Living Proof Perfect Hair Day (PhD) Shampoo - 2oz - Ulta Beauty: For Normal, Dry & Colored Hair, Moisturizing, Deep Hydration
$17.00 ($8.50/fluid ounce)
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The Living Proof Perfect Hair Day shampoo and conditioner set has garnered positive feedback for its ability to cleanse and hydrate hair effectively. Many guests appreciate its lightweight formula that leaves hair feeling fresh, soft, and manageable without stripping natural oils. The luxurious lather and pleasant scent enhance the overall experience, making it suitable for various hair types. While some guests mention the price, they often conclude that the results justify the investment, especially for those with dry or damaged hair.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 186 reviews
3 out of 5 stars
24 February, 2026
originally posted on http://www.ulta.com

Irritated my scalp
Tried giving sulfate and silicon free shampoo a shot but it doesn't work for me. My scalp gets very dry, itchy, flakey, and irritated. High price point
1 out of 5 stars
21 February, 2026
originally posted on http://www.ulta.com

Doesn't Live Up to Hype
Purchased during a sale to try since it gets great reviews. This product dries your hair out & you need to conditioner to fix what the shampoo caused. Nope. Overpriced junk. I'm not buying these expensive elite shampoos anymore. Ive wasted far too much money & they end up changing formulas to increase profit. Some of the drugstore brands now work better for a fraction of the price. It wasnt true back in the day but it is now.
3 out of 5 stars
19 February, 2026
originally posted on http://www.ulta.com

1b low porosity
It smelt wonderful but did not work for my 1b low porosity hair. It felt very straw like and felt dirty in 2 days. Just didn't work for my hair type.
3 out of 5 stars
31 January, 2026
originally posted on http://www.ulta.com

Drying & nothing special
Not for dry scalp girlies, literally made me flake so bad after using it.
4 out of 5 stars
9 January, 2026
originally posted on http://www.ulta.com

Ehh…
This shampoo isn't anything special. It's too expensive and doesn't deliver anything my regular shampoo doesn't already do. I will say it cleanses well and doesn't weigh down my fine hair. The smell is nice but disappears shortly after washing, drying and styling. I will stick with my regular shampoo. (Not a sponsored review!)
5 out of 5 stars
4 December, 2025
originally posted on http://www.ulta.com

Don't sleep on this
This shampoo and conditioner literally changed my life. My hair has never been more manageable and amazing. I have extentions and it makes them so incredibly soft. Other shampoos usually dry my hair out and i have a ton of breakage, not this stuff. I will be repurchasing til i die ❤️
3 out of 5 stars
2 December, 2025
originally posted on http://www.ulta.com

Smells great but didn't make my scalp feel clean
Have seen mild dandruff after use of this shampoo
5 out of 5 stars
14 November, 2025
originally posted on http://www.ulta.com

My hair looks amazing
My hair instantly looks healthier
5 out of 5 stars
25 October, 2025
originally posted on http://www.ulta.com

Best shampoos
Best clean shampoo . Makes my hair feel soft and healthy…love it!!
3 out of 5 stars
17 October, 2025
originally posted on http://www.ulta.com

More frizz
Since I started using this shampoo, I have more frizz and split ends and my hair looks dull. It does feel clean at least.
1 out of 5 stars
17 October, 2025
originally posted on http://www.ulta.com

Dried my hair out
I bought this shampoo to try out a hydrating shampoo so my hair could be healthier. After one wash I could tell it really dried my hair out.
5 out of 5 stars
15 October, 2025
originally posted on http://www.ulta.com

best shampoo I have ever used
I have fine curly hair, and this helps with moisture and strength so much. My hair looks shinier and healthier than ever.
2 out of 5 stars
12 October, 2025
originally posted on http://www.ulta.com

I threw this away when my hair fall increased in the shower
I have used this product for two weeks. The foam is thick when I lather the shampoo. The shampoo feels hydrating too. These are great qualities of the shampoo. However, I noticed that I have more hair that falls in the shower since I started using this shampoo. Nothing else in my life has changed. I had no changes to my diet, exercise, or hair care routine. This product gets two stars only because although the lather, hydration, and product packaging are nice, it seems responsibke for increased hair fall.
1 out of 5 stars
5 September, 2025
originally posted on http://www.ulta.com

Not for me
This shampoo and conditioner set seemed very over priced to me for the quality. It was white and opaque and it was very heavily fragranced. I'm not one to complain about smell because I like fragrance but this smelled like men's cologne. I tried it one time and it didn't clean or soften like most expensive brands do for me
4 out of 5 stars
15 August, 2025
originally posted on http://www.ulta.com

Transformed my Thin, Postpartum Hair
I received Living Proof Perfect Day Shampoo as a gift from my mom, and after just two washes, my hair feels incredible! As a mom of two, my thin hair was struggling—dull, prone to fallout, and never feeling clean enough with other shampoos, even after double-washing. With this shampoo, one wash is enough to create lasting suds and leave my hair feeling fresh and light. I've noticed significantly less hair fallout compared to other shampoos and conditioners I've tried. Paired with Living Proof's Thickening Blow-Dry Cream, my hair looks shinier, fuller, and healthier, with barely any split ends. The scent is amazing, and my hair doesn't feel weighed down after washing. Yes, the price might give you pause, but it's absolutely worth trying—your hair will thank you! ❤️
4 out of 5 stars
28 July, 2025
originally posted on http://www.ulta.com

Happy with Liviing Proof Perfect Hair Day Shampoo so far
I have only had this shampoo for a couple of weeks, but so far I'm pleased. I have used Living Proof products for a while now. I have tried other products because it seems my hair has changed somewhat as I age. My biggest concern is frizz. I did extensive research on the newer brands and read reviews. I tried the Olaplex oil, but it actually made my hair very dry , so I returned it. I used different smoothing creams, but ended up staying with my Moroccan Oil cream.. The Living Proof shampoo is smoothing my hair. I'm going to try the PHD conditioner pretty soon. Yes, I would recommend Living Proof PHD shampoo.
5 out of 5 stars
19 July, 2025
originally posted on http://www.ulta.com

Best shampoo and conditioner for healthy and soft hair
Buy this shampoo I have tried a lot of Shampoos and this one so far is the Best in quality ingredients in the shampoo makes the hair so shiny and healthy.
2 out of 5 stars
12 July, 2025
originally posted on http://www.ulta.com

Not Impressed
I don't know how this product has such high ratings. Nothing special and not worth the price. Since using this my heat is not nearly as healthy.
5 out of 5 stars
6 July, 2025
originally posted on http://www.ulta.com

Best Ever
I love this shampoo/conditioner. Its the best I've ever used on my wavy hair. I used to have soft water and this makes me look like I still do! No frizz without going greasy on day 2. I received a sample and immediately bought a set after trying it out. Well worth the price and it's expensive!
4 out of 5 stars
27 June, 2025
originally posted on http://www.ulta.com

Pretty good!
I've used this shampoo for several years. It is quite expensive but most other shampoos either don't clean my hair enough or dry out my hair. This shampoo has a good balance. My biggest issue is that it does not lather easily.