Tide + Downy April Fresh HE Deep Cleaning Concentrated Liquid Laundry Detergent 52 Loads - 73 fl oz
$12.99 ($0.18/fluid ounce)
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Eligible for registries and wish lists
About this item
Additional product information and recommendations
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4.5 out of 5 stars with 770 reviews
cleans effectively: 4.77 out of 5
quality: 4.73 out of 5
scent: 4.92 out of 5
value: 4.5 out of 5
80% would recommend
31 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
11 February, 2026Verified purchase
(no review title)
smells great cleans great
4 out of 5 stars
1 February, 2026
originally posted on influenster.com

A little goes a long way
[This review was collected as part of a promotion.] This has been a good detergent for the time it survived in my home lol. It smells so good and it lasts longer than just the immediate wash. Clothes feel softer to touch and I’m just overall pleased with its effectiveness. It had a thicker consistency so less was needed. Unfortunately, I haven’t checked costs so I don’t know if I would “switch” to it being my primary detergent, but it has done well.
5 out of 5 stars
29 January, 2026Verified purchase
(no review title)
White clothes are always freshly smelly and clean
5 out of 5 stars
19 January, 2026Verified purchase
(no review title)
Great product
5 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2026Verified purchase
(no review title)
very good product
5 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2026Verified purchase
(no review title)
Tide got my clothes clean and smelling good 👍🏽
1 out of 5 stars
2 January, 2026Verified purchase
Unprofessional driver
Driver threw package down on the ground hard
5 out of 5 stars
Thumbs up graphic, would recommend
28 December, 2025Verified purchase
(no review title)
The smell is amazing
5 out of 5 stars
Thumbs down graphic, would not recommend
28 December, 2025
(no review title)
Good prices and a pleasure to buy at target always
5 out of 5 stars
26 December, 2025
originally posted on influenster.com

My scratch n sniff detergent!
[This review was collected as part of a promotion.] Tide has always been my favorite detergent! Even if I venture off and try something new I always come back to this tried and true brand. With an extra boost of softness from Downy it’s a win win! Our laundry is always super soft with a lasting freshness! You honestly could scratch and sniff your clothes! That’s how good this stuff is!!!
5 out of 5 stars
23 December, 2025
originally posted on influenster.com

Top tier against stains and scent-wise!
[This review was collected as part of a promotion.] One of my all-time favorite detergent scents 🤍 Tide Plus Boost of Ultra Downy in April Fresh smells like the kind of clean you can’t quite describe—but instantly love. It works great on stains and leaves our clothes feeling soft and smelling so fresh. I loved it so much I keep repurchasing—this is my fourth container already! 🧼✨
5 out of 5 stars
22 December, 2025
originally posted on influenster.com

Smell clean and fresh
[This review was collected as part of a promotion.] This detergent has officially become part of my laundry routine. Tide Plus Boost with Ultra Downy leaves my clothes looking clean, feeling soft, and smelling amazing. The April Fresh scent is light, fresh, and lasts without it being too strong. It works great on everyday loads and makes all my clothes looking very clean and fresh. Simple, effective, and reliable. It has a really good amount in this and it’s affordable. I love that my clothes still smell good after I put them on later. I definitely recommend this one. Tide seriously never misses! Definitely a staple for my laundry days!
5 out of 5 stars
17 December, 2025
originally posted on influenster.com

Favorite laundry soap
[This review was collected as part of a promotion.] Tide has always been my number laundry soap! It’s great at fighting against strong odors and removes stains. With tide you only need a small amount of soap for a small load!
5 out of 5 stars
Thumbs up graphic, would recommend
13 December, 2025Verified purchase
Tide Downy
Very good product, I always use it.
5 out of 5 stars
Thumbs up graphic, would recommend
10 December, 2025Verified purchase
(no review title)
They did an amazing job at packing this replacement item they sealed it and put it in a bag see my first item wasn’t sealed at all so it leaked this went real smooth
5 out of 5 stars
9 December, 2025
originally posted on influenster.com

Reliable
[This review was collected as part of a promotion.] Tide is always reliable and trusted in this household. The boost of Downey leaves my clothes super soft and smelling great…and no skin sensitivity.
5 out of 5 stars
8 December, 2025
originally posted on influenster.com

Cleans and smells great
[This review was collected as part of a promotion.] My family has used Tide detergent since I was a little girl, and I'm in my forties now, so it was no surprise to me at how clean and fresh smelling our laundry was after using this detergent. We love it, and will continue to use it.
5 out of 5 stars
29 November, 2025
originally posted on influenster.com

Effectively cleans and softens, leaves clothes wit
[This review was collected as part of a promotion.] I have always appreciated the laundry cleaning ability of Tide laundry detergent and was excited to try a complimentary bottle of Tide + Ultra Downy through Influenster for product trial. I typically add a separate fabric softener to my wash and having it already added into the detergent as a single combination product is more efficient and much more convenient for me. Tide Plus Downy effectively cleans my family’s clothes, much better than any bargain detergent, and it leaves my family’s clothes feeling soft and smelling fresh with Downy’s fantastic April Fresh scent. Most importantly, when washing my wraps and robes, Tide + Ultra Downy leaves the fabrics feeling super soft, fluffy and comfy which I love. Conveniently packaged in a bottle, the handle is easy to grip making pouring simple and the bottle cap has clearly visible markings allowing me to measure just the right amount of liquid detergent to use per load, so no guessing or wastage, which I truly appreciate! Formulated for my “he” washer, I found this detergent to be effective and efficient, even in our extremely hard water. I definitely recommend Tide + Ultra Downy to anyone looking for a liquid laundry detergent that will leave clothes clean, super soft, and smelling fresh!
5 out of 5 stars
22 November, 2025
originally posted on influenster.com

The best laundry detergent
[This review was collected as part of a promotion.] I have loved and used Tide for years but Tide Plus Boost of Ultra Downy is the best laundry detergent I've ever used! This stuff smells absolutely amazing and my clothes have never felt softer! I love how the Fresh Scent makes my clothes smell and it seems to last for a long time too. The packing is great and the measuring cup makes it easy to use. I have four dogs, so my clothes and bed sheets don't always smell great. Now, after using this detergent you would never know.! It is also great for getting stains out. I spilled coffee on my new sweatshirt and nothing helped until I used this Tide. Now it's good as new. I'll never buy another laundry detergent again!
3 out of 5 stars
Thumbs down graphic, would not recommend
18 November, 2025Verified purchase
(no review title)
The bottle is half full.. paying full price for a half full bottle is ridiculous
1 reply from Tide team - 3 months ago
Thanks for bringing this to our attention, Shaun. It may help to know that each of our detergent bottles contains at least the number of ounces stated on the pack. Our bottles are designed and filled to allow for proper pouring. Liquids are filled by volume, in fluid ounces (eg. 62 FL OZ liquid). The bottle may not appear to be full as space is left for product to help with pouring. Without some “air space” at the top, pouring the liquid would be very messy, likely causing spilling over the pour spout. We hope this helps explains things and we'll be sure to share your thoughts with our Quality Team.