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Tide Free & Gentle Non-HE Liquid Laundry Detergent - 84 fl oz - 2 of 4Tide Free & Gentle Non-HE Liquid Laundry Detergent - 84 fl oz - 3 of 4Tide Free & Gentle Non-HE Liquid Laundry Detergent - 84 fl oz - 4 of 4
Tide Free & Gentle Non-HE Liquid Laundry Detergent - 84 fl oz - 1 of 4

Tide Free & Gentle Non-HE Liquid Laundry Detergent - 84 fl oz

$12.99 ($0.15/fluid ounce)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • TRUSTED GENTLENESS: 100% free of irritating residues, no added dyes and perfumes
  • TESTED. TRUSTED. CLEANER*: Dermatologist tested and trusted for consistent cleaning performance (*vs Tide Simply Free & Sensitive)
  • DESIGNED FOR YOU: fragrance free laundry soap tackling tough laundry challenges while being gentle for the whole family
  • 3-IN-1 LAUNDRY SOAP: Tackle stains, odors, and dinge with our Free & Gentle laundry detergent
  • 100% OF COMMON STAINS: Works on 100% of common stains and safe to use on all washable fabrics
  • VERSATILE USE: Exceptional cleaning in all washing machines and water conditions, even cold water
  • Includes one 84 fl oz, 64 count package of Tide Free & Gentle Liquid Laundry Detergent

Description

Tide Free & Gentle laundry detergent liquid is the perfect solution for families seeking a trusted, gentle laundry detergent that is 100% free of irritating residues: no added dyes and perfumes. Specially formulated for sensitive skin and tested by Dermatologists, Tide Free & Gentle liquid detergent is a gentle yet powerful stain removal detergent. You can trust that your laundry is clean while being kind to sensitive skin. This HE laundry detergent works in all machines and water conditions, making it a versatile choice for every household. Simply add it to your machine, and let Tide Free & Gentle take care of the rest. With Tide Free & Gentle, you can trust your fabrics will stay brighter for longer vs the leading free detergent. Designed for you and your family, Tide Free & Gentle laundry soap delivers the deep clean you expect from Tide with the gentleness sensitive skin deserves. The 3-in-1 formula tackles stain, odor, and dinge, so you can enjoy fresh, clean laundry every time. Tested. Trusted. Cleaner*. This detergent stands up to the demands of your laundry routine while providing the trusted gentleness you need. Includes one bottle of Tide Free & Gentle laundry detergent liquid. (*vs Tide Simply Free & Sensitive).
Scent: Unscented
Health Facts: Phosphate-Free, Bleach-Free, No Fragrance Added, Perchloroethylene-Free, Aluminum-Free, Paraben-Free, Trichloroethylene-Free, Hypoallergenic
Product Warning: Keep container tightly sealed, flush immediately if product enters eyes, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, Cold Water Detergent, Dermatologist Tested, All-Temperature Detergent, Color Care
Product Form: Liquid
Formulation: Concentrated, Deep Cleaning
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Industry or Government Certifications: No Certifications
Surfaces Not Recommended: Fur, Silk, Suede, Leather
Net weight: 84 fl oz (US)
Number of uses: 64
TCIN: 13918061
UPC: 030772121443
Item Number (DPCI): 003-08-0640
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

made with: c10-16 pareth, c10-16 alkyldimethylamine oxide, sodium c10-16 alkylbezenesulfonate, sodium cumenesulfonate, sodium borate, sodium salts of c12-18 fatty acids, sodium citrate, subtilisin, sodium formate, amylase enzyme, mannanase enzyme, polyethyleneimines alkoxylated, propylene glycol, water.

Shipping details

Estimated ship dimensions: 11.88 inches length x 10.9 inches width x 4.92 inches height
Estimated ship weight: 5.9745 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this detergent h.e ok?

submitted by Alexaaa - 10 years ago
  • A: Sure is. Use it all the time.

    submitted byska - 10 years ago
  • A: Tide makes an h e version.

    submitted byKkvw - 10 years ago
  • A: This particular listing is not our HE version. We do make an HE Tide Free and Gentle Liquid Detergent. We do not suggest using regular detergents in an HE washing machine. If your washer is HE, be sure to use our HE detergent.

    submitted byTide - 7 years ago
    Brand expert

Q: Is this detergent clear as opposed to blue like the original? Thanks!

submitted by Klynn - 2 years ago
  • A: Yes. It is clear with a slight yellowish tint. There are no dyes so its just the color of the ingredients.

    submitted byMelissa L - 2 years ago
  • A: There's no dye added to our Free & Gentle detergents, however, it's a light yellow color.

    submitted byP&G - 2 years ago
    Brand expert

Q: Why is HE on the front top of the bottle but is not high efficiency? This is misleading and led me to believe the product I was purchasing is HE. I think it's a marketing scam that needs attention.

submitted by Kathy - 3 years ago
  • A: This! Target, fix this listing! The main photo shows HE and most of the review photos show HE bottles. This is seriously misleading. Some identifier in your database must not be unique.

    submitted byHooHaHaver - 3 years ago
  • A: We hope it helps to know this detergent is HE.

    submitted byTide - 3 years ago
    Brand expert

Q: can you use it for slime

submitted by vivi - 9 years ago
  • A: it didn't help remove slime from clothes.

    submitted byska - 9 years ago
  • A: No. We have only tested our products for laundry use.

    submitted byTide - 7 years ago
    Brand expert

Q: Is this detergent safe for all types of fabrics?

submitted by AI Shopping Assistant - 15 days ago
  • A: Yes, it is safe to use on all washable fabrics, except for fur, silk, suede, and leather.

    submitted byAI Shopping Assistant - 15 days ago
    Ai generated

Q: Does this detergent contain any fragrances or dyes?

submitted by AI Shopping Assistant - 15 days ago
  • A: No, Tide Free & Gentle is free of dyes and perfumes, making it suitable for sensitive skin.

    submitted byAI Shopping Assistant - 15 days ago
    Ai generated

Q: What certifications does this product have?

submitted by AI Shopping Assistant - 15 days ago
  • A: It is certified by NEA, EPA Safer Choice, and NPF, ensuring its safety and effectiveness.

    submitted byAI Shopping Assistant - 15 days ago
    Ai generated

Q: How many uses does one bottle of this detergent provide?

submitted by AI Shopping Assistant - 15 days ago
  • A: One 84 fl oz bottle provides approximately 64 uses.

    submitted byAI Shopping Assistant - 15 days ago
    Ai generated

Q: What type of washing machines can this detergent be used in?

submitted by AI Shopping Assistant - 15 days ago
  • A: This detergent is compatible with both top-loading and front-loading washing machines.

    submitted byAI Shopping Assistant - 15 days ago
    Ai generated

Q: I need the non he detergent, but the ingredients listed are exactly the same for both the he and non he. So...what is the difference?

submitted by Laundrypowderfan - 5 months ago
  • A: Hi there! That's an amazing question. Our High Efficiency (HE) laundry detergents are designed specifically for HE washers, which use less water than regular washers. For that reason, HE detergents are formulated to perform well in low-water conditions by creating fewer suds and dispersing dirt and dyes quickly. Our HE laundry detergents use Tide’s Smart Suds™ technology so that suds collapse instantly and rinse away quickly, helping you save time, water and energy by preventing HE washers from running additional rinse cycles. Tide HE detergents also have special dirt capturing ingredients to help suspend dirt and dyes in the water, which helps keep them from re-depositing on your clean laundry. So, these are the characteristics that differentiate our HE Tide Detergents from our Non-HE ones like this Tide Free & Gentle Non- HE Liquid Laundry Detergent. Please feel free to contact us at (800) 879-8433 for any further questions. Your satisfaction is highly important for us at Tide.

    submitted byP&G - 5 months ago
    Brand expert

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1 reply from Customer Care team - 1 month ago
We're really sorry to hear you had this experience with our Tide Free and Gentle Liquid Laundry Detergent, Gisselle. It must upsetting that the liquid caused such effect on your baby's health. We appreciate your providing this feedback, but this is definitely not the type of experience we want you to go through. Please know, safety is our top priority, all our products are thoroughly evaluated to be safe when used as directed, so this is not what we would expect. Please feel free to contact us at (800) 879-8433 so we can learn more about this situation and take care of you for this inconvenience. Your satisfaction is highly important for us at Tide.
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1 reply from Tide team - 1 month ago
We're really sorry to hear you had this experience with our Tide Free & Gentle Non-HE Liquid Laundry Detergent, Sarah. It must upsetting that the liquid caused such effect on your health. We appreciate your feedback on this issue, but this is definitely not the type of experience we want you to go through. Please know, safety is our top priority, all our products are thoroughly evaluated to be safe when used as directed, so this is not what we would expect. Please feel free to contact us at (800) 879-8433 so we can learn more about this situation and take care of you. Your satisfaction is highly important for us at Tide.
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Buy !

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