$12.99 when purchased online
Target Online store #3991
About this item
Highlights
- Includes two (2) 3.0 oz tubes of Colgate Optic White Pro Series Stain Prevention Hydrogen Peroxide Toothpaste
- Experience visibly whiter teeth in 3 days* with Colgate Optic White Pro Series Toothpaste (*when used as directed)
- This 5% hydrogen peroxide toothpaste uses a patented whitening formula that is safe for daily use and comes in a refreshing mint toothpaste flavor
- Effectively removes tea, coffee and wine stains with the 5% hydrogen peroxide formula
- Use this teeth whitening toothpaste pack to deeply whiten beyond surface stains
- Colgate Optic White Pro Series Hydrogen Peroxide Toothpaste is an anticavity toothpaste made with fluoride to help fight cavities
- This vegan toothpaste is gluten free, sugar free, and enamel-safe for daily use
- For whitening that works, choose the Colgate Optic White Pro Series Stain Prevention Hydrogen Peroxide Toothpaste
Description
Experience visibly whiter teeth in 3 days* with Colgate Optic White Pro Series Stain Prevention Hydrogen Peroxide Toothpaste. Use this teeth whitening toothpaste pack with a 5% hydrogen peroxide-based formula to deeply whiten beyond surface stains. Colgate Optic White Pro Series Stain Prevention Toothpaste is a patented whitening toothpaste that effectively removes tea, coffee, and wine stains and is enamel-safe. This teeth whitening toothpaste is also an anticavity fluoride toothpaste to help prevent cavities.
*when used as directed
*when used as directed
Suggested Age: Adult
Health Facts: Contains Fluoride
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Sodium Monofluorophosphate
Package Quantity: 2
Net weight: 6.0 Ounces
TCIN: 89382480
UPC: 035000995773
Item Number (DPCI): 049-09-0046
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Active ingredients
sodium monofluorophosphate (0.12% w/v fluoride ion) 0.76%
Purpose
AnticavityUses
Use helps protect against cavitiesDirections
Directions adults and children 2 brush teeth thoroughly, preferably after each meal or at years of age and older least twice a day, or as directed by a dentist or physician children 2 to 6 years use only a pea sized amount and supervise child's brushing and rinsing (to minimize swallowing) children under 2 years ask a dentist or physicianInactive ingredients
propylene glycol, calcium pyrophosphate, pvp, peg/ppg-116/66 copolymer, water, hydrogen peroxide (5% w/v), silica, flavor, sodium lauryl sulfate, tetrasodium pyrophosphate, sodium saccharin, disodium pyrophosphate, sucralose, bht.
Shipping details
Estimated ship dimensions: 1.73 inches length x 3.83 inches width x 6.45 inches height
Estimated ship weight: 0.48 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.5 out of 5 stars with 1337 reviews
effectiveness: 3.89 out of 5
quality: 3.88 out of 5
value: 3.44 out of 5
66% would recommend
53 recommendations
Good product to have
5 out of 5 stars
parisdavern_9309 - 5 days ago
originally posted on influenster.com

Works well to remove all stains and aid in neutralising yellow appearance in teeth. My teeth always feel super fresh and clean when used, great value for money.
Was ok not great
5 out of 5 stars
yasmins166_2227 - 7 days ago
originally posted on influenster.com

Flavour is nice don’t think did much for my teeth maybe didn’t use it longer enough? Seems like good ingredients over all was ok but not for price of it
Thanks!
5 out of 5 stars
Thumbs up graphic, would recommend
Poor - 8 days ago
Everything was Amazing and super fast!
Didn't see a difference
3 out of 5 stars
macfleuryme_7490 - 9 days ago
originally posted on influenster.com

Colgate is a good brand. I am giving 3 stars fur the regular things Colgate does-good flavor, easy to use/seal after use, etc. I didn't find any difference in the whitening from this product-do even after 2 tubes. I had a little hope that there would be at least a small difference in the whitening. I saw none and neither did my friends or family. Hope this product gets better in the future
1 reply from Customer Care team - 6 days ago
Hey there! We're sorry you didn't notice a difference in whitening. We would like to learn more about this. Please call or reach out to us through any of our live channels here. https://www.colgate.com/en-us/contact-us
Enamel Safe Flouride Toothpaste
5 out of 5 stars
catherinekarm_9598 - 9 days ago
originally posted on influenster.com

This product really is the answers to the prayers of tea and coffee lovers. Normal toothpaste won’t help much on reducing the tough stains from tea or coffee. However with this Colgate product, after few days i notice my teeth becomes more white and brighter. The packaging may varies but the quality is always superb. Colgate never fails to create a beautiful smile !
Great product . Should be tried .
5 out of 5 stars
natalied420_5831 - 10 days ago
originally posted on influenster.com

Left my teeth feeling clean and fresh for couple hours. Great experience. I would try more products from them. The taste didn’t taste chemical at all. Nice flavor. Very affective. I love the packaging. Looked like a professional product. It was very affordable.
Great
5 out of 5 stars
lovekashki_4151 - 16 days ago
originally posted on influenster.com

Great whitening toothpaste, I always have these in stock bc I love a bright white smile especially with all the coffee I drink I have to stay on top of it. It’s fair priced for the amount and value
Can burn the mouth
1 out of 5 stars
Bob147 - 17 days ago
originally posted on Colgate
I am 84. Never had any reaction from toothpaste. This product burned my mouth and made it sensitive. Stopped using it and mouth was fine again.
1 reply from Customer Care team - 12 days ago
Oh no! We're so sorry to hear about your unpleasant experience with our toothpaste. We'd like to learn more about your experience, please give us a call at 1-800-468-6502, Monday to Friday from 9 AM to 5:30 PM.
Great Whitening Toothpaste!
5 out of 5 stars
luzz5_6491 - 21 days ago
originally posted on influenster.com

I love this toothpaste, it is very affordable compared to other whitening toothpastes & most importantly it does not make my teeth sensitive. I love the effectiveness of it, you can see results in about one month. It is my favorite whitening product.
Very nice
5 out of 5 stars
sheromaniep_3787 - 21 days ago
originally posted on influenster.com

These have been around for quite some time now and it’s very effective and worth the money. The ingredients are super cleans and simple. Comes in a few different flavors. Comes in variety of pack size. This is a great Colgate
No noticeable difference - refreshing anyway
4 out of 5 stars
annemiekd1_3602 - 25 days ago
originally posted on influenster.com

I don't really notice a difference using whitening paste or special toothbrush for it. However the taste and aftertaste are nice and minty. It feels really refreshing after using it and that is what is very important to me. The price is definitely okay compared with other brands.
Average
4 out of 5 stars
paulab200_1577 - 1 month ago
originally posted on influenster.com

I was hoping for better results as I love Colgate. There was a very mild change in the colornof my teeth and reluzr that was probably the whole purpose of this product. Not bad overall, just was hoping for some additional whiteness.
Teeth Whitening power!
5 out of 5 stars
beckos_9568 - 1 month ago
originally posted on influenster.com

I’ve used this product for some time now and love the results! My teeth have significantly whitened! The product doesn’t taste overly bad, doesn’t make my teeth super sensitive and is good value for money.
Helps whiten teeth
5 out of 5 stars
giannac46_5682 - 1 month ago
originally posted on influenster.com

I have been using this toothpaste for years now and have loved it. I always get compliments on how bright my smile it with all thanks to this toothpaste. Tastes great and isn’t awful for you.
Effective and smooth toothpaste with a fresh flavo
5 out of 5 stars
idalisn1_5329 - 1 month ago
originally posted on influenster.com

The Colgate Optic White Pro Series Stain Prevention with 5% hydrogen peroxide is highly effective at whitening, with visible results in just a few days. The flavor is a refreshing mint, though some may notice a slight aftertaste from the peroxide. Its texture is smooth and creamy, making it easy to apply. The packaging is sleek and travel-friendly, and the price is reasonable for the quality and results it delivers.
Bad tubing
2 out of 5 stars
Lynda 61 - 1 month ago
originally posted on Colgate
I like the toothpaste but I do not like the tube. When I tried to close the lid it doesn't close all the way leaving my toothpaste hard on the top. I have to squeeze and and get hard stuff off to put on my tooth brush. A thing I do not want to do everyday.
1 reply from Customer Care team - 1 month ago
We're very sorry to hear about your experience but we greatly appreciate your feedback and can assure you that we will pass it along to our team. In the meantime, please give us a call at 1-800-468-6502 so that we can better help you.
Does nothing.
1 out of 5 stars
Sure - 1 month ago
originally posted on Colgate
I have used Optic White Stain Fighter for over two weeks now and have noticed absolutely no difference.Do not waste your money.
1 reply from Customer Care team - 1 month ago
Hi there, we're sorry to hear about your experience. Please give us a call at 1-800-468-6502 so that we can better help you.
Whitening paste that actually works
4 out of 5 stars
shra9125_7048 - 2 months ago
originally posted on influenster.com

I’ve been using the Colgate Optic White Pro Series and honestly, it’s a game changer for my smile! 😁 The hydrogen peroxide formula feels like a professional-level clean right at home — it gently lifts stains without feeling too harsh on my teeth or gums. What I love most is the noticeable brightness I started seeing in just a few days. It has a fresh, minty taste that leaves my mouth feeling super clean and refreshed after every brush. And the stain prevention actually works — my morning coffee no longer dulls my smile! ☕✨ It’s now a solid part of my daily routine, and I finally feel confident showing off my teeth in photos without needing a filter. Highly recommend if you’re looking for a whitening toothpaste that really delivers!
Fresh so clean
5 out of 5 stars
kherma3_4449 - 2 months ago
originally posted on influenster.com

I’ve been using Colgate Optic White Toothpaste for a few weeks now, and I’m genuinely impressed with the results. I drink a lot of coffee and tea, so keeping my teeth looking bright is always a bit of a struggle. After using this consistently, I started noticing a difference in just a few days — nothing dramatic overnight, but definitely a gradual brightening that felt natural, not fake or overly harsh. The taste is classic Colgate — minty and fresh without being overpowering — and it leaves my mouth feeling clean and refreshed. I also like that it doesn’t feel gritty like some whitening toothpastes can. It’s smooth and easy to use daily without irritating my gums or making my teeth feel sensitive, which has been a problem for me with other whitening products in the past. Overall, if you’re looking for a whitening toothpaste that actually delivers noticeable results without being too aggressive, I’d definitely recommend giving Colgate Optic White a try. It’s become a staple in my routine!
nope
1 out of 5 stars
KR1244 - 2 months ago
originally posted on Colgate
used as directed for 2 months and it did not do anything for my yellow teeth : (
1 reply from Customer Care team - 2 months ago
Hi there, we're sorry to hear about your experience. Please give us a call at 1-800-468-6502 so that we can better help you.