Laura Mercier - Pure Canvas Primer Hydrating 30Ml

[This review was collected as part of a promotion.] I love this primer because it’s hydrating without being oily.

[This review was collected as part of a promotion.] The primer gives a nice dewy glow under tinted moisturizer! Love it!

Since switching to this primer my skin has bener looked healthier.

This is my go-to radiant-boosting primer when I want that soft, lit-from-within glow without looking greasy or overdone. It has a lightweight, breathable texture that melts into my skin and layers beautifully under makeup. On camera, it gives me that subtle glow that makes editing a breeze less color grading, more natural radiance.I reach for this a lot when I’m creating content because it just makes my skin look even, healthy, and glowy before I even get to foundation. It sits well under every base I’ve tried, never pills, never shifts, and actually makes my makeup wear better. Y favourite thing is that it plays nicely with other primers too, so I can mix and match depending on the look I’m going for.It keeps my skin feeling hydrated all day, and the glow stays put, it doesn’t disappear or get oily as the day goes on. On light-makeup or no-makeup days, this is all I need for a dewy, effortless finish.If you're looking for a primer that hydrates, smooths, and adds a soft-focus radiance, this is it. It doesn’t even compete with Makeup Forever’s HD Hydra Glow, it’s in a league of its own. It is on the pricier side, but worth every coin. I picked mine up at Sephora.

I have used this primer for YEARS - I just restocked and this new formula is disappointing. I used to just put this on during the summer and it had a tiny bit of coverage to it - not any more. White and yucky. Very sad!

[This review was collected as part of a promotion.] Hydrating primer is great. Apply before translucent powder for perfect application , look & coverage.It evens skin tone so you can just prime and go.

A little goes a long way. It is not too thin or too thick. Sinks into the skin and provides a smooth velvety base for makeup application. Only drawback is the recent size reduction, which is not commensurate with the price reduction. However, it out performs other primers I have tried, so I had to return to it.

[This review was collected as part of a promotion.] I will always love Laura Mercier. I worked for the brand for over 10 years and still use their products daily. When did the primer shrink from 1.7 to 1 full Oz? I can’t justify the cost any longer. It’s depressing.

[This review was collected as part of a promotion.] Blends with your skin and keeps my light makeup on. No odd smell and smooth to apply.

[This review was collected as part of a promotion.] I have not tried a primer in a long time - I am at the point where I don't want to wear heavy makeup - so I thought I didn't need it. But I purchased it recently and tried it under my tinted moisturizer - and it works great! With wearing a primer, I don't need as much tinted moisturizer, and it applies evenly. And looks fantastic too.

[This review was collected as part of a promotion.] Primer that is absolutely perfect. It's so much better than using foundation.

[This review was collected as part of a promotion.] I have long appreciated & used the LM Illuminating Primer. Much to my dismay, it appears that the formulation and tone/color of the product has changed. This is VERY disappointing. Please highly consider changing back to the prior formula as it was SO much better.

[This review was collected as part of a promotion.] Goes on easy, and it is not oily. I like the way helps my foundation look natural and even. Keeps my face hydrated

I LOVE this primer. Truly my holy grail and I’ve been using it for years now. A little goes a long way. Still on my tube i purchased in 2023! I recently purchased a new tube as part of a sale, and received it and noticed not only is it less product (tube from 2023 is 1.7 fluid oz and new tube is 1.0 fluid oz) but still the same price. Less product for the same price is robbery! Really hoping the formula didn’t change. Also noticed the 2023 tube expires after 24 months wheres as the new one expires after 12. I’m really just stuck on there being less product in the tube but the price didn’t budge at all. Not right for these companies to be doing this :(

This primer was my go to. Definitely added luminosity to my face ever under foundation and make up. Unfortunately the package size went from 1.7 ounces to 1 ounce for an increased price. The formula also changed. Ive moved on to NARS better quality and cheaper.

[This review was collected as part of a promotion.] This is almost 1/2 the size of my last primer at the same price!

[This review was collected as part of a promotion.] I’ve not used this product previously, but I’m really glad I bought it.

Don’t waste your money! The original was great but this one is terrible and 20ml less for same price

I'm really disappointed in this "new and improved" product. I just purchase a new tube of this primer and thought it looked smaller. So, I compared the size with my old tube - new tube 30ml, old tube is 50ml and no change in price. That's a huge difference so I will be looking for another primer. Laura Mercier did you think we wouldn't notice??

[This review was collected as part of a promotion.] This is my favorite product to use on my face pior applying my makeup. It is wonderfully hydrating. My makeup goes on smooth and effortless.