Tide Original HE Deep Cleaning Concentrated Liquid Laundry Detergent Soap 32 Loads - 40 fl oz
$7.49 ($0.19/fluid ounce)
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$12.99 - $24.99
$10 Target GiftCard with 3 select household essentials
4.6 out of 5 stars with 3594 ratings
$12.99 - $19.99
$10 Target GiftCard with 3 select household essentials
4.7 out of 5 stars with 1525 ratings
$12.99($0.15/fluid ounce)
$10 Target GiftCard with 3 select household essentials
4.5 out of 5 stars with 1890 ratings
Highly rated
$12.99 - $27.49
$10 Target GiftCard with 3 select household essentials
4.8 out of 5 stars with 1802 ratings
$12.99($0.15/fluid ounce)
$10 Target GiftCard with 3 select household essentials
4.4 out of 5 stars with 1095 ratings
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4.5 out of 5 stars with 848 ratings
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4.4 out of 5 stars with 1095 ratings
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4.6 out of 5 stars with 7471 reviews
cleans effectively: 4.64 out of 5
quality: 4.5 out of 5
scent: 4.24 out of 5
value: 4.25 out of 5
79% would recommend
365 recommendations
5 out of 5 stars
28 January, 2026Verified purchase
(no review title)
I’ve used this product for decades It’s great!
1 out of 5 stars
Thumbs down graphic, would not recommend
25 January, 2026Verified purchase
Absolutely No Way!
I used Tide Ultra for years with no problem. They discontinued it so I decided to try Tide Original. It's the absolute worst. My asthma was triggered big time! The smell of the fragrance is terrible and after washing a load of clothes, I had to wash that load three times to get rid of the smell! And there's a slight lingering scent. One star is too much.
1 out of 5 stars
Thumbs up graphic, would recommend
24 January, 2026Verified purchase
Delivery horrible
Items top was broken and liquid spilled into other items. Delivery was terrible. It was disastrous horrible. The delivery person was very negligent
1 reply from Tide team - 2 days ago
I'm really sorry to hear about your experience with the delivery! That sounds frustrating. I recommend reaching out to Target's customer support at 1-800-440-0680 for assistance with this issue. They should be able to help you resolve it. Thank you for sharing your feedback!
5 out of 5 stars
Thumbs up graphic, would recommend
23 January, 2026Verified purchase
(no review title)
All was great
5 out of 5 stars
15 January, 2026
originally posted on influenster.com

Try it!
[This review was collected as part of a promotion.] My favorite! Oldie but goodie.. super clean smelling and does the job against stains.. I prefer the liquid over the pods.. forever a ride customer
5 out of 5 stars
14 January, 2026Verified purchase
Excelemt
Amazing
5 out of 5 stars
Thumbs up graphic, would recommend
13 January, 2026Verified purchase
(no review title)
Tide has been my go to laundry detergent for 30 years.
5 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2026Verified purchase
(no review title)
Tide is the only detergent that helps your clothes stay fresh! I'm a multigenerational Tide user!
5 out of 5 stars
12 January, 2026
originally posted on influenster.com

Tide detergent foams beautifully, pours easily, an
[This review was collected as part of a promotion.] Tide detergent is super concentrated, so a small amount goes a long way when diluted. The texture pours smoothly, it foams up nicely in the wash, and the packaging makes measuring easy. Performance-wise, it leaves clothes fresh, clean, and stain-free every time.
5 out of 5 stars
12 January, 2026
originally posted on influenster.com

Great after each wash
[This review was collected as part of a promotion.] Tide always has such a great smell, the container is easy to pop open and pour your desired amount into your washing machine. Leaves my clothes smelling fresh and looking new!
5 out of 5 stars
11 January, 2026
originally posted on influenster.com

Highly concentrated, easy to rinse, and leaves clo
[This review was collected as part of a promotion.] Tide Original Scent is very concentrated, so I only need a small amount for each load. It rinses out easily without leaving residue, and my clothes always smell clean and fresh. I love the classic scent, and the value is great because the bottle lasts a long time. The dosage is easy to measure and very practical.
3 out of 5 stars
Thumbs up graphic, would recommend
9 January, 2026Verified purchase
tide
they were upside down in the box then the bags put on top so it doesn't leak didn't cover the lid
1 reply from Tide team - 14 days ago
Thank you for sharing your experience with us regarding the packaging of your Tide products. We understand how important it is for our consumers to receive their products in perfect condition, and we sincerely apologize for any inconvenience this may have caused. At Tide, we take quality as our top priority, and we are continuously working to improve our packaging to ensure that it meets the highest standards. Your feedback is invaluable in helping us achieve this goal. To better understand the issue you've encountered, we would appreciate it if you could contact us directly at (800) 879-8433. Our team is eager to look into this matter further and assist you in any way we can. Thank you for your understanding and for being a valued Tide consumer.
5 out of 5 stars
9 January, 2026
originally posted on influenster.com

Our go-to detergent!
[This review was collected as part of a promotion.] Tide always the go-to detergent on our household. We do lots of laundry and this is always what we use. It’s effective, cleans the clothes, and smells great.
3 out of 5 stars
9 January, 2026
originally posted on influenster.com

Tide boosted new detergent
[This review was collected as part of a promotion.] Smells good but not my favorite brand. my mom loves it. Not all all natural ingredients to protein the fabrics of the clothing. Fights out stains.
1 reply from Customer Care team - 16 days ago
Thank you for sharing your thoughts on Tide Original. We appreciate your feedback and understand that everyone has their own preferences when it comes to laundry detergents. Tide Original is designed to provide powerful cleaning performance, effectively fighting stains while leaving your clothes smelling fresh. Our formula is engineered to work on 100% of common stains, even in cold water, ensuring that your whites stay white and your colors remain vibrant. We take pride in our ability to deliver deep cleaning and brightening benefits, which many of our consumers, have come to love. Regarding your concern about natural ingredients, we continuously strive to improve our formulations. While Tide products are designed for optimal cleaning performance, we understand the importance of ingredient transparency and safety. If you have specific questions about our ingredients or would like more information about our products, please feel free to reach out to our service team at (800) 879-8433. They will be happy to assist you further. Thank you again for your feedback, and we hope to continue serving you and your family with our laundry solutions.
5 out of 5 stars
Thumbs up graphic, would recommend
8 January, 2026Verified purchase
Pluroa
Best for laundry
1 out of 5 stars
6 January, 2026
originally posted on influenster.com

Irritating ingredients !!
[This review was collected as part of a promotion.] After reading the ingredient list on this popular laundry detergent, I decided I won’t be using it. While it’s effective at cleaning, it contains synthetic fragrance, optical brighteners, enzymes, dyes, and preservatives that can be irritating—especially for people with sensitive skin, allergies, or eczema. Some of these ingredients don’t actually clean clothes; they just make them appear brighter and can stay in fabric after washing. This isn’t about fear or shaming—just making informed choices about what we bring into our homes. Always read the back of the bottle and decide what works best for you. That said—Tide does offer Free & Gentle / Free & Clear options that skip the fragrance and dyes, which are a better fit for sensitive skin.
5 out of 5 stars
Thumbs down graphic, would not recommend
6 January, 2026Verified purchase
(no review title)
Great product
5 out of 5 stars
4 January, 2026Verified purchase
(no review title)
Cleans well
5 out of 5 stars
31 December, 2025
originally posted on influenster.com

Great stuff
[This review was collected as part of a promotion.] The tide container is made well the cup is the right size, the value for the money is decent it gets ur clothes cleaner than anything else. And makes them smell fresh everytime. And u can use it on all colors
5 out of 5 stars
Thumbs up graphic, would recommend
31 December, 2025Verified purchase
(no review title)
Cleans my clothes well and smells good.