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Function of Beauty Custom Curly Hair Shampoo Base with Chia Extract - 11 fl oz

Function of Beauty Custom Curly Hair Shampoo Base with Chia Extract - 11 fl oz - 2 of 4Function of Beauty Custom Curly Hair Shampoo Base with Chia Extract - 11 fl oz - 3 of 4Function of Beauty Custom Curly Hair Shampoo Base with Chia Extract - 11 fl oz - 4 of 4
Function of Beauty Custom Curly Hair Shampoo Base with Chia Extract - 11 fl oz - 1 of 4
$9.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Formulated with Chia Extract, Function of Beauty’s Shampoo for Curly Hair defines and shapes curls.
  • CUSTOMIZABLE: Build your own shampoo by adding in up to 3 Function of Beauty #HairGoal Booster Shots
  • FRAGRANCE: Our exclusive Nude Peach fragrance – with notes of peach nectar, lemon zest, and jasmine
  • SAFETY: Tested at home on hundreds of human heads (never animals!) & independent 3rd party clinical tests on humans
  • CLEAN: 92% naturally-derived (per ISO 16128), Sulfate-Free, Paraben-Free, Target Clean
  • CONSCIOUS: Cruelty-Free, 100% Vegan
  • SUSTAINABLE: Bottle made with Recycled Plastic & 100% Recyclable

Description

Function of Beauty’s custom haircare line allows you to create the perfect mix of shampoo and conditioner for your unique hair type, hair moisture level, and hair goals.

HOW IT WORKS:
Step 1 – Choose a Shampoo or conditioner base for your unique hair type.
Step 2 – Select up to 3 booster shots to meet your unique hair goals.
Step 3 – Pour one booster from each into your shampoo and the other in your conditioner.
Step 4 – Shake vigorously for 15 seconds and say hello to custom haircare!

Our custom Shampoo for Curly Hair is formulated with Chia Extract to shape and define your natural curls. The gentle foaming ingredients have been specifically formulated for Curly Hair and are silicone-free.

Customize this shampoo base and boost benefits by mixing in up to 3 of our 10 Hair Goal booster shots. For Curly Hair, we recommend mixing in Curl Definition, Anti-Frizz, and Strengthen Hair Goals. Formulated with our exclusive Nude Peach fragrance – with notes of peach nectar, lemon zest, and jasmine – delivers a spa-like experience in the shower.

All Function of Beauty customizable haircare is suitable for sensitive skin and is dermatologist tested. We believe in clean and conscious care - that’s why our custom curly hair shampoo is 92% naturally-derived (per ISO 16128), sulfate-free, cruelty-free, and 100% vegan. Packaging contains recycled content - Our bottles are made with recycled materials & are 100% recyclable.
Scent: Peach
Hair Type: Curly
Health Facts: Paraben-Free, Mineral Oil-Free, Sulfate-Free, Silicone-Free, Vegan, Phthalate-Free, Gluten-Free
Product Warning: Keep out of reach of children
Product Form: Liquid
Sustainability Claims: Cruelty-Free, Recyclable
Beauty Purpose: Curl Enhancing, Basic Cleansing
Net weight: 11 fl oz (US)
TCIN: 80159964
UPC: 850018240383
Item Number (DPCI): 063-00-7593
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 6.84 inches length x 2.21 inches width x 2.2 inches height
Estimated ship weight: 0.85 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: What are the ingredients?

submitted by lygophilia - 3 years ago
  • A: Hi there! The full list of ingredients for the Curly Hair Shampoo can be found under "Label Info". Hope this helps! ✨

    submitted byFunction of Beauty - 3 years ago
    Brand expert
  • A: Currently, there is no Label info tab. So what are the ingredients?

    submitted byKristine - 3 years ago

Q: i used to have curly hair like 3b and 3c as a kid somewhat there but i dyed my hair a lot so it turned an ugly 2c and 2d and i wanna get my curls back should i use curly or wavy

submitted by angie - 9 months ago
  • A: Hi Angie, We recommend choosing whatever is closest to your natural hair pattern! We also suggest trying our Curl Definition #HairGoal add-in booster shot to enhance your hair's natural curls.

    submitted byFunction of Beauty - 9 months ago
    Brand expert

Q: can I buy 10 units at once

submitted by Rob - 1 year ago
  • A: Hi Rob, This may depend on your Target store location. We suggest reaching out directly for additional information!

    submitted byFunction of Beauty - 1 year ago
    Brand expert

Q: So the bottom layer of my hair is curly/coily and the top layer of my hair is wavy, should I get the curly one or the wavy one?

submitted by Court - 1 year ago
  • A: Hi Court, Great question! We suggest choosing curly ✨

    submitted byFunction of Beauty - 1 year ago
    Brand expert

Q: How many boosters can you use in the products?

submitted by ItsMe1026 - 2 years ago
  • A: Hi there! We recommend keeping it to 3 #hairgoal booster shots. It is not currently possible to put more than 3 #hairgoals in each bottle and still be able to mix evenly. We're confident you'll find that 3 hair goal booster shots can cover your...well, hair goals!

    submitted byFunction of Beauty - 2 years ago
    Brand expert

Q: Is Function of Beauty for Curly Hair safe for colored treated hair?

submitted by Deb - 3 years ago
  • A: Hi Deb, Our products at Target are formulated to be 100% sulfate-free. They will not strip your color. Woo-hoo!

    submitted byFunction of Beauty - 3 years ago
    Brand expert

Q: how do you add the booster shots before you purchase online?

submitted by CW - 3 years ago
  • A: Hello CW, To mix in #HAIRGOALS: snap open each #HairGoal Booster Shot and pour up to 3 into your base formulation. Shake vigorously for 15 seconds before your first use, and get ready for compliments! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 3 years ago
    Brand expert

Q: Is the curly hair line silicone free? If not which products within the line has silicones?

submitted by Kathy - 3 years ago
  • A: Hi Kathy, Our Straight and Wavy Hair shampoo and conditioner contain a silicone called Propoxytetramethyl piperidinyl dimethicone (we know, it's a mouthful!) - we use it because it's an excellent conditioning and protecting agent that protects hair from thermal damage, adds shine, and helps give a soft, silky texture. Our Curly and Coily Hair shampoos and conditioners are silicone-free, since many with Type 3 and Type 4 hair follow the Curly Girl Method(TM) and prefer to avoid silicones. Our #hairgoal booster shots; except for thermal control, are all silicone-free. Like our shampoo and conditioner, our treatments are specially formulated for your curly or coily hair without silicones. I hope this helped!

    submitted byFunction of Beauty - 3 years ago
    Brand expert

Q: Why is sodium chloride added to the curly hair shampoo?

submitted by Chanlee - 3 years ago
  • A: Hi Chanlee, Trace amounts of salts are present in most hair care products, as they are by-products formed during the manufacturing of some ingredients. At less than 1% of the formula though, it will not strip the hair of its color or dry it out because of its low salt percentage and our sls-free surfactant technology✨

    submitted byFunction of Beauty - 3 years ago
    Brand expert

Q: Do these products have scent added?

submitted by kim - 3 years ago
  • A: Hi Kim! These products do have fragrance, the Function of Beauty Curly Hair Shampoo Base with Chia Extract has peach scent. Hope this helps!

    submitted byTarget Beauty Consulting - 3 years ago
    Brand expert

Function of Beauty Curly Hair Club

About the collection
Function of Beauty's Custom Curly Hair Collection covers all of your haircare needs - Shampoo, Conditioner, Leave-in Treatment, Mask, and Curl Cream for your best hair. Each product is formulated with specific ingredients to care for your hair type and can be customized with up to 3 #HairGoalBoosters to fit your hair needs. For curly hair, we recommend Curl Definition, Anti-Frizz, & Deep Condition Hair Goal Boosters.

To mix in your selected Hair Goal Boosters, snap open each booster shot and pour it into each product base. Shake (or stir!) for 15 seconds before your first use. All of our custom products are over 91% naturally derived*, sulfate-free, cruelty-free, and 100% vegan. Our bottles are made with recycled materials & are 100% recyclable.
View Function of Beauty Curly Hair Club collection

More customized collections and boosters from FOB

Function of Beauty Curly Hair Club

$3.49 - $12.99
Buy 1, get 1 25% off select Function of Beauty hair care

Function of Beauty Coily Hair Club

$3.49 - $12.99
Buy 1, get 1 25% off select Function of Beauty hair care on select items

Function of Beauty Straight Hair Club

$3.49 - $12.99
Select items on clearance
Buy 1, get 1 25% off select Function of Beauty hair care on select items

Function of Beauty Wavy Hair Club

$3.49 - $16.99
Buy 1, get 1 25% off select Function of Beauty hair care

Summary of reviews

The product has garnered mixed feedback from guests, with many praising its ability to enhance curls and provide a pleasant scent. However, several guests reported issues such as scalp irritation, hair loss, and dryness. The customizable nature of the shampoo is appreciated, allowing guests to tailor it to their specific hair needs. While some experienced positive results, others found it detrimental to their hair health, making it essential for potential buyers to consider their hair type before purchasing.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.1 out of 5 stars with 1327 reviews
    effectiveness: 2.52 out of 5
    quality: 2.56 out of 5
    value: 2.53 out of 5
    30% would recommend
    194 recommendations

    Happy Camper

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Merelwatt - 3 months ago
    First time use and I love it.
    1 reply from Function of Beauty team - 3 months ago
    Hi there, Yay! We are delighted to hear you are loving your customized shampoo ✨
    effectiveness: 5 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?

    CAUSES HAIR LOSS!

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Brit - 4 months ago
    Do not use. I used it consistently for about 3 months and I have lost a significant amount of hair loss. DO NOT PURCHASE!! Please do your own research and look up the lawsuits against this company for thousands of women online complaining about extreme hair loss and thinning after using this brand!
    1 reply from Function of Beauty team - 4 months ago
    Hi Brit, We’re sorry you are going through this. We stand behind all of our products and are confident in their safety. Please reach out via our ‘Contact Us’ page so we can discuss further.
    1 guest found this review helpful. Did you?

    smells good but its not good for me

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    pam - 5 months ago
    smells great , does help w curls but makes my scalp so itchy & irritated
    1 reply from Function of Beauty team - 5 months ago
    Hi Pam, We would be happy to assist you with this. Our highest priority is customer safety and satisfaction. Please reach out via our ‘Contact Us’ page so we can discuss further.
    1 guest found this review helpful. Did you?

    Gave me a scalp rash!

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    cali girl - 6 months ago, Verified purchaser
    Gave my scalp really itchy little bumps. Do not buy!
    1 reply from Function of Beauty team - 6 months ago
    Hi there, We’re sorry you are going through this. We stand behind all of our products and are confident in their safety. Please reach out via our ‘Contact Us’ page so we can discuss further.
    quality: 1 out of 5
    effectiveness: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

    Extreme hair loss since using this brand!

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Ashley - 7 months ago, Verified purchaser
    Started out using this brand 2 years ago. And now I have extremely damaged hair. I have lost almost half of my once very healthy hair. I now know for a fact it IS this brand causing the hair loss. I never use heat or anything else on my hair. I air dry every single wash. Now my hair is breaking off in every layer throughout my whole head!
    1 reply from Function of Beauty team - 7 months ago
    Hi Ashley, At Function of Beauty, we take customer concerns very seriously. As a company, we are committed to using high-quality ingredients backed by science to ensure safety and efficacy. Please reach out to us via our contact us page, so we can look into your concern further. Thank you!
    1 guest found this review helpful. Did you?

    completely ruined my hair

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    brook - 7 months ago
    This brand ruined my hair, my hair was nice and curly, barely any frizz but now that i used this brand, my hair is extremely frizzy, very clearly damaged and overall ruined my hair. do not trust this brand do not waste your money. dove shampoo and conditioner didnt damage mt hair this bad...
    1 reply from Function of Beauty team - 7 months ago
    HI Brook, We’re sorry to hear you did not have a great experience with your shampoo. We’d love to learn more and help in any way we can - please reach out to us via our Contact Us page.
    effectiveness: 1 out of 5
    quality: 2 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?

    Stay clear

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Becca73 - 7 months ago, Verified purchaser
    Well, I noticed a change in my hair, excessive shedding. The only new product I’ve introduced into my rotation is this shampoo, and sure enough…came here to see if others had issues and apparently I wasn’t alone with the hair loss. So disappointing. Pictures below show the amount of breakage and frizz caused by this product.😔 also a picture of hair prior to damage.
    1 reply from Function of Beauty team - 7 months ago
    Hi Becca, We’re sorry you are going through this. We stand behind all of our products and are confident in their safety. Please reach out via our ‘Contact Us’ page so we can discuss further.
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?

    Dries out hair

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    Abbs - 7 months ago
    It smells good, but my hair lady said to stop using it because it is was drying out my scalp. I had lots of dandruff until I stopped using it and it didn’t really do anything for my curls.
    1 reply from Function of Beauty team - 7 months ago
    Hi Abbs, We would be happy to assist you with this. Our highest priority is customer safety and satisfaction. Please reach out via our ‘Contact Us’ page so we can discuss further.
    quality: 2 out of 5
    value: 2 out of 5
    effectiveness: 4 out of 5
    Did you find this review helpful?

    WOW!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Ele313 - 7 months ago, Verified purchaser
    I used this one time and was shocked with the results. My hair was soft, extra curly, and stayed that way. I only used the shampoo and conditioner. I'm getting the mask and leave-in today to try. I'm impressed!
    1 reply from Function of Beauty team - 7 months ago
    Hi there, Woohoo! We are thrilled you are loving your results from your Curly Hair Shampoo ✨
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    nothing special for me.

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    vnp - 8 months ago
    I was gifted both the shampoo and conditioner at christmas time. I have been using it ever since. My hair honestly feels and looks the exact same as it did when I was using a cheap, low quality, drugstore shampoo and conditioner.
    1 reply from Function of Beauty team - 8 months ago
    Hi there, We are so sorry you're not seeing the results you would like from your shampoo. Our team would like to help! Please reach out to us via our Contact Us page.
    effectiveness: 3 out of 5
    quality: 3 out of 5
    value: 2 out of 5
    Did you find this review helpful?

    Terrible texture

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Bubbles - 8 months ago, Verified purchaser
    This made my hair feel like straw
    1 reply from Function of Beauty team - 8 months ago
    Hi there, We are very sorry to hear this and would like to help! Please feel free to reach out to our team via our Contact Us page.
    Did you find this review helpful?

    Red Dye 40 Health Concerns

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    ticked mom - 9 months ago
    What is the purpose of Red 40 in a shampoo? If many companies are calling for a ban on it due to health concerns, this just seems very unnecessary and out of touch to bother adding this to a product especially one that we wash away
    1 reply from Function of Beauty team - 9 months ago
    Hi there, Thank you for your feedback! We stand behind all of our products and are confident in their safety. Every ingredient meets both US and EU cosmetic regulations – which are some of the strictest in the world – and all of our formulations are reviewed by an expert toxicologist. Beyond these regulations, our products are manufactured in the United States and undergo a rigorous clinical testing process to ensure safety and quality control.
    4 guests found this review helpful. Did you?

    This line has been a game changer for my hair!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Dog Mom - 9 months ago, Verified purchaser
    I LOVE this line! I used to have dry scalp issues but not only is that no longer an issue, my hair is also so soft now, and my frizz is tamed! I used to have to straighten my hair everyday because it was always too frizzy to sport my natural curl. This line has been a game changer for me! I use the curly line shampoo, conditioner, mask, leave-in conditioner, and add the anti-frizz, shine, and deep condition booster shots.
    1 reply from Function of Beauty team - 9 months ago
    Hi there! Thank you for sharing your fantastic results with us! We hope you continue to enjoy your frizz-free curls✨
    value: 5 out of 5
    effectiveness: 5 out of 5
    quality: 5 out of 5
    1 guest found this review helpful. Did you?

    Good light for curly hair

    5 out of 5 stars
    violeta25 - 10 months ago
    originally posted on functionofbeauty.com
    Good light shampoo for curly hair. It doesn't weight my hair down and it smells very nice too. I love that this line has different shampoos for different hair types, because not one formula fits it all. *gifted by functionofbeauty*
    2 guests found this review helpful. Did you?

    Amazing stuff!

    5 out of 5 stars
    Faith B - 10 months ago
    originally posted on functionofbeauty.com
    This shampoo was gifted to me by functionofbeauty and it’s absolutely amazing! I’ve been using it for about a week now. It really enhances my curls and moisturizes them more than any other I’ve tried before. I love the idea of the little pods to personalize them to your preference. It smells great and keeps my hair from becoming oily so I only need to wash every few days! I would definitely recommend this to everyone.
    Did you find this review helpful?

    A good moisturizing Shampoo

    5 out of 5 stars
    Ceviyn - 10 months ago
    originally posted on functionofbeauty.com
    This is a very moisturizing and refreshing conditioner. It smells amazing and it even has little hair solutions that you can buy to reach your hair goal. After being gifted by fuctionbeauty this conditioner i am using has made my curls more define which i am super happy about since my curls are damaged.
    Did you find this review helpful?

    The best

    5 out of 5 stars
    Aaan - 10 months ago
    originally posted on functionofbeauty.com
    Function of Beauty shampoo is like my personal hair hero. It's designed specifically for me, targeting exactly what I need—whether it's moisture, volume, or color protection. Using it is a treat, leaving my hair feeling fresh and smelling great. If I want a shampoo that's as unique as I am, Function of Beauty is my go-to choice.
    Did you find this review helpful?

    Great stuff!

    4 out of 5 stars
    VIVIENDOWITHSTACEY - 10 months ago
    originally posted on functionofbeauty.com
    I have had the time to try out Function of Beauty's Customizable Curly Hair Shampoo complimentary from Functionofbeauty themselves in exchange for my honest review and opinion. Finally tried Function of Beauty's Customizable Curly Hair Shampoo and I'm hooked! Been eyeing their products forever, and the customization is a game-changer. My curls have never felt better!
    Did you find this review helpful?

    Love it

    5 out of 5 stars
    Wzpda - 10 months ago
    originally posted on functionofbeauty.com
    I have been using this shampoo for some time and my hair looks and feels amazing , my hair is so much more soft and healthier!! And I love how it smells I get a lot of compliments on my hair!! I totally recommend it! Gifted by functionofbeauty
    Did you find this review helpful?

    Everybody needs this

    5 out of 5 stars
    K2rawwrz - 10 months ago
    originally posted on functionofbeauty.com
    in love with this ! This smells so amazing not only that the product with or without the shot is CHEFS KISS this shampoo help clarify and cleanse my curls so much not only that it does not clog my hair pores and it’s so smooth and the formula is just honestly top tier a lot of new hair products I cannot use because my scalp is so sensative but this help cure my scalp itchiness and everything this befitted my hair so much in just one use ! Gifted by functionofbeauty
    Did you find this review helpful?

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