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General Mills Bluey Cereal - 18oz: Whole Grain, No Artificial Flavors - 2 of 4General Mills Bluey Cereal - 18oz: Whole Grain, No Artificial Flavors - 3 of 4General Mills Bluey Cereal - 18oz: Whole Grain, No Artificial Flavors - 4 of 4
General Mills Bluey Cereal - 18oz: Whole Grain, No Artificial Flavors - 1 of 4

General Mills Bluey Cereal - 18oz: Whole Grain, No Artificial Flavors

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$5.29 ($0.29/ounce)See 1 deal for this item

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About this item

Highlights

  • CORN CEREAL: Delicious, berry flavored crispy corn puffs inspired by Bluey; Contains no high fructose corn syrup, no artificial flavors, and no colors from artificial sources
  • WHOLESOME START: Every serving has a good source of calcium, with 12 vitamins and minerals
  • WHOLE GRAIN: 21g of whole grain per serving (at least 48g recommended daily)
  • BREAKFAST WITH BLUEY: Serve this lightly sweetened corn cereal with milk as part of a kids breakfast; Enjoy some as a crispy school snack or while watching episodes of Bluey
  • CONTAINS: One cardboard box of crunchy Bluey by Kix Cereal, Berry Flavor, Crispy Corn Cereal Puffs, Made with Whole Grain, Family Size, 18 oz; Perfect for instant snacking, or a part of breakfast and meals

Description

Bluey by Kix Berry Flavor Cereal makes mornings fun and wholesome for the whole family! Inspired by Bluey, these crisp, lightly sweetened corn cereal puffs bring berry flavored breakfast fun. This cereal contains no high fructose corn syrup, no artificial flavors, and no colors from artificial sources. Parents will also love that each serving has a good source of calcium, 21g of whole grain (at least 48g recommended daily), and 12 vitamins and minerals. Pour a bowl with milk as part of a balanced kids breakfast. Add some Bluey by Kix Cereal to homemade cereal bars or snack mix recipes. Pack some crispy cereal puffs as a school snack. Or enjoy the cereal by the handful while watching episodes of Bluey. Whether you make this cereal a part of family mornings or playtime snacks, General Mills breakfast cereals spread goodness from kids to grown-ups. Contains one cardboard box of crunchy Bluey by Kix Cereal, Berry Flavor, Crispy Corn Cereal Puffs, Made with Whole Grain, Family Size, 18 oz; perfect for instant snacking, or a part of breakfast and meals.

Serving Size: 1 1/2 cup

Serving Per Container: About 13

Amount Bluey Cereal

Calories: 150
% Daily Value*
Total Fat 1g2%
Saturated Fat 0g0%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 180mg8%
Total Carbohydrate 34g12%
Dietary Fiber 3g9%
Sugars 4g
Added Sugars 4g7%
Protein 3g
Vitamin D 4mcg20%
Calcium 130mg10%
Iron 10.8mg60%
Potassium 0mg0%
Vitamin A 10%
Vitamin C 10%
Thiamin 20%
Riboflavin 10%
Niacin 10%
Vitamin B6 20%
Folate 20%
Vitamin B12 20%
Zinc 20%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Amount with 3/4 cup skim milk

% Daily Value*
Total Fat 2%
Saturated Fat 0%
Trans Fat
Cholesterol 1%
Sodium 11%
Total Carbohydrate 16%
Dietary Fiber 9%
Sugars
Added Sugars 7%
Protein
Vitamin D 30%
Calcium 25%
Iron 60%
Potassium 8%
Vitamin A 20%
Vitamin C 10%
Thiamin 25%
Riboflavin 35%
Niacin 10%
Vitamin B6 20%
Folate 20%
Vitamin B12 50%
Zinc 25%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

whole grain corn, corn meal, sugar, salt, brown sugar syrup, canola and/or sunflower oil, spirulina extract (color), baking soda. vitamin e (mixed tocopherols) added to preserve freshness. vitamins and minerals: calcium carbonate, iron and zinc (mineral nutrients), vitamin c (sodium ascorbate), a b vitamin (niacinamide), vitamin b6 (pyridoxine hydrochloride), vitamin b1 (thiamin mononitrate), vitamin a (palmitate), vitamin b2 (riboflavin), a b vitamin (folic acid), vitamin b12, vitamin d3., per 1 1/2 cup serving, 150 calories, 0g sat fat 0% dv, 180mg sodium sodio 8% dv, 4g added sugars 7% dv

Allergens & Warnings:

Contains Bioengineered Food Ingredients, MAY CONTAIN WHEAT INGREDIENTS.
Features: No Synthetic Colors, No High Fructose Corn Syrup, No Artificial Flavors, No Artificial Colors, Whole Grain
Dietary Needs: 0 Grams Trans Fat, Low Cholesterol, 0 Grams Saturated Fat, Cholesterol Free, Kosher
State of Readiness: Ready to Eat
Package Quantity: 1
TCIN: 92790157
UPC: 016000227842
Item Number (DPCI): 231-00-1185
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 3.9 inches length x 7.74 inches width x 12.92 inches height
Estimated ship weight: 1.41 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: Does this have a berry taste to it or does it taste like the plain kix?

submitted by Kara - 7 months ago

  • A: It tastes like cardboard, horrible. Bought 2 boxes and my kids wouldn't touch it.

    submitted byT2F - 6 months ago
See all questions (1)

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Guests are saying

This cereal offers a fun and colorful breakfast option for kids, featuring a light sweetness and a playful design inspired by the popular show Bluey. Many guests appreciate the natural ingredients and the absence of artificial dyes, making it a healthier choice. While some find the flavor mild compared to traditional sugary cereals, the engaging packaging and the ability to turn milk blue add to its appeal. Overall, it's a delightful choice for families looking for a nutritious yet enjoyable breakfast.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.0 out of 5 stars with 225 reviews
    50% would recommend
    26 recommendations
    5 out of 5 stars
    9 August, 2026

    (no review title)

    Big box. Just in time for back to school. Love
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    9 July, 2026Verified purchase

    Kix with a touch of berry

    If you love Kix already then this is for you. It tastes like someone lightly dusted it with berry powder. The berry taste is super subtle. Mostly tastes like the original kix cereal. Yummy!
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    16 April, 2026Verified purchase

    No flavor

    Bland and tasted stale, not even my 7-year old liked it.
    Meghan
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    11 January, 2026

    no taste

    We bought a big pack on clearance at Sam's, but there was no taste to these. We threw them all away because no one liked them. Imagine kix without any of the flavor or sugar.
    eh
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    27 December, 2025

    Bluey!! Naturally dyed!!

    Thank you for making these dye free!! We passed right over the fruity pebbles and fruit loops and got these. They taste like kix but better-my kids love them and my toddler eats them dry as a snack!
    Sarann27
    6 guests found this review helpful. Did you?
    5 out of 5 stars
    17 December, 2025
    originally posted on GMI-MorningFoods

    Kids love it !

    [This review was collected as part of a promotion.] My kids love the package , and the taste . It’s very sweet as well . It’s was very fresh and stays fresh if packaged correctly ! The after taste taste just like the cereal on the first bite .
    faithr67_1928
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 December, 2025

    its blue XIX!!!

    my daughter has been wanting this but i never get it because most character cereal we get her she doesn't eat at all. I usually just stick to WIC ceral but this time I decoded to finally get it as soon as i open it the smell seemed familiar and noticed Its XIX!!!! wish they would of put that in the front label so parents could be aware of it.
    Adri92
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    4 November, 2025Verified purchase

    tasty

    love that it has blue spirulina in it!
    Kaitlyn
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 September, 2025Verified purchase

    3yo approved

    Great score on Yuka - pretty sure this is just colored Kix- but my toddler thinks she’s getting away with something when I let her eat it
    Sara T
    4 guests found this review helpful. Did you?
    3 out of 5 stars
    6 August, 2025
    originally posted on GMI-MorningFoods

    Good choice of kids

    [This review was collected as part of a promotion.] My one daughter seemed to enjoy the crunchy texture of the cereal. The packaging was eye catching and shows an honest description of the cereal inside. Overall is a relatively cheap cereal but can seem a little costly to some. The nutritional content isn’t the best but it pretty good compared to others.
    jackiea90_7172
    Did you find this review helpful?
    3 out of 5 stars
    10 July, 2025
    originally posted on GMI-MorningFoods

    Good regular cereal

    [This review was collected as part of a promotion.] I would definitely call this a solid cereal. Not very sweet, just a light flavor. The blue color is fun for the kids. My toddlers loved this cereal and it didn’t break the budget!
    clarissar73_2816
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    9 July, 2025
    originally posted on GMI-MorningFoods

    Flavor

    [This review was collected as part of a promotion.] ONE THING ABOUT THIS PRODUCT IS THAT I LOVE THE PACKAGING ITS SOO SATISFYING TO SEE HOW THE CHARACTERS CATCHES THE PEOPLES ATTENTION. ALSO THE FLAVOR OF THE CEREAL WAS PRETTY GOOD AND ITS ON THE NUTRITIONAL SIDE OF CEREAL THAT YOU CAN GRAB. WILL DEFINETLY WILL KEEP BUYING THIS PRODUCT FOR MY KIDS..
    ceceb1_9096
    Did you find this review helpful?
    5 out of 5 stars
    5 July, 2025
    originally posted on GMI-MorningFoods

    Love it!

    [This review was collected as part of a promotion.] Yall! My son love this stuff! And it’s so cute too lol it reminds me of trix when I was little! Definitely going to add this into our breakfast menu for sure!
    spaceaids__858
    Did you find this review helpful?
    3 out of 5 stars
    16 June, 2025
    originally posted on GMI-MorningFoods

    interesting product

    [This review was collected as part of a promotion.] First time trying this cereal and I wasn't very happy to know, the packaging is in line with the theme of the animated series, maybe a little more sugar and that's it.
    albelisf_9262
    Did you find this review helpful?
    5 out of 5 stars
    14 June, 2025
    originally posted on GMI-MorningFoods

    Toddler approved!

    [This review was collected as part of a promotion.] My almost three year old LOVED this Bluey cereal! He ate it with and without milk, enjoying both colors as if they tasted differently from eachother. The box size was huge and lasted us for a while.
    sashajalisa_4560
    Did you find this review helpful?
    3 out of 5 stars
    6 June, 2025
    originally posted on GMI-MorningFoods

    Its kix

    [This review was collected as part of a promotion.] Honestly, im not sure what i was expecting with this cereal but it wasn't good at all. So its basically kix (another cereal) just with different colors! It taste exactly like it, not any flavor or sweetness at all. Its a lightly sweetened corn cereal but my kids didn't really like it.
    reviews_with_fernan_2336
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    3 June, 2025Verified purchase

    No flavor

    No flavor at all! Only cool thing is it's Bluey. Kids hated them so now I'm stuck eating them :o(
    Celestina7
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    2 June, 2025
    originally posted on GMI-MorningFoods

    SO YUMMY!!!!

    [This review was collected as part of a promotion.] Myself and my kids are OBSESSED with this cereal! We were tired of the same ole cereal and were so excited to try this one and we all agreed it’s going be on our grocery list from now on!! Everyone needs to give this a try!
    autumns247_3149
    Did you find this review helpful?
    5 out of 5 stars
    1 June, 2025
    originally posted on GMI-MorningFoods

    Great Cereal

    [This review was collected as part of a promotion.] When my daughter wanted to try this cereal, I was hesitant because of the blue color. But to my surprise it has no dyes, it's color comes from spirulina. My kids love this cereal and its also not as sugary like other cereals.
    tatianaq15_1336
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    31 May, 2025
    originally posted on GMI-MorningFoods

    Meh...

    [This review was collected as part of a promotion.] This cereal was unfortunately very disappointing. My toddler and I love Bluey & we were excited to try it (thanks Influenster!). 2yo liked the box & happily tried some dry (only eats cereal dry/as snack at this time)- unfortunately spit it out, then dumped entire snack bowl on floor to show his displeasure. I tried it both dry & with milk. The little balls were nice texture, & I didn't mind some being slightly blue/green. Unfortunately, the cereal is way too bland/has NO flavor at all. I even tried adding cinnamon sugar to milk but it was no help. If they had added more sweetness/flavor, it could've been really good instead of a miss. It could even be honey based to keep slightly healthier- I'm personally not into sugary kids cereals but love Honey Bunches of Oat & Honey Nut Cheerios.
    mrsoneal85_4584
    2 guests found this review helpful. Did you?

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