$1.69 sale price when purchased online
$1.99 list price
Target Online store #3991
About this item
Highlights
- CAKE MIX: Bake a delicious, moist red velvet cake dessert
- QUICK AND EASY: Make a cake by just adding a few simple ingredients as directed and popping in the oven
- ENDLESS OPTIONS: Add your own twist to these mixes by using as cupcake mix or trying tested and trusted Betty Crocker recipes
- DELICIOUS & SPONGY: Enjoy the sweetness of this versatile baking mix and make it your own
- SPECIAL OCCASION TREATS: Bake red velvet cake mix for sweet celebrations and everyday moments
- BOX TOPS FOR EDUCATION PARTICIPATING PRODUCT: Give back to schools with Betty Crocker; Download the Box Tops App to learn more & start earning cash for your school or a school in need
Description
Betty Crocker Delights Super Moist Red Velvet Cake Mix is rich and decadent. Ready to bake in minutes, this red velvet cake can be topped with delicious frosting for a classic take, or try something new with one of Betty Crocker's many baking mix recipes. Plus, it can also be used as cupcake mix! Bring your family together with the perfect balance of sweet flavor and convenience.
For more than a century, Betty Crocker has been a popular creator of easy, delicious recipes. Today, the Betty Crocker kitchen is still providing convenient, tasty dessert mixes, frostings, and convenient meal options and side dishes. And today, you can still find those same products you grew up with on grocery shelves.
For more than a century, Betty Crocker has been a popular creator of easy, delicious recipes. Today, the Betty Crocker kitchen is still providing convenient, tasty dessert mixes, frostings, and convenient meal options and side dishes. And today, you can still find those same products you grew up with on grocery shelves.
Serving Size: 0.11 package
Serving Per Container: 9
Amount 1/9 package (42g mix) of Per pkg mix:
Calories: 160
% Daily Value*
Total Fat 1grm2%
Saturated Fat 1grm4%
Trans Fat 0grm0%
Cholesterol 0mg0%
Sodium 370mg16%
Total Carbohydrate 36grm13%
Dietary Fiber 1grm3%
Total Sugars 18grm0%
Added Sugars 17grm35%
Protein 2grm0%
Calcium 80mg6%
Iron 1.5mg8%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Amount :
Calories: 300
% Daily Value*
Total Fat 15grm19%
Saturated Fat 2.5grm14%
Trans Fat 0grm0%
Cholesterol 60mg21%
Sodium 400mg17%
Total Carbohydrate 36grm13%
Dietary Fiber 1grm3%
Total Sugars 18grm0%
Added Sugars 17grm35%
Protein 4grm0%
Calcium 90mg6%
Iron 1.8mg10%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
enriched flour bleached (wheat flour, niacin, iron, thiamin mononitrate, riboflavin, folic acid), sugar, corn syrup, leavening (baking soda, monocalcium phosphate, sodium aluminum phosphate), cocoa processed with alkali. contains 2% or less of: modified corn starch, corn starch, propylene glycol mono and diesters, monoglycerides, palm oil, salt, dicalcium phosphate, sodium stearoyl lactylate, red 40, xanthan gum, cellulose gum, artificial flavor.
Allergens & Warnings:
Contains wheat ingredients.Contains: Wheat
Features: No Artificial Sweeteners, No High Fructose Corn Syrup, No Hydrogenated Oil
Dietary Needs: Low Fat, 0 Grams Trans Fat, Kosher
State of Readiness: Mix
Package Quantity: 1
Net weight: 13.25 Ounces
Style: Red Velvet Cakes
TCIN: 88827896
UPC: 016000207554
Item Number (DPCI): 261-04-0246
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.47 inches length x 5.63 inches width x 7.25 inches height
Estimated ship weight: 13.25 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
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4.6 out of 5 stars with 84 reviews
easy to prepare: 5 out of 5
quality: 3 out of 5
taste: 3 out of 5
value: 3 out of 5
75% would recommend
4 recommendations
Yum!
5 out of 5 stars
Thumbs up graphic, would recommend
AmyB - 22 days ago, Verified purchaser
The Betty Crocker Delights Red Velvet Super Moist Cake Mix is a must-try for anyone craving a rich, indulgent dessert! The mix is incredibly easy to use—just add a few ingredients like eggs, oil, and water—and it results in a super moist, flavorful cake every time. The red velvet flavor is perfectly balanced, with a slight cocoa undertone and a touch of creaminess. The cake bakes evenly and has a beautiful, vibrant red color that’s perfect for special occasions or just a treat at home. If you’re short on time but want to impress, this mix is a great option for making a quick and delicious red velvet cake without compromising on taste or texture. Definitely a crowd-pleaser!
Switch out the water for buttermilk. If you don’t
5 out of 5 stars
AuntieJ7 - 4 months ago
originally posted on Betty Crocker
Switch out the water for buttermilk. If you don’t have buttermilk, you can easily make it with regular milk and vinegar. Switch out the oil for butter and add an extra egg. This will take up the quality to a professional level.
1 reply from Betty Crocker team - 4 months ago
Thank you for your thoughtful review and suggestions! This will share it with the rest of our team. Happy baking!
I’m trying to figure out if the red velvet delight
4 out of 5 stars
MilaDe - 5 months ago
originally posted on Betty Crocker
I’m trying to figure out if the red velvet delight cake mix is lactose free, some places say yes some places say no I’m very confused can someone help please.
No flavor
1 out of 5 stars
Thumbs down graphic, would not recommend
Chunx - 6 months ago, Verified purchaser
I don't get the positive reviews. This tastes like nothing, almost zero flavor. I've made red velvet cakes from scratch many times. With this mix, I added 1 cup of buttermilk, like in a from scratch cake, rather than the water. Nothing. My kids said it tasted like eatng a piece of sugary bread with my homemade cream cheese fronting, the only thing that had any flavor. The only positive thing I can say about this is it was moist.
Moist velvet cake
5 out of 5 stars
Thumbs up graphic, would recommend
Toppickshop24 - 8 months ago, Verified purchaser
Cake is moist when it's baked not all dry
I buy this alot to make for my family.. i always a
4 out of 5 stars
NaNa1680 - 10 months ago
originally posted on Betty Crocker
I buy this alot to make for my family.. i always add extra water and cook it the least amount of minutes specified and my cakes always come out moist and soft.. im not sure y so many bad reviews.. may add more water or cook it less lik I do.. the chocolate taste is VERY subtle .. the cake bakes up soft moist and red as a red velvet cake should b.. I add the cream cheese frosting and this cake is always a hit.
Not sure what you have done to all your cake mixes
1 out of 5 stars
MeMeJJ - 1 year ago
originally posted on Betty Crocker
Not sure what you have done to all your cake mixes, but they are awful now. They are all dry crumble. I have tried 4 different kinds and straight by instructions, and altered on the second go around. I have been buying Betty crocker and making my cakes for years, always get raves. I will no longer buy any of your products.
1 reply from Betty Crocker team - 1 year ago
So sorry to hear that they were dry and crumble. We'd like to learn more and assist you further. Please reach out to our team via the 'Contact Us' section at the bottom of this page so we can report this to our quality team. Thank you!
Mosit Cake
4 out of 5 stars
Thumbs up graphic, would recommend
Orha - 1 year ago, Verified purchaser
Was moist, and delicious.
making 12in x2in square cake for wedding, how much
5 out of 5 stars
Eluned - 2 years ago
originally posted on Betty Crocker
making 12in x2in square cake for wedding, how much red velvet mix should I use and how long for cooking time please
Made this cake for Christmas and was very disappoi
3 out of 5 stars
MAH45 - 2 years ago
originally posted on Betty Crocker
Made this cake for Christmas and was very disappointed. It was quite crumbly, bland, and tasteless.
1 reply from Betty Crocker Care Team team - 2 years ago
We are sorry that this cake didn't turn out as you had hoped. Thank you for sharing your experience with us.
Misleading packaging. Was given the Betty Crocker
3 out of 5 stars
Rosealine - 3 years ago
originally posted on Betty Crocker
Misleading packaging. Was given the Betty Crocker Delights Red Velvet cake mix as a gift. It looked simple enough on the box. But, what it failed to mention was that there was no frosting mix included, no list of ingredients needed or even a recipe to make your own frosting. Who wants to eat red velvet sponge without frosting?! I had to not only source the recipe for making frosting but I then had to go and buy the ingredients too. I may as well have made the whole thing from scratch in the first place. Disappointing.
Color of red Velvet cake came out brown! Complete
1 out of 5 stars
Anu1989 - 4 years ago
originally posted on Betty Crocker
Color of red Velvet cake came out brown! Complete failure of color!!
1 reply from Betty Crocker team - 4 years ago
Oh no, we are sorry to hear this did not work out for you. Thank you for sharing this insight and for your review.
Love it definitely the best of the betty crocker c
5 out of 5 stars
- 4 years ago
originally posted on Betty Crocker
Love it definitely the best of the betty crocker collection thanks for the recipe whoopi pie cookies
(no review title)
5 out of 5 stars
- 4 years ago
originally posted on influenster.com

I love red velvet since I taste the first red velvet cake so I love to made it but always failed a texture. But Betty Crocker cake mix was different! It was really moist with soft texture and taste was AWESOME! And I truly love to buy more! :)
(no review title)
5 out of 5 stars
mariamb65 - 4 years ago
originally posted on influenster.com

Yummy! Definitely worth your money. Such a rich chocolatey flavor. I for sure recommend getting cake mix if you like chocolate flavors. I’m definitely a repeat user. Overall satisfied.
(no review title)
5 out of 5 stars
keneshkaf - 4 years ago
originally posted on influenster.com

Used this to make some red velvet cupcakes last month and they tasted amazing, nice and moist, delicious and inexpensive! I did add extra things so it didn’t taste like out of the box cake mix
(no review title)
5 out of 5 stars
stacykm - 4 years ago
originally posted on influenster.com

Red velvet is my husband favorite so i always make these into cupcakes and they come out so fluffy and moist
(no review title)
5 out of 5 stars
jarling10 - 4 years ago
originally posted on influenster.com

I loooove red velvet cake. My mom used to make this cake for me for my birthday when I was little! It’s pretty dense, but still soft and moist, and it’s very sweet and rich, so you can’t have too much! It pairs perfectly with cream cheese frosting!
(no review title)
5 out of 5 stars
aziab1 - 5 years ago
originally posted on influenster.com

Very affordable cake mix. This is easy to make, full of great flavor and even better with frosting
(no review title)
5 out of 5 stars
sammygirl - 5 years ago
originally posted on influenster.com

Get out Karen, this is Betty’s time. Don’t mess with Betty. Delicious and yummy! I love this brand and flavor! Easy to follow the instructions and tastes great! It’s very affordable and I highly recommend that you stick with Betty! She’s less drama! Best brand and flavors out there!