Target New ArrivalsFourth of JulyBack to SchoolCollegeClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsHealthWellnessSchool & Office SuppliesToys & GamesElectronicsVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceNew ArrivalsBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Tide Free & Gentle Non-HE Liquid Laundry Detergent - 84 fl oz - 2 of 4Tide Free & Gentle Non-HE Liquid Laundry Detergent - 84 fl oz - 3 of 4Tide Free & Gentle Non-HE Liquid Laundry Detergent - 84 fl oz - 4 of 4
Tide Free & Gentle Non-HE Liquid Laundry Detergent - 84 fl oz - 1 of 4

Tide Free & Gentle Non-HE Liquid Laundry Detergent - 84 fl oz

$12.99 ($0.15/fluid ounce)See 1 deal for this item

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • TRUSTED GENTLENESS: 100% free of irritating residues, no added dyes and perfumes
  • TESTED. TRUSTED. CLEANER*: Dermatologist tested and trusted for consistent cleaning performance (*vs Tide Simply Free & Sensitive)
  • DESIGNED FOR YOU: fragrance free laundry soap tackling tough laundry challenges while being gentle for the whole family
  • 3-IN-1 LAUNDRY SOAP: Tackle stains, odors, and dinge with our Free & Gentle laundry detergent
  • 100% OF COMMON STAINS: Works on 100% of common stains and safe to use on all washable fabrics
  • VERSATILE USE: Exceptional cleaning in all washing machines and water conditions, even cold water
  • Includes one 84 fl oz, 64 count package of Tide Free & Gentle Liquid Laundry Detergent

Description

Tide Free & Gentle laundry detergent liquid is the perfect solution for families seeking a trusted, gentle laundry detergent that is 100% free of irritating residues: no added dyes and perfumes. Specially formulated for sensitive skin and tested by Dermatologists, Tide Free & Gentle liquid detergent is a gentle yet powerful stain removal detergent. You can trust that your laundry is clean while being kind to sensitive skin. This HE laundry detergent works in all machines and water conditions, making it a versatile choice for every household. Simply add it to your machine, and let Tide Free & Gentle take care of the rest. With Tide Free & Gentle, you can trust your fabrics will stay brighter for longer vs the leading free detergent. Designed for you and your family, Tide Free & Gentle laundry soap delivers the deep clean you expect from Tide with the gentleness sensitive skin deserves. The 3-in-1 formula tackles stain, odor, and dinge, so you can enjoy fresh, clean laundry every time. Tested. Trusted. Cleaner*. This detergent stands up to the demands of your laundry routine while providing the trusted gentleness you need. Includes one bottle of Tide Free & Gentle laundry detergent liquid. (*vs Tide Simply Free & Sensitive).
Scent: Unscented
Health Facts: Phosphate-Free, Bleach-Free, No Fragrance Added, Perchloroethylene-Free, Aluminum-Free, Paraben-Free, Trichloroethylene-Free, Hypoallergenic
Product Warning: Keep container tightly sealed, flush immediately if product enters eyes, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, Cold Water Detergent, Dermatologist Tested, All-Temperature Detergent, Color Care
Product Form: Liquid
Formulation: Concentrated, Deep Cleaning
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Industry or Government Certifications: No Certifications
Surfaces Not Recommended: Fur, Silk, Suede, Leather
Net weight: 84 fl oz (US)
Number of uses: 64
TCIN: 13918061
UPC: 030772121443
Item Number (DPCI): 003-08-0640
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

made with: c10-16 pareth, c10-16 alkyldimethylamine oxide, sodium c10-16 alkylbezenesulfonate, sodium cumenesulfonate, sodium borate, sodium salts of c12-18 fatty acids, sodium citrate, subtilisin, sodium formate, amylase enzyme, mannanase enzyme, polyethyleneimines alkoxylated, propylene glycol, water.

Shipping details

Estimated ship dimensions: 11.88 inches length x 10.9 inches width x 4.92 inches height
Estimated ship weight: 5.9745 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this detergent h.e ok?

submitted by Alexaaa - 10 years ago
  • A: Sure is. Use it all the time.

    submitted byska - 10 years ago
  • A: Tide makes an h e version.

    submitted byKkvw - 10 years ago
  • A: This particular listing is not our HE version. We do make an HE Tide Free and Gentle Liquid Detergent. We do not suggest using regular detergents in an HE washing machine. If your washer is HE, be sure to use our HE detergent.

    submitted byTide - 7 years ago
    Brand expert

Q: Is this detergent clear as opposed to blue like the original? Thanks!

submitted by Klynn - 2 years ago
  • A: Yes. It is clear with a slight yellowish tint. There are no dyes so its just the color of the ingredients.

    submitted byMelissa L - 2 years ago
  • A: There's no dye added to our Free & Gentle detergents, however, it's a light yellow color.

    submitted byP&G - 2 years ago
    Brand expert

Q: Why is HE on the front top of the bottle but is not high efficiency? This is misleading and led me to believe the product I was purchasing is HE. I think it's a marketing scam that needs attention.

submitted by Kathy - 3 years ago
  • A: This! Target, fix this listing! The main photo shows HE and most of the review photos show HE bottles. This is seriously misleading. Some identifier in your database must not be unique.

    submitted byHooHaHaver - 3 years ago
  • A: We hope it helps to know this detergent is HE.

    submitted byTide - 3 years ago
    Brand expert

Q: can you use it for slime

submitted by vivi - 9 years ago
  • A: it didn't help remove slime from clothes.

    submitted byska - 9 years ago
  • A: No. We have only tested our products for laundry use.

    submitted byTide - 7 years ago
    Brand expert

Q: Is this detergent suitable for all washing machines?

submitted by AI Shopping Assistant - 4 days ago
  • A: Yes, it works well in all types of washing machines, including HE models.

    submitted byAI Shopping Assistant - 4 days ago
    Ai generated

Q: Is this detergent safe for sensitive skin?

submitted by AI Shopping Assistant - 4 days ago
  • A: Yes, it is specially formulated for sensitive skin and dermatologist tested.

    submitted byAI Shopping Assistant - 4 days ago
    Ai generated

Q: Does this product contain any fragrances or dyes?

submitted by AI Shopping Assistant - 4 days ago
  • A: No, it is 100% free of added dyes and perfumes, making it unscented.

    submitted byAI Shopping Assistant - 4 days ago
    Ai generated

Q: Can this detergent be used in cold water?

submitted by AI Shopping Assistant - 4 days ago
  • A: Absolutely, it provides exceptional cleaning in all water conditions, including cold water.

    submitted byAI Shopping Assistant - 4 days ago
    Ai generated

Q: What types of stains does this detergent remove?

submitted by AI Shopping Assistant - 4 days ago
  • A: It effectively tackles 100% of common stains, ensuring your laundry is thoroughly cleaned.

    submitted byAI Shopping Assistant - 4 days ago
    Ai generated

Q: I need the non he detergent, but the ingredients listed are exactly the same for both the he and non he. So...what is the difference?

submitted by Laundrypowderfan - 5 months ago
  • A: Hi there! That's an amazing question. Our High Efficiency (HE) laundry detergents are designed specifically for HE washers, which use less water than regular washers. For that reason, HE detergents are formulated to perform well in low-water conditions by creating fewer suds and dispersing dirt and dyes quickly. Our HE laundry detergents use Tide’s Smart Suds™ technology so that suds collapse instantly and rinse away quickly, helping you save time, water and energy by preventing HE washers from running additional rinse cycles. Tide HE detergents also have special dirt capturing ingredients to help suspend dirt and dyes in the water, which helps keep them from re-depositing on your clean laundry. So, these are the characteristics that differentiate our HE Tide Detergents from our Non-HE ones like this Tide Free & Gentle Non- HE Liquid Laundry Detergent. Please feel free to contact us at (800) 879-8433 for any further questions. Your satisfaction is highly important for us at Tide.

    submitted byP&G - 5 months ago
    Brand expert

Additional product information and recommendations

Discover more options

Frequently bought together

Guests also viewed

4.5 out of 5 stars with 2289 reviews
cleans effectively: 4.43 out of 5
quality: 4.31 out of 5
scent: 4.14 out of 5
value: 4.05 out of 5
76% would recommend
130 recommendations
5 out of 5 stars
14 June, 2026
originally posted on influenster.com
Image

Perfect

[This review was collected as part of a promotion.] I always speak highly of the Tide brand, as I prefer all their products; they are perfect in terms of scent, cleaning power, and consistency. You don’t need to use a large amount to get a great wash for you household laundry.
YensiG
Did you find this review helpful?
4 out of 5 stars
13 June, 2026
originally posted on influenster.com
Image

Leaves clothes fresh and clean

[This review was collected as part of a promotion.] Tide free and gentle got my clothes feeling fresh and clean without a perfumy fragrance. I also love that there are no dyes in the formula and it is a clear liquid.
LeeanneW
Did you find this review helpful?
5 out of 5 stars
12 June, 2026
originally posted on influenster.com
Image

Gentle on skin, tough on stains, and perfect for every wash!

[This review was collected as part of a promotion.] I love this detergent! The ingredients are perfect for sensitive skin, and the liquid has a great, smooth consistency. It works wonders on tough stains and ensures a clean rinse every time. Plus the bottle durability is excellent with no leak.
OksanaY
Did you find this review helpful?
5 out of 5 stars
12 June, 2026
originally posted on influenster.com
Image

Finally, a Detergent That's Both Gentle and Effective!

[This review was collected as part of a promotion.] I've been really impressed with Tide Free & Gentle Liquid Laundry Detergent! It cleans everyday stains and odors effectively while being gentle on sensitive skin. I love that it's free of dyes and perfumes, so my clothes come out fresh without any overwhelming fragrance. It's perfect for washing baby clothes, bedding, and anything that needs a skin-friendly detergent. A little goes a long way, and it works great in both regular and HE machines. If you're looking for a powerful yet gentle laundry detergent, this is definitely worth trying🫧
BasiraS
Did you find this review helpful?
5 out of 5 stars
12 June, 2026
originally posted on influenster.com
Image

Gentle on skin, tough on everyday messes.

[This review was collected as part of a promotion.] I have been using Tide Free and Gentle on everything from everyday clothes, to towels and it leaves everything feeling clean and fresh without any overpowering scent or residue. I appreciate that it’s gentle on sensitive skin but still has the cleaning power I expect from Tide. The dispensing is mess free which I love from liquid laundry detergent. The texture and consistency is perfect. It has become a staple in my laundry routing and I will continue to repurchase!
MorganD
Did you find this review helpful?
3 out of 5 stars
12 June, 2026
originally posted on influenster.com
Image

Good Detergent for Sensitive Skin

[This review was collected as part of a promotion.] Tide Free & Gentle Laundry Detergent is great if you have sensitive skin and cant use fragrance. I, on the other hand, need fragrance. It definitely did the job, but I tried it on a stain and even used a stain remover and the shirt still had stains after washing.
1 reply from Customer Care team - 8 days ago
We're really sorry to hear you had this experience with our Tide Free and Gentle Liquid Laundry Detergent. It must upsetting that the liquid did not perform as expected. We understand scent is very subjective, and we appreciate your feedback and positive comments on it, but this is definitely not the type of experience we want you to go through. All our laundry detergents are formulated to provide effective overall cleaning by penetrating fabrics, loosening dirt, and suspending it in water to prevent redepositing. For best results, powders are ideal for clay, soil, and outdoor stains, liquids work best for greasy or oily dirt, and single-dose units are effective for both. To optimize cleaning, follow garment care labels using the hottest safe water, sort clothes by color and fabric, pre-treat stains by applying detergent directly and rubbing in (after a colorfast test), avoid overloading the washer, use the recommended detergent amount adjusted for soil level and water hardness, and only use gentle cycles when specified. For tough, dried-in stains, removal is more difficult because they are dehydrated, less soluble, may be ironed or exposed to air, and can be set deeper in cotton fabrics; using longer cycles, higher temperatures, keeping stains wet, and reducing the soil load can help, but some old or set-in stains may be impossible to remove despite best efforts. Please feel free to contact us at (800) 879-8433 so we can learn more about this situation and take care of you. Your satisfaction is highly important for us at Tide.
LindseyM
Did you find this review helpful?
4 out of 5 stars
12 June, 2026
originally posted on influenster.com
Image

love the free and clear!

[This review was collected as part of a promotion.] overall very happy with the tide free and clear. I know tide is known for it's excellent cleaning of clothing but so like to stay away from additives and perfumes so very happy to get to try this free and clear tide. works well. a little hoes a long way in my front loader. did notice one item had what appears to be a bleach spot on it but other than that it works great. great size bottle, was easy to pour. and has a measuring cup for easy choice of amounts
PaulaS
Did you find this review helpful?
5 out of 5 stars
12 June, 2026
originally posted on influenster.com
Image

Cheaper than grocery store

[This review was collected as part of a promotion.] Tide has been my go-to laundry detergent for years, and it never disappoints! It consistently delivers fresh, clean clothes, no matter how tough the stains are. Even on heavily soiled loads, it removes dirt, grease, and odors without needing extra products. The scent is fresh but not overpowering, leaving laundry smelling clean for days. also appreciate how well Tide works in both hot and cold water, which saves energy without sacrificing results. It's gentle enough on fabrics to keep them looking new, yet powerful enough to tackle stubborn stains on the first wash. The formula rinses out completely, leaving no residue behind. From everyday wear to delicate items, Ti...
SilvaS
Did you find this review helpful?
5 out of 5 stars
12 June, 2026
originally posted on influenster.com
Image

Fragrance free gentle laundry detergent that doesn't leave any weird residue behind

[This review was collected as part of a promotion.] Tide free and gentle laundry detergent is great! Its hypoallergenic and fragrance free so it doesn't break my skin out. Container lid has load size from small 1 to large 5, great for easy measuring. Ive used this laundry detergent for well over a year now, and I can confirm it gets stains right out without any weird residue left behind. I definitely recommend it!
DevinV
Did you find this review helpful?
5 out of 5 stars
11 June, 2026
originally posted on influenster.com
Image

Gentle and free of scent

[This review was collected as part of a promotion.] Very good detergent, specially if you are looking to keep the toxic fragrances away, clean and gentle on your skin. It cleans the clothes very well, without leaving any residue or strong scent or odor.
JessicaS
Did you find this review helpful?
5 out of 5 stars
11 June, 2026
originally posted on influenster.com
Image

My new go-to detergent

[This review was collected as part of a promotion.] I never buy the gentle detergent just because I'm worried about it not cleaning my clothes well. I was surprised at how good it cleaned the clothes. Also my kinds who are usually very sensitive to any detergent didn't experience any skin irritation. Absolutely loved this.
ReniA
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
11 June, 2026Verified purchase

(no review title)

love that it doesn't have any strong scent and cleans so well
cleans effectively: 5 out of 5
quality: 5 out of 5
scent: 3 out of 5
value: 4 out of 5
Did you find this review helpful?
5 out of 5 stars
11 June, 2026
originally posted on influenster.com
Image

Gentle formula, same strong Tide

[This review was collected as part of a promotion.] I’m a big fan of Tide Free and Clear! I feel good knowing I’m washing my family’s clothes in a detergent that’s gentle, unscented and still powerful enough to clean our stained clothes.
LauraC
Did you find this review helpful?
5 out of 5 stars
11 June, 2026
originally posted on influenster.com
Image

Prolongs the life of my clothes

[This review was collected as part of a promotion.] This is great to use for my white and clothes that need more of a gentle wash. This makes sure they get cleaned and stains out without putting holes and making the clothes rough. It’s prolongs the life of my clothes.
MeghanC
Did you find this review helpful?
5 out of 5 stars
11 June, 2026
originally posted on influenster.com
Image

Combination of cleaning with delicate care.

[This review was collected as part of a promotion.] I have used Tide Free & Gentle since my daughter was born to wash her clothes and it has been an excellent choice for us. I like it because it has a soft formula, without strong odors, ideal for garments that are in direct contact with the skin. It is a detergent that I recommend for baby and children's clothing because it combines good cleaning with delicate care.
NeivysT
Did you find this review helpful?
5 out of 5 stars
11 June, 2026
originally posted on influenster.com
Image

Perfect for sensitive skin ✨☺️

[This review was collected as part of a promotion.] I’ve used this brand of soap a lot, but this one is for sensitive skin, free of dyes and fragrances, and hypoallergenic. Perfect for sensitive skin. It removes residue and stains very well. I liked this product; it’s gentle on my skin. Good packaging and easy to use. ☺️✨
YasminS
Did you find this review helpful?
5 out of 5 stars
11 June, 2026
originally posted on influenster.com
Image

Gentle on sensitive skin but tough on stains.

[This review was collected as part of a promotion.] I’ve using Tide Free & Gentle for my laundry and really like how gentle it is on my clothes and skin. It cleans everyday stains effectively without harsh fragrances or dyes my clothes come out fresh, soft, and clean and I appreciate that it’s suitable for sensitive skin while still providing strong cleaning power.
CamilaP
Did you find this review helpful?
5 out of 5 stars
10 June, 2026
originally posted on influenster.com
Image

Gentle on Skin, Tough on Messes

[This review was collected as part of a promotion.] I love how this detergent leaves my clothes feeling soft and comfortable without irritation. It does a great job lifting everyday dirt and stains while keeping fabrics fresh. The light, clean scent isn't overpowering, and a little goes a long way, making it a smart choice. Per for sensitive skin and daily laundry needs.
SamanthaL
Did you find this review helpful?
5 out of 5 stars
10 June, 2026
originally posted on influenster.com
Image

Great for sensitive skin!

[This review was collected as part of a promotion.] I couldn’t say better things about this detergent!!!! It is so gentle on my sensitive skin, but also leaves my clothes & towels smelling & feeling so soft! I love how well my clothes have been taken care of since using this Tide Free and Gentle! 😇
JosieT
Did you find this review helpful?
5 out of 5 stars
10 June, 2026
originally posted on influenster.com
Image

A great choice for families!

[This review was collected as part of a promotion.] Tide Free & Gentle has become a staple in our laundry routine. It cleans clothes effectively while being gentle on sensitive skin. I love that it’s free of dyes and perfumes, leaving fabrics fresh, soft, and comfortable without any strong scent.
AnastasiiaN
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy