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Sponsored

Seventh Generation Liquid Laundry Detergent Soap - Fresh Lavender Scent

Seventh Generation Liquid Laundry Detergent Soap - Fresh Lavender Scent - image 1 of 3
Seventh Generation Liquid Laundry Detergent Soap - Fresh Lavender Scent - image 2 of 3
Seventh Generation Liquid Laundry Detergent Soap - Fresh Lavender Scent - image 3 of 3
Seventh Generation Liquid Laundry Detergent Soap - Fresh Lavender Scent - image 1 of 3
$18.99 when purchased online

About this item

Highlights

  • Seventh Generation Laundry Detergent lifts stubborn stains like tomato sauce, grass and coffee with our enzyme rich formula
  • THis liquid detergent is free of dyes, synthetic fragrances & artificial brighteners
  • Don’t just take our word for it, our washing detergent is a USDA Certified Biobased Product 97%
  • Our laundry detergent is designed to work in both HE and standard machines, it’s powerful in all washing temperatures, and its septic safe
  • The Fresh Lavender scent in our detergent liquid is derived from 100% essential oils and botanical extracts, leaving your laundry fresh and clean without harsh chemicals
  • Caring today for the next seven generations with Seventh Generation liquid laundry detergent

Description

Seventh Generation Laundry Detergent is tough on stains but gentle to your world. With no dyes, artificial brighteners or synthetic fragrances, our laundry detergent liquid gives you great results in HE and standard machines and works in all water temperatures. This laundry soap, made with plant-based ingredients, is a USDA Certified Biobased 97%. The Fresh Lavender scent is derived from 100% essential oils and botanical extracts, leaving your laundry fresh and clean without harsh chemicals. For more than 25 years, Seventh Generation has been thoughtfully formulating safe and effective plant-based products that work. Really well. As a leading green laundry detergent manufacturer, we are proud to make biodegradable and EPA Safer Choice Certified detergents. You may also notice a cute Leaping Bunny seal on our products. That means we never test our products on animals and our products do not contain animal-based ingredients. We design our products to be safe for people, their homes, and the environment. Based in Vermont, Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation washing detergent and dryer sheets products, you’re joining us in nurturing the health of the next seven generations. Packaging contains recycled content - Bottle is made from 100% post-consumer recycled content (PCR), Closure contains recycled content - 97%
Scent: Lavender
Health Facts: Contains Naturally Derived Ingredients, Phosphate-Free, Artificial Fragrance-Free, Animal By-Product-Free, Dye-Free
Product Warning: Flush immediately if product enters eyes, drink water if product is swallowed, keep out of reach of children
Product Form: Liquid
Formulation: High Efficiency
Sustainability Claims: Cruelty-Free, Biodegradable, Recyclable, Plant-Based, Not Tested on Animals, Bio-Based, Contains Recycled Content, Post-Consumer Recycled Material
Industry or Government Certifications: USDA Certified Biobased Product
Net weight: 135 fl oz (US)
Number of uses: 90
TCIN: 84215098
UPC: 732913450640
Item Number (DPCI): 003-02-4674
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

water / eau, laureth-6 (plant-derived cleaning agent plantes), sodium lauryl sulfate (plant-derived cleaning agent sodium citrate (plant-derived water softener sodium oleate (plant-derived anti-foaming agent sodium chloride (mineral-based viscosity modifier protease enzyme blend (plant-based soil remover, calcium chloride (mineral-based enzyme stabilizer amylase enzyme blend (plant-based soil remover, mannanase enzyme blend / (plant-based soil remover citric acid (plant-derived ph adjuster benzisothiazolinone (synthetic preservative methylisothiazolinone (synthetic preservative plant-derived fragrances : acacia (mimosa) extract, citronellol, lavandula angustifolia (lavender) oil, mentha viridis (spearmint) leaf oil, pelargonium graveolens (geranium) flower oil, pogostemon cablin (patchouli) oil.

Allergens & Warnings:

KEEP OUT OF REACH OF CHILDREN. If product gets in eyes, flush thoroughly with water. If swallowed, drink plenty of water. , Citronellol and linalool are fragrance allergens.

Shipping details

Estimated ship dimensions: 8 inches length x 6.4 inches width x 10.7 inches height
Estimated ship weight: 9.8988 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Does this product contain 1,4 dioxane- a known carcinogen? Are there any other carcinogens in this product? Which ingredients may cause harm to humans, waterways, marine life?

submitted by Kalikara - 1 month ago
  • A: Thanks for reaching out. Seventh Generation uses sustainably sourced, plant-based, 1,4 dioxane free SLS. Additionally, our formulas are carefully formulated to be gentle on you - we hope this helps!

    submitted bySeventh Generation - 1 month ago
    Brand expert

Q: is there actual "soap" in it for softness?

submitted by questioner - 6 months ago
  • A: Thanks for asking about our Fresh Lavender Laundry detergent. All of our ingredients are listed on the packaging and are subject to change. For more specific information, please reach out to us at SVG.support@unilever.com with ref. ID: 44945638. We look forward to helping.

    submitted bySeventh Generation - 6 months ago
    Brand expert

Q: can you use this on colored clothes?

submitted by Mk - 9 months ago
  • A: Thanks for asking. Yes, our Fresh Lavender Scent Liquid Laundry detergent is color safe - we hope this helps!

    submitted bySeventh Generation - 9 months ago
    Brand expert
4.4 out of 5 stars with 403 reviews
50% would recommend
64 recommendations
value: 3.68 out of 5
scent: 4.26 out of 5
cleans effectively: 4.31 out of 5
quality: 3.81 out of 5

THE BESTTTTT BRAND ON THE PLANET!!!

5 out of 5 stars
Thumbs up graphic, would recommend
ElsiB - 7 days ago
Smells like Heaven! Love the gentle lavender smell I can't stop smelling the clothes it's so pleasant. SG is the only brand we use for all our kitchen things and all our laundry. We buy six at a time of the 135 ounce one- you won't be disappointed. Everyone who is complaining about the lid makes no sense- I have never had an issue with it- ever! (and we do laundry every day)
cleans effectively: 5 out of 5
quality: 5 out of 5
scent: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?

What a fakeout.

1 out of 5 stars
Thumbs down graphic, would not recommend
Shoppergirl123 - 9 days ago, Verified purchaser
Product smells great and clothes smell great out of the wash, and then smell terrible days later. Super musty etc. It’s honestly gross but it doesn’t happen right away. I feel like this product used to be better a few years ago but it’s not working for me these days. It also leaves your clothes faded so what’s the point?
1 reply from Seventh Generation team - 5 days ago
We appreciate the time you took to share your comments, and we're sorry you didn't enjoy the scent of our Liquid Laundry Detergent Soap. We'll be sure to share it with our team.
cleans effectively: 1 out of 5
scent: 1 out of 5
value: 1 out of 5
quality: 1 out of 5
Did you find this review helpful?

Great scent, terrible lid

3 out of 5 stars
Thumbs up graphic, would recommend
JJJ - 24 days ago, Verified purchaser
I’ve used this detergent for years. Love the subtle natural fragrance and it does a good job of cleaning. However, the new bottle lids are so terrible that it has me looking for other options. You can’t see the measurements and the lid is always a mess with a rim of soap crust that forms over time. Please fix it!!!
1 reply from Seventh Generation team - 20 days ago
We're so sorry to hear you had this experience with our Lavender Laundyr Detergent. The quality of our products are very important to us, and we'd like to ask a few questions - could you please email our team at consumer.services@unilever.com, and share ref ID: 46441481, so we can ask you some questions. We'll be waiting for your email!
value: 3 out of 5
quality: 3 out of 5
scent: 5 out of 5
cleans effectively: 4 out of 5
1 guest found this review helpful. Did you?

Terrible cap

3 out of 5 stars
Thumbs down graphic, would not recommend
Am91 - 27 days ago, Verified purchaser
Hate the cap. The worst design I've seen on a Detergent bottle. Even without spilling over the sides of the cap, it always gets dried up Detergent all around the seam. I like the Detergent itself but I poured it into another brand's empty bottle with a better cap. Unless Seventh Generation changes the cap design, I probably won't continue to buy it.
1 reply from Seventh Generation team - 23 days ago
We're sorry to hear the new cap on our Fresh Lavender Scent Liquid Laundry Detergent Soap gets dried up Detergent all around the seam and we'd like to get more details for our Quality Team, if you don't mind reaching out to SVG.support@unilever.com. You can share ref ID: 46415683, and the rest of our team will take it from there!
scent: 4 out of 5
2 guests found this review helpful. Did you?

Nice light scent

5 out of 5 stars
Thumbs up graphic, would recommend
Ana - 1 month ago, Verified purchaser
Love this detergent, nice light scent, and don’t give my skin any rashes
scent: 5 out of 5
value: 5 out of 5
quality: 4 out of 5
cleans effectively: 5 out of 5
Did you find this review helpful?

Fix the cap please!!!!

5 out of 5 stars
Na - 2 months ago, Verified purchaser
One of my fave laundry detergents but this new cap is terrible. Makes mess out of it.
cleans effectively: 4 out of 5
value: 3 out of 5
quality: 3 out of 5
scent: 5 out of 5
5 guests found this review helpful. Did you?

Actually works

5 out of 5 stars
Thumbs up graphic, would recommend
Fran - 2 months ago, Verified purchaser
Love the scent and it actually gets stains out quickly and like magic. I usually pre-apply a small amount directly to any visible stains—food, fluids, grease—and with fairly little scrubbing can actually see the stain disappearing. After many detergent trials, this is now my go-to. I love it.
value: 5 out of 5
cleans effectively: 5 out of 5
scent: 5 out of 5
quality: 5 out of 5
Did you find this review helpful?

7th generation

5 out of 5 stars
Thumbs up graphic, would recommend
Carol - 2 months ago, Verified purchaser
.Great cleaning power .Fresh clean lavender fragrance .Lower impact on environment
cleans effectively: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
scent: 5 out of 5
Did you find this review helpful?

Seventh Generation Laundry Detergent

4 out of 5 stars
Thumbs up graphic, would recommend
AA - 2 months ago, Verified purchaser
The only reason I am not proving s 5 stars feedback is due to high price of item and amount of loads.
scent: 4 out of 5
cleans effectively: 4 out of 5
value: 2 out of 5
quality: 4 out of 5
1 guest found this review helpful. Did you?

The best of the bunch

4 out of 5 stars
Thumbs up graphic, would recommend
EmPOWER - 3 months ago, Verified purchaser
This is my favorite natural laundry soap. On the plus side it smells amazing and does a really good job getting the clothes clean. I do have to frequently combine this soap with enzymes or boric acid, and I wish there was a natural scent boost option available that was allergy friendly for thorough cleaning.
scent: 5 out of 5
value: 3 out of 5
cleans effectively: 4 out of 5
quality: 5 out of 5
Did you find this review helpful?

Detergent is the best, cap is a mess

4 out of 5 stars
Thumbs up graphic, would recommend
TKO - 3 months ago, Verified purchaser
I have used this detergent for years and love it for its effectiveness and lovely scent and as an environmentally responsible option. The new cap design is a complete failure, however. The old cap was fine—no drips ever. Seventh Generation, please take note.
scent: 5 out of 5
quality: 5 out of 5
cleans effectively: 5 out of 5
value: 5 out of 5
5 guests found this review helpful. Did you?

New bottle design sucks

3 out of 5 stars
Thumbs down graphic, would not recommend
Target Shopper - 4 months ago, Verified purchaser
Laundry detergent should make life easier, not harder. Very hard to see in dark green cap to measure and crusty gunk builds up on faulty cap design. When you open the cap, crusty detergent falls off. Okay detergent, like that it has cleaner ingredients. Nice fragrance but hard to smell once washed and definitely not after a few days. In what boardroom with people who obviously don’t do laundry did they approve this bottle design. Yes, that annoying. Don’t fix what wasn’t broken.
1 reply from Seventh Generation team - 4 months ago
We truly appreciate you taking the time to share your feedback about our Lavender Liquid Detergent, and we're sad to hear you're not a fan. We're really sorry for letting you down with this change, and we've made sure to let our team know.
cleans effectively: 3 out of 5
value: 2 out of 5
scent: 2 out of 5
quality: 3 out of 5
11 guests found this review helpful. Did you?

Great product

5 out of 5 stars
Thumbs up graphic, would recommend
Anna - 4 months ago, Verified purchaser
Cleans my clothes leaving a fresh scent.
value: 5 out of 5
quality: 5 out of 5
cleans effectively: 5 out of 5
scent: 5 out of 5
Did you find this review helpful?

Best Detergrent Deal

5 out of 5 stars
Thumbs up graphic, would recommend
Mike - 5 months ago, Verified purchaser
Great product with 15% off and a $10 gift card for buying 3!
value: 5 out of 5
cleans effectively: 5 out of 5
quality: 5 out of 5
scent: 5 out of 5
1 guest found this review helpful. Did you?

Laundry detergent

5 out of 5 stars
Thumbs up graphic, would recommend
Meek - 5 months ago, Verified purchaser
Smells good and a healthy choice to wash clothes
scent: 5 out of 5
quality: 5 out of 5
cleans effectively: 5 out of 5
value: 5 out of 5
Did you find this review helpful?

Love the smell & works

5 out of 5 stars
Thumbs up graphic, would recommend
LGmom - 6 months ago
I absolutely love the smell of this detergent! I was looking for an alternative to my small loads as the pods tend to not dissolve very well in small loads. This liquid detergent works very well and smells amazing. I’ve basically switched to just using this liquid now. Very pleased.
scent: 5 out of 5
cleans effectively: 5 out of 5
value: 5 out of 5
quality: 5 out of 5
2 guests found this review helpful. Did you?

Change laundry detergent

4 out of 5 stars
Thumbs up graphic, would recommend
Nancy - 6 months ago
Changed from the usual Tide detergents. I didn’t think I would like the smell of this so much. It smells so fresh and almost like pine. Only think keeping it from 5 star is probably that the lid is a bit messy. Needs different design
scent: 5 out of 5
value: 4 out of 5
cleans effectively: 4 out of 5
quality: 4 out of 5
9 guests found this review helpful. Did you?

Itchy skin

2 out of 5 stars
Thumbs down graphic, would not recommend
TheMom - 6 months ago
This product made everyone itchy. I would not recommend
1 reply from Seventh Generation team - 6 months ago
We're so sorry to hear you had this experience with our Lavender liquid detergent. The quality of our products are very important to us, and we'd like to ask a few questions - could you please email our team at SVG.support@unilever.com, and share ref ID: 44658767? We look forward to hearing back from you!
cleans effectively: 3 out of 5
value: 3 out of 5
scent: 3 out of 5
quality: 2 out of 5
5 guests found this review helpful. Did you?

Horrible cap

1 out of 5 stars
SanMateoReviewer - 7 months ago
Horrible new cap. It makes a mess!
1 reply from Seventh Generation team - 6 months ago
We're sorry to hear the new cap on our Liquid Laundry detergent leaks and pops off as soon as you tighten it and we'd like to get more details for our Quality Team, if you don't mind reaching out to SVG.support@unilever.com. You can share ref ID: 44869364, and the rest of our team will take it from there!
cleans effectively: 1 out of 5
value: 1 out of 5
scent: 1 out of 5
quality: 1 out of 5
11 guests found this review helpful. Did you?

Cap issue solved!

5 out of 5 stars
Thumbs up graphic, would recommend
Bri - 7 months ago, Verified purchaser
For those having a problem with the new cap when you unscrew the top cap, it loosens the bottom piece. You just have to make sure it’s still tight after you take off the top cap and that will solve your spilling problems.
value: 5 out of 5
quality: 5 out of 5
cleans effectively: 5 out of 5
scent: 5 out of 5
12 guests found this review helpful. Did you?

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