$14.69 when purchased online
Target Online store #3991
About this item
Highlights
- Clinically proven to combat frizz, static and cut drying time
- 450°F Heat Protection
- Infused with argan oil, known to smooth, and sunflower seed oil, known to improve manageability
- Sweet Nostalgia Vanilla fragrance
- Certified cruelty-free and vegan
- Free from sulfates, parabens, phthalates
- Packaging contains 50% post-consumer recycled content and is curbside recyclable
- New look and feel, same formula you love!
Description
Clinically proven to combat frizz, static and cut drying time.
Infused with argan oil, known to smooth, and sunflower seed oil, known to improve manageability, this multi-tasking formula delivers 10 benefits in 1 without weighing down fine hair:
450°F Heat Protection
Reduces Frizz + Static
Cuts Drying Time
UV Damage Protection
Strengthens
Reduces Breakage
Detangles
Softens
Moisturizes
Non-greasy
Note: packaging may vary
Product Details:
98% agree that it is light as a feather*
92% agree that hair is left static-free*
92% agree that it does not leave hair looking or feeling greasy*
An ultra-lightweight, quick absorbing texture that primes hair for it all, with no weighdown
*Based on a consumer study of 50 participants.
How to Use It:
The ultimate multi-tasking product with 10 benefits in 1.
On damp hair, mist from mid-lengths to ends.
Apply prior to detangling, air drying, or heat styling.
Fragrance:
Sweet Nostalgia Fragrance
Top: Freesia, Plum
Heart: Jasmine, Magnolia, Gardenia
Dry Down: Amber, Bourbon Vanilla, White Musk
An indulgent base of bourbon vanilla envelops the succulent richness of ripe plum. Creamy. Embraced. Smoothing against velvety magnolia for a luxurious allure.
Sustainability:
Packaging contains recycled content.
Packaging contains 50% post-consumer recycled content and are curbside recyclable. Throw empty bottles and caps in your recycling bin.
Hero Ingredients:
Infused with argan oil, known to smooth and sunflower seed oil, known to improve manageability for hair that’s sleek and nourished.
Infused with argan oil, known to smooth, and sunflower seed oil, known to improve manageability, this multi-tasking formula delivers 10 benefits in 1 without weighing down fine hair:
450°F Heat Protection
Reduces Frizz + Static
Cuts Drying Time
UV Damage Protection
Strengthens
Reduces Breakage
Detangles
Softens
Moisturizes
Non-greasy
Note: packaging may vary
Product Details:
98% agree that it is light as a feather*
92% agree that hair is left static-free*
92% agree that it does not leave hair looking or feeling greasy*
An ultra-lightweight, quick absorbing texture that primes hair for it all, with no weighdown
*Based on a consumer study of 50 participants.
How to Use It:
The ultimate multi-tasking product with 10 benefits in 1.
On damp hair, mist from mid-lengths to ends.
Apply prior to detangling, air drying, or heat styling.
Fragrance:
Sweet Nostalgia Fragrance
Top: Freesia, Plum
Heart: Jasmine, Magnolia, Gardenia
Dry Down: Amber, Bourbon Vanilla, White Musk
An indulgent base of bourbon vanilla envelops the succulent richness of ripe plum. Creamy. Embraced. Smoothing against velvety magnolia for a luxurious allure.
Sustainability:
Packaging contains recycled content.
Packaging contains 50% post-consumer recycled content and are curbside recyclable. Throw empty bottles and caps in your recycling bin.
Hero Ingredients:
Infused with argan oil, known to smooth and sunflower seed oil, known to improve manageability for hair that’s sleek and nourished.
Scent: Freesia, Jasmine, Vanilla, Plum, Amber
Hair Type: Straight, Fine
Health Facts: Contains Argan Oil, Sodium Lauryl Sulfate-Free, Paraben-Free, Phthalate-Free, Vegan, Formaldehyde-Free, Sulfate-Free, Formaldehyde Donor-Free, Silicone-Free
Product Form: Spray
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Cruelty-Free, Recyclable
Recommended Use: Weekly, daily
Beauty Purpose: Smoothing, Strengthening, Shine Enhancing, Heat Protection
Industry or Government Certifications: Non-GMO Project Verified, Certified Gluten-Free
Net weight: 5 fl oz (US)
Features: Lightweight
TCIN: 86802315
UPC: 810123600366
Item Number (DPCI): 063-00-0120
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
ingredients (21190): isododecane, neopentyl glycol diheptanoate, ethylhexylolivate, argania spinosa (argan) kerneloil, helianthus annuus (sunflower) seed oil, squalane, fragrance' '
Allergens & Warnings:
Avoid contact with eyes. Flammable. Do not use near open flame or while smoking.Shipping details
Estimated ship dimensions: 1.75 inches length x 2.625 inches width x 7.75 inches height
Estimated ship weight: 0.43 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Can I use this right before using hot tools
submitted by Susi - 11 months ago
A: Does this detangle, as well?
submitted byAmack - 8 months agoA: Hi there, Yes! Shake bottle and lightly mist from mid-lengths to ends prior to detangling, heat styling, or air drying.
submitted byEva NYC - 11 months agoBrand expert
Q: Is this protein free?
submitted by rosiechkss - 5 months ago
A: Yes, Mane Magic 10-in-1 Primer for Fine Hair is protein free.
submitted byEva NYC - 5 months agoBrand expert
Q: Can this be used on thicker hair instead of fine and thin hair?
submitted by Carly J - 6 months ago
A: Yes, you can use our Mane Magic 10-in-1 Primer for Fine Hair on all hair types.
submitted byEva NYC - 6 months agoBrand expert
Q: Can you use this heat protectant on wet and dry hair? (ex: before i blowdry my hair at night and then use it before i straighten my hair in the morning)
submitted by lily mae - 8 months ago
A: Hi! We recommend using for heat protection on damp hair prior to heat styling.
submitted byEva NYC - 7 months agoBrand expert
Q: Is the product good to use on wet hair before being blow dried?
submitted by sophia - 8 months ago
A: Yes, you can use our Mane Magic 10-in-1 Primer for Fine Hair on wet hair before blow drying.
submitted byEva NYC - 8 months agoBrand expert
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Guests are saying
This hair primer spray is a standout choice for guests with fine hair, offering a lightweight, non-greasy formula that hydrates, detangles, and protects against heat damage. Many guests appreciate its ability to tame frizz and add shine without weighing hair down. The pleasant scent enhances the overall experience, making it a delightful addition to any hair care routine. However, some guests have expressed concerns about the packaging, particularly the spray bottle's tendency to leak.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 939 reviews
effectiveness: 3.12 out of 5
quality: 2.4 out of 5
value: 2.5 out of 5
29% would recommend
140 recommendations
Not a repurchase
3 out of 5 stars
Thumbs down graphic, would not recommend
Amber X - 28 days ago
Greasy and doesn't spray well
But repellant smell
2 out of 5 stars
Thumbs down graphic, would not recommend
Jessica - 1 month ago
I use the regular, it smells and works amazing. Since I have fine hair I decided to buy this. It had a weird smell, but I kept using it. My husband told me it smelled like bug repellant and since then I haven’t been able to unsmell it. Dumped it and threw it out immediately.
Shrinkflation hit this product too
1 out of 5 stars
Sad - 2 months ago
originally posted on https://www.eva-nyc.com
Same price, same product. But the bottle got noticably smaller and went from 5.4oz to 5oz ://
Eva NYV Primer
5 out of 5 stars
Thumbs up graphic, would recommend
Enya - 2 months ago, Verified purchaser
Awsome product. 100% Recommend
Stinky & Greasy
1 out of 5 stars
Thumbs down graphic, would not recommend
Kim - 2 months ago, Verified purchaser
Bought this in the store. I should have opened the bottle and smelled it first, my mistake. This has one of the worst scents I've ever encountered in a hair care product. Even so I decided to put a small amount on my hands and then on my hair. It left my hair greasy. The last thing anyone with fine, flat, straight hair wants is greasy hair. I immediately re-washed my hair and threw this into the trash.
It works fine adds shine
4 out of 5 stars
Thumbs up graphic, would recommend
red - 2 months ago, Verified purchaser
long spray mist adds long
Good heat protectant
5 out of 5 stars
Thumbs up graphic, would recommend
Amanda - 4 months ago, Verified purchaser
Doesn't make hair to greasy. I repurchase this one whenever I run out.
Just okay. Wouldnt repurchase.
3 out of 5 stars
Thumbs down graphic, would not recommend
urmomstoes - 4 months ago, Verified purchaser
*disclaimer: I bought this before the design / formula change.* I love the atomizer on this spray, I would say that’s the only good thing about it. The formula feels very oily on your hair, and doesn’t do a great job of protecting heat.
I love it
5 out of 5 stars
Nahomi - 5 months ago
originally posted on https://www.eva-nyc.com
I had never seen a product like this and I love it!
Game-Changer for Fine Hair!
5 out of 5 stars
Nukirorry - 5 months ago
originally posted on https://www.eva-nyc.com
I've tried so many hair primers, but this one from Eva NYC is next level! It's lightweight, non-greasy, and gives my fine hair the perfect balance of hydration and protection without weighing it down. It detangles effortlessly, tames frizz, and adds a beautiful shine—all while protecting from heat damage. Plus, the scent is divine! If you have fine hair and need a multitasking hero, this is it!
Leaks Everywhere
1 out of 5 stars
Thumbs down graphic, would not recommend
Misia - 5 months ago, Verified purchaser
I couldn’t even tell you it this product works because the bottle does not. When I squeeze the handle it leaks out of the area where you can lock/unlock it. It’s horrible! It gets all over my hand and the bottle. I’ve never seen such a poorly designed product. If I happen to find an empty spray bottle I might pour it in there so it doesn’t go to waste. But I won’t buy this again.
Leaky bottle and greasy
1 out of 5 stars
Thumbs down graphic, would not recommend
Victoria - 5 months ago, Verified purchaser
As other reviews said, the bottle does leak during use even it kept upright. I also find this greasier than even the leave in conditioner I use
low prosperity hair
5 out of 5 stars
Td123456 - 6 months ago
originally posted on https://www.eva-nyc.com
I love this product ! I have low prosperity hair and it doesn't cause build up because they use light weight oils! It doesn't make my hair greasy at all and I use a little at my roots! I never want to be without it ! My bottle didn't leak
The worst bottle
2 out of 5 stars
Cindy - 6 months ago
originally posted on https://www.eva-nyc.com
You can't spray the bottle without half of the product leaking out all over. You waste half the product and little even gets on your hair.
Smells awful, leaves static
1 out of 5 stars
Thumbs down graphic, would not recommend
Anonymous - 6 months ago, Verified purchaser
This is hands-down, the worst smelling product I have ever put on my hair. Admittedly I have a pretty strong sense of smell, but I don’t like unscented products. So this is an opinion from someone who loves good smelling hair products and this one makes me want to go rewash my hair to get the smell out of it. Plus, my hair is now left with even more static than if I didn’t put any product on it at all. I can’t speak to the other benefits, but the static and the smell are enough for me to return this as quickly as possible.
Really like this
5 out of 5 stars
primovictoria7 - 6 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I really like using this product on the bottom third of my hair after my showers when it's still damp. easy to apply and even though it seems greasy, it's not and just rubs into my hands. i like the smell- pleasant
Still lots of static
2 out of 5 stars
Bm - 7 months ago, Verified purchaser
Uh I follow the directions every time and still! There’s major static! This is after conditioning, using a mask in the shower AND using this spray. I’m glad it doesn’t make my hair greasy but I want it to do what it’s intended.
Defective bottle / weighs hair down
1 out of 5 stars
Thumbs down graphic, would not recommend
HR - 7 months ago, Verified purchaser
The bottle leaks everywhere with every single spray. This is advertised for find hair but it completely weighs my hair down and makes it look so insanely greasy despite being freshly washed. Wouldn’t recommend if you have fine, thin hair.
Defective sprayer
2 out of 5 stars
Thumbs down graphic, would not recommend
Morgen - 7 months ago, Verified purchaser
I’ve purchased this twice. Both times I received a defective sprayer. I won’t be purchasing a third time.
Perfect for fine wavy hair
5 out of 5 stars
Thumbs up graphic, would recommend
Sarah - 8 months ago, Verified purchaser
This product is a game changer for me. Air drying is my preferred method, and where previously my hair would take hours and hours to dry this absolutely cuts that in half maybe more, which helps my natural wave and curl to shine through. Keeps my hair so soft and shiny without weighing it down. My only wish it that it was fragrance free.