Sponsored
IT Cosmetics Confidence In A Cream Anti-Aging Face Moisturizer - Ulta Beauty
$23.00 ($46.00/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- In just 1 hour: The dermatologist-recommended moisturizer with squalane and ceramides strengthens your skin’s moisture barrier.
- With continued use, it repairs the skin barrier to reveal healthier-looking skin.
- For up to 48 hours: The quick-absorbing formula with a rich cream texture provides intense hydration, giving skin a soft, supple feel and creating the perfect base for makeup.
- In 2 weeks: Patented blend of ingredients that includes niacinamide and peptide-lipid complex works to visibly brighten and firm skin and reduce the look of wrinkles.
- Tested across a wide range of skin types, tones, ages and skin concerns, Confidence in a Cream is designed to truly be one moisturizer that works for everyone.
- Dermatologist-Tested
- Suitable for Sensitive Skin
- Mineral Oil-Free
- Tested on All Skin Types
- Key Ingredients:
- Niacinamide: Helps even skin tone and reduce the look of fine lines and wrinkles
- Peptide-Lipid Complex: Helps improve elasticity, skin firmness & hydration; smooths the look of fine lines
- Squalane: Helps hydrate the skin and reinforce the skin moisture barrier
Description
IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer is your all-in-one anti-aging moisturizer that works to repair the skin barrier while reversing the top signs of aging skin!
For best results, apply moisturizer to clean skin in the morning and evening.
Using upward sweeping motions, smooth gently onto face, neck, décolleté and anywhere your skin needs moisture, and rejuvenation.
Your Confidence Routine:
1.CLEANSE: Confidence in a Cleanser
2.HYDRATE: Confidence in a Cream Anti-Aging Hydrating Moisturizer
3.SMOOTH: Confidence in an Eye Cream
4.REJUVENATE: Confidence in Your Beauty Sleep Night Cream
BEAUTY TIP:
For your most confident skin, be sure to follow with Confidence in an Eye Cream and CC+ Cream with SPF 50+ during the day!
For best results, apply moisturizer to clean skin in the morning and evening.
Using upward sweeping motions, smooth gently onto face, neck, décolleté and anywhere your skin needs moisture, and rejuvenation.
Your Confidence Routine:
1.CLEANSE: Confidence in a Cleanser
2.HYDRATE: Confidence in a Cream Anti-Aging Hydrating Moisturizer
3.SMOOTH: Confidence in an Eye Cream
4.REJUVENATE: Confidence in Your Beauty Sleep Night Cream
BEAUTY TIP:
For your most confident skin, be sure to follow with Confidence in an Eye Cream and CC+ Cream with SPF 50+ during the day!
Scent: Citrus
Trial/Mini/Travel Size: Yes
Health Facts: Contains Ceramides, Contains Hyaluronic Acid
Product Form: Cream
Beauty Purpose: Moisturizing, Anti-Aging, Wrinkle Reduction, Skin Tone Improvement, Hydrating
Recommended Skin Type: Combination, Dry, Mature, Normal, Sensitive
Net weight: .5 fl oz (US)
TCIN: 86127296
UPC: 3605972780119
Item Number (DPCI): 342-01-8721
Origin: Assem USA w/foreign/dom. parts
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.64 inches length x 1.64 inches width x 1.42 inches height
Estimated ship weight: 1.587 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
$19.00($11.18/fluid ounce)
4.7 out of 5 stars with 3149 ratings
$8.99 - $19.99
Buy 3, get 1 free on select beauty minis on select items
4.6 out of 5 stars with 4667 ratings
Guests also viewed
$11.49 - $25.99
Buy 3, get 1 free on select beauty minis on select items
4.5 out of 5 stars with 4583 ratings
Discover more options
Related Categories
Guests are saying
The IT Cosmetics Confidence in a Cream Anti-Aging Moisturizer is highly praised for its nourishing and hydrating properties, making it a favorite among guests with dry skin. Many appreciate its lightweight texture that absorbs quickly without greasiness, leaving skin feeling soft and smooth. The cream also offers subtle anti-aging benefits, enhancing skin radiance and health. Despite some concerns about recent formula changes, the overall sentiment remains positive, with many guests recommending it as an essential part of their skincare routine.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 17055 reviews
23% would recommend
30 recommendations
5 out of 5 stars
3 December, 2025
originally posted on itcosmetics.com
I love this cream
It has many great ingredients and it helps my skin with hydration
5 out of 5 stars
3 December, 2025
originally posted on itcosmetics.com
Can't go without it now!
Hands down the best face cream I have ever used. This is my go-to staple and I love it. Unscented, smooth and hydrates SO WELL.
5 out of 5 stars
3 December, 2025
originally posted on influenster.com
Great lightweight moisturizer
[This review was collected as part of a promotion.] This cream is amazing! It’s lightweight and didn’t leave my face feeling greasy. Loved that it made my face feel hydrated and was super easy to use!
5 out of 5 stars
3 December, 2025
originally posted on influenster.com
Thick & Lux, great for dry skin
[This review was collected as part of a promotion.] I love this moisturizer especially in the winter when my skin tends to be dry. It is a thick luxurious cream and you don’t need much to get great hydration results. There is a subtle fragrance that is not overpowering and doesn’t irritate my sensitive sense of smell. If you have combination or oily skin I recommend using at night or just on your neck and chest because it can be a bit heavy. I don’t use it on my face in the summer and only use it at night.
5 out of 5 stars
3 December, 2025
originally posted on influenster.com
Filled to the brim
[This review was collected as part of a promotion.] I love that the product is so full up to the cover! The consistency of the product is not too light nor too thick. I feel like it is in between. Product is spreadable and no white cast. Leaves skin moisturized.
5 out of 5 stars
3 December, 2025
originally posted on influenster.com
Gel like cream that truly hydrates.
[This review was collected as part of a promotion.] I honestly wasn’t sure what I was going to think of this when I first felt the product. I have very dry, sensitive skin. I typically need a heavy duty cream to keep my skin hydrated and dewy. I really put this product to the test because I also tested it traveling and typically air travel dries my skin even more than normal. That being said, I love this. It’s a gel-like texture, so it feels very lightweight but it truly hydrates and lasts all day. It takes a little while to absorb, but it doesn’t bother me. It’s not greasy at all and really sinks into the skin while leaving a nice glow. There is a slight scent, but it doesn’t smell added, it’s just the scent from the ingredients. It’s really meant to help your skin while also hydrating, and while that probably needs more time to test, I’d imagine it’s true.
5 out of 5 stars
3 December, 2025
originally posted on influenster.com
Hydrating
[This review was collected as part of a promotion.] Super hydrating lotion. It has a light plesant sent. It didn’t leave my skin feeling oily or like I needed to reapply after use. Packaging is a jar with a screw top lid. Did not irritate my skin.
4 out of 5 stars
3 December, 2025
originally posted on influenster.com
Solid product
[This review was collected as part of a promotion.] I normally like this company but I've never used the moisturizer. I generally have normal skin not too dry or too oily. This didnt make me overly shiny like some moisturizers tend to do. The scent isnt overwhelming just smells like generic cream, cant say its bad or good. Overall its a good moisturizer, can I say that my skin feels overly hydrated after, no. But would I use it if I run out of my regular moisturizer, absolutely.
5 out of 5 stars
3 December, 2025
originally posted on influenster.com
Hydrating!
[This review was collected as part of a promotion.] This really hydrates my skin. It does have a smell but it’s not strong or a bad scent. I use this every day twice a day. Seems to really help in the winter.
5 out of 5 stars
3 December, 2025
originally posted on influenster.com
Love this moisturizer
[This review was collected as part of a promotion.] I am always looking for a good face moisturizer and came across this IT confidence in a cream. It is anti aging armour and perfect for kinds of skin. the cream is thick but easily applicable on skin. It applies evenly and absorbs very well. The skin feels very hydrated. It is a great base for my all kind of foundation. My face does not feel dry at all.
4 out of 5 stars
3 December, 2025
originally posted on influenster.com
Fabulous texture
[This review was collected as part of a promotion.] I am obsessed with this moisturizer! The texture is incredibly velvety and sinks into my skin like a dream—no greasy residue, just pure hydration. After using it consistently, I’ve noticed such a beautiful difference in how soft, smooth, and glowy my skin looks. It truly feels like a luxury product in the way it performs. If I had to come up with any critique, it would be the scent—it’s not quite my favorite. But honestly, the results are so amazing that I barely notice it anymore. This has definitely earned a permanent spot in my skincare routine!
5 out of 5 stars
3 December, 2025
originally posted on influenster.com
Love it
[This review was collected as part of a promotion.] I am 40 and with few signs of aging since from my early 20s I started with skin care routine, I have reactive skin with a tendency to allergies, this cream has a very pleasant and light smell, it is very moisturizing without being oily, excellent to use in winter in my skin type for being mixed super recommended.
5 out of 5 stars
2 December, 2025
originally posted on influenster.com
Great Face Cream!
[This review was collected as part of a promotion.] Absolutely love the It Cosmetics Confidence in a Cream moisturizer. The rich texture glides on, feels so luxurious and absorbs quick. It left my skin feeling hydrated and helped with the appearance.
4 out of 5 stars
2 December, 2025
originally posted on influenster.com
Smooth skin in a jar
[This review was collected as part of a promotion.] I was excited to try this deep moisturizer, especially as we head into winter. My skin soak up moisture like a sponge left out in the desert. While this cream was very light, and had no noticeable scent, the moisturizing effect was a bit lacking. After I used the cream, my skin still felt dry. I will say that after several weeks use, my skin overall was smoother, which was quite lovely.
4 out of 5 stars
2 December, 2025
originally posted on influenster.com
A rich yet lightweight anti aging cream that keeps
[This review was collected as part of a promotion.] I’ve been using this cream for a while now, and it’s quickly become a staple in my skincare routine. Even though it has a thick, rich texture, it doesn’t feel heavy on my skin at all. It absorbs beautifully and keeps my face moisturized all day without that greasy feeling some creams leave behind. I also have sensitive skin, and finding products that don’t irritate it can be a challenge, but this cream has been completely gentle and calming. I’ve noticed my skin looks smoother, more hydrated, and overall healthier since using it.
4 out of 5 stars
2 December, 2025
originally posted on influenster.com
Great hydration
[This review was collected as part of a promotion.] This is a nice thick moisturizer that doesn’t have a strong scent. It’s perfect for women or men. It works best with a serum base. I used this constantly for 2 weeks without any irritation or sensitivity. Over all it’s a great moisturizer but I will admit my skin felt like it was missing something to fight off the redness I have.
5 out of 5 stars
2 December, 2025
originally posted on influenster.com
Super good
[This review was collected as part of a promotion.] Buttery soft consistency! This is probably best buttery cream I have ever had. So soft and smooth apply on face, but magical not sticky at all. Not irritate no breakout after. Anti-aging effenciency is not tested.
5 out of 5 stars
2 December, 2025
originally posted on influenster.com
Love
[This review was collected as part of a promotion.] IT Cosmetics Confidence in a Cream Anti-Aging Hydrating Moisturizer is a holy-grail product for me. It leaves my skin so soft and hydrated with no greasiness. It is on the thicker side but goes on smoothly. It did not have any noticeable fragrance to me. It didn’t irritate my sensitive skin at all. I use this at night since I prefer a lighter moisturizer in the morning. This is definitely staying in my skincare routine.
5 out of 5 stars
2 December, 2025
originally posted on influenster.com
Deeply hydrating, lightweight, and glow-boosting—t
[This review was collected as part of a promotion.] Soft, rich, and instantly hydrating—**IT Cosmetics Confidence in a Cream** makes my skin feel plump, smooth, and well-rested in seconds. It sinks in fast, layers great under makeup, and gives my face a nice “I’ve-got-this” glow. Total confidence booster in a jar. ✨
5 out of 5 stars
2 December, 2025
originally posted on influenster.com
Very hydrating
[This review was collected as part of a promotion.] I received this product for free from Influenster in exchange for my honest review. It Confidence in a Cream is suitable for all skin types. This anti-aging armor is a very thick, hydrating face cream; a little goes a long way. This is perfect, especially right now with the winter weather. I already have dry skin, but it's been extra dry, so this is very hydrating