Extra Firm Cool Touch Bed Pillow - Threshold

Very comfortable. It cool and firm. Does not hurt my neck.

First time in a long time I slept through the night. Great pillows

They are actually cool touch! In the middle of the night, I just opened my pillowcase and the pillow cooled right back down again! Highly recommend for hot sleepers. They are not as firm as I was expecting, but at this price point, you will be able to replace them at your convenience!

Love the comfort and cooling of this pillow!

These pillows exceeded my expectations they’re so comfy and don’t lose their firmness

Form yet comfortable pillow

It's okay, but not great. This says firm, but to me it's soft. It also flattens out when you lay on it. I'll be returning this and looking for a different pillow. But, pillows are very subjective, so this may well be more comfortable to others than it is to me.

Bought this pillow a few weeks ago, loved it. Very firm, cool and held its shape. Bought two more that were delivered July 22, 2025 and they are so flat and soft; and actually made my neck hurt. I can't squeeze my older ones, but these new ones fold like a cheap tent. I can't find anything online that confirms the change but its definitely different. The ones I just bought are listed Q3/24 while the older ones were Q4/24 if that helps. If they go back to the origicanl product that was available just a few weeks ago then its a great pillow but this new one they have now, rubbish.

Finally a pillow that is ACTUALLY firm like they advertise. Its initially too big but it does flatten just enough to be perfect after a week or so. I purchased the king size....soft but firm and has some weight to it.

These pillows are absolutely perfect for back and side sleepers. They hold up extremely well and never go flat. They’re very lightweight and durable as well nice and cool.

This pillow is so cooling especially in our very hot summer. Love it!

I purchased 2 of these while they were on sale during the week of Circle deals. I've been using them for over a week now and have been very happy with them so far! They are fairly firm and have kept their shape. I haven't experienced any "lumpiness" as other users have commented on.

We purchased the same item (verified using the bar code and item number) in June 2024. This is NOT the same pillow. Our recent purchase is squishy, soft, and flat. It is NOT anywhere near firm. The filling also moves, like the pillow was not stuffed properly and there isn't enough stuffing inside. DO NOT BUY.

They feel cool and are comfy and pair well with our beds

Barely lasted a year before it was insufferable to sleep on

I was worried that this might be too firm but it’s a Goldilocks pillow for me. I’m a side/back sleeper. The smooth fabric is nice and doesn’t feel gross/plastic-y like some other synthetics.

Awesome quality and value for the price. It has been exactly what I needed when I had to shop for a new pillow. I'm glad I waited until I looked around for the right one for me. I definitely will continue to buy my pillows at Target. Elsewhere they were not the same quality and we're very pricey. Definitely a great pillow!

Wry comfortable and it stays fluffy

Outside material is so slippery, coming out from pillow case all the time and got flat over night, wished return in 90 days window.

These pillows are huge but still fit into my standard pillowcases. I bought two of these and felt like I was laying in the lap of luxory. I had the best sleep I have had in my recent memory so I definitely should have replaced my pillows sooner. I had been using a memory foam pillow but I actually prefer these now. The firmness is perfect. I can't wait to get another good night's rest