Arm & Hammer Hypoallergenic Fresh Scent for Sensitive Skin HE Liquid Laundry Detergent 170 Loads - 170 fl oz
$12.49 ($0.07/fluid ounce) was $13.99
New lower price save $1.50 (11% reduction)
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$15 Target GiftCard with $50 household items purchase
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Guests are saying
This laundry detergent is a popular choice among guests for its gentle formula, making it ideal for sensitive skin while still providing a pleasant, light scent. Many guests appreciate its effectiveness in cleaning clothes without causing irritation. The product is also noted for its affordability and eco-friendly ingredients, making it a great option for families. However, some guests have experienced issues with strong scents and packaging concerns.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 2877 reviews
cleans effectively: 4.45 out of 5
quality: 4.24 out of 5
scent: 4.07 out of 5
value: 4.22 out of 5
73% would recommend
294 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
9 August, 2026Verified purchase
(no review title)
Very good product at a great price
5 out of 5 stars
Thumbs up graphic, would recommend
29 July, 2026
(no review title)
Smell so good
5 out of 5 stars
23 July, 2026
originally posted on armandhammer.com
Luv this product
I luv the smell this leaves on your clothes. You don’t even need any fabric softener. It has such a clean fresh scent. I would definitely recommend it to anyone that likes their clothes to smell nice after it’s washed. Please keep this product available.
5 out of 5 stars
16 July, 2026Verified purchase
(no review title)
Perfect for sensitive skin and affordable.
5 out of 5 stars
Thumbs up graphic, would recommend
16 July, 2026Verified purchase
Product great but customer service. Was poor
Customer service was horrible
1 reply from The Arm & Hammer Team team - 21 days ago
Thank you for your feedback. Customer service experiences and order-related support are handled by Target. We recommend contacting Target’s customer service directly so they can review your experience and address your concerns.
1 out of 5 stars
Thumbs down graphic, would not recommend
9 July, 2026Verified purchase
Bad rash!
Gave me a horrible all-over rash I had to go to Carespot and get steroids for soooo definitely avoid if you have genuinely sensitive skin. The scent is very strong on clothes so I should have guessed it wouldn’t go well even if it says sensitive skin.
1 reply from The Arm & Hammer Team team - 22 days ago
Hey Charlie. Experiencing a severe rash that required medical attention is understandably concerning, especially when you chose this product because it was designed for sensitive skin. We’d like to help look into this further. Please call or text us at (800) 833-9532, or chat with us at www.armandhammer.com, Monday–Friday, 9 AM–5 PM ET. When you reach out, please provide your case number: 08012660 so we can assist you quickly. We’re here to stand strong for your comfort, care, and confidence. 💪🧺
5 out of 5 stars
Thumbs up graphic, would recommend
2 July, 2026Verified purchase
Favorite Sensitive Skin Detergent
Only detergent I can use without having a reaction. Even washes well with my Figs Scrubs. Leaves a very light scent not overpowering at all.
5 out of 5 stars
Thumbs up graphic, would recommend
29 June, 2026Verified purchase
FRESH
Love the smell and not overpowering like Tide. Good Value!
5 out of 5 stars
Thumbs down graphic, would not recommend
27 June, 2026Verified purchase
sensitive and scented!
this is the only sensitive skin product with scent that our family has found and liked! scent is very light but fresh. cleans better than other brands sensitive detergents.
5 out of 5 stars
Thumbs down graphic, would not recommend
24 June, 2026Verified purchase
Absolutely love!!
This detergent is amazing. I've been using Gain for year's. Decided to try something different. Something for sensitive skin. The smell it leaves on your clothes is so refreshing. Game changer for me. It cleans my clothes just as good as Gain. My new taste in Laundry detergent.
1 out of 5 stars
Thumbs down graphic, would not recommend
18 June, 2026Verified purchase
(no review title)
Super disappointed that this detergent had a strong smell. I had to rewash my load of laundry 7 times to clear the smell.
1 reply from The Arm & Hammer Team team - 1 month ago
Hey Margaret. Having to rewash laundry multiple times to remove a scent can be incredibly frustrating, especially when you were expecting a lighter fragrance experience. We understand how disappointing that can be when choosing a detergent designed with sensitive skin in mind. We’d like to help look into this further. Please call or text us at (800) 833-9532, or chat with us at www.armandhammer.com, Monday–Friday, 9 AM–5 PM ET. When you reach out, please provide your case number: 08001366 so we can assist you quickly. We’re here to help you find the right balance of freshness and comfort. 💪🧺
1 out of 5 stars
Thumbs down graphic, would not recommend
5 June, 2026Verified purchase
Order delivered at the wrong place r
My order was delivered to an diferente address, tried to get the issue fix so I called target customer service. I explained to representative what happened, but nothing got resolved they just kept pudding me on hold. Nothing got resolved!!!! So frustrating
1 reply from The Arm & Hammer Team team - 2 months ago
Thank you for sharing your feedback, Sonia Delivery location and customer service interactions are handled by Target. We recommend following up with Target’s customer service so they can review the delivery details and assist further with your order.
5 out of 5 stars
Thumbs down graphic, would not recommend
2 June, 2026Verified purchase
Great Value
Very light scent...cleans my clothes great. Prefer it over other brands and it is less expensive.
5 out of 5 stars
Thumbs up graphic, would recommend
1 June, 2026Verified purchase
Detergent
I love this product
5 out of 5 stars
Thumbs up graphic, would recommend
24 May, 2026Verified purchase
(no review title)
Perfect for our family.
2 out of 5 stars
Thumbs down graphic, would not recommend
23 May, 2026Verified purchase
not skin safe, nice smell tho
i am someone with very sensitive skin and this detergent broke me out in rashes on both of my thighs. that’s how i know it’s the detergent because i’ve had that happen before in the same area with another brand of detergent with fragrance. i do like that this detergent makes my clothes smell neutral/not overpowering
1 reply from The Arm & Hammer Team team - 3 months ago
Experiencing a skin reaction like rashes can be very frustrating and uncomfortable. That’s not the gentle performance you should expect, even with a more neutral scent. We appreciate you pointing out the light fragrance and we’d like to help look into your experience further. Please call or text us at (800) 833‑9532, or chat with us at www.armandhammer.com, Monday–Friday, 9 AM–5 PM ET. When you reach out, please provide your case number: 07970351 so we can assist you quickly. We’re here to stand strong for your comfort and care. 💪🧺
1 out of 5 stars
23 May, 2026Verified purchase
(no review title)
This broke me out in whiteheads horribly all over my face from my pillow case, my chest and my back. Very itchy as well. Worst product I have used for sensitive skin. This ruined my skin for four days.
1 reply from The Arm & Hammer Team team - 3 months ago
Hey Lindsay. Skin reactions like breakouts and itching can feel incredibly frustrating and uncomfortable. That’s not the kind of gentle care you should expect from your laundry routine. We’d like to help look into this further. Please call or text us at (800) 833‑9532, or chat with us at www.armandhammer.com, Monday–Friday, 9 AM–5 PM ET. When you reach out, please provide your case number: 07970346 so we can assist you quickly. We’re here to stand strong for your comfort and care. 💪🧺
5 out of 5 stars
Thumbs up graphic, would recommend
22 May, 2026Verified purchase
(no review title)
Loved! Smells GREAT
1 out of 5 stars
Thumbs down graphic, would not recommend
18 May, 2026Verified purchase
strong smell!!!
The claim it's hypoallergenic, but this is not for people with MCAS. Clothes that smell like syrupy chemicals makes me feel like I'm going to scream. My skin itches and my sinuses hurt. I'm out $14.
1 reply from The Arm & Hammer Team team - 3 months ago
We understand your concern with Arm & Hammer™ Hypoallergenic Fresh Scent for Sensitive Skin Laundry Detergent and how uncomfortable the scent and skin reaction have been for you. Products designed for sensitive skin should feel gentle and comfortable and this experience clearly missed that mark. We’d like to help and look into this further. Please call or text us at (800) 833‑9532, or chat with us at www.armandhammer.com, Monday–Friday, 9 AM–5 PM ET. When you reach out, please provide your case number: 07962469 so we can assist you quickly. We’re here to stand strong for your comfort and care. 💪🧺
5 out of 5 stars
Thumbs up graphic, would recommend
15 May, 2026Verified purchase
Arm & Hammer Powder detergent
Gets odors out better than liquid detergent