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Gabby's Dollhouse: The Movie, Sing & Shine Mermaid Gabby, Waterproof Mermaid Doll, Lights & Sounds
$29.99
In Stock
WARNING: choking hazard - small parts. Not for children under 3 yrs.
Eligible for registries and wish lists
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About this item
Highlights
- Inspired by Gabby’s Dollhouse: The Movie
- Press necklace to activate lights and sounds
- Plays 14 phrases, sound effects, and songs
- Tail changes color in warm water
- Tail folds to help Gabby stand
- Waterproof for water play
- Lights and music spark sensory play
- A must-have for little Gabby fans
Description
Enter Gabby's magical world of Gabby’s Dollhouse: The Movie with the Sing & Shine Mermaid Gabby! This enchanting Gabby mermaid doll is a treasure trove of lights and sounds, ready for endless adventures. With a simple press on her heart necklace, Mermaid Gabby lights up and plays 14 different sound effects, phrases, and music from Gabby’s Dollhouse: The Movie. This meow-mazing waterproof mermaid toy even changes tail color in warm water, for a splash of magic at playtime. She stands over 14 inches tall & features wavy hair and has charming dollhouse accessories, like a lovable starfish she can hold or wear in her hair, for cat-terrific adventures. This doll is a fun-filled way to inspire pretend play with learning toys and invites meow-mazing explorations, with these adorable Gabby cat toys for kids. Gabbys dollhouse toys are purrfect gifts for kids to relive cherished moments from the Gabby movie, and for creating new adventures in Gabby's casa de munecas, with toddler toys & juguetes para niñas like doll house accessories & furniture, her meow-mazing cat friends and fin-tastic mermaid toys, for endless hours of cat-terrific adventures (each sold separately) Includes: 1 Mermaid Gabby, 1 Starfish accessory
Dimensions (Overall): 14.75 Inches (H) x 8 Inches (W) x 5.25 Inches (D)
Weight: 1.56 Pounds
Suggested Age: 3 Years and Up
CPSC Choking Hazard Warnings: Choking_hazard_small_parts
Material: Plastic
Battery: 2 AAA Alkaline
TCIN: 93615798
UPC: 681147065956
Item Number (DPCI): 087-08-5002
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 5.25 inches length x 8 inches width x 14.75 inches height
Estimated ship weight: 1.56 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Where is the on off button? Does it not sing a full song?
submitted by Dee - 7 days ago
A: Hi Dee, thank you for your question! Kindly note that while there is no power switch to turn the Sing & Shine Mermaid Gabby Doll ON/OFF, the doll will enter a sleep mode after each song/sound is played. Press the heart necklace again to wake the doll up. If your Sing & Shine Mermaid Gabby is not singing, please try the following; Ensure that there are fresh alkaline batteries in the Sing & Shine Mermaid Gabby Doll. Press the heart necklace to hear songs and sounds. Note: the speaker does not work while the doll is submerged in water. The Sing & Shine Mermaid Gabby Doll must be out of water and be fully dry to activate songs and sounds. We hope this helps! If you have any additional inquiries, please do not hesitate to contact us directly. Spin Master Customer Care
submitted bySpin Master Customer Care - 4 days agoBrand expert
Q: I purchased two of these dolls both are still in the box for Christmas. When I push the heart to play music one is much more faint/quiet than the other. Do I need to return it or will replacing batteries correct the issue?
submitted by LC - 18 days ago
A: Hi LC, Thank you for your question! If the batteries are low on your Sing & Shine Mermaid Gabby, it can affect the items ability to play the music effectively. Please ensure that there are fresh alkaline batteries installed for best results. If you encounter any issues after you have installed fresh batteries, please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. We hope this helps!
submitted bySpin Master Customer Care - 16 days agoBrand expert
Q: My child loves this toy, but I noticed it doesn’t play all 14 sounds! I tried to check for a “demo mode” switch, but I couldn’t find one. I’m not sure if we have a defective toy or if I’m just clueless.
submitted by Mama O - 29 days ago
A: Hi Mama O, thank you for your question! To exit the "Try Me" mode on the Gabby's Dollhouse Sing & Shine Mermaid 'Gabby' Doll, please make sure to turn OFF the doll and turn it back ON again after removing it from the packaging. We hope this helps! Should you have any further questions, please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. We are happy to help!
submitted bySpin Master Customer Care - 28 days agoBrand expert
Q: Can the entire doll be put underwater?
submitted by JF - 2 months ago
A: Hi there, thank you for your question about Gabby's Dollhouse: The Movie, Sing & Shine Mermaid Gabby. Mermaid Gabby is water-safe and can be played with in the water. We hope this helps!
submitted bySpin Master Customer Care - 2 months agoBrand expert
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4.3 out of 5 stars with 50 reviews
broad age appeal: 3.88 out of 5
length of play: 3 out of 5
quality: 3 out of 5
value: 3 out of 5
50% would recommend
8 recommendations
4 out of 5 stars
Thumbs down graphic, would not recommend
26 November, 2025Verified purchase
(no review title)
it's for Christmas
2 out of 5 stars
19 November, 2025Verified purchase
(no review title)
Doll is very cute, but unfortunately had to return. Box was delivered damaged and doll voice box is barely audible in person and sounds very distorted.
1 reply from Spin Master Customer Care team - 16 days ago
Hi Natalie, Thank you for sharing your experience with the Sing & Shine Mermaid Mermaid Doll. We’re sorry to hear it is not functioning as expected. We would be grateful for the opportunity to turn this into a positive experience for you. Please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. We look forward to speaking with you! Regards, Spin Master Customer Care
5 out of 5 stars
15 November, 2025Verified purchase
(no review title)
My great granddaughter loves it.
4 out of 5 stars
15 November, 2025Verified purchase
(no review title)
My Granddaughter was thrilled.
5 out of 5 stars
Thumbs up graphic, would recommend
10 November, 2025Verified purchase
Happy Granddaughter
I bought this for my Granddaughter for Christmas.
3 out of 5 stars
Thumbs up graphic, would recommend
8 November, 2025
(no review title)
My 3 year old really likes it and that’s all that matters. Not too sure about other dolls but our volume on ours is perfect; thankfully. Definitely a fun little bath toy!
1 reply from Spin Master Customer Care team - 23 days ago
Hello Hailey, Thank you for sharing your experience with us! We value your feedback and will use it to improve for the future. If you have any questions or concerns, please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. Regards, Spin Master Customer Care
5 out of 5 stars
8 November, 2025
(no review title)
My niece loves the dolls hair and the necklace and how it makes sounds and she loves the music.
1 out of 5 stars
Thumbs down graphic, would not recommend
22 October, 2025Verified purchase
(no review title)
The doll is cute however the hair sheds and the volume is very low. From the limited instructions there is not an option to increase the volume. This toy is disappointing especially when we bought as a birthday gift for girls.
1 reply from Spin Master Customer Care team - 1 month ago
Hi Jeff, Thank you for sharing your experience with your Gabby's Dollhouse: The Movie, Sing & Shine Mermaid Gabby. Our commitment is to provide our customers with 14 different sound effects, phrases, and music from Gabby’s Dollhouse: The Movie. We’re sorry to hear it did not live up to your expectations. Please note that the speaker does not work while the doll is submerged in water. The Sing & Shine Mermaid Gabby Doll must be out of water and be fully dry to activate songs and sounds. We value your feedback and will use it towards improving for the future. If you have any questions or concerns, please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. Regards, Spin Master Customer Care
1 out of 5 stars
Thumbs down graphic, would not recommend
19 October, 2025
Do not buy
Can’t get the volume to go any higher than a whisper…
1 reply from Spin Master Customer Care team - 2 months ago
Hello Megan, Thank you for sharing your experience with the Gabby's Dollhouse: The Movie, Sing & Shine Mermaid Gabby. Our commitment is to provide our customers with an enchanting Gabby mermaid doll that is a treasure trove of lights and sounds, ready for endless adventures. We’re sorry to hear it is not functioning as expected. We recommend trying the following tips: - Ensure that there are fresh alkaline batteries in the Sing & Shine Mermaid Gabby Doll. Press the heart necklace to hear songs and sounds. Note: the speaker does not work while the doll is submerged in water. The Sing & Shine Mermaid Gabby Doll must be out of water and be fully dry to activate songs and sounds. If you're still experiencing issues, we would be grateful for the opportunity to turn this into a positive experience for you. Please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. We look forward to speaking with you! Regards, Spin Master Customer Care
2 out of 5 stars
13 October, 2025
(no review title)
Doll came with hair messed up
1 reply from Spin Master Customer Care team - 2 months ago
Hi there, Thank you for sharing your experience with your Gabby's Dollhouse: The Movie, Sing & Shine Mermaid Gabby. Our commitment is to provide our customers with a fun-filled way to inspire pretend play and meow-mazing explorations. We’re sorry to hear it did not live up to your expectations. We value your feedback and will use it towards improving for the future. If you have any questions or concerns, please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. Regards, Spin Master Customer Care
5 out of 5 stars
Thumbs up graphic, would recommend
2 October, 2025Verified purchase
Perfect size beautiful colors
Big and beautiful! Beautiful colors and a great size doll. I purchased for my niece who is 5 years old, for a thanksgiving gift. Definitely recommend
5 out of 5 stars
1 September, 2025
originally posted on Butterly.com
Super cute
[This review was collected as part of a promotion.] Although I have boys, my toddler loved dipping Gabbys mermaid tail in water to see the color transition. The songs are great and the volume isnt too high. I wish ours would stay upright but thats ok, the color transition makes up for it. I received this complimentary gift in return for my honest feedback.
5 out of 5 stars
26 August, 2025
originally posted on Butterly.com
Colourful and fun
[This review was collected as part of a promotion.] We loved that mermaid Gabby doll was able to be played with in the water. They loved the colour changing and sparkly tail. It has 14 different sounds/songs with lights. Her curly hair is very colourful. The cute starfish accessory can be held or put in her hair. She was fun to play with both in and out of water. Definitely a must for a Gabbys Dollhouse lover!
5 out of 5 stars
Thumbs up graphic, would recommend
23 August, 2025Verified purchase
Mermaid Doll
Very beautiful and worth the money. My daughter love this doll able to put in water hair does not tangle up lights up thing we love it
5 out of 5 stars
12 August, 2025
originally posted on Butterly.com
Stylish and Fun
[This review was collected as part of a promotion.] This toy is so cute, and my daughter loved it. She really liked the colors, and with the songs and sounds it makes, she never let go of it and carried it everywhere she went. Its a wonderful toy that all kids will enjoy playing with. Its also a very stylish product to give as a gift. We loved it!
4 out of 5 stars
11 August, 2025
originally posted on Butterly.com
Gabby Mermaid Doll
[This review was collected as part of a promotion.] My daughter received this product free from Butterly. She enjoyed pkaying with the doll in the water. The only thing my daughter noticed that when you press the button for the music while in water it just stops and you cant hear anything. On tge bonus side the color changing water feature was cool though.
3 out of 5 stars
4 August, 2025
originally posted on Butterly.com
Cute toy, but not overly interactive
[This review was collected as part of a promotion.] Shes cute, but she doesnt do much interactive stuff. She comes with an adorable kitten ear headband and a cute star accessory. This is a super cute toy for any little fan of Gabbys Dollhouse. Shes a magical little mermaid with the most gorgeous colourful hair and little intricate details in her outfit. The body of the toy lights up, which is cool. She says a few phrases and does a song or two, but it falls flat after that. I wish it did more. There was the opportunity to make her tail mechanically flip, this would have make the doll 100x cooler! To me, this is just another doll that kids will get bored of. Both my daughter and son were intrigued by the lights and colours at first, but that very quickly wore off like a novelty. My daughter does engage with the toy if it is in her proximity, but its not her first, second, or even third choice. We dont watch Gabbys Dollhouse, so maybe its the lack of familiarity. I would not purchase this toy for my children, but I would, knowingly, as a gift for a child who is a fan of Gabbys Dollhouse. In such a saturated market, toys really need to stand out. We dont just purchase toys for the sake of purchasing. My spouse and I ensure that we are getting quality toys that wont be forgotten about when our kids get bored. Unfortunately, this was the case for our household. She is a beautiful doll though! Bonus points for being waterproof.
1 reply from Spin Master Consumer Care team - 3 months ago
Hello there, Thank you for sharing your experience with Gabby's Dollhouse: The Movie, Sing & Shine Mermaid Gabby. Our commitment is to provide our customers with a Meowgical Mermaid Toy, bring her to life by pressing on her heart necklace to watch her body light up, and to hear 14 sound effects, phrases. At over 14 inches tall, this mermaid Gabby doll is waterproof & features a tail that changes color in warm water, and can be folded so she can stand upright out of the water. We’re sorry to hear it did not live up to your expectations. We value your feedback and will use it towards improving for the future. If you have any questions or concerns, please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. Regards, Spin Master Customer Care
2 out of 5 stars
Thumbs down graphic, would not recommend
3 August, 2025Verified purchase
Only 7 sounds No phrases
Not worth $30. ONLY 7 SOUNDS. NO PHRASES. Review would not let me add a video. Her hair was frizzy and matted. Not curled like the photo online.
1 reply from Spin Master Customer Care team - 4 months ago
Hi CC, Thank you for sharing your experience with the Gabby's Dollhouse: The Movie, Sing & Shine Mermaid Gabby, Waterproof Mermaid Doll, Lights & Sounds. Our commitment is to provide kids with a fun doll where you can simply press on her heart necklace, Mermaid Gabby lights up and plays 14 different sound effects, phrases, and music from Gabby’s Dollhouse: The Movie. We’re sorry to hear it is not functioning as expected. We would be grateful for the opportunity to turn this into a positive experience for you. Please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. We look forward to speaking with you! Regards, Spin Master Customer Care
5 out of 5 stars
1 August, 2025
originally posted on Butterly.com
Absolutely Magical
[This review was collected as part of a promotion.] We recently received the Sing & Shine Mermaid Gabby doll from @spinmaster and @thisisbutterly . it has quickly become one of her favorite toys! Right out of the box, the doll is colorful, vibrant. The details are adorable, from her bright purple mermaid tail to her heart-shaped necklace that lights up and plays music. The doll sings includes 14 different sounds and phrases, which keeps it fun and interactive. Her mermaid tail changes colour underwater, which is such a cool effect in the bath or pool, and the sounds are clear but not too loud. My daughter especially loves pressing the heart necklace to hear the song, and she sings along every time
5 out of 5 stars
30 July, 2025
originally posted on Butterly.com
Great toy for any Gabby fan
[This review was collected as part of a promotion.] This is a great toy for my daughter. Right out of the box, she was thrilled. The doll looks just like the character from the series, and the colours are bright and fun. The singing feature is awesome and isn't too loud or annoying, which I appreciated as a parent. The tail lights up too, which adds a fun touch, especially in dimmer lighting. My daughter has been carrying it around everywhere since she got it. Definitely would recommend to other parents who are fans.