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LEGO Super Mario Game Boy Building Sets for Adults, Ages 18+ 72046 - 2 of 4LEGO Super Mario Game Boy Building Sets for Adults, Ages 18+ 72046 - 3 of 4LEGO Super Mario Game Boy Building Sets for Adults, Ages 18+ 72046 - 4 of 4
LEGO Super Mario Game Boy Building Sets for Adults, Ages 18+ 72046 - 1 of 4

LEGO Super Mario Game Boy Building Sets for Adults, Ages 18+ 72046

10 Questions
$59.99

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About this item

Highlights

  • BUILD AN ICON – Build the ultimate retro gaming display with the LEGO Game Boy (72046) model kit for adults ages 18 and up
  • RELIVE THE EXCITEMENT – Remember powering up your Game Boy for the first time? Experience the thrill again with this authentic of the handheld gaming sensation
  • DISCOVER AUTHENTIC DETAILS – The instantly-recognizable Game Boy features classic button layout, contrast dial, and interchangeable Game Pak and lenticular screens
  • RETRO ROOM DECOR – Display this buildable model kit on any flat surface in your home or office as an eye-catching centerpiece that celebrates your love of LEGO and Game Boy
  • GIFT FOR MEN & WOMEN – This unique DIY Building kit for adults is sure to thrill retro gaming fans, Nintendo collectors, and pop culture enthusiasts who remember their first Game Boy
  • RELIVE YOUR CHILDHOOD MEMORIES– LEGO Nintendo collectible sets for adults (each sold separately) are great for unwinding as you build solo or with friends
  • DIMENSIONS – This 421-piece buildable model measures over 5 in. (13 cm) high, 11.5 in. (30 cm) wide and 1 in. (3 cm) deep

Description

Remember powering up your Game Boy for the first time? The LEGO Game Boy (72046) building set for adults helps Nintendo fans ages 18 and up relive the magic of that moment with LEGO bricks. A fantastic gift for fans of Nintendo video games, the collectible set features a near 1:1 scale brick-built replica of the original Game Boy handheld game system from Nintendo. Press the +Control Pad, A and B Buttons, and SELECT and START, just like on the real system. As you build, explore other iconic Game Boy details, including the contrast adjustment and volume dial and the Game Pak slot. Customize your display with interchangeable, brick-built The Legend of Zelda: Link's Awakening or Super Mario Land Game Boy Game Paks and corresponding lenticular screens (or a Nintendo start screen). Place your creation on the buildable display stand for the ultimate piece of retro-inspired home or office gaming decor. Build solo or with friends using the step-by-step instructions or by accessing the LEGO Builder app. Set contains 421 pieces.
Number of Pieces: 421
Suggested Age: 18 Years and Up
Model #: 72046
Educational Focus: Gross Motor Skills, Creativity, Fine Motor Skills, Sensory Development, Creative Thinking
Theme: Video Games
Includes: Toy Building Components
Material: Plastic
Battery: No Battery Used
Street Date: October 1, 2025
TCIN: 94152768
UPC: 673419405751
Item Number (DPCI): 204-00-5184
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 13.91 inches length x 7.49 inches width x 2.92 inches height
Estimated ship weight: 1.235 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does it have any stickers or is it all printed pieces?

submitted by Ozzie - 1 year ago
  • A: I literally bought the set today it has 2 stickers for game pak covers

    submitted bySam - 1 year ago
  • A: All pieces are printed except for the covers of the game cartridges, which are used with stickers

    submitted bySam - 1 year ago
  • A: There are 2 stickers for the cartridge labels. The rest are pre-printed on the bricks.

    submitted bychewzilla - 1 year ago
  • A: The LEGO® Super Mario™ Game Boy™ set comes with printed pieces only! - Sien, LEGO® Customer Service

    submitted byLEGO Customer Service - 1 year ago
    Brand expert

Q: Why does it say 18 and up

submitted by Emmi - 1 year ago
  • A: Hello! This LEGO® model building kit is intended for adult builders, but the age range is simply a guideline. You know your builder best! - John, LEGO® Customer Service

    submitted byLEGO Customer Service - 1 year ago
    Brand expert
  • A: if you think you or the person you're getting it for is capable of not choking on small pieces, following very detailed directions and being interested in creating a non-functioning replica of a system they have probably never played then go for it. This isn't sarcasm this is sincerity, I know plenty of under 18s who would be on either side of this line particularly when it comes to a system they have no personal memories of. 

    submitted bysigma - 9 months ago
  • A: Because it is a display piece not meant for playing purposes.

    submitted byMelle The One - 9 months ago

Q: Does it actually work?

submitted by Lars - 1 year ago
  • A: If you mean the bricks go together, yes. If you mean if it is a functional gameboy, the answer is no, although third parties have been working on kits so you can add the functionality.

    submitted byLJ - 11 months ago
  • A: It's a 1:1 scale brick-built replica of the original Game Boy handheld game system from Nintendo. You can customise your display with interchangeable, brick-built The Legend of Zelda™: Link's Awakening or Super Mario Land™ Game Boy™ Game Packs and lenticular screens, plus a Nintendo® start screen!

    submitted byLEGO Customer Service - 1 year ago
    Brand expert

Q: Does this work electronically? Once its built its a game boy to play? Or its just as a centerpiece?

submitted by Cb - 10 months ago
  • A: as sent and built as instructed no, but if you look at other answers in this Q&A you will see that there are people working on a kit to add the functionality.

    submitted bysigma - 9 months ago
  • A: The LEGO® Game Boy set 72046 is a non-functional display piece and does not work electronically. It is designed for display and nostalgia purposes, not for playing video games.

    submitted byLEGO Customer Service - 10 months ago
    Brand expert

Q: Can you play games on it?

submitted by Perla - 1 year ago
  • A: You can not play games on it

    submitted bySam - 1 year ago
  • A: No, you cannot play games on set 72046. While it closely resembles a classic Game Boy, it doesn’t include any electronic or interactive features.

    submitted byLEGO Customer Service - 1 year ago
    Brand expert

Q: Can the games be played?

submitted by Jim - 1 year ago
  • A: No you can't play games on it

    submitted bySam - 1 year ago
  • A: The set is meant to inspire memories of classic video games with this near 1:1 scale replica model of the original Game Boy™ handheld game system from Nintendo®. - Elizabeth, LEGO® Customer Service

    submitted byLEGO Customer Service - 1 year ago
    Brand expert

Q: How long does it take to built

submitted by Aliie - 9 months ago
  • A: It will vary depending on the builder's experience and skill level. - Priv, LEGO® Customer Service

    submitted byLEGO Customer Service - 9 months ago
    Brand expert

Q: Why do you use the phrase "experience the thrill again" in your description if it DOES NOT PLAY?

submitted by Mary wondered - 9 months ago
  • A: No reply. They just want your money not your opinion or complaints.

    submitted bySmeyely1 - 5 months ago

Q: Does this actually power on? Is it then also playable like a Gameboy?

submitted by TheGG - 1 year ago
  • A: It doesn’t power on or play games like a real Game Boy but it’s a fantastic build that plays straight to your nostalgia! A true display piece for any fan.

    submitted byLEGO Customer Service - 1 year ago
    Brand expert

Q: How is $59 pricing justified for only plastic parts and NO GAME SYSTEM? (Description allures buyers with wording like "power up ... experience the thrill again" and pic of a fake power screen)

submitted by Mary wondered - 9 months ago

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Guests are saying

This Lego Game Boy set offers a delightful building experience that combines nostalgia with intricate design. Guests appreciate the attention to detail, including functional buttons and interchangeable screens, making it feel authentic. The build is engaging and straightforward, perfect for both seasoned builders and newcomers. With its charming aesthetics and clever engineering, this set is a fantastic addition to any collection, evoking fond memories of childhood gaming.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.8 out of 5 stars with 437 reviews
    broad age appeal: 4.64 out of 5
    ease of use: 4.78 out of 5
    length of play: 4.6 out of 5
    quality: 4.98 out of 5
    value: 4.67 out of 5
    89% would recommend
    55 recommendations
    5 out of 5 stars
    24 September, 2026
    originally posted on LEGO
    Image

    Love this Retro Lego

    This retro Lego unit brings back happy memories of our son playing gameboy . I have purchased other lego sets from this retro era . thanks Lego for the memories
    ToothD
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 August, 2026Verified purchase

    Nostagic, fun build

    Really enjoyed building this. Casually built it in an hour or so one chill evening. The detail on this is ridiculous, and it was a nice nostalgic build. Love that the buttons and the on/off switch are interactive. And you can also snap in and out the two game cartridges. Loved the build — it was a blast albeit a quick build. On permanent display on my home office table (along with the hibiscus flower set).
    Pepehalpert
    broad age appeal: 5 out of 5
    ease of use: 5 out of 5
    length of play: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    22 August, 2026
    originally posted on LEGO
    Image

    Childhood Nostalgia

    I was super excited to discover this set in the exclusive. It took me a little under three hours. This is my second build. I had a few steps that I needed to redo, but the end result is so amazing. I cannot wait to do the Pac-Man and hopefully moving into a couple others like the Donkey Kong, but this was super easy to put together.
    Snoopy_in_ATL
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    12 August, 2026
    originally posted on LEGO
    Image

    Fun, clever and very nostalgic

    Had an absolute blast building this. The finished Game Boy is so cool, but what really makes the set are all the little details. The buttons have this really satisfying feel to them, the on/off switch is a great touch, and I loved actually building the guts of the Game Boy instead of it just being an empty shell. The game cartridge was the key detail along with the hologram style screens are probably one of my favorite parts too. Just a really fun, nostalgic build and definitely one of the more unique sets I’ve done.
    Chili_Palmer
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    28 July, 2026
    originally posted on LEGO
    Image

    Great build. Problem with one thing

    I’ll just get straight to the point, great build but I really hate when I have to put on stickers, if you mess up it’s messed up forever. There are 2 stickers in this set. Now if you would like to read more…. I loved the fact that the buttons are moveable, they have a nice feel to them and feel like real buttons. Also loved that the “screens” that they have actually move, such an amazing detail. Other than my one problem really loved the build and great value as well
    ForcefulPuppet056
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    23 July, 2026
    originally posted on LEGO
    Image

    Button Mash Meets Brick Bash

    What a fun set to build! Designed in a way that, at first, I had no idea which part or piece I was building or how it was going to come together. And once it finished, it looked so real with pushable buttons and electable cartridges! Very happy with this one :)
    Bubb4GumpShr1mp
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    14 July, 2026
    originally posted on LEGO
    Image

    Gameboy

    Great build. Very realistic to the real thing. Looks great on display
    CJ71
    Did you find this review helpful?
    5 out of 5 stars
    13 July, 2026
    originally posted on LEGO
    Image

    Brilliant, nostalgic fun.

    This was a gift, and a great one. Pure nostalgic fun, I used to play the Gameboy a lot as a kid (showing my age) and getting to build one was enormous fun. It goes together really well; the instructions are clear and easy to follow. Even the fiddlier bits were simple to follow and build. I have it on a shelf with some other bits, and a plumber recently fitting a radiator thought it was real. Now we just need the Game Boy Colour and Advance so we can have a set.
    FF13Fan
    Did you find this review helpful?
    5 out of 5 stars
    9 July, 2026
    originally posted on LEGO
    Image

    Enjoyed the build as much as when I played this.

    Could not make this build more perfect. When I held the Game Boy in my hand, it brought back memories. Makes me want to buy one again.
    CleverUmbrella025
    Did you find this review helpful?
    5 out of 5 stars
    2 July, 2026
    originally posted on LEGO
    Image

    Game Boy

    Excellent model, lots of working parts, thought it was great.
    Haybohaybo
    Did you find this review helpful?
    5 out of 5 stars
    22 June, 2026
    originally posted on LEGO
    Image

    Game Boy

    This was my 1st Lego set! Loved the nostalgic build!
    NieraBeezy
    Did you find this review helpful?
    5 out of 5 stars
    20 June, 2026
    originally posted on LEGO
    Image

    Nostalgic perfection

    This is a gorgeous set. It's a fairly quick build but so clever as it goes along. Very witty parts that really make it feel like an old Game Boy. I'm truly in awe of how authentic it looks and feels. It's amazing.
    AstonishedDandelion095
    Did you find this review helpful?
    5 out of 5 stars
    15 June, 2026
    originally posted on LEGO
    Image

    Brought back childhood with added joy

    Wow, what can I say, but I love it. My son brought it with his birthday money. He is 12 but loves vintage things and this set is perfect for his interests. He really loved building the set and although it’s a smaller set than some he has built (he is extremely compitant builder) he said this was a very interesting build and has some extremely lovely unique parts and printed bricks. he loves that the feel of the build and the fact it has buttons and bits that move. For myself, who remembers foundly playing my gameboy growing up, this is overwhelmingly perfect. It feels like my original gameboy did, the buttons all move and are in the correct place, the A and B buttons press like they did. The buttons on the side are also authentic along with the on/off button. The best bit though was when inserting the game cartridge, it clicked!!! Just as it did on the original game. I whooped like an excited school child. It brought me back to my childhood, that feel in my hands and the click of the game loading in, absolutely perfect! My son is now getting to enjoy the fun I had but in the form of Lego, perfect for us both,
    Landyfan04
    Did you find this review helpful?
    5 out of 5 stars
    1 June, 2026Verified purchase

    (no review title)

    My grandson Loves it!!
    Merry
    Did you find this review helpful?
    5 out of 5 stars
    29 May, 2026
    originally posted on LEGO
    Image

    Nintendo Lego Gameboy

    Quite a nostalgic experience as its so similar to the original. Fun stuff.
    MrRelevantRelief
    Did you find this review helpful?
    5 out of 5 stars
    17 May, 2026
    originally posted on LEGO
    Image

    So much bang for the buck!

    Wanted to get nostalgic with this build and it delivered on all levels. So many creative building techniques. It looks amazing. Feels like the actual game boy and the screen switchouts are simple and look incredible. This was worth every penny.
    Dewey
    Did you find this review helpful?
    5 out of 5 stars
    12 May, 2026
    originally posted on LEGO
    Image

    Impressive and fun!

    My husband bought this for me as a gift. It’s not a set I would have normally purchased for myself, but I am so glad I got to build it! Being an 80’s kid, the nostalgia of this Lego is outstanding. The build itself is interesting and a lot of fun. You really feel like you’re assembling an internal motherboard! Lots of cool details, like the holographic Nintendo screen, the D-pad and buttons all push and slide adding an additional element of authenticity to the LEGO. The games actually fit perfectly into the Gameboy! If you’re a Nintendo fan, this is an absolute must-have!
    AEG43
    Did you find this review helpful?
    5 out of 5 stars
    6 May, 2026
    originally posted on LEGO
    Image

    Simply Amazing Build

    As someone who actually had one of these growing up, I was already familiar with it from a nostalgia standpoint and that was enough. But the actual build experience was completely surprising! I would put this one at the very top of my list as far as build experience with Rivendell. Actually, I will probably take it all apart at some point just so I can build it again! Great job, Lego!
    Drarkansas
    Did you find this review helpful?
    5 out of 5 stars
    18 April, 2026
    originally posted on LEGO
    Image

    Great Value set for any 80's baby.

    Had a blast building this set. The attention to detail on the cartridges and their circuitry was a nice touch.
    ViktorVonDoom
    Did you find this review helpful?
    5 out of 5 stars
    11 April, 2026

    (no review title)

    It’s fun, easy to build, and has a genuine good design! I love it and would recommend for your collection.
    Vincent
    Did you find this review helpful?

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