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e.l.f. Lash It Loud Volumizing Mascara - Deep Brown - 0.23 fl oz
$6.00
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Eligible for registries and wish lists
At a glance
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About this item
Highlights
- Achieve mega volume lashes instantly
- Formulated with intensely rich pigments that easily costs for bolder than ever lashes
- Vertical and horizontal bristles to amplify, define & add dimension
- Flexible, silicone brush grips lashes from root to tip for insane volume
- Wand has both vertical and horizontal bristles to amplify, define & add dimension
- Available in Black and Deep Brown
- All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates. 100% vegan and cruelty-free.
Description
Volume that hits all the high notes! The formula of e.l.f. Cosmetics Lash It Loud Volumizing Mascara has intensely rich pigments that easily coats lashes for a bigger and bolder look. The sleek flexible wand hugs every single lash with both vertical and horizontal bristles to amplify, define & add dimension.
Why e.l.f. loves:
• Achieve mega volume lashes instantly
• Volumizing mascara is formulated with intensely rich pigments for bolder than ever lashes
• Flexible, silicone brush grips lashes from root to tip for insane volume
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.
Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
Why e.l.f. loves:
• Achieve mega volume lashes instantly
• Volumizing mascara is formulated with intensely rich pigments for bolder than ever lashes
• Flexible, silicone brush grips lashes from root to tip for insane volume
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.
Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
Suggested Age: 13 Years and Up
Health Facts: Nonylphenol Ethoxylate Free, Hydroquinone-Free, Phthalate-Free, Paraben-Free, Triclosan-Free, Vegan
Color Finish: Natural
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Includes: Mascara
Beauty Purpose: Volumizing, Lengthening
Net weight: .23 fl oz (US)
Features: Built-In Brush
TCIN: 83714961
UPC: 609332824812
Item Number (DPCI): 052-16-0022
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water), paraffin, glyceryl stearate, synthetic beeswax, stearic acid, acacia senegal gum, butylene glycol, palmitic acid, polybutene, oryza sativa cera (oryza sativa (rice) bran wax), vp/eicosene copolymer, ozokerite, aminomethyl propanol, hydrogenated vegetable oil, phenoxyethanol, stearyl stearate, hydroxyethylcellulose, tropolone may contain: ci 77499 (iron oxides), ci 77491 (iron oxides), ci 77492 (iron oxides)' '
Allergens & Warnings:
NEVER USE IF EYE IS INJURED, IRRITATED OR INFECTED. CONSULT AN EYE DOCTOR IMMEDIATELY IN CASE OF INJURY. ALWAYS HANDLE AND APPLY IN A CAREFUL AND SANITARY MANNER. DO NOT DILUTE PRODUCT WITH ANY ADDITIVE OR SHARE WITH OTHERS.Shipping details
Estimated ship dimensions: 0.84 inches length x 1.25 inches width x 5.82 inches height
Estimated ship weight: 0.034 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: is it waterproof mascara?
submitted by gab - 1 year ago
A: Hey Gab, Great question! The e.l.f. Lash it Loud Volumizing Mascara does not claim waterproof. This is a volumizing mascara that is formulated with intensely rich pigments for bolder than ever lashes! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 1 year agoBrand expert
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4.1 out of 5 stars with 91 reviews
easy to apply: 4 out of 5
easy to remove: 4.13 out of 5
long lasting: 3.38 out of 5
quality: 3.5 out of 5
value: 3.75 out of 5
55% would recommend
9 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
17 October, 2025
- Skin tone: Medium
- Skin concern: Pores
- Skin type: Dry
- Hair color: Brunette
- Eye color: Brown
A must have
Not sure where the bad reviews from but I can’t even find this mascara. It’s always sold out. I have to say it’s my favorite mascara. It’s a nice brown since I have brown eyes it’s pretty! It also applies easily and removes easy! It’s one of the best mascara I’ve ever owned.
2 out of 5 stars
Thumbs down graphic, would not recommend
6 April, 2024Verified purchase
- Skin tone: Light
- Hair color: Red
- Skin concern: Redness, Dark circles
- Skin type: Combination
- Eye color: Brown
WHY DID IT HURT TO APPLY
The bristles were so spiky it hurt to apply this mascara. The product didn’t hold my any curl in my lashes and would my lashes would immediately fall. I did appreciate the inclusion of a brown (for gingers like me) and that it never clumped. But this mascara lasted 2 weeks in the everyday routine and then got subbed out.
1 out of 5 stars
Thumbs down graphic, would not recommend
27 March, 2024Verified purchase
- Eye color: Hazel
- Skin type: Combination
- Hair color: Red
- Skin concern: Acne, Redness, Dark circles, Sensitivity, Blackheads
- Skin tone: Light
Hot Garbage
It stained my eyelids for the past like 2 weeks and it barely tinted my eyelashes and had any lift and volume or multiplying and very easily transferred to my under eye area and stained that area brown like this is such a fail, this mess should be like a -10.
3 out of 5 stars
Thumbs down graphic, would not recommend
21 February, 2024Verified purchase
- Skin concern: Redness
- Skin tone: Light
- Eye color: Brown
- Skin type: Normal
- Hair color: Auburn
Ok for the price
It is good for the price, but it has an inconsistent application. I had to put three layers on to get even application.
4 out of 5 stars
Thumbs up graphic, would recommend
25 September, 2023
- Eye color: Brown
- Hair color: Red
- Skin concern: Blackheads, Redness
- Skin type: Normal
- Skin tone: Medium
I was surprised
After the second layer you start to see results, I bought it to try it and if it's within my expectations
5 out of 5 stars
Thumbs up graphic, would recommend
14 August, 2023
- Eye color: Brown
- Skin concern: Dullness, Puffiness, Acne, Redness
- Hair color: Brunette
- Skin type: Combination
- Skin tone: Light
Compliments!
Great for the price. It’s a lot better than I was expecting. I got complimented on my lashes and asked if I’m wearing lash extensions- that’s never happened with any other mascara!
4 out of 5 stars
Thumbs up graphic, would recommend
26 January, 2023Verified purchase
- Skin type: Combination, Dry
- Skin tone: Light
- Eye color: Green
- Hair color: Blonde
- Skin concern: Sensitivity, Cellulite, Puffiness, Dark circles, Acne, Sun damage
Good Cheap Find!
Loved this color for blonde hair girlies!
3 out of 5 stars
Thumbs down graphic, would not recommend
18 January, 2023Verified purchase
- Skin tone: Light
- Eye color: Green
- Skin type: Combination
- Skin concern: Acne, Uneven skin tone, Redness, Blackheads
- Hair color: Blonde
Smudges
It’s a decent enough mascara but doesn’t really show brown which was what I was looking for. Also smudges really bad throughout the day :(
5 out of 5 stars
Thumbs up graphic, would recommend
12 June, 2022Verified purchase
good stuff
I like a brown mascara and it's hard to find. this works, did not flake on me. did ok at seperating my lashes but still a tad clumpy. I have thin lashes so all mascaras clump on me. I like the way it felt on my lashes, not heavy.