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Purex with Crystals Fragrance Lavender Blossom Liquid Laundry Detergent - 150 fl oz
$9.99 ($0.07/fluid ounce)
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About this item
Highlights
- Purex Lavender Blossom Liquid Detergent fights 99% of everyday stains
- 4-in-1 cleaning power: Lavender scent infusion, brightening & whitening, powerful clean, tough on stains
- Infused with the calming scent of Lavender Blossom, freshness that lasts 30 days out of storage
- Works in all machines, including high-efficiency (HE) washers, and in any water temperature
- 150 fl oz bottle provides 115 medium loads—dependable clean at an affordable price
- Purex brand has been delivering trusted laundry care for families since 1922
- Packaging may vary for the final product shipped to you
Description
Purex Lavender Blossom Liquid Laundry Detergent fights 99% of everyday stains while delivering a dependable, powerful clean. With 4-in-1 benefits—lavender scent infusion, brightening & whitening, tough on stains, and long-lasting freshness—your laundry will come out bright, clean, and infused with the calming fragrance of lavender that lasts up to 30 days out of storage.
Safe for all washable fabrics and colors, including whites, darks, and brights, this all-purpose detergent works in all machines, including high-efficiency (HE) washers, and performs well in any water temperature. Each 150 fl oz bottle provides up to 115 medium loads, giving families a dependable clean at an affordable price. Trusted since 1922, Purex brand delivers quality laundry care you can count on.
Safe for all washable fabrics and colors, including whites, darks, and brights, this all-purpose detergent works in all machines, including high-efficiency (HE) washers, and performs well in any water temperature. Each 150 fl oz bottle provides up to 115 medium loads, giving families a dependable clean at an affordable price. Trusted since 1922, Purex brand delivers quality laundry care you can count on.
Scent: Lavender
Health Facts: Aluminum-Free, Bleach-Free, Phosphate-Free, Paraben-Free
Product Warning: Do not ingest, keep out of eyes
Formulation: High Efficiency (HE)
Product Form: Liquid
Sustainability Claims: Post-Consumer Recycled Material
Safety and Security Features: Spill-Resistant Lid
Net weight: 150 fl oz (US)
Number of uses: 115
TCIN: 17206874
UPC: 024200050191
Item Number (DPCI): 003-08-0207
Origin: Assem USA w/foreign/dom. parts
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, sodium c12-18 alkyl ether sulfate; sodium carbonate; sodium c10-16 alkylbenzenesulionate, sodium chloride, laureth-12; sodium polyacrylate; fragrances, sodium cocoate, tetrasodium edta: fluorescent brightener 28 sodium salt; colorants, methylisothiazolinone, denatonium benzoate.' '
Allergens & Warnings:
CAUTION: Avoid contact with eyes. Do not ingest. Contains anionic and/or nonionic surfactants. FIRST AID: In case of eye contact, flush with water. If swallowed, drink a glass of water. Call a physician. KEEP OUT OF REACH OF CHILDREN., CAUTION:EVE IRRITANT MAY BE HARMFUL IF SWALLOWED. Read Caution on back, Contains fragrance allergen(s).Shipping details
Estimated ship dimensions: 6.25 inches length x 9 inches width x 10.79 inches height
Estimated ship weight: 10.62 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: is this HE safe for all washing machines
submitted by susan - 2 years ago
A: Yes, this is HE and it is safe to use in all washing machines. I have used this in my older model washer that was NOT 'HE' and now I have a new washing machine that's 'HE' and it works the same.
submitted byTlynfav - 9 months ago
Q: Is there safe to use on darker clothes or colors ?
submitted by Jenni - 6 years ago
A: Purex with Crystals Fragrance Lavender Blossom Liquid Laundry Detergent is safe to use on dark and colored clothes.
submitted byDial Soap Team - 6 years agoBrand expert
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Guests are saying
This laundry detergent is a favorite among guests for its effective cleaning power and delightful scents, particularly the lavender variety. Many appreciate its affordability and the fact that it doesn't irritate sensitive skin. Guests love how well it cleans clothes while leaving them smelling fresh for days. Its ease of use and versatility make it a go-to choice for various laundry needs, from everyday wear to special items.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 1703 reviews
cleans effectively: 4.65 out of 5
quality: 4.65 out of 5
scent: 4.61 out of 5
value: 4.67 out of 5
94% would recommend
135 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
28 October, 2025Verified purchase
(no review title)
Love the smell!
5 out of 5 stars
Thumbs up graphic, would recommend
25 October, 2025
Purex
Great Value and Cleans well.
5 out of 5 stars
24 October, 2025
originally posted on influenster.com

It’s not expensive and it works
I love this product Makes my clothes smell for weeks. Long lasting. Use this all the time. You don’t need a lot to use the volume. You can use it on baby clothes too love the scent
5 out of 5 stars
19 October, 2025
originally posted on influenster.com

A must have laundry detergent!
Purex Dirt Lift Action elks and wonderful as it cleans! A small Amount is all you need to use and your clothes smell fabulous for so long! Environmentally safe, packaged nicely and an incredibly value!
2 out of 5 stars
Thumbs up graphic, would recommend
17 October, 2025Verified purchase
need better delivery service
delivered all spilled
5 out of 5 stars
17 October, 2025
originally posted on influenster.com

Amazing
Love love love this smells beautiful defo worth the money for this one ppl its so fresh and smells last a good time on as well as the full house smells lovely coz off it x
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Thumbs up graphic, would recommend
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Laundry
Love this been for over 25 years
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Horrible
This caused a heinous itchy allergic reaction that took a long time for me to get diagnosed.
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Missing item
Target shipping missing this item
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Fresh clothes
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2 out of 5 stars
Thumbs down graphic, would not recommend
14 August, 2025Verified purchase
Little to No fragrance for laundry
Cleans well with no fragrance. Like none. I like a fresh smell to my laundry and decided to try this brand, but this lavender one leaves no fragrance behind - none. I have a great sense of smell, but don’t understand the glowing reviews for it because for me there’s absolutely zero fragrance. Aldi store detergent has a fresher smell. Won’t purchase it again.
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Great value
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Broken top
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