$14.99 when purchased online
Target Online store #3991
About this item
Highlights
- Tone enhancing
- Shine boosting
- High gloss topcoat
- Silicone-free + ammonia-free
- Color + keratin safe
- Lasts 3 - 4 weeks
- For all hair types
- Single application
Description
I always recommend that my clients come to get glossed and toned between salon visits to extend the life of their color. I’m finally able to give them, and you, something that is easy to use at home. This in-shower treatment is formulated to instantly boost vibrancy and shine, while adding deep burgundy tone to color treated or naturally brown hair. It will help you keep your color looking fresh, shiny and healthy between appointments.
Choose this color if you have dark hair and want to add a rich burgundy tone.
How to:
(read all instructions thoroughly before glossing your hair)
1. wet hair thoroughly in the shower.
2. mix bottles 1 and 2 together, shake gently and apply all over.
3. wait 10-20 minutes, depending on the result you want, then rinse thoroughly.
4. shampoo and condition as usual.
VIBRANCY BOOSTING TECHNOLOGY:
Creates a protective shield over the hair to instantly boost shine and help lock-in your color.
ANTI-OXIDANT COMPLEX:
Smooths and softens hair from root to tip making hair more manageable.
ALKALINE NEUTRALIZING SYSTEM:
Protects from color fading by preventing hard water minerals from being deposited onto the hair and scalp.
LET'S TALK…
WHO NEEDS THIS?
anyone looking to add burgundy tones + enhance shine
WHAT IS IT?
in-shower treatment that nourishes strands and restores vibrancy.
WHEN DO I USE IT?
in between salon visits or any time your hair color needs a boost.
WILL IT COVER gray HAIR?
Ammonia-free formula will not lift, lighten or cover grays.
IS IT PERMANENT?
Color lasts 3-4 weeks and will gradually fade, depending on how often you shampoo.
Choose this color if you have dark hair and want to add a rich burgundy tone.
How to:
(read all instructions thoroughly before glossing your hair)
1. wet hair thoroughly in the shower.
2. mix bottles 1 and 2 together, shake gently and apply all over.
3. wait 10-20 minutes, depending on the result you want, then rinse thoroughly.
4. shampoo and condition as usual.
VIBRANCY BOOSTING TECHNOLOGY:
Creates a protective shield over the hair to instantly boost shine and help lock-in your color.
ANTI-OXIDANT COMPLEX:
Smooths and softens hair from root to tip making hair more manageable.
ALKALINE NEUTRALIZING SYSTEM:
Protects from color fading by preventing hard water minerals from being deposited onto the hair and scalp.
LET'S TALK…
WHO NEEDS THIS?
anyone looking to add burgundy tones + enhance shine
WHAT IS IT?
in-shower treatment that nourishes strands and restores vibrancy.
WHEN DO I USE IT?
in between salon visits or any time your hair color needs a boost.
WILL IT COVER gray HAIR?
Ammonia-free formula will not lift, lighten or cover grays.
IS IT PERMANENT?
Color lasts 3-4 weeks and will gradually fade, depending on how often you shampoo.
Hair Type: All Hair Types
Health Facts: Ammonia-Free
Product Form: Liquid
Beauty Purpose: Shine Enhancing
Net weight: 4 fl oz (US)
Features: Lightweight
TCIN: 76578323
UPC: 840797130616
Item Number (DPCI): 063-01-2705
Origin: Assem In USA w/ foreign parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
kristin ess hair signature gloss toner: water, isopropyl alcohol, sodium c14-16 olefin sulfonate, oleyl alcohol, propylene glycol, lauryl alcohol, cocamidopropyl betaine, cocamide mipa, deceth-4, 1-hydroxyethyl 4,5-diamino pyrazole sulfate, ethanolamine, ppg-2 butyl ether, sodium sulfite, fragrance, ceteth-10 phosphate, dicetyl phosphate, cetearyl alcohol, disodium edta, m-aminophenol, disodium etidronate. kristin ess hair signature gloss activator: water, hydrogen peroxide, phosphoric acid.
Allergens & Warnings:
Avoid contact of this product with eyes and skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit., IF YOU HAVE A TATTOO: THE RISKS OF AN ALLERGIC REACTION MAY BE INCREASED. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS PRODUCT (see insert). REMEMBER TO BUY YOUR PRODUCTS 2 DAYS AHEAD OF TIME., CAUTION: THIS PRODUCT CONTAINS INGREDIENTS WHICH MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS., DO NOT USE IF: - You have already had a reaction to a hair color product. - You have a sensitive, itchy or damaged scalp., READ AND FOLLOW INSERT, Thoroughly rinse hair after application. Do not use over compound henna or progressive color., These two bottles are designed only to be used together. Do not mix with an alternative activator. This gloss can stain your shower., · Wait at least 14 days after bleaching, relaxing, perming or straightening before coloring. Keep product out of the reach of children. Do not apply on children., USAGE ADVISORY - SAFETY WARNINGS IMPORTANT: HAIR COLOR CAN CAUSE AN ALLERGIC REACTION WHICH, IN CERTAIN RARE CASES CAN BE SEVERE. THEREFORE, YOU MUST FOLLOW THESE PRECAUTIONS.Shipping details
Estimated ship dimensions: 6.61 inches length x 4.03 inches width x 2.13 inches height
Estimated ship weight: 0.46 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
Guests appreciate the product for its ability to add shine and subtle color enhancement to their hair. It is particularly praised for its ease of use and the softness it imparts to hair. However, some guests noted that the color does not last long and the product can be messy to apply.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 428 reviews
quality: 3.5 out of 5
effectiveness: 3.1 out of 5
value: 3.2 out of 5
50% would recommend
10 recommendations
Hair gloss
2 out of 5 stars
Thumbs down graphic, would not recommend
Tay - 2 months ago
It only colored parts on my hair and it’s really patchy
Wouldnt Rec
1 out of 5 stars
Thumbs down graphic, would not recommend
ZoeC - 4 months ago
Didn’t add shine or really any color at all! Pretty disappointed but maybe should’ve gone with hair dye instead
Takes forever to rinse out
2 out of 5 stars
Thumbs down graphic, would not recommend
acotton - 4 months ago
I’ve used the Crystal Quartz one before (clear) and loved how it made my hair feel. Decided to try this one and omg I was rinsing for 30 minutes and color STILL kept coming out. I had to give up and then try again because I got so tired and needed to give someone else a turn to use the shower. Not sure if I’ll use this color again.
At least it doesn't stain
3 out of 5 stars
Elise - 5 months ago, Verified purchaser
I got this for 2 reasons: for the gloss and for the color. I have black hair w quite a few white hairs, I wanted to see if the gloss would make the white hairs purpley/berry colored. And for that it did, sort of. I KNOW it says it doesn't cover grey hair. There were some hairs that took color, some didn't. Gloss wise, it was fine. I prefer different masks tbh. It is MESSY. Covered my face, shoulders, walls, shower curtain. But they all wipe off with water, no staining.
🥰
5 out of 5 stars
Thumbs up graphic, would recommend
Heydoll - 5 months ago, Verified purchaser
I like how the color pops and it picked up real nice. Super easy when your hair color is starting to fade away grab one of these choose a color and throw it on in the shower super convenient the way they made this product. Definitely will be buying again plus it covers the white hair if you have any 🙂 I love the Wild Berry for Burgundy. I had alot of lighter hair than dark so it gave me a mix of reds but I love it! ❤️
Not for me
2 out of 5 stars
Thumbs down graphic, would not recommend
Pj - 6 months ago, Verified purchaser
My hair is soft but it didn’t add any shine or color enhancement
Works alright
4 out of 5 stars
Ali - 1 year ago, Verified purchaser
I have dark hair so I wasn't expecting much, it's only noticable in sunlight to see the red tones, but I was hoping my hair would feel softer. Maybe I need an oil treatment or something to help instead of this "glaze"
Leaves hair looking fresh and shiny
4 out of 5 stars
theresep99 - 2 years ago
originally posted on influenster.com
When I had my hair dyed dark red at a salon, I noticed that it would fade extremely fast, so I bought this to help touch up the color in between salon visits. It is a one-time use product, so it does feel more expensive in comparison to buying something like a color depositing shampoo or conditioner. I find that this is quite easy to use, as you just have to mix up the product in the shower and apply it. I do find this product is quite messy, but since you are in the shower it is an easy cleanup and it doesn't stain. It leaves my hair looking freshly done and shiny. However, the results did not last very long for me, but I also wash my hair quite often. I think it is a nice touch-up product, but I don't think I can use it consistently.
Leave hair soft!
4 out of 5 stars
sadiechristine_xo - 2 years ago
originally posted on influenster.com
I tried to use this in between colors to tone down the brassiness and make the grow in line less noticeable… and it brought my hair to be softer, but otherwise I didn’t notice much of a difference.
Subtle but nice
4 out of 5 stars
Kaatt - 2 years ago, Verified purchaser
I have dark hair so I didn’t expect it to be vibrant. However, after I put it on, the color really shines through especially in the sun. Gives a nice color. I would purchase again.
Revived my hair!
5 out of 5 stars
Hailey S - 2 years ago
originally posted on kristinesshair.com
I am so happy with this result, I’m about to go on a trip and needed to do something with my hair and I don’t have the time to go to a salon. This completely neutralized my yellow brassiness and made my hair look super healthy. Totally worth it!! Before and after below
Easy to use
5 out of 5 stars
StellarCarrie - 2 years ago
originally posted on kristinesshair.com
I have done 2 rounds of gloss now and I am loving the effect it has on my hair! Just the right amount of color and shine
Copper Penny Hair Gloss
5 out of 5 stars
laceyl9ac2 - 2 years ago
originally posted on influenster.com
This product is great! I have naturally red hair but had a lot of blonde on top due to spending time in the sun. I wanted to add some depth, vibrancy and shine to my hair and saw this product on Tik Tok. This product achieved all of those things!!
OMG Ruby Color is to dye for!
5 out of 5 stars
MrsMaxHavoc - 2 years ago
originally posted on kristinesshair.com
I couldn't find this color in stores anywhere, it was sold out & now I / WE know why. It's breathtakingly beautiful. I have dark brown hair & decided to try this color & ended up getting it from the website itself & I was not disappointed! The only downfall is that red in any brand doesn't last long, so I try to only wash my hair weekly & with color safe shampoo so it will last longer! Maybe I'll be able to post pics after my next application!
I love it!
5 out of 5 stars
mackyy12 - 2 years ago
originally posted on kristinesshair.com
It was so easy to do and it looks so good. I got so many compliments on my hair and I am so happy with it!
Chocolate Cosmos
3 out of 5 stars
4misspennylane - 2 years ago
originally posted on influenster.com
For those of you who didn't think any of the other colors were "dark" enough, may I suggest Chocolate Cosmos. It covered everything and made it a really really dark brown with a slight reddish warmth to it. Not exactly what I was hoping for but since its only a toner, I'm praying it fades down eventually.
Great on light brown hair!
5 out of 5 stars
colormehappy - 2 years ago
originally posted on kristinesshair.com
I had virgin light brown hair before applying this product. It added a really pretty purple color that even covered my greys nicely. I’m only a couple of weeks in but the color is holding nicely and I’m very impressed, especially for the price point!
Wild berry on dark brown hair!
5 out of 5 stars
Thumbs up graphic, would recommend
Nichole - 2 years ago, Verified purchaser
I really like this! I don’t see a lot of people with dark hair drying the wild berry. But it turned out really good on my hair. I did do it on dry hair for like 25 mins tho. But it really shows up! I prefer using these glosses on dry hair bc my hair is so dark to start. 👍🏼❤️
Decent for a box toner
3 out of 5 stars
brittanyh326 - 3 years ago
originally posted on influenster.com
Simple and easy to use! As a hair colorist I was quite disappointed though with the advertising used on the boxes. All the shades don’t come out nearly as dark or rich as pictured. Burgundy color was nice but after 2 washes was rapidly fading.
Do not buy this.
1 out of 5 stars
Thumbs down graphic, would not recommend
brixo - 3 years ago, Verified purchaser
This did absolutely nothing and I wasted my money on it. Followed directions perfectly and my hair didn’t change literally at all… so disappointing.