$179.99 when purchased online
Target Online store #3991
About this item
Highlights
- Dolby Atmos for immersive, room-filling sound⁴
- 4K High Frame Rate HDR with Dolby Vision for fluid, crisp video²
- The latest hits from Disney+, Amazon Prime Video, HBO Max, and more¹
- More ways to enjoy your TV with Apple Arcade, Apple Fitness+, and Apple Music³
- The new Siri Remote with touch-enabled clickpad
- Use AirPlay to share photos, videos, and more from your iPhone, iPad, and Mac on your TV⁵
- Get a live view of your HomeKit-enabled cameras and control your smart home accessories
Description
The new Apple TV 4K brings the best shows, movies, sports, and live TV—
together with your favorite Apple devices and services.¹ Now with 4K High
Frame Rate HDR for fluid, crisp video.² Watch Apple Originals with Apple TV+.³
Experience more ways to enjoy your TV with Apple Arcade, Apple Fitness+,
and Apple Music.³ And use the new Siri Remote with touch-enabled clickpad
to control it all.
With Apple TV+, you can stream award-winning series and films, compelling dramas, groundbreaking documentaries, kids’ entertainment, and comedies—with new Apple Originals added every month. Stream on the Apple TV app on Apple devices, smart TVs, consoles, or sticks. $4.99/month after free trial. One subscription per Family Sharing group. Offer good for 3 months after eligible device activation. Plan automatically renews until cancelled. Restrictions and other terms apply. See apple.com/promo for more information.
¹Subscription may be required to access some content. Not all content is available in 4K, 4K HDR, or 4K High Frame Rate HDR. 4K resolution requires 4K-capable TV. Title and app availability are subject to change. Some apps are not available in all areas.
²High Frame Rate HDR content is currently limited. Additional content available soon.
³Apple Music, Apple TV+, Apple Arcade, and Apple Fitness+ require a subscription.
⁴Dolby Atmos features require Dolby Atmos–capable devices and may not be available for all
titles and languages.
⁵AirPlay is compatible with second-generation Apple TV or later
together with your favorite Apple devices and services.¹ Now with 4K High
Frame Rate HDR for fluid, crisp video.² Watch Apple Originals with Apple TV+.³
Experience more ways to enjoy your TV with Apple Arcade, Apple Fitness+,
and Apple Music.³ And use the new Siri Remote with touch-enabled clickpad
to control it all.
With Apple TV+, you can stream award-winning series and films, compelling dramas, groundbreaking documentaries, kids’ entertainment, and comedies—with new Apple Originals added every month. Stream on the Apple TV app on Apple devices, smart TVs, consoles, or sticks. $4.99/month after free trial. One subscription per Family Sharing group. Offer good for 3 months after eligible device activation. Plan automatically renews until cancelled. Restrictions and other terms apply. See apple.com/promo for more information.
¹Subscription may be required to access some content. Not all content is available in 4K, 4K HDR, or 4K High Frame Rate HDR. 4K resolution requires 4K-capable TV. Title and app availability are subject to change. Some apps are not available in all areas.
²High Frame Rate HDR content is currently limited. Additional content available soon.
³Apple Music, Apple TV+, Apple Arcade, and Apple Fitness+ require a subscription.
⁴Dolby Atmos features require Dolby Atmos–capable devices and may not be available for all
titles and languages.
⁵AirPlay is compatible with second-generation Apple TV or later
Dimensions (Overall): 1.4 Inches (H) x 3.9 Inches (W) x 3.9 Inches (D)
Weight: 15 Ounces
Connection Type: HDMI
Data Storage Capacity: 32GB
Maximum Resolution: 4K
Wireless Technology: Wi-Fi 6 (IEEE 802.11ax)
System RAM: 1 gigabyte
Compatible With: Apple TV+
Battery: No Battery Used
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: May 25, 2021
TCIN: 78265688
UPC: 190199532724
Item Number (DPCI): 057-10-8771
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 6.1 inches length x 2.8 inches width x 5.5 inches height
Estimated ship weight: 1.8519 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: United States Minor Outlying Islands, American Samoa (see also separate entry under AS), Puerto Rico (see also separate entry under PR), Northern Mariana Islands, Virgin Islands, U.S., APO/FPO, Guam (see also separate entry under GU)
Return details
This item must be returned to any Target store.
This item must be returned within 14 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
Guests also viewed
Discover more options
4.8 out of 5 stars with 234 reviews
ease of use: 4.67 out of 5
value: 4.16 out of 5
display: 4.78 out of 5
speed: 4.65 out of 5
features: 4.66 out of 5
86% would recommend
52 recommendations
Does the job, but not Apple's best
4 out of 5 stars
ES - 2 months ago, Verified purchaser
The large button on the top of the remote lets you scroll or click. This takes some getting used to, and you will make some mistakes. I also don’t think the interface is as intuitive as the Fire Stick and some others. I have an iPhone and Apple Watch, but I don’t think this design measures up to those two.
The Apple TV is amazing!! But the remote is NOT
3 out of 5 stars
Thumbs up graphic, would recommend
Dave S - 9 months ago
I always said “why do I need an Apple TV if I have a smart TV?” But after owning one it is hands down something I could not live without. The ability to airplay to my TV, use it as a smart hub, voice control, and the voice search function and so many more make it super convenient. Here is where it falls short. I am super careful and handle my things with care. The power button popped out (google it and it’s common) also sometimes when you use the “touch gesture” to navigate the tv or close apps with the middle button it will sometimes just jitter and not work smoothly. I’m over the moon for the Apple TV and I will keep buying them but I hope the 3rd gen has a better quality remote or they redesign it in the 4th gen.
Terrible Remote
1 out of 5 stars
Thumbs down graphic, would not recommend
Sam L - 1 year ago, Verified purchaser
Less than a year of having this and the remote is complete garbage. In the past two weeks, the Apple TV has started to do the following: - glitches and scrolls forever after pressing a button once - loses connection frequently and won’t respond to any button being pressed - remote only works if standing a couple feet away from the box Very disheartening after paying such a high price. Looking into an alternative now.
Junk Remote
2 out of 5 stars
Thumbs down graphic, would not recommend
Wizardiesha - 2 years ago
After 2 years the power button will fall off the remote. Apple post Covid is much lower quality.
World of computers
5 out of 5 stars
Thumbs up graphic, would recommend
Loui - 2 years ago, Verified purchaser
I Had to replace my old one because The system went to the streaming.
So glad I upgraded!
5 out of 5 stars
Thumbs up graphic, would recommend
Hallie - 2 years ago, Verified purchaser
I was on the fence for a long time on whether or not to upgrade my old Apple TV. I am SO glad I did. There are so many apps available for download and I like this remote way more. It’s a lot easier to navigate on the screen now, and so responsive. Worth it for sure!
Great purchase
5 out of 5 stars
Thumbs up graphic, would recommend
Fantastic - 2 years ago
I like that you can connect it to your phone, and that you can hook your AirPods to it. I dont like that the remote is so touchy but I do really like it!! 😊
Bought to use with new OLED 4k
5 out of 5 stars
Thumbs up graphic, would recommend
Lee - 2 years ago, Verified purchaser
Works great with 4k OLED TV's. Clear HDR picture and all app's take advantage of 4K.
Awesome streaming box for the Apple Ecosystem
5 out of 5 stars
Thumbs up graphic, would recommend
newtruck - 2 years ago
Apple sure does make a fine product and it shows with these Apple TV's. I have one hooked up in my bedroom at home and I am tempted to hook another one up inside of my Sleeper cab. 4K Video is the bees knees and let me tell you when I say this thing can do it all, it CAN do it all! You're able to load up Apple Arcade on this device, APPLE ARCADE!! I love being able to have all my streaming services right on my TV and controlled with either my iPhone or the supplied remote. Setup is stupid simple and gets you up and running within minutes.
Superior quality
5 out of 5 stars
Thumbs up graphic, would recommend
Just my opinion - 2 years ago, Verified purchaser
Apple makes superior products and the ease of use integration exceeds that of other products.
Useful Apple TV product
5 out of 5 stars
Jewelle - 2 years ago, Verified purchaser
Simple navigation and if you already have purchased most of the apps. The ease of it is great!
Love it!
5 out of 5 stars
Thumbs up graphic, would recommend
Halupa - 2 years ago, Verified purchaser
Apple TV is the only way to go.
Still love it and the shows
5 out of 5 stars
Erin - 2 years ago, Verified purchaser
Love Apple TV devices and their shows. I just needed an upgrade from the older model. The older model just didn’t have the apps I wanted access to. The new remote is much better as well.
Apple TV is Awesome
5 out of 5 stars
Thumbs up graphic, would recommend
Kevin C - 2 years ago, Verified purchaser
Apple TV is best way to stream,Period. And Target had the best price,Hands down!
Bestselling
5 out of 5 stars
Thumbs up graphic, would recommend
Daisy a - 2 years ago, Verified purchaser
Apple TV is top the world. they are good to provide a free to watch so cool. other apps have to pay it. beacuse rent or buy a movie is price up. Apple TV is best.
Great product
5 out of 5 stars
Thumbs up graphic, would recommend
Jesse21 - 2 years ago, Verified purchaser
Very simple setup and connection to all my Apple devices. Great sale price!
Meh
3 out of 5 stars
Thumbs down graphic, would not recommend
Sunshine - 2 years ago, Verified purchaser
I have always used a fire stick, I thought I would try this as I have everything else Apple, but honestly, I’m not impressed at all. Thinking of returning it.
Apple tv
5 out of 5 stars
Thumbs up graphic, would recommend
Binksway - 2 years ago, Verified purchaser
Best streaming around
Apple TV
5 out of 5 stars
Thumbs up graphic, would recommend
VF - 2 years ago, Verified purchaser
Love my Apple TV! Works as expected.
WAYYYY UPDATED
5 out of 5 stars
Thumbs up graphic, would recommend
catie - 2 years ago, Verified purchaser
We have always had an apple tv but the 4K takes it up 10 levels! We absolutely love!