted for its effectiveness in separating lashes, creating a bold look. However, some guests experienced issues with clumping and difficulty in removal. Overall, it remains a popular choice for those seeking dramatic lashes without the hassle of frequent touch-ups.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 1374 reviews
easy to apply: 3.19 out of 5
easy to remove: 3.33 out of 5
long lasting: 3.01 out of 5
quality: 2.64 out of 5
value: 2.69 out of 5
34% would recommend
114 recommendations
2 out of 5 stars
13 May, 2026
originally posted on maybelline.com
Good product / bad color
The texture is great and makes the lashes look amazing. However, copper brown is more like dark brown/almost black. This color does not work for true redheads.
1 reply from Consumer Care Center team - 6 days ago
Hello! We are so glad to hear you loved the texture and amazing lash look from our Colossal Bubble Washable Mascara. We are sorry to hear that the Copper Brown shade appeared darker than expected and didn't hit the mark for your redhead goals. We have shared your honest feedback regarding the pigment with our team for future consideration, as we're always looking to improve our color selection. We invite you to explore our other mascara collections to discover a shade that perfectly complements your look! XO
5 out of 5 stars
Thumbs up graphic, would recommend
9 May, 2026Verified purchase
- Skin type: Combination
- Hair color: Black
- Skin concern: Redness, Aging
- Skin tone: Medium
- Eye color: Brown
Love, love, love this mascara
Love what it does to my lashes
1 out of 5 stars
Thumbs down graphic, would not recommend
6 May, 2026Verified purchase
- Skin tone: Light
- Skin type: Normal
- Hair color: Grey
- Eye color: Brown
(no review title)
“Hard pass—my lashes look like a broom that got into a fight with a spider web… and lost.”
1 reply from Maybelline Consumer Care team - 18 days ago
Hi Mima. Thank you for reaching out to Maybelline. We are sorry to hear about the experience you had with the Colossal Bubble Mascara. We would like to speak with you directly about it. Please give us a call at 800-944-0730, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
4 out of 5 stars
3 May, 2026
originally posted on influenster.com

Good mascara
[This review was collected as part of a promotion.] I love maybelline products. This mascara is great, but doesn’t work as well as the one in the purple tube. However, it just may be personal preference.
5 out of 5 stars
Thumbs up graphic, would recommend
24 April, 2026Verified purchase
- Hair color: Brunette
- Skin type: Combination
- Skin tone: Medium
- Eye color: Brown
my fav!!
My all time fav mascara!! I make sure I have at least 4 on deck. I always get compliments and it lasts all day
5 out of 5 stars
21 April, 2026
originally posted on maybelline.com
Very good/value
I love this mascara in the washable formula. It really builds and this is the kind that my lashes almost reach my eyebrows after a couple of coats. I skip eyeliner because it really darkens the lash band area.
2 out of 5 stars
7 April, 2026Verified purchase
Colossally Clumpy
This mascara was clumpy and did not go on smoothly.
1 reply from Maybelline Consumer Care team - 2 months ago
Hello caro! Thank you so much for sharing your feedback about the Colossal Bubble Mascara with us. This long-wear formula is developed with fiber-filled technology to create a dramatic, voluminous look that resists water and smudging throughout the day. Because the formula is highly pigmented and can sometimes be a bit thick, the clumps can be a sign that too much product was applied at once. A helpful tip for achieve the best results with this mascara is to apply it in thin, buildable layers onto your lashes, moving the wand in a zig-zag motion to separate the fibers. This ensures that the pigments are more evenly distributed for a more visible impact without any clumping or smearing. We appreciate your patience as you discover the value of this lengthening and volumizing mascara as part of your makeup routine.
5 out of 5 stars
1 April, 2026
originally posted on influenster.com

Best mascara!!
[This review was collected as part of a promotion.] This mascara is amazing, it has such a smooth application and the brush is amazing and creates such a wispy effect on the lashes . It’s also very long lasting and does not flake easily.
1 out of 5 stars
Thumbs down graphic, would not recommend
29 March, 2026Verified purchase
- Skin type: Combination
- Skin tone: Light
- Hair color: Brunette
- Eye color: Brown
(no review title)
I loved it the first time I bought it. Ran out purchased a second tube and it’s super thick you can’t even see the bristles on the brush. I have to waste most of it by scraping it off. Finally gave up on that tube and bought a 3rd months later thinking I just got a bad one. Nope this one is just as bad. Don’t waste your money.
5 out of 5 stars
Thumbs up graphic, would recommend
28 March, 2026Verified purchase
- Skin tone: Medium
- Skin type: Normal
- Eye color: Brown
Turn Up The Volume
My eyelashes exhibited enhanced fullness, thickness, and length.
5 out of 5 stars
Thumbs up graphic, would recommend
25 March, 2026Verified purchase
- Eye color: Hazel
- Skin tone: Medium
- Skin type: Normal
- Hair color: Blonde
(no review title)
Love this mascara and there was a coupon too
4 out of 5 stars
Thumbs up graphic, would recommend
24 March, 2026
- Skin tone: Light
- Skin type: Dry
- Hair color: Red
- Eye color: Green
still prefer regular colossal
I bought this when the regular colossal, my fav, was out of stock. the formula seems exactly the same but the brush is spirally and doesn't work as well as the regular colossal brush. lashes look longer and more spindly versus the thickening effect of regular colossal. a decent substitute. I like that it comes in brownish back
1 out of 5 stars
Thumbs down graphic, would not recommend
19 March, 2026Verified purchase
- Skin type: Normal
- Skin tone: Light
(no review title)
I was so excited to try this one. It was so clumpy! Made my lashes look horrible and spaced out. Do notttt recommend.
1 out of 5 stars
Thumbs down graphic, would not recommend
17 March, 2026Verified purchase
- Eye color: Brown
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
(no review title)
Smudges and gives you panda under eyes
2 out of 5 stars
Thumbs down graphic, would not recommend
17 March, 2026
- Skin tone: Light
- Skin type: Combination
- Skin concern: Acne, Blackheads, Aging, Redness, Dark circles, Pores, Uneven skin tone
- Hair color: Blonde
- Eye color: Green
Wasted my money
Nice mascara when the tube doesn't break after 2 weeks.
1 out of 5 stars
Thumbs down graphic, would not recommend
7 March, 2026Verified purchase
Clumpy and cant be removed
Clumpy. Looks horrible and is impossible to remove. I had some of my lashes come off while trying to take it off. Wish I could return!!
1 reply from Maybelline Consumer Care team - 2 months ago
Hello Bar! We are very sorry to hear about your experience with our Colossal Bubble Mascara. We would like to speak to you directly about this. Please contact us at 800-944-0730 M-F 9:00 am – 5:30 pm ET for assistance. We look forward to speaking with you!
1 out of 5 stars
Thumbs down graphic, would not recommend
4 March, 2026Verified purchase
- Hair color: Brunette
- Eye color: Blue
- Skin type: Normal
- Skin tone: Light
(no review title)
Was clumpy as soon as I opened it. Made my lashes look clumpy also. Don’t waste your money like I did.
1 reply from Maybelline Consumer Care team - 2 months ago
Hi there, Taylor! We appreciate you taking the time to reach out about our Colossal Bubble Mascara. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate team. We hope you will continue using more of our products soon with full satisfaction with the results!
3 out of 5 stars
Thumbs down graphic, would not recommend
28 February, 2026Verified purchase
- Skin concern: Dullness, Sensitivity
- Skin tone: Medium
- Hair color: Brunette
- Skin type: Dry
- Eye color: Brown
Not a fan
Not a fan. Hard to remove from your eyes and gets clumpy.
1 reply from Maybelline Consumer Care team - 3 months ago
Hello Optometry! We are sorry to hear that our Colossal Mascara did not provide the high-volume and effortless application you were looking for and that the formula appeared to be clumpy and difficult to remove. This high-performance mascara is specifically engineered with a unique Mega Brush and a collagen-infused formula designed to provide 9x the volume in just one coat for an impactful and dramatic lash look. To help prevent clumping and ensure the best results, we suggest wiping any excess product from the wand before application and using a light, sweeping motion to help the formula coat and lift your lashes from root to tip. Because our Colossal Mascara is a long-wear formula, we recommend using a dual-phase or oil-based eye makeup remover to gently dissolve the pigments without any tugging on the delicate eye area. We value your feedback as we strive to provide the high-performance results our mascaras are known for.
2 out of 5 stars
27 February, 2026
originally posted on maybelline.com
Hmmmm, prob not.
It was great for a about a month maybe? Then it dried out pretty quick...It's like it's been sitting around open for like 3 years. I'm not happy because it does have the great volume and ease to put it on just as I was looking for. Maybe the one I bought was a lemon? I can't afford to chance it and try it again. Sorry, on to the next one.
1 reply from Consumer Care Center team - 3 months ago
Hey there! We are so sorry to hear about your experience with our Colossal Bubble Washable Mascara. Please give us a call at 1-800-944-0730 M-F 9:00 am – 5:30 pm ET and provide this case number: 45470882. We look forward to speaking with you!
3 out of 5 stars
Thumbs down graphic, would not recommend
20 February, 2026Verified purchase
Flaky
This mascara does coat my lashes very well but the amount that flakes off is awful!