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Tide Free & Gentle Unscented HE Deep Cleaning Concentrated Liquid Laundry Detergent
$12.99 ($0.15/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Deeper clean that is gentle on skin vs. leading national competitor Free detergent
- Dermatologist Recommended
- Free of Dyes and Perfumes
- Hypoallergenic
- Measure with cap. For medium loads, fill just below bar 1. For large loads, fill just below bar 3. For HE full loads, fill to bar 5. Add clothes, pour into dispenser, start washer
Description
Have peace of mind with Tide Free & Gentle Liquid Laundry Detergent that will keep your clothes brilliantly clean and your family's skin safe. Tide Free and Gentle is a powerful hypoallergenic laundry detergent that is free of dyes and perfumes. It removes more residue from dirt, food and stains than the leading Free detergent.* *vs. leading national competitor Free detergent
Scent: Unscented
Health Facts: Phosphate-Free, Bleach-Free, No Fragrance Added, Perchloroethylene-Free, Aluminum-Free, Paraben-Free, Trichloroethylene-Free, Hypoallergenic
Product Warning: Keep container tightly sealed, keep out of eyes, flush immediately if product enters eyes, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, Cold Water Detergent, Dermatologist Tested, All-Temperature Detergent, Color Care
Formulation: High Efficiency (HE), Concentrated, Deep Cleaning
Product Form: Liquid
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Industry or Government Certifications: EPA Safer Choice, National Eczema Association Seal of Acceptance
Surfaces Not Recommended: Fur, Silk, Suede, Leather
Net weight: 84 fl oz (US)
Number of uses: 64
TCIN: 13054882
UPC: 030772121436
Item Number (DPCI): 003-08-0592
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Allergens & Warnings:
MAY IRRITATE EYES. Do not get in eyes. Do not reuse this package for dispensing beverages or other liquids. KEEP OUT OF REACH OF CHILDREN. FIRST AID TREATMENT: Contains surfactants (anionic and nonionic) and enzymes. If swallowed, give a glassful of water or milk and call a Poison Control Center or doctor immediately. Do not induce vomiting. If in eyes,rinse well with water for 15 minutesShipping details
Estimated ship dimensions: 4.33 inches length x 7.28 inches width x 11.38 inches height
Estimated ship weight: 5.94 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Your Tide Free and Clear HE says it is now 84 fl. oz. and it does 64 loads. I used to purchase 92 fl. oz. and it also said 64 poads. Is the product now somehow stronger?
submitted by SJ - 2 years ago
A: Tide's answer about the number of loads for the 84 oz. container is completely misleading. See details. Line 5 of measuring cup for full load = 4 oz. That's 21 loads/ 84 oz. container.
submitted bysam34 - 2 years agoA: While the volume of the Tide Free and Clear HE detergent has been reduced from 92 fl. oz. to 84 fl. oz., the formula has been updated to maintain the same cleaning power per load. This means the detergent is more concentrated, so you’ll need less liquid per load to achieve the same level of cleaning as before. Essentially, the product is stronger and more efficient, allowing you to still get 64 loads from the smaller volume
submitted byRobert - 1 year agoA: With all of our liquid detergents, there was a change to the formula to make it more concentrated. This means that while there are fewer liquid oz in the package, you will still get the same number of cleaning loads.
submitted byTide - 2 years agoBrand expert
Q: Is the 156 fluid ounces HE also? it is not on the top of the container did they just forget to put it there. I would like to know if it is also High Efficiency the 156 fluid ounce?
submitted by RiRi001 - 6 years ago
A: The Tide Free and Gentle HE will have an HE logo or symbol on the front of the package. This particular listing is for the HE Free and Gentle. If you have any questions please call us at (800) 879-8433.
submitted byTide - 6 years agoBrand expertA: I called my local store and asked them to verify whether the 154 oz version (DPCI: 003-08-0159) is in fact High Efficiency (HE). They verified that it is HE. The person I spoke with said the HE logo is on the bottle — admittedly, I haven't yet purchased so I'm verifying this second hand.
submitted byNick - 6 years agoA: I bought the 154 oz. It came with the HE logo on the bottle.
submitted byKelen - 6 years ago
Q: can this be used in a cold water wash?
submitted by A - 6 months ago
A: Yes, you can use cold water when using this detergent.
submitted byP&G - 6 months agoBrand expert
Q: What are the dimensions of the 105 oz container?
submitted by JJ Sweet - 8 months ago
A: Estimated ship dimensions: 9.5 inches length x 5 inches width x 11.1 inches height.
submitted byP&G - 7 months agoBrand expert
Q: Is this for sweaters or delicate clothes that say gentle wash?
submitted by MS - 11 months ago
A: Our detergents are safe for fabrics when used as directed. Be sure to follow the care label on the detergent.
submitted byP&G - 11 months agoBrand expert
Q: Is this free of phosphates and chlorine?
submitted by pixiedust - 1 year ago
A: All of our laundry detergents around the world are phosphate free and have been since January 2016. It also does not contain chlorine, but you should always review the ingredients that you can find under "label info" in the listing.
submitted byP&G - 1 year agoBrand expert
Q: What is the concentration for this detergent? We have an HE washer that auto-dispenses, so would need to know whether this is 2x, 3x, 4x, 5x or 6x. Thank you.
submitted by MC - 1 year ago
A: We recommend dosing to bar 5 for a full load in an HE machine to get the best-in-class laundry experience that Tide strives to deliver.
submitted byTide - 1 year agoBrand expert
Q: It ok to use it with silk?
submitted by Robert - 1 year ago
A: We recommend following the instructions on the garment label. That will indicate whether it is a washable wool/silk or not.
submitted byP&G - 1 year agoBrand expert
Q: Can the Tide Free & gentle be used effectively in a cold wash & rinse ???
submitted by Mary - 1 year ago
A: All of our detergents are designed to wash in cold water conditions effectively!
submitted byP&G - 1 year agoBrand expert
Q: Does the detergent contain optical brighteners?
submitted by Sam - 1 year ago
A: Please visit smartlabel for a complete list of ingredients and their purpose.
submitted byP&G - 1 year agoBrand expert
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364 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
25 November, 2025Verified purchase
So poorly packed that detergent nusted open and spilled all over everythin in.l my order
My Target order was so carelessly packed that this detergent busted opened and spilled over everything iny order. My last time ordering with Target. Back to azon it is.
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This detergent has handled baby and toddler life so well lol! It's gotten out messes that I wasn't sure it would, and has never caused a reaction on my skin or my kids skin, amd we all have sensitive skin that reacts to other detergent.
5 out of 5 stars
20 November, 2025Verified purchase
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3 out of 5 stars
Thumbs up graphic, would recommend
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Tide - do not choose delivery
I love Tide Free detergent and have used it for many years. Don’t choose delivery for their item. It was taped and bagged to prevent leaks. But the lid cracked during delivery and one third of the detergent ended up in the plastic bag that secured it. It was a soapy mess!
1 reply from Tide team - 7 days ago
We're sorry to hear about the condition your delivery arrived in and would recommend reaching to Target at 1-800-440-0680. They'll want this brought to their attention and will be eager to see how they can further assist you. -The Tide Team
5 out of 5 stars
Thumbs up graphic, would recommend
17 November, 2025Verified purchase
(no review title)
My families favorite detergent. Even works great for our babies sensitive skin
5 out of 5 stars
Thumbs up graphic, would recommend
17 November, 2025Verified purchase
(no review title)
Great for sensitive skin/eczema, adult, children, infants 👍🏼
5 out of 5 stars
Thumbs up graphic, would recommend
16 November, 2025Verified purchase
Cleans so well.
Of all the detergent this, one does the best job. Gentle in skin, tough on stains. I don’t need fabric softener.
5 out of 5 stars
Thumbs up graphic, would recommend
13 November, 2025Verified purchase
(no review title)
I like that this does not have any scent and is gentle on my family's skin.
3 out of 5 stars
9 November, 2025Verified purchase
Misleading description of item
2nd time to order this product. It specifically says it has 15 extra loads on the description and in the picture. The first time I purchased it I didn’t think much about it but upon the purchasing it the description was the same extra 15 loads, but when I picked up my order yet again I didn’t think much not get the product as described. If this item isn’t available please fix it online it is very misleading and I would have purchased the larger size. Feel like I was duped not once but twice only got the 100 loads not the 115 that is clearly in the picture and the description
1 reply from Tide team - 16 days ago
It sounds like you may have some feedback for Target about their website, Connie. We recommend calling Target customer service when you can at 1-800-440-0680 to get this resolved.
5 out of 5 stars
Thumbs up graphic, would recommend
9 November, 2025Verified purchase
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Great product to do laundry
5 out of 5 stars
Thumbs up graphic, would recommend
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Tide Free. & Gentle Detergent
Like that it is order free
5 out of 5 stars
Thumbs up graphic, would recommend
6 November, 2025Verified purchase
(no review title)
Only detergent I don't have an allergic reaction to. It doesn't smell as good as other detergents but that's the point. It doesn't get all stains out but does a pretty good job.
4 out of 5 stars
3 November, 2025Verified purchase
Laundry detergent
It was kind of soft detergent
1 out of 5 stars
2 November, 2025Verified purchase
(no review title)
Didn’t get-got smaller size
1 reply from Tide team - 23 days ago
We're sorry to hear you didn't receive what you expected, John. For questions or issues with your order, please reach out to Target directly at 1-800-440-0680.
5 out of 5 stars
Thumbs up graphic, would recommend
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Beat detergent for sensitive skin
This doesn't cause skin irritation and is unscented
5 out of 5 stars
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5 out of 5 stars
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26 October, 2025Verified purchase
great
great
5 out of 5 stars
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25 October, 2025Verified purchase
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Best laundry soap for your buck, even better when Target has deals!
5 out of 5 stars
Thumbs up graphic, would recommend
22 October, 2025Verified purchase
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Cleans great and no residue on fabrics. Also, scent free!