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Gain Original HE Concentrated Liquid Laundry Detergent - 2 of 4Gain Original HE Concentrated Liquid Laundry Detergent - 3 of 4Gain Original HE Concentrated Liquid Laundry Detergent - 4 of 4
Gain Original HE Concentrated Liquid Laundry Detergent - 1 of 4

Gain Original Liquid Laundry Detergent 29 Loads - 39 fl oz

10 Questions
New at  target 
$4.99

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About this item

Highlights

  • SNIFF THE DIFFERENCE: Gain liquid washing detergent features a vibrant blend of sun-kissed citrus and delicate florals, evoking the warmth of a bright, blooming garden
  • ALL DAY FRESHNESS: Engineered with fragrance capsules that break throughout your day, Gain washing soap delivers up to all day scent for a clean that smells so good
  • FIGHT THE FUNK: Now with Odor Defense, Gain liquid detergent tackles tough and musty odors at the source
  • VERSATILE PERFORMANCE: Gain laundry soap works in all machines & water conditions
  • MIX, MATCH, MORE HAPPY: Complete your best smelling laundry combo by adding Gain Scent Booster, Gain Fabric Softener, Gain Rinse, and Gain Sheets
  • PACKAGE CONTENTS: Includes one jug of 39 fl oz of Gain Liquid Laundry Detergent in Original Scent, Now with Odor Defense, good for 29 Medium Loads

Description

Gain Liquid Washing Detergent brings a vibrant blend of sun-kissed citrus and delicate florals to your laundry routine, evoking the warmth of a bright, blooming garden. Sniff the Difference, Gain washing detergent is expertly formulated to Fight the Funk with freshness, delivering up to all day scent plus odor defense so you never have to overthink the stink. Gain liquid laundry soap is perfect for anyone seeking a clean that smells amazing in every wash. Gain washing soap works in all machines and water conditions, ensuring consistent results, making it easy to add Gain to your laundry routine. The Original Scent detergent from Gain is America's #1 Scent*, so you can sniff the difference every time you open the washer. Enjoy the confidence that comes with using Gain liquid washing detergent, designed for maximum freshness and odor protection. Includes one jug of 39 fl oz Gain Liquid Laundry Detergent, Now with Odor Defense, in Original Scent, good for 29 Medium Loads. (*Gain Original is fabric care's #1 scent based on volume sales P52W end 06/21/25)
Scent: Original, Scented
Health Facts: Phosphate-Free, Bleach-Free, Perchloroethylene-Free, Aluminum-Free, Paraben-Free, Trichloroethylene-Free
Product Warning: Keep container tightly sealed, seek medical help if product is swallowed, keep out of reach of children
Features: Sport, Odor Control, Hot Water Detergent, Cold Water Detergent, Warm Water Detergent, All-Temperature Detergent
Product Form: Liquid
Formulation: High Efficiency (HE), Concentrated, Deep Cleaning
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Industry or Government Certifications: No Certifications
Surfaces Not Recommended: Fur, Wool, Silk, Suede, Leather
Number of uses: 29
TCIN: 95267465
UPC: 030772247655
Item Number (DPCI): 003-08-1243
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Allergens & Warnings:

CAUTION: EYE IRRITANT. HARMFUL IF SWALLOWED. CAUTION: MAY IRRITATE EYES. Do not get in eyes. DO NOT REUSE THIS PACKAGE FOR DISPENSING BEVERAGES OR OTHER LIQUIDS. KEEP OUT OF REACH OF CHILDREN. FIRST AID TREATMENT: Contains surfactants (anionic and nonionic) and enzymes. If swallowed, give a glassful of water or milk and call a Poison Control Center or doctor immediately. Do not induce vomiting. If in eyes, rinse well with water for 15 minutes

Shipping details

Estimated ship dimensions: 6.15 inches length x 3.54 inches width x 9.383 inches height
Estimated ship weight: 3.347 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this gain the original scent without extra boost ? I hope

submitted by catlover - 11 months ago
  • A: The 144 ounce does not state aroma boost is it the original scent?

    submitted bycatlover - 11 months ago
  • A: Yes, Gain + Aroma Boost Original Scent Liquid Laundry Detergent does have the extra boost that allows for more scent noticeability. If you're looking for Gain Original Scent Detergent without the Aroma Boost, we recommend Gain Original Powder Detergent.

    submitted byGain - 10 months ago
    Brand expert

Q: We usually use fragrance free detergent for sensitive skin!How would this work?

submitted by MikeS - 2 years ago
  • A: All of our products have been tested to be safe when used as directed. However, there is a scent to this detergent.

    submitted byGain - 2 years ago
    Brand expert

Q: Is this product vegan? (Not tested on animals and does not contain any animal ingredients/secretions)

submitted by Redrabbit08 - 2 years ago
  • A: There are no animal by-products in our laundry detergents or scent boosters. We do not test our products on animals anywhere in the world unless required by law and we are working hard to make animal testing of all consumer products obsolete. We are a proud supporter of #BeCrueltyFree. We have invested more than $470 million in developing non-animal testing methods and have advocated for their approval by policy makers around the world. Today, we use more than 50 non-animal alternatives, half of which were invented or co-invented by P&G. We will continue working with partners like the Humane Society International and the People for Ethical Treatment of Animals (PETA) to promote the development of new alternatives and advocate for their public use and adoption to eliminate animal testing.

    submitted byGain - 2 years ago
    Brand expert

Q: hey wish..gw is incorporated w2ax

submitted by q - 2 years ago
  • A: We'd love to help you with your inquiry. Please call us at (800) 888-4246 so we can ensure we're on the same page and getting you the correct information.

    submitted byGain - 2 years ago
    Brand expert

Q: Is this septic safe? if so, why?

submitted by Major Gain - 3 years ago
  • A: Yes, Gain has been tested to ensure it's safe for septic systems.

    submitted byGain - 3 years ago
    Brand expert

Q: can you handwash using this?

submitted by crysrene - 3 years ago
  • A: Yes, you can use this detergent to handwash your clothes.

    submitted byGain - 3 years ago
    Brand expert

Q: Is this compatible with HE machines?

submitted by Dj - 7 years ago
  • A: Gain Liquids and Powders are formulated to provide ideal cleaning and freshness in any type of machine, so it is safe for whatever machine you own.

    submitted byGain - 7 years ago
    Brand expert

Q: The consistency for this was very thin, liquidy, very different from past Gains I have bought. Did anyone else notice this?

submitted by MrsR - 7 years ago
  • A: We haven't made any recent changes to the formula, so you should see the same consistency that you're used to. However, if the liquid was stored in somewhere extremely hot (such as a hot car, or in direct sunlight), it may cause the liquid to become thin. It should return to it's normal thickness at room temperature, and work just fine. If there's anything we can do to help further, you can always give us a call directly at (800) 888-4246.

    submitted byGain - 7 years ago
    Brand expert

Q: Does this work as a cold water detergent?

submitted by bellabluerose - 8 years ago
  • A: It sure does! Be sure to check the care tag on your clothes to determine what temperature water you should use.

    submitted byGain - 8 years ago
    Brand expert

Q: Is Gain septic safe?

submitted by Lily - 9 years ago
  • A: Rest assured that Gain is safe for septic systems, Lily!

    submitted byGain - 8 years ago
    Brand expert

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Amazing long lasting freshness gentle on the skin and great value

[This review was collected as part of a promotion.] Honestly love this Gain detergent. The scent is so good, and last forever in the clothes. Cleans really well. Dissolve instantly and doesn’t ruin my colors. And doesn’t irritate my skin and have a great value.
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Love it!

[This review was collected as part of a promotion.] I love Gain. We have highly chlorinated water that leaves the smell and we could not find any other detergent to help illuminate that residue. Gain has always been our go to and always will be because it keeps our clothes smelling fresh 
MadisonP
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5 out of 5 stars
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originally posted on ilovegain.com
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Love it!

[This review was collected as part of a promotion.] I really like Gain Original Liquid Laundry Detergent! It dissolves well in wash and leaves my clothes smelling fresh and clean without needing a lot of product! The scent even stays on when my clothes are dry! It’s perfect!
NishkaK
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originally posted on ilovegain.com
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Seems a little watered down. Overall cleans well

[This review was collected as part of a promotion.] It’s a classic laundry detergent. I did think this was a bit more watered down than usual though. I am not a huge fan of the color and prefer dye free detergent but I was willing to give this a try. It washes my clothes pretty well. The scent isn’t too strong overpowering.
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Great for all your laundry needs

[This review was collected as part of a promotion.] When it comes time to getting ready for the change in seasons, I love to use Gain to freshen up my blankets! It is so easy to use and leaves items smelling fresh for many days.
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5 out of 5 stars
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Gain

[This review was collected as part of a promotion.] This is my new gain original liquid laundry detergent! I love this smell, very good and soft💚 very good package! Good concentration 💚 I love this brand 💚💚💚
LiliaS
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5 out of 5 stars
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Always love Gain products

[This review was collected as part of a promotion.] Gain is my absolute favorite detergent! Its very nostalgic for me because my mom used to use it alll the time. This is such a cute and perfect size to have! Sometimes detergent is sooo heavy to pour and hurts my wrist, but this size makes it extremely convenient. Also, smell is perfect 10/10
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1 out of 5 stars
11 September, 2026Verified purchase

(no review title)

Shipment was delayed because detergent must have leaked. When box came it had been opened and all retaped and was a mess. I guess I can order anymore bug things because you don’t know how to keep separate from smaller things. Everything gets smooched
1 reply from Gain team - 10 days ago
We are truly sorry to hear that your order was not delivered. I recommend reaching out to Target at 800 440 0680, as they will be happy to assist you with your delivery concerns. Thank you for bringing this to our attention!
Josephine
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Amazing

[This review was collected as part of a promotion.] I love Gain. I've used it pretty much my entire life. It smells amazing no matter what scent you pick. It lasts so long that my kid fights me to keep his blankets past the wash days. I will keep using Gain so long as they keep up the amazing work.
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Removes odors and dirt

[This review was collected as part of a promotion.] It leaves my clothes smelling fresh and clean and the scents last for a long time. It does a great job removing everyday dirt and odors. The frangrance is one of my favorite things about it.
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Iconic for a Reason

[This review was collected as part of a promotion.] For full disclosure, I received this product complimentary in exchange for my honest review. Goin stays my absolute favorite laundry detergent. You can always count on the formula to clean your clothes, removing stains in the process, while leaving that iconic signature scent! Can’t recommend it enough!
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(no review title)

Love the smell !
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Smells amazing!

[This review was collected as part of a promotion.] I just love the smell of Gain, so I was very excited when I saw that Influenster was sending me this! It cleans my clothes, and leaves a long lasting smell that lasts! It keeps my fabric so soft and doesn’t irritate my skin.
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Scent

[This review was collected as part of a promotion.] In love with this scent and the effectiveness of this laundry detergent. It works amazing well and don’t have to use that much to wash clothes. Also it a perfect size for storage.
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Gail not only gets my clothing clean, it smells nice too!
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Great scent

[This review was collected as part of a promotion.] In love with this product is amazing 👏 the scent is perfect soft not strong it smells amazing. The packaging where it came from was well keep so nothing happens to it overall an amazing product 100 percent recommend.
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5 out of 5 stars
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Clean and smells fresh

[This review was collected as part of a promotion.] Gain is the only laundry detergent I use. I love how clean it gets the clothes and how it smells so good. I use this along with Gain fabric softener and dryer sheets. My clothes smell good for a while after washing them. It leaves no residue and your clothes don't fade.
AmberC
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[This review was collected as part of a promotion.] This is my first time using gain and it won’t be my last I washed my cover in it and they smell so good and are so clean I am a fan and will be trying the other scents they offer
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