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Aveeno Baby Cleansing Therapy Moisturizing Wash - 8 fl oz
$6.99 ($0.87/fluid ounce)
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About this item
Highlights
- Bottle of Aveeno Baby Cleansing Therapy Moisturizing Baby Bath Wash for eczema-prone skin
- Moisturizing baby wash specially designed for dry, sensitive, irritated skin
- Wash cleanses and soothes baby’s irritated and dry skin, leaving skin feeling comfortable
- Formulated with natural oatmeal, known for soothing and nourishing skin, and provitamin B5
- Gentle baby wash with a proprietary formula that's dermatologist- and pediatrician-tested
- Soothing, nourishing wash is pH-balanced, hypoallergenic, and fragrance free
- Tear-, sulfate-, soap-, paraben-, phthalate-, and phenoxyethanol-free
- Bath wash for eczema-prone skin is from a dermatologist and pediatrician recommended brand
Description
Cleanse and soothe baby's sensitive skin with Aveeno Baby Cleansing Therapy Moisturizing Wash. Designed for baby's sensitive, eczema-prone skin, this dermatologist- and pediatrician-tested bath wash cleanses and soothes irritated and dry skin, leaving skin feeling comfortable. It's accepted by the National Eczema Association and clinically shown to gently cleanse baby's eczema-prone skin. The gentle, baby body wash is formulated with finely milled natural oatmeal, known for its soothing and nourishing properties, along with provitamin B5 and rich emollients. Hypoallergenic, pH-balanced, and fragrance-free, the baby bath wash is tear-, sulfate-, soap-, paraben-, phthalate-, and phenoxyethanol-free. To use, squeeze onto hands or a wet washcloth and apply to baby's skin, building a creamy lather and rinse.
Scent: Unscented
Suggested Age: 1 Year and Up
Health Facts: Fluoride-Free, No Fragrance Added, Aluminum-Free, Dye-Free, Phthalate-Free, Paraben-Free, Sulfate-Free
Product Warning: Use with adult supervision
Product Form: Liquid
Package Quantity: 1
Beauty Purpose: Basic Cleansing, Moisturizing
Recommended Skin Type: Sensitive, Dry
Net weight: 8 fl oz (US)
Features: Safe to Use On Sensitive Skin
TCIN: 12286322
UPC: 381371191949
Item Number (DPCI): 007-08-0862
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, glycerin, cocamidopropyl betaine, sodium lauroamphoacetate, coco-glucoside, avena sativa (oat) kernel flour, sodium chloride, hydroxypropyl starch phosphate, acrylates/c10-30 alkyl acrylate crosspolymer, citric acid, caprylic/capric triglyceride, sodium benzoate, glyceryl oleate, guar hydroxypropyltrimonium chloride, glycol distearate, sodium hydroxide, glyceryl stearate, panthenol, ceramide np, avena sativa (oat) kernel extract' '
Allergens & Warnings:
SAFETY TIP: Keep this product out of reach of children. Do not use if quality seal is broken or missing.Shipping details
Estimated ship dimensions: 1.21 inches length x 2.87 inches width x 6.85 inches height
Estimated ship weight: 0.62 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Can I use this on my 4 month old? It says suggested 1 year and up
submitted by Val90 - 2 months ago
A: Hi there! Our Aveeno Baby Cleansing Therapy Moisturizing Wash is recommended for babies 12 months and older, as indicated on the packaging. If you're unsure, it's always best to consult with your pediatrician before introducing any new skincare products to your baby’s routine.
submitted byJohnson & Johnson - 2 months agoBrand expert
Q: Will this help for kids with KP(keratosis pilaris)?
submitted by Mimi - 1 year ago
A: We do not manufacture a product that treats keratosis pilaris. Please reach out to your child's health care professional for a product they recommend.
submitted byJohnson & Johnson - 1 year agoBrand expert
Q: Can this help with a heat rash
submitted by Sara - 1 year ago
A: This wash is good for dry skin, sensitive skin, and eczema-prone skin!
submitted byJohnson & Johnson - 1 year agoBrand expert
Q: can it used as a baby shampoo?
submitted by pui - 8 years ago
A: Thanks for the question, Pui! This product is intended for cleaning your baby's delicate skin. We'd recommend checking out some of our other products, like our Aveeno Baby Wash & Shampoo, if you're looking for an all-in-one product.
submitted byJohnson & Johnson - 7 years agoBrand expert
Q: Is it possible to identify the source of the glycerin in the baby products?/ or possible additional testings for at least the top 8 main allergens? so many babies now have allergies with the eczema
submitted by Allergymom - 8 years ago
A: The company that manufactures it would likely be able to answer that question. On a side not you might have some luck finding some of the aggrevating factors for your child’s eczema by doing food sensitivity testing. (It’s different then allergies. My son’s eczema improved significantly after removing foods he testing positive for.) He’s sensitive and did well with this product but much better with an all natural charcoal soap.
submitted byLiz - 8 years ago
Q: how old should be my kid to use this product. thanks ghide
submitted by ghidekidane - 9 years ago
A: You use it just like any other body wash.
submitted byEastBayMom - 9 years ago
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Guests are saying
The Aveeno Baby Cleansing Therapy Moisturizing Wash is a highly praised product among parents for its gentle and effective formula, making it ideal for babies with sensitive skin and conditions like eczema. Guests appreciate its fragrance-free and tear-free qualities, which ensure a soothing bath experience. The wash is enriched with natural ingredients like oatmeal, providing hydration and softness without irritation. Its creamy texture lathers well, making it a staple in many households for daily use.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 619 reviews
quality: 4.19 out of 5
value: 3.86 out of 5
80% would recommend
55 recommendations
5 out of 5 stars
22 October, 2025
originally posted on influenster.com
Baby skin loves it!
[This review was collected as part of a promotion.] My baby’s skin loves this product! It is so gentle and smells like a light oatmeal. The packaging is good and the amount of product for the price is a great value!
5 out of 5 stars
22 October, 2025
originally posted on influenster.com
Perfect for cold weather
This is an every use for my kids. With the dry cold weather, their skin gets sensivity, this is a must. Gentle smell, very soft, lasts for a long like, packaging is very easy to open with your wet hands. Have been buying this for years.
5 out of 5 stars
20 October, 2025
originally posted on influenster.com
Totally worth it
It’s fragrance free , no scent which I prefer as it is gentle and soft on my baby’s delicate skin. Great value as you need only few pumps of it. Packaging is simple and modest, nothing fancy, very effective and moisturising, totally worth it , one of the best washes for babies and kids in the current market…
5 out of 5 stars
16 October, 2025
originally posted on influenster.com
Therapy for my 2 yo
[This review was collected as part of a promotion.] I’ve been using Aveeno Baby Cleansing Therapy Moisturizing Wash for my 2-year-old, and it’s amazing for her dry, sensitive skin. It leaves her skin soft and calm with no irritation at all. I love that it’s gentle, fragrance-free, and doesn’t dry out her skin even after daily baths. 💧👶
5 out of 5 stars
15 October, 2025
originally posted on influenster.com
I would 10/10 recommend
[This review was collected as part of a promotion.] I 10/10 recommend Aveeno baby cleansing therapy moisturizing wash. It leaves my baby’s skin feeling super soft with no rashes nor flare ups. I’ve used it for a little over a month and will need to buy another one as soon as it’s gone.
5 out of 5 stars
5 October, 2025
originally posted on influenster.com
Gentle, fragrance-free wash with oatmeal and B5 th
[This review was collected as part of a promotion.] I absolutely love this Aveeno Baby Cleansing Therapy Wash. The texture is creamy and gentle, and it leaves my baby’s skin soft, hydrated, and calm after every bath. Even though it’s fragrance-free, it still smells clean and fresh, which I really like. The formula with natural oatmeal and provitamin B5 is amazing — it truly helps soothe and protect my baby’s sensitive skin. It’s very effective for dryness and eczema; I noticed a big improvement after just a few uses. The packaging is super practical — easy to hold and dispense with one hand, which is perfect during bath time. A little goes a long way, and it rinses off easily without leaving residue.
4 out of 5 stars
5 October, 2025
originally posted on influenster.com
creamy and gentle!
[This review was collected as part of a promotion.] As a mom, I’m always picky about what I use on my baby’s skin, especially since my little one has sensitive patches that get dry pretty quickly. I decided to try Aveeno Baby Cleansing Therapy Moisturizing Wash, and overall, I’m really happy with it. The texture is creamy and gentle, and it doesn’t lather up too much, which I actually prefer for baby baths it feels less harsh. After using it for a couple of weeks, I noticed my baby’s skin looked less flaky and stayed soft longer. I also like that it’s fragrance-free and doesn’t leave that strong soapy smell, which makes it feel safer for daily use. The only reason I’m giving it 4 stars instead of 5 is because it’s a bit pricier than other baby washes, and the pump bottle doesn’t always dispense smoothly (which is tricky when you’re holding a slippery baby in the tub!). But honestly, the results are worth it, and I feel good knowing I’m using something gentle and dermatologist recommended.
5 out of 5 stars
4 October, 2025
originally posted on influenster.com
Perfect for those sensitive skin babes!
[This review was collected as part of a promotion.] Aveeno is always my go to choice for my kids body wash. I especially love this one as my kiddos have very sensitive and sometimes dry skin and this helps moisturize and protect them! It smells great and doesn’t hurt their eyes which is a huge plus!
4 out of 5 stars
4 October, 2025
originally posted on influenster.com
Great Product
In the winter, my child gets very dry skin! This product helps to not dry out his skin even more. There isn’t a strong scent to it, which I like l! Very light and fresh.
5 out of 5 stars
4 October, 2025
originally posted on influenster.com
Great gentle body wash for baby
[This review was collected as part of a promotion.] This Aveeno wash is soothing and gentle on my baby’s skin. There’s no scent to it and it’s mild enough to clean well but not irritate her eczema. Highly recommended.
4 out of 5 stars
3 October, 2025
originally posted on influenster.com
A very good product for all ages!
[This review was collected as part of a promotion.] I’ve used many Aveeno products, but this is one of my favorite products! The texture and scent of the soap is evident of the ingredients that make it. As you can see the texture is soft and it is semi transparent. When using the soap it lathers up nicely and rinses off without leaving a film.
5 out of 5 stars
1 October, 2025
originally posted on influenster.com
good for sensitive skin
[This review was collected as part of a promotion.] I’ve been using the Aveeno oat wash on my toddler who has really sensitive skin, and it’s been great. It lathers up nicely, gets soapy enough to feel clean, and leaves his skin super soft afterward. I love the light scent it smells amazing without being too strong. Plus, it’s affordable, which makes it even better. Definitely a win for us.
5 out of 5 stars
1 October, 2025
originally posted on influenster.com
10/10 🤩
[This review was collected as part of a promotion.] The Aveeno Baby Cleansing Therapy Moisturizing Wash is a gentle and effective option for sensitive or eczema-prone skin. Formulated with natural oatmeal and provitamin B5, it cleanses without drying and leaves the skin soft and calm. I like that it’s fragrance-free, hypoallergenic, and tear-free, making it safe for daily use on babies. It’s also dermatologist and pediatrician recommended, which gives extra peace of mind for parents. Overall, it’s a reliable and soothing wash that helps protect delicate skin.
5 out of 5 stars
1 October, 2025
originally posted on influenster.com
Overall, this is a great body wash that delivers o
[This review was collected as part of a promotion.] I received the Aveeno Baby Cleansing Therapy Moisturizing Body Wash free in exchange for my honest review. This body wash is very gentle and soothing on sensitive skin. It has a creamy, moisturizing texture that leaves the skin feeling soft and hydrated without any greasy residue. I really like that it’s fragrance-free, which makes it perfect for babies or anyone with delicate skin that can get irritated easily. After using it consistently, I’ve noticed that it helps prevent dryness and keeps skin feeling smooth. It also lathers nicely and rinses clean without leaving behind any film. Value is great and packaging came in perfect
4 out of 5 stars
1 October, 2025
originally posted on influenster.com
Smells nice
[This review was collected as part of a promotion.] This Aveeno wash has a nice subtle oatmeal scent. What I like the most is that is lathers well and gets really soapy so I don't have to use a ton each time. Seems gentle on skin and safe for eyes too, overall pretty happy with it
5 out of 5 stars
29 September, 2025
originally posted on influenster.com
Didn’t irritate skin
[This review was collected as part of a promotion.] My almost 2 year old has very mild eczema but it can flare up from time to time. This wash left his skin soft and moisturized and he didn’t have any adverse reactions to it. We did have to use a decent amount of product to get a good lather but worth it since it didn’t irritate his skin. Would definitely buy myself once it runs out.
5 out of 5 stars
28 September, 2025
originally posted on influenster.com
Great extra step for managing eczema
[This review was collected as part of a promotion.] As a mom of a child with eczema, Aveeno is always in my bathroom! While it doesn't necessarily prevent her skin from getting irritated, it certainly helps manage her flair ups. It's moisturizing but doesn't have a strong scent to further irritate her skin. These products do tend to be a little more pricey, but I feel like a little goes a long way. Will continue to repurchase as always!
5 out of 5 stars
23 September, 2025
originally posted on influenster.com
Love it!
[This review was collected as part of a promotion.] I love this body wash! My baby’s skin feels so smooth after I use it on her. It doesn’t leave her skin so dry like when I use other body washes. Definitely worth it perfect for babies with sensitive skin as well. It’s a nice gentle moisturizer body wash. It smells nice it’s not a strong sent either so if you baby is sensitive to smells this one is the one you want to get! Definitely recommend this one for baby’s of all skin types.
5 out of 5 stars
22 September, 2025
originally posted on influenster.com
Great for littles
[This review was collected as part of a promotion.] This is one of my favorite body washes for my little one. The scent is light and does a great job at gently cleaning. The product does what it needs to and doesn’t leave my little one’s skin dry or irritated
5 out of 5 stars
22 September, 2025
originally posted on influenster.com
Great one
We love all aveeno things. They have seemed to be the best for all skin types and works great. Also the price is on point. We used this one for our second child constant.