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AdWords Mastery - by B Vincent (Paperback)

Name: AdWords Mastery - by B Vincent (Paperback)
Brand: Rwg Publishing
SKU: 1011503874
Price: 12.99 USD
Availability: InStock

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Details

Highlights

AdWords Mastery: The Ultimate Guide to Successful Google Advertising Campaigns is a comprehensive guide for digital marketers who want to get the most out of their Google AdWords campaigns.
Author(s): B Vincent
114 Pages
Business + Money Management, Advertising & Promotion

Description

About the Book

AdWords Mastery: The Ultimate Guide to Successful Google Advertising Campaigns is a comprehensive guide for digital marketers who want to get the most out of their Google AdWords campaigns.

Book Synopsis

AdWords Mastery: The Ultimate Guide to Successful Google Advertising Campaigns is a comprehensive guide for digital marketers who want to get the most out of their Google AdWords campaigns. This book covers all aspects of AdWords advertising, from the fundamentals of AdWords advertising to advanced techniques such as automation and machine learning.

In this book, you will learn how to set up your AdWords account for success, choose the right keywords for your campaigns, craft effective ad copy that converts, understand Ad Rank and Quality Score, master AdWords bidding strategies, build effective landing pages, target the right audience with AdWords, create compelling display ads, measure the success of your campaigns, and optimize your AdWords campaigns for maximum ROI.

The book also covers specific strategies and tactics for AdWords advertising in different contexts, such as for eCommerce businesses, B2B marketing, lead generation, branding and awareness, local businesses, and seasonal campaigns.

Furthermore, the book explores the future of Google advertising and what changes we can expect to see in the coming years, including machine learning and automation, integration with other platforms, privacy and data protection, and new ad formats.

Whether you're a seasoned AdWords advertiser or a beginner, this book has something to offer. With practical advice, real-world examples, and step-by-step guidance, AdWords Mastery will help you achieve your advertising goals and drive results for your business.

Specifications

Manufacturer Suggested Age: 22 Years and Up

Language: English

Genre: Business + Money Management

Sub-Genre: Advertising & Promotion

Format: Paperback

Number of Pages: 114

Author: B Vincent

Street Date: April 21, 2023

TCIN: 1011503874

UPC: 9781648305139

Item Number (DPCI): 247-45-0572

Origin: Made in the USA or Imported

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Shipping details

Estimated ship dimensions: 0.24 inches length x 5.5 inches width x 8.5 inches height

Estimated ship weight: 0.31 pounds

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