Colgate Optic White Advanced Teeth Whitening Toothpaste with 2% Hydrogen Peroxide - Icy Fresh - 3.2oz
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$5.99 ($1.87/ounce)
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4.6 out of 5 stars with 954 reviews
effectiveness: 3 out of 5
quality: 4 out of 5
value: 2 out of 5
0% would recommend
1 recommendations
5 out of 5 stars
21 February, 2026
originally posted on influenster.com

Husband and wife approved!
My husband and I LOVE this toothpaste! He doesn't like using anything else. The strength of the minty flavor is very refreshing and gives us breath confidence, but if you don't like a strong minty taste, that may bother you. There’s no weird after taste or residue and it consistently leave our mouths feeling fresh throughout the day!
4 out of 5 stars
2 January, 2026
originally posted on influenster.com

Good toothpaste
Leaves my teeth feeling fresh and clean, but I don't think it actually did much for whitening really since I continued to drink copious amounts of coffee
4 out of 5 stars
2 January, 2026
originally posted on influenster.com

Good toothpaste
Leaves my teeth feeling fresh and clean, but I don't think it actually did much for whitening really since I continued to drink copious amounts of coffee
5 out of 5 stars
27 December, 2025
originally posted on influenster.com

I'd recommend it for the effectiveness, scent, qua
Tried many toothpastes and this is probably my all time favorite. It tastes good and leaves the mouth fresh for hours after using. My mouth feels cleaner when I use this vs other toothpastes and has an ultra clean feel and fresh scent immediately after using. You get a nice sized tube for the value and every time I use it it never disappoints. Whitening factor isn't bad either. I'd recommend it for the effectiveness, scent, quality and freshness.
5 out of 5 stars
27 December, 2025
originally posted on influenster.com

I'd recommend it for the effectiveness, scent, quality and freshness.
Tried many toothpastes and this is probably my all time favorite. It tastes good and leaves the mouth fresh for hours after using. My mouth feels cleaner when I use this vs other toothpastes and has an ultra clean feel and fresh scent immediately after using. You get a nice sized tube for the value and every time I use it it never disappoints. Whitening factor isn't bad either. I'd recommend it for the effectiveness, scent, quality and freshness.
5 out of 5 stars
24 November, 2025
originally posted on influenster.com

Fresh and clean feeling
I really like how this toothpaste makes my teeth feel, fresh and clean after every use. You can definitely feel the difference compared to any other toothpaste so I'd definitely say you're getting your value for this toothpaste.
5 out of 5 stars
24 November, 2025
originally posted on influenster.com

Fresh and clean feeling
I really like how this toothpaste makes my teeth feel, fresh and clean after every use. You can definitely feel the difference compared to any other toothpaste so I'd definitely say you're getting your value for this toothpaste.
5 out of 5 stars
13 October, 2025
originally posted on Colgate
Great product
I love the taste. It’s not too minty and not too strong and it lasts most of the day until I have to brush my teeth again totally recommend.
5 out of 5 stars
6 August, 2025
originally posted on influenster.com

Colgate optic white Advanced is a powerful, gentle
I’ve been using optic white advanced (Colgate), and it really works well for me. It leaves my mouth feeling fresh, clean, and the freshness lasts for hours. It’s even great for people with sensitive mouths I had no irritation at all. The flavor is okay, not too strong or too sweet, and I didn’t notice anything bad about it. Its not expensive at all, and for the quality, it’s worth it. The packaging is good, neat, and easy to use. Overall, it’s very effective it works great for my teeth, my breath, and overall oral care.
5 out of 5 stars
20 July, 2025
originally posted on influenster.com

Can't miss with this brand
This is a great product that my family uses to feel like they have a clean mouth. I love that the price isn't too expensive and that it comes in different flavors.
5 out of 5 stars
20 July, 2025
originally posted on influenster.com

Can't miss with this brand
This is a great product that my family uses to feel like they have a clean mouth. I love that the price isn't too expensive and that it comes in different flavors.
5 out of 5 stars
4 June, 2025
originally posted on Colgate
absolutely perfect product!!
I have struggled with yellow, daily coffee stained teeth my entire life and I have tried countless "whitening" toothpastes over the years and I am beyond glad to say after purchasing optic white advanced literally just yesterday after only 2 uses so far, I am almost a whole shade whiter!!! I can't wait until I see the final results in 4 to 6 weeks!!! The flavor is incredible and it foams perfectly as I'm brushing. My teeth feel like I had a dental cleaning done.... without the sensitivity I've experienced with the others. I finally found my forever toothpaste to whiten my teeth and maintain the whitening even with daily coffee drinking! It is a smidge pricey but that's because I'm broke all the time thanks to car payments lol yet I am going to continue buying this incredible toothpaste from now on! I can finally have a brighter smile for my dream wedding when I marry my amazing boyfriend. Thank you, colgate optic white!!!
5 out of 5 stars
23 May, 2025
originally posted on influenster.com

White and clean all day!
I hope y’all can tell that I use this very frequently… and I’m trying to get every drop out of this squeeze bottle of toothpaste. This is the only toothpaste I have used that leaves my teeth feeling squeaky clean and white ALL day. I have tried other brands but always end up coming back to Colgate. The optic white one makes a difference after one brush… which I know is hard to believe but it works wonders. I pair this with Therabreath mouthwash and also highly recommend that. This is a great toothpaste!!
5 out of 5 stars
23 May, 2025
originally posted on influenster.com

White and clean all day!
I hope y'all can tell that I use this very frequently... and I'm trying to get every drop out of this squeeze bottle of toothpaste. This is the only toothpaste I have used that leaves my teeth feeling squeaky clean and white ALL day. I have tried other brands but always end up coming back to Colgate. The optic white one makes a difference after one brush... which I know is hard to believe but it works wonders. I pair this with Therabreath mouthwash and also highly recommend that. This is a great toothpaste!!
4 out of 5 stars
20 May, 2025
originally posted on influenster.com

Optic
I got this toothpaste in a mini/travel size from my dentist. I like to use it at night; I stick to the fluoride free version in the mornings. This is good for keeping your teeth 🦷 white.
4 out of 5 stars
20 May, 2025
originally posted on influenster.com

Optic
I got this toothpaste in a mini/travel size from my dentist. I like to use it at night; I stick to the fluoride free version in the mornings. This is good for keeping your teeth 🦷 white.
5 out of 5 stars
19 March, 2025
originally posted on influenster.com

must try
Colgate offers good value for money, being affordable, widely available, and long-lasting, though premium variants can be pricier. Its packaging is practical, with easy-to-use squeeze tubes and flip-top caps, though some plastic packaging may not be the most eco-friendly. The ingredients typically include fluoride for cavity protection, abrasives for cleaning, and SLS for foaming, though some formulas still contain artificial ingredients that natural brands avoid. In terms of effectiveness, Colgate is proven to fight cavities, whiten teeth, and improve gum health, depending on the variant. The flavors are mostly minty, providing a fresh and long-lasting taste, though some options offer milder or herbal flavors. Overall, it’s a reliable toothpaste brand, but those seeking natural or eco-friendly alternatives may prefer other options.
5 out of 5 stars
19 March, 2025
originally posted on influenster.com

must try
Colgate offers good value for money, being affordable, widely available, and long-lasting, though premium variants can be pricier. Its packaging is practical, with easy-to-use squeeze tubes and flip-top caps, though some plastic packaging may not be the most eco-friendly. The ingredients typically include fluoride for cavity protection, abrasives for cleaning, and SLS for foaming, though some formulas still contain artificial ingredients that natural brands avoid. In terms of effectiveness, Colgate is proven to fight cavities, whiten teeth, and improve gum health, depending on the variant. The flavors are mostly minty, providing a fresh and long-lasting taste, though some options offer milder or herbal flavors. Overall, it's a reliable toothpaste brand, but those seeking natural or eco-friendly alternatives may prefer other options.
5 out of 5 stars
2 March, 2025
originally posted on influenster.com

Whiter smile and removes stains
My daughter bought this product and I was so impressed on how white her smile became. I bought this product for my husband and I. I’ve tried other products but the active ingredients in this product does the trick. Our smiles are brighter and has removed the coffee stains on our teeth. I feel this is a great value for your money and worth the investment.
5 out of 5 stars
2 March, 2025
originally posted on influenster.com

Whiter smile and removes stains
My daughter bought this product and I was so impressed on how white her smile became. I bought this product for my husband and I. I've tried other products but the active ingredients in this product does the trick. Our smiles are brighter and has removed the coffee stains on our teeth. I feel this is a great value for your money and worth the investment.