HEALTHIER TEETH & GUMS : Our soft toothbrushes for adults has 45% better dental plaque removal that helps prevents the development of tooth decay by effectively cleaning areas both above and below the gum line and between the teeth.
FULL HEAD: The soft toothbrush comes with a full head size for easy maneuverability and soft bristles that are tough on plaque but gentle on enamel and gums.
DEEP CLEANING : Get a 10X deeper reach below the gum line* with the GUM Technique adult toothbrush. Our soft toothbrush features fine tapered bristles that are scientifically proven to reach deeper into narrow oral spaces than traditional round bristled toothbrushes. *DOF-0055
ERGONOMIC HANDLE : Each soft bristle toothbrush comes with our trademarked Quad-Grip handle to encourage PERFECT brushing technique for the most effective plaque removal possible.
HEALTHY STARTS HERE : Research continues to show the connection between oral health and overall health. The GUM brand is committed to providing innovative care products that make between teeth cleaning accessible for everyone.
Description
Do you want healthier gums, cleaner teeth, and fresher breath? With the GUM Technique Deep Clean toothbrush, getting that “dentist-office” clean feeling at home has never been easier.
Each Deep Clean Technique toothbrush features a Quad Grip handle that makes it easy to achieve perfect brushing technique. This revolutionary handle is designed with contours that help you intuitively hold the brush exactly the way most dental professionals do - at 45 degrees.
Soft, fine tapered bristles provide a deeper, more effective clean. Independent studies have shown that the unique bristles on the Technique Deep Clean toothbrush reach several times deeper into hard-to-access areas below the gumline and between the teeth than the normal, round-ended bristles on other toothbrushes.
Features : Fine tapered bristles for more effective plaque removal. Ergonomic handle that promotes perfect brushing technique Full head size. Soft bristles that are safe for sensitive gums and enamel.
Dental professionals recommend that you brush twice daily to remove plaque between the teeth and beneath the gum line and replace your toothbrush every 3 months.
Overall Length: 9.13 Inches
Suggested Age: All Ages
Bristle Type: Soft, Tapered Bristles
Bristle Material: Polypropylene
Package Quantity: 2
Material: Polyethylene
TCIN: 94821516
UPC: 070942125895
Item Number (DPCI): 049-09-3901
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 9.1 inches length x 2.17 inches width x 0.99 inches height
Estimated ship weight: 0.13 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
The GUM Deep Clean toothbrushes have garnered mixed feedback from guests, particularly regarding the recent design changes. While many appreciate the soft bristles and effective cleaning capabilities, others express disappointment over the new bristle design and head shape, which they feel compromise the toothbrush's performance. Guests highlight the comfort of the handle and the toothbrush's ability to clean effectively, making it a popular choice for those seeking gentle yet thorough oral care.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5
4.5 out of 5 stars
159 star ratings
4.5 out of 5 stars with 159 reviews
1 out of 5 stars
2 August, 2026
originally posted on GUM
Unhappy Customer
I just purchased a new batch of the Gum Deep Clean toothbrushes and noticed that the design has changed. Much like all the other negative reviews, I can see the that new bristle design is different and the head is more rounded than the previous version. Since I did not open the new order I will be returning them. No one seems to like the revamped version. Very sad. The old version was my favorite toothbrush. SunStar, go back to the old design.
crb
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1 out of 5 stars
1 July, 2026
originally posted on GUM
Terrible new design
I used and loved these toothbrushes for at least 15 years, but the most recent ones I bought and received are different than they used to be and of poor quality. I thought I was sent a cheap knockoff but then I saw from the updated pictures on the website that this was an intentional change. The bristles are stiffer and all face the same way, whereas some were angled before, and the edges of the bristles don’t get under gums anymore because after a couple uses they fray and curl. I will no longer buy this brand, which is a shame because they were my go-to for as long as I’ve had teeth.
goofgyrl
1 guest found this review helpful. Did you?
1 out of 5 stars
19 June, 2026
originally posted on GUM
Degraded Quality!
This is not the same as the old GUM toothbrushes. These appear to be cheap quality and the bristles fray within a week or less of using the toothbrush. I’m very disappointed in how much the quality of this product has degraded! I implore you to bring back the old gin toothbrush quality back . Please 🙏🏻
Adyz224
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1 out of 5 stars
25 April, 2026
originally posted on GUM
Change is BAD
Bring back the old design. The new bristles on tip do not clean under gums as well. Why did you change a product that was perfect as it was?
KatB
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1 out of 5 stars
9 April, 2026
originally posted on GUM
New design is terrible
New design is terrible. Please bring back the previous design. This toothbrush functioned much better when part of the brush head was angled,
Tortiecat
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5 out of 5 stars
30 November, 2025
originally posted on GUM
Deep Clean
The GUM Deep Clean toothbrushes are an affordable tooth care option. The bristles are soft and include the longer bristles for a flossing effect. The bristles also have an antibacterial quality for an even deeper clean. These come in nice, bright colors so each member of the family can have a color they enjoy. This review was collected as part of a promotion, and the opinions are my own.
Renee1234
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5 out of 5 stars
26 November, 2025
originally posted on GUM
Soft bristles that get in between teeth
This pack of GUM deep clean toothbrushes is a good set. The head looks flat, but I can feel the smaller bristles working their way between my teeth. They are soft and feel good on my gums. I didn't bleed with them. The handle is the most comfortable I've used on a manual toothbrush. This review was collected as part of a promotion, and the opinions are my own.
Aceman
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5 out of 5 stars
23 November, 2025
originally posted on GUM
Gentle but Effective
I liked this toothbrush because, even though it’s soft, it cleans really well between the teeth thanks to its fine bristles. It feels very gentle on the gums and doesn’t cause any irritation, but it still leaves your mouth feeling super fresh. Overall, I think it’s a good option if you want something soft that still gives a deep clean. This review was collected as part of a promotion, and the opinions are my own
alan145
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5 out of 5 stars
31 October, 2025
originally posted on GUM
Genius!
Advanced technology in bristle design. Antibacterial teeth cleansing solution, dental floss designed for cleansing and comfort that doesn't tear apart the gumline. It does all the things a toothbrush should do! I want to invest and buy stock!
Amazing product
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5 out of 5 stars
4 August, 2025
originally posted on GUM
Truly deep gum line cleaning
This brush really gets bow the gum line. From the first time I tried it you can actually feel it going deep. This was a free brush from the dentist. Now I need to buy more.
Mikemarvelous
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4 out of 5 stars
7 January, 2025
originally posted on GUM
My #1 choice
Great toothbrush introduced to me by my dental hygienist, and now buy on your website. They are soft and clean better than most toothbrushes. My only complaint is that they need to be replaced more often than other toothbrushes because they lose their shape and therefore their effectiveness sooner.
Eggs
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2 out of 5 stars
22 December, 2024
originally posted on GUM
Look before you leap
Not happy with the new (to me) 'compact' head. Older, larger style superior.
1 reply from Customer Service team - 1 year ago
Hello, Thank you for reaching out! Please note that our Technique Deep Clean Full Head Toothbrush is not available for retail purchase. At this time, the only way to obtain this product is through your dental professional. We apologize for any inconvenience this may cause and appreciate your understanding. For any other questions please contact us at: directly at 888-777-3101 or contact.us@us.sunstar.com. Thank you, The Sunstar GUM® Team
jbloggs
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3 out of 5 stars
16 December, 2024
originally posted on GUM
Please, return to larger head size
I've used this toothbrush for years. Love it. My latest order dismayed. The head size has been reduced to 'compact'. It's harder to brush with and, to my mind, less effective. Please, return to the previous design, with the larger head size and full complement of bristles.
bru22
1 guest found this review helpful. Did you?
5 out of 5 stars
26 July, 2023
originally posted on GUM
#1 Brush for patients with lots of crowns
#1 Have been using it for about 15yrs or so. best on the market for sure
Kasia
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5 out of 5 stars
25 April, 2023
originally posted on GUM
Best for deep cleaning
I’ve been using this 525 toothbrush for at least ten years. It easily removes all those food particles that get between my teeth.
Steve T.
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5 out of 5 stars
8 December, 2022
originally posted on GUM
the most toothbrush ever
Best toothbrush I have ever had. Made me so happy. I dream of the luscious bristles every night without it.
Lennon
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1 out of 5 stars
6 June, 2022
originally posted on GUM
Product requires better build and quality control improvement
I love the design of these toothbrushes and bought a dozen or more of them in the past couple of years. Unfortunately every single one broke at the handle level and at the exact spot which is the junction between the 2 materials. I have pictures of breakage but unfortunately the website does not provide a link to share pictures. The design needs to be improved or the product removed from shelves. Too bad, I wasted so much money on this item.
Eric M.
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3 out of 5 stars
23 April, 2022
originally posted on GUM
Hurts my Gums very bad
It does a great job of cleaning and it does clean my gums but it hurts so bad that I have to stop and take a break. I do not have sensitive gums to any other brush and do not have an infection. It’s very weird but maybe I just need to get used to the brush
Shea
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5 out of 5 stars
1 February, 2022
originally posted on GUM
Best Toothbrushes Ever
These truly are the best manual brushes out there. They are truly soft unlike other brands that claim to be.
C
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5 out of 5 stars
19 December, 2020
originally posted on GUM
Best toothbrush ever!
I used this toothbrush that my orthodontist gave me when I got my braces off and can never go back to just a regular toothbrush. The bristles are so soft and leave my teeth feeling smooth and clean. I couldn’t find it in any stores but found it online. It is truly the best brand out there. I highly recommend this toothbrush!