$22.00 when purchased online
Target Online store #3991
About this item
Highlights
- Great for brow newbies
- Easy-to-use powder for a blended brow look
- Fill in brows & sparse areas
- Castor Seed Oil helps brows feel nourished, conditioned & soft
- Kaolin helps give brows a natural-matte finish
- 12-hour* longwear
- Waterproof, sweatproof & humidity-proof
- *instrumental test on 26 participants
Description
WHY WE LOVE IT:
Say buh-bye to brow goofs!
This easy-to-use, lightweight pressed powder is a must-have for brow beginners AND pros. Effortlessly fill in sparse areas (with no fallout!) for natural-looking, blended brows. The silky-soft powder adheres to skin & hair and gives brows texture and dimension. It’s buildable & blendable, and color stays true.
TIPS & TRICKS:
Goof Proof those brows!
Outline brows to shape & define. Use light strokes to fill in sparse brow areas. Layer to build color. Blend with spoolie.
Beauty Tip
Pairs best with Benefit’s Dual-Ended Angled Eyebrow Brush (sold separately).
DISCLAIMER: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
Say buh-bye to brow goofs!
This easy-to-use, lightweight pressed powder is a must-have for brow beginners AND pros. Effortlessly fill in sparse areas (with no fallout!) for natural-looking, blended brows. The silky-soft powder adheres to skin & hair and gives brows texture and dimension. It’s buildable & blendable, and color stays true.
TIPS & TRICKS:
Goof Proof those brows!
Outline brows to shape & define. Use light strokes to fill in sparse brow areas. Layer to build color. Blend with spoolie.
Beauty Tip
Pairs best with Benefit’s Dual-Ended Angled Eyebrow Brush (sold separately).
DISCLAIMER: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
Suggested Age: 18 Years and Up
Color Palette: Dark Tones
Product Form: Powder
Beauty Purpose: Filling
Net weight: .06 Ounces
TCIN: 89114442
UPC: 602004140203
Item Number (DPCI): 342-02-4645
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.89 inches length x 1.93 inches width x 0.55 inches height
Estimated ship weight: 0.06 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This brow powder is celebrated for its easy application, natural look, and long-lasting wear. Guests appreciate the variety of shades available, which cater to different hair colors and skin tones. While the product is generally well-received, some guests note that the shades can run darker than expected and may require careful selection. The accompanying brush is praised for its precision, enhancing the product's ease of use. Despite a few concerns about color accuracy and packaging, the overall sentiment is that this brow powder is a reliable choice for enhancing eyebrows with minimal effort.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 786 reviews
100% would recommend
1 recommendations
The perfect brow powder
5 out of 5 stars
Thumbs up graphic, would recommend
Katja - 2 months ago, Verified purchaser
- Hair color: Brunette
- Skin type: Normal
- Eye color: Brown
- Skin tone: Medium
I was looking for the best brow powder, and this is it! Easy to apply, long lasting, and fool proof.
My Brow Filler Journey Has Ended
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
I have blonde hair and sparse brows and have been on a journey to find something that works. Pencils showed the marks too well and I didn't have enough control with wands (like mascara). The powder and small angled brush is the first product I'm completely satisfied with. It took me a couple tries to get my technique down where it wasn't too dark at the top but now it almost looks like I've had my eye brows professionally done.
Easy to use!
4 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
I found you only had to use a little powder at a time which makes it last awhile. It's easy to remove before bed and lasts all day!
Glad powder is back but ....
3 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
I just received my powder yesterday. I ordered the Cool light blonde 1. The color I got looks much darker that the color on the site . I chose this color because my hair has gone white these past yrs and my brows were looking too dark....Also no brush is included....I preferred my original "Foolproof brow powder" but in the lighter shade mine is going on 2 yrs !! Please adjust the color on your site ...Thank you
Wanted to Love - But Color Is Off
1 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
I was excited to finally find a brow powder in black. I wear a lot of black eyeliner and have black hair, so brown powders don't look right. Online the "soft black" looked black, but when I went to use it, it looks way more brown than black. I tried it on, and it just doesn't work for me since it is definitely brown, so it was disappointing!
Very Surprising
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
I was pleasantly surprised with this product! Super easy to use and buildable. I love that it stays on even after a work out or the beach. It's my go to product now.
Got to have this !
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
Amazing, I am not the best at applying eyebrow products but this is so easy to apply < 3 love how fluffy and filled my brows look. definitely recommend this!!
Nice fill in
4 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
This powder goes on nicely and fills in beautifully. The only thing it is a bit darker than the color example on the box and website, but still very very nice.
Easy to Use
4 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
The powder works very well and is easy to use with the Spoolie brush. Only complaint is that I bought 2 shades now and they both look the same and are too dark. I think they were warm medium and warm light brown. Both look really dark brown to me.
Great Brow Powder
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] I'm pretty surprised by this brow product with how much I like it. It definitely takes some practice to figure out how to best apply based on your brows but I like that it doesn't seem to weigh down my brows. It still leaves them fluffy looking while filled in. gifted by benefitcosmetics
Easy to use!
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] Such an amazing duo, the perfect brush applies well and so easy to use. The color match worked well, and definitely lasted throughout the day even in warm humid weather. I love how well the brush applied on my thin brows. Gifted by Benefit Cosmetics
Perfect eyebrows
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] Bobbi Brown gifted me this lip balm and it's pretty nice! I chose Bare Pink shade and the tint is more subtle than expected, you can't see it on the lips. It's very nice, adds glossy effect to my lips, keeps them soft and moisturized. Id buy it again, but in a pinker shade!
Perfect for Blondes!!!!
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] This product, complimentary from benefit cosmetics, along with its amazing brush, is a necessity. As a blonde, it's very hard to find brow products that match my hair color and don't look too dark on my brows... this product knocked it out of the park. I love the color and it barely has any fallout!
Great!
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] I am realllllly bad with eyebrow products so as a beginner this is PERFECT for me. I love the applicator and color of the product. I find it easy to blend and does not smudge when I'm wearing. I'd recommend! Gifted by Benefit Cosmetics.
Its okay
2 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] It's okay... honestly disappointed for the price point & benefit cosmetics is typically better than this. Its a very dry powder & truthfully doesn't go on well. It took me several applications to even get it to show. Gifted by Benefit cosmetics.
Great Product
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] I really like this. Brow powder is such a versatile product and this is so soft and effortless. I struggle with patchy brows and this product is extremely helpful with that. I would repurchase this product. gifted by Benefit Cosmetics.
Redhead Approved
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] As a redhead it is sometimes hard to find the right product for my eyebrows. I have been loving this powder/brush duo from Benefit. I got the color warm golden blonde and it looks great! It's easy to apply and is a new staple in my everyday makeup routine. Gifted by Benefit.
Easy to use
4 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] I have really sparse eyebrows and this brow powder filled in easily and nicely. The pigment stayed put all day too. I love the dual ended brush for easy application. This product really take the challenge out of obtaining pretty brows. Gifted by Benefit Cosmetics.
My Favorite!!
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] Benefits Goof Proof Brow-Filling Powder is my new favorite!! Im not a pro when it comes to my eyebrows, but this powder is so easy to use. Im obsessed with the results it leaves my eyebrows looking like. All my eyebrows are filled in!!
Love this brow product!
5 out of 5 stars
- 2 years ago
originally posted on benefitcosmetics.com
[This review was collected as part of a promotion.] I have loved using this brow powder! It is super easy to use and paired with the brush it can make really fine hair like lines. It lasted all day as well, I just use it paired with a clear brow gel! Gifted by Benefit Cosmetics