Target Black FridayNew ArrivalsChristmasHoliday Hosting & EntertainingGift IdeasAI Gift FinderClothing, Shoes & AccessoriesToysElectronicsBeautyGift CardsHomeFurnitureCharacter ShopBabyKitchen & DiningGroceryHousehold EssentialsSchool & Office SuppliesVideo GamesMovies, Music & BooksSports & OutdoorsBackpacks & LuggagePersonal CareHealthPetsUlta Beauty at TargetTarget OpticalParty SuppliesClearanceTarget New Arrivals Target Finds #TargetStyleHanukkahStore EventsAsian-Owned Brands at TargetBlack-Owned or Founded Brands at TargetLatino-Owned Brands at TargetWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
General Mills Bluey Cereal - 18oz - 2 of 4General Mills Bluey Cereal - 18oz - 3 of 4General Mills Bluey Cereal - 18oz - 4 of 4
General Mills Bluey Cereal - 18oz - 1 of 4

General Mills Bluey Cereal - 18oz

$5.29 ($0.29/ounce)

In Stock

Eligible for registries and wish lists

At a glance

Sponsored

About this item

Highlights

  • CORN CEREAL: Deliciously crispy corn puffs inspired by the beloved animated pup, Bluey; Kids' game featuring Bluey and Bingo on the back of the package
  • WHOLESOME START: Every serving is a good source of calcium, with 12 vitamins and minerals, and no synthetic colors
  • WHOLE GRAIN: 21g of whole grain per serving (at least 48g recommended daily)
  • EASY BREAKFAST ADDITION: Serve this lightly sweetened corn cereal with milk as part of a kids breakfast; Enjoy some as a crispy school snack or while watching episodes of Bluey
  • CONTAINS: One cardboard box of crunchy Bluey Cereal, Crispy Corn Cereal Puffs, Made with Whole Grain, Family Size, 18 oz; Perfect for instant snacking, or a part of breakfast and meals

Description

Bluey Cereal makes mornings fun and wholesome for the whole family! Inspired by the beloved animated pup, Bluey, these crisp, lightly sweetened corn cereal puffs bring a breakfast time adventure to every bite. Parents will also love that each serving has a good source of calcium, 21g of whole grain (at least 48g recommended daily), 12 vitamins and minerals, and no synthetic colors. Pour a bowl with milk as part of a balanced kids breakfast. Add some Bluey Cereal to homemade cereal bars or snack mix recipes. Pack some crispy cereal puffs as a school snack. Or enjoy the cereal by the handful while watching episodes of Bluey. Whether you make this cereal a part of family mornings or playtime snacks, General Mills breakfast cereals spread goodness from kids to grown-ups. Contains one cardboard box of crunchy Bluey Cereal, Crispy Corn Cereal Puffs, Made with Whole Grain, Family Size, 18 oz; perfect for instant snacking, or a part of breakfast and meals.

Serving Size: 1.5 cup

Serving Per Container: About 13

Amount 1 1/2 cup (40g) of Bluey Cereal:

Calories: 150
% Daily Value*
Total Fat 1grm2%
Saturated Fat 0grm0%
Trans Fat 0grm0%
Cholesterol 0mg0%
Sodium 180mg8%
Total Carbohydrate 34grm12%
Dietary Fiber 3grm9%
Total Sugars 4grm0%
Added Sugars 4grm7%
Protein 3grm0%
Vitamin D 4mcg20%
Calcium 130mg10%
Iron 10.8mg60%
Potassium 0mg0%
Folic Acid 45mcg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Amount :

Calories: 210
% Daily Value*
Total Fat 1.5grm2%
Cholesterol 5mg1%
Sodium 250mg11%
Total Carbohydrate 43grm16%
Total Sugars 13grm0%
Protein 9grm0%
Vitamin D 6.2mcg30%
Calcium 350mg25%
Potassium 380mg8%
Folic Acid 45mcg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

whole grain corn, corn meal, sugar, salt, brown sugar syrup, canola and/or sunflower oil, spirulina extract (color), baking soda, vitamin e (mixed tocopherols) added to preserve freshness, vitamins and minerals: calcium carbonate, iron and zinc (mineral nutrients), vitamin c (sodium ascorbate), a b vitamin (niacinamide), vitamin b6 (pyridoxine hydrochloride), vitamin b1 (thiamin mononitrate), vitamin a (palmitate), vitamin b2 (riboflavin), a b vitamin (folic acid), vitamin b12, vitamin d3.

Allergens & Warnings:

May contain wheat ingredients.
Dietary Needs: 0 Grams Trans Fat, Low Cholesterol, 0 Grams Saturated Fat, Cholesterol Free, Kosher
Features: No Synthetic Colors, No High Fructose Corn Syrup, No Artificial Flavors, No Artificial Colors, Whole Grain
State of Readiness: Ready to Eat
Package Quantity: 1
Net weight: 18.0 Ounces
TCIN: 92790157
UPC: 016000227842
Item Number (DPCI): 231-00-1185
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 3.9 inches length x 7.79 inches width x 12.88 inches height
Estimated ship weight: 1.39 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Related Categories

4.0 out of 5 stars with 196 reviews
50% would recommend
22 recommendations
5 out of 5 stars
Thumbs down graphic, would not recommend
4 November, 2025Verified purchase

tasty

love that it has blue spirulina in it!
Kaitlyn
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
3 September, 2025Verified purchase

3yo approved

Great score on Yuka - pretty sure this is just colored Kix- but my toddler thinks she’s getting away with something when I let her eat it
Sara T
3 guests found this review helpful. Did you?
3 out of 5 stars
6 August, 2025
originally posted on influenster.com
Image

Good choice of kids

[This review was collected as part of a promotion.] My one daughter seemed to enjoy the crunchy texture of the cereal. The packaging was eye catching and shows an honest description of the cereal inside. Overall is a relatively cheap cereal but can seem a little costly to some. The nutritional content isn’t the best but it pretty good compared to others.
jackiea90_7172
Did you find this review helpful?
3 out of 5 stars
10 July, 2025
originally posted on influenster.com
Image

Good regular cereal

[This review was collected as part of a promotion.] I would definitely call this a solid cereal. Not very sweet, just a light flavor. The blue color is fun for the kids. My toddlers loved this cereal and it didn’t break the budget!
clarissar73_2816
1 guest found this review helpful. Did you?
5 out of 5 stars
9 July, 2025
originally posted on influenster.com
Image

Flavor

[This review was collected as part of a promotion.] ONE THING ABOUT THIS PRODUCT IS THAT I LOVE THE PACKAGING ITS SOO SATISFYING TO SEE HOW THE CHARACTERS CATCHES THE PEOPLES ATTENTION. ALSO THE FLAVOR OF THE CEREAL WAS PRETTY GOOD AND ITS ON THE NUTRITIONAL SIDE OF CEREAL THAT YOU CAN GRAB. WILL DEFINETLY WILL KEEP BUYING THIS PRODUCT FOR MY KIDS..
ceceb1_9096
Did you find this review helpful?
5 out of 5 stars
5 July, 2025
originally posted on influenster.com
Image

Love it!

[This review was collected as part of a promotion.] Yall! My son love this stuff! And it’s so cute too lol it reminds me of trix when I was little! Definitely going to add this into our breakfast menu for sure!
spaceaids__858
Did you find this review helpful?
3 out of 5 stars
16 June, 2025
originally posted on influenster.com
Image

interesting product

[This review was collected as part of a promotion.] First time trying this cereal and I wasn't very happy to know, the packaging is in line with the theme of the animated series, maybe a little more sugar and that's it.
albelisf_9262
Did you find this review helpful?
5 out of 5 stars
14 June, 2025
originally posted on influenster.com
Image

Toddler approved!

[This review was collected as part of a promotion.] My almost three year old LOVED this Bluey cereal! He ate it with and without milk, enjoying both colors as if they tasted differently from eachother. The box size was huge and lasted us for a while.
sashajalisa_4560
Did you find this review helpful?
3 out of 5 stars
6 June, 2025
originally posted on influenster.com
Image

Its kix

[This review was collected as part of a promotion.] Honestly, im not sure what i was expecting with this cereal but it wasn't good at all. So its basically kix (another cereal) just with different colors! It taste exactly like it, not any flavor or sweetness at all. Its a lightly sweetened corn cereal but my kids didn't really like it.
reviews_with_fernan_2336
1 guest found this review helpful. Did you?
2 out of 5 stars
Thumbs down graphic, would not recommend
3 June, 2025Verified purchase

No flavor

No flavor at all! Only cool thing is it's Bluey. Kids hated them so now I'm stuck eating them :o(
Celestina7
3 guests found this review helpful. Did you?
5 out of 5 stars
2 June, 2025
originally posted on influenster.com
Image

SO YUMMY!!!!

[This review was collected as part of a promotion.] Myself and my kids are OBSESSED with this cereal! We were tired of the same ole cereal and were so excited to try this one and we all agreed it’s going be on our grocery list from now on!! Everyone needs to give this a try!
autumns247_3149
Did you find this review helpful?
5 out of 5 stars
1 June, 2025
originally posted on influenster.com
Image

Great Cereal

[This review was collected as part of a promotion.] When my daughter wanted to try this cereal, I was hesitant because of the blue color. But to my surprise it has no dyes, it's color comes from spirulina. My kids love this cereal and its also not as sugary like other cereals.
tatianaq15_1336
2 guests found this review helpful. Did you?
1 out of 5 stars
31 May, 2025
originally posted on influenster.com
Image

Meh...

[This review was collected as part of a promotion.] This cereal was unfortunately very disappointing. My toddler and I love Bluey & we were excited to try it (thanks Influenster!). 2yo liked the box & happily tried some dry (only eats cereal dry/as snack at this time)- unfortunately spit it out, then dumped entire snack bowl on floor to show his displeasure. I tried it both dry & with milk. The little balls were nice texture, & I didn't mind some being slightly blue/green. Unfortunately, the cereal is way too bland/has NO flavor at all. I even tried adding cinnamon sugar to milk but it was no help. If they had added more sweetness/flavor, it could've been really good instead of a miss. It could even be honey based to keep slightly healthier- I'm personally not into sugary kids cereals but love Honey Bunches of Oat & Honey Nut Cheerios.
mrsoneal85_4584
Did you find this review helpful?
5 out of 5 stars
31 May, 2025
originally posted on influenster.com
Image

I love blue mix cereal.

[This review was collected as part of a promotion.] The value and freshness was good. The texture and packaging was good. I love the taste of the mix blue cereal. I would definitely recommend to others. I would definitely buy again.
heathera255_8640
Did you find this review helpful?
5 out of 5 stars
30 May, 2025
originally posted on influenster.com
Image

My daughter loves Bluey

[This review was collected as part of a promotion.] My daughter was so excited to get this Bluey cereal. So many of the kids cereals out there are sickening sweet. This was pretty tasty even for us big kids! The price was very reasonable and the box was well designed. Just wish the cereals had a zip lock on the bags.
angilaa_7728
Did you find this review helpful?
5 out of 5 stars
30 May, 2025
originally posted on influenster.com
Image

It’s a hit!

[This review was collected as part of a promotion.] The value is great, although they don’t really have much flavor. Great for kids, they love Bluey and they always ask for more! Definitely going to buy more on the next grocery run.
ashleys2268_2160
Did you find this review helpful?
3 out of 5 stars
29 May, 2025
originally posted on influenster.com
Image

Common flavors with a cute box

[This review was collected as part of a promotion.] This cereal had a light fruity flavor that i would compare to other colorful cereal brands. I thought my kids would love it because they're big bluey fans but that didn't sway them! We all thought it was very average and probably would not purchase in the future.
marissam197_8095
Did you find this review helpful?
5 out of 5 stars
27 May, 2025
originally posted on influenster.com
Image

Kids Love It!

[This review was collected as part of a promotion.] My son loves this cereal and eats it every morning for breakfast and sometime for dinner too. The taste is amazing. The packaging is really cute and attractive. It has good amount of crunch and not too sweet which I really like. Its healthier than the other cereal that I currently have at home. I highly recommend this cereal especially if you are a fan of Bluey. You will not be disappointed.
phylissm_7948
Did you find this review helpful?
4 out of 5 stars
27 May, 2025
originally posted on influenster.com
Image

It's BLUEY!!!

[This review was collected as part of a promotion.] Myself and 1 of my boys like the ceral. My 3 year old daughter loves the fact that it's Bluey ceral and Bingo and Bluey are on the front. My daughter does not care much for the ceral itself. My family uses the ceral as a snack food before bedtime.
twalkin_6960
Did you find this review helpful?
3 out of 5 stars
27 May, 2025
originally posted on influenster.com
Image

Subtly sweet

[This review was collected as part of a promotion.] This cereal is a fun spin on a very basic cereal. It wasn't super sweet, so I felt comfortable giving it to my child, but it also didn't have much flavor, so I didn't enjoy it as much as an adult. My son really enjoyed the packaging and there was a lot of cereal in the box compared to the price. The blue dye in the cereal also turned the milk blue, so that was fun for my child as well. Overall, we probably wouldn't repurchase this cereal, but definitely finished the whole box.
brittanyr89_6465
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

Stores

Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy