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Colgate Optic White Pro Series Express White Toothpaste - 3oz - 2 of 4Colgate Optic White Pro Series Express White Toothpaste - 3oz - 3 of 4Colgate Optic White Pro Series Express White Toothpaste - 3oz - 4 of 4
Colgate Optic White Pro Series Express White Toothpaste - 3oz - 1 of 4

Colgate Optic White Pro Series Express White Toothpaste - 3oz

$8.99

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • One 3.0 OZ tube of Colgate Optic White Pro Series Express White Toothpaste, Mint
  • Get 5X whiter teeth than the leading teeth whitening toothpaste after 1 day* *vs. Crest 3D White Advanced silica-based toothpaste, use as directed
  • Includes 5% hydrogen peroxide, plus uses a clinically proven formula with HP complex to remove both deep-set and surface stains
  • Visibly whiter teeth in 3 days**, **when brushing twice daily for 2 weeks
  • ActivShine Technology polishes the enamel surface and reflects light to reveal a next-level shine
  • Invigorating mint toothpaste combines clean peppermint and wintergreen flavors
  • Effectively removes tea, coffee, and wine stains, as shown in a laboratory study

Description

Powered by HP Complex, our unique formulation of Hydrogen Peroxide, Optic White Pro Series Express White Toothpaste gives you 5X whiter teeth than the leading whitening toothpaste after 1 day*. This clinically proven formula contains Hydrogen Peroxide, the same whitening ingredient used by dentists. Designed for no tooth sensitivity, Pro Series Express White toothpaste replenishes enamel with fluoride. Plus, innovative ActivShine Technology polishes the enamel surface to reveal next-level shine.
*vs. Crest 3D White Advanced silica-based toothpaste. Use as directed.
Suggested Age: Adult
Product Warning: Adult Use Only
Product Form: Paste
Primary Active Ingredient: Sodium Monofluorophosphate
Package Quantity: 1
Net weight: 3 Ounces
TCIN: 94823721
UPC: 827854027003
Item Number (DPCI): 049-09-2613
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Active ingredients

sodium monofluorophosphate (0.12% w/v fluoride ion)' '0.76%

Purpose

Anticavity

Directions

Directions Adults and children 2 years of age and older: brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician Children 2 to 6 years: use only a pea sized amount and supervise child's brushing and rinsing (to minimize swallowing) Children under 2 years: ask a dentist or physician

Other information

Patents: cppatents.com, Your community may not yet accept tubes for recycling. Check locally. Learn more at colgate.com/goodness, Recyclable tube

Inactive ingredients

inactive ingredients: propylene glycol, calcium pyrophosphate, peg/ppg-116/66 copolymer, water, hydrogen peroxide (5% w/v), pvp, silica, flavor, sodium lauryl sulfate, tetrasodium pyrophosphate, sodium saccharin, disodium pyrophosphate, sucralose, bht

Shipping details

Estimated ship dimensions: 6.25 inches length x 2 inches width x 1.57 inches height
Estimated ship weight: 0.2205 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Additional product information and recommendations

4.7 out of 5 stars with 1363 reviews
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
100% would recommend
2 recommendations
5 out of 5 stars
28 March, 2026
originally posted on Colgate
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Bangin toothpaste!!

[This review was collected as part of a promotion.] I received this product for free and it’s so good, I will continue to use this from now on! This foams up quite a bit, so you don’t need to use much. The flavor is super refreshing and lasts for longer than I expected. I do see a difference in the color of my teeth. It’s slight, but def there. I love this toothpaste and will continue to use it for the benefits, how refreshing it is and more whitening!
Bethyp
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5 out of 5 stars
28 March, 2026
originally posted on Colgate
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Well Thought Out

Colgate Optic White toothbrush is well designed. I appreciate the oval shape of the brush that fits easier under the lip when inside the mouth than the standard rectangular shaped brush. The brush has a plastic middle to keep the bristles in place than having them bend in directions, also the surrounding bristles are dense and tightly packed so residue from food doesn’t get caught in the brush. The Colgate Optic White toothpaste comes in a tube that can stand up. It is easy to pop the cap that is attached by hinge, the cap won’t get lost. The toothpaste itself has a fresh taste and with a little bit, creates a great amount of foam to brush with. I have been greatly satisfied with how well thought out Colgate has made teeth brushing.
Thrilleaf
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5 out of 5 stars
28 March, 2026
originally posted on Colgate
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Whiter and Brighter by the day!

I saw results within 1 week. My teeth feel great. The product is not abraisive. I will keep it on hand when my shade needs a boost.
Michele
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5 out of 5 stars
28 March, 2026
originally posted on Colgate
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My daily go to toothpaste!!

After using this product I noticed less plaque, fresher breath, and a bit more of a brighter smile!
SusanF
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4 out of 5 stars
27 March, 2026
originally posted on Colgate
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Clean Mouth

[This review was collected as part of a promotion.] After using this new product with a new style toothbrush I thought the toothpaste really made my mouth feel clean. White brightness?. But I really liked the new toothbrush, in fact for awhile I stopped using my electric toothbrush!
Healthnut
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4 out of 5 stars
27 March, 2026
originally posted on Colgate
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Get a little cleaner!

After using this product for a few weeks I noticed some improvement in my teeth being whiter. I liked the fresh minty feel this toothpaste provided! I felt my mouth was a whole lot cleaner! I think it could have been a little foamier when brushing and it came out a little liquid like from tube. Overall I enjoyed this product!
Huckleberry
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4 out of 5 stars
27 March, 2026
originally posted on Colgate
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Nice Whitening Duo!

I’ve used the Colgate Pro daily for about two weeks. It has Nice clean taste and foams up well. Not sure if it’s making my teeth whiter yet. The matching toothbrush works well with the toothpaste. :-)
Coco26
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5 out of 5 stars
27 March, 2026
originally posted on Colgate
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It works well and my teeth are whiter!

[This review was collected as part of a promotion.] I really liked this toothpaste. It definitely whitened my teeth many shades. My teeth had gotten yellowish over the years an no longer matched my front tooth crown. Now the rest of my teeth are almost a match again! If I use it longer, I'm sure they will match again. The toothpaste doesn't burn either. My teeth feel really clean and smooth / polished unlike before with other toothpaste. I received the toothpaste and toothbrush free to try / as a sample. The toothbrush that came with it looked weird to me at first and I wasn't sure that I wanted to use it. Now I really like it. It's very effective.
Accac
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4 out of 5 stars
27 March, 2026
originally posted on Colgate
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Decent results

I was hoping for whiter teeth. I thought you were going to send the UV light and I think that is what will help me.
KB
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5 out of 5 stars
26 March, 2026
originally posted on Colgate
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Big fan of the Optic White Pro Series

[This review was collected as part of a promotion.] Love the name Pro Series toothpaste! I feel like it does a really good job at cleaning my teeth, foams well and leaves my breath fresh! Will continue buying:)
dds5300
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5 out of 5 stars
26 March, 2026
originally posted on Colgate
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Good for sensitive teeth too!

[This review was collected as part of a promotion.] I’ve always been careful when it comes to whitening toothpaste because they usually are hard on my gums. Well not the Colgate Optic White Pro Series. I’ve been using it for weeks now and I’ve have not experienced any sensitivity whatsoever! Taste is your usual Colgate minty taste. Regarding the whitening, I can’t say it did make a tremendous difference but it’s at least preventing my teeth to get stains, so that’s a win for me.
AlexG
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4 out of 5 stars
26 March, 2026
originally posted on Colgate
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I love the title because it peaked my curiosity of

I have noticed that my teeth appear whiter since I started using Optic White.
DL
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5 out of 5 stars
26 March, 2026
originally posted on Colgate
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Works Fast, Whitened Teeth

[This review was collected as part of a promotion.] I’m really impressed with how well the Colgate Optic White Pro Series whitened my teeth. It worked a lot faster than most and my teeth were whiter than other results. Much less sensitivity too.
Paris Alize
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4 out of 5 stars
25 March, 2026
originally posted on Colgate
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Solid addition to my morning routine.

[This review was collected as part of a promotion.] This toothpaste does exactly what it says it will do. My teeth look shades whiter after consistent use. It’s a high-quality product that feels professional, though I wish the tube was a little bit larger for the price.
SmileMaker24
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5 out of 5 stars
25 March, 2026
originally posted on Colgate
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Wow

[This review was collected as part of a promotion.] I’m so obsessed with this new toothpaste it makes my breath, feel super fresh and my teeth look way more white with one use
Lonelymamii
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5 out of 5 stars
25 March, 2026
originally posted on Colgate
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Must have

[This review was collected as part of a promotion.] Very refreshing and I seen a big difference in the whitening highly recommend
Jillian23gamer
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5 out of 5 stars
25 March, 2026
originally posted on Colgate
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Brighter, smoother, and noticeably shinier teeth f

[This review was collected as part of a promotion.] I am loving this product! My teeth look brighter...they feel smooth and look shiny! I’ve noticed a fresh, clean feeling that lasts throughout the day.
ginn45
Did you find this review helpful?
5 out of 5 stars
25 March, 2026
originally posted on Colgate
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Fresh Foam, Winning Smile!

[This review was collected as part of a promotion.] I’m a Colgate man! The product is light and refreshing, helping to create an award-winning smile. You can feel the toothpaste foaming as the toothbrush works to actively remove daily buildup from your teeth. I give it a big thumbs-up for a healthy, confident smile!
Taiwan06
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5 out of 5 stars
25 March, 2026
originally posted on Colgate
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My new go-to toothpaste!

[This review was collected as part of a promotion.] This product is very refreshing! My whole mouth tingles after I use it and it feels so fresh. After a few weeks I've noticed that my teeth pair a bit wider as well!
Razzster888
Did you find this review helpful?
5 out of 5 stars
25 March, 2026
originally posted on Colgate
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Whitening toothpaste

I have used this as a toothpaste and omg the whitening properties are awesome because it has hydrogen peroxide that lifts stains from food/drinks!
AlishaMarie
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