Made By Dentists Kids Cheetah Fluoride Anticavity Toothpaste -Strawberry - 4.2 oz
$4.99 when purchased online
Target Online store #3991
About this item
Highlights
- WHAT YOU'LL GET: Yummy strawberry-flavored toothpaste that kids will actually want to brush with, made with natural flavoring and no artificial dyes
- CAVITY-FIGHTING HERO: Packed with Sodium Fluoride to keep little teeth strong and happy
- PLANET-FRIENDLY PACKAGING: Comes in a recyclable tube made with 50% recycled materials
- NOTHING NASTY ALLOWED: This strawberry toothpaste is made free from BPA, DEA, triclosan, parabens, sulfates, phthalates, and gluten
- PERFECT FOR TINY VEGANS: 100% cruelty-free, PETA-certified, and vegan-friendly
- Packaging contains >50% recycled content
Description
Made By Dentists for Kids. As dentists and mothers, we understand the importance of making oral care fun for our kids and youngest patients. That's why we created a collection of safe, effective toothpastes and toothbrushes that engage their creative little minds while protecting their gorgeous smiles.
When it comes to our anticavity toothpaste for kids, we always include Sodium Fluoride as the key ingredient in preventing cavities and gum disease, and we never use artificial dyes or any potentially harmful ingredients.
We know that oral care routines look different for every child. So, don't stress! Have fun and know that, even if it's not perfect at the beginning, you're setting your child up with a healthy habit for life.
When it comes to our anticavity toothpaste for kids, we always include Sodium Fluoride as the key ingredient in preventing cavities and gum disease, and we never use artificial dyes or any potentially harmful ingredients.
We know that oral care routines look different for every child. So, don't stress! Have fun and know that, even if it's not perfect at the beginning, you're setting your child up with a healthy habit for life.
Suggested Age: 2 Years and Up
Health Facts: Artificial Flavor-Free, Artificial Color-Free, Sulfate-Free
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Sodium Fluoride
Sustainability Claims: Recyclable, Post-Consumer Recycled Material, Cruelty-Free
Package Quantity: 1
Industry or Government Certifications: ADA Seal of Acceptance
Net weight: 4.2 Ounces
Features: Enamel-Safe
TCIN: 89435144
UPC: 850031970687
Item Number (DPCI): 049-09-0071
Origin: Imported
Active ingredients
sodium fluoride (0.15% w/v fluoride ion)' '0.24%
Purpose
AnticavityUses
Use: Aids in the prevention of cavities.Directions
Directions: Adults and children 2 years of age and older: Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or doctor, Instruct children under 6 years of age in good brushing and rinsing habits (to minimize swallowing), and only use a pea size amount, Supervise children as necessary until capable of using without supervision, Children under 2 years of age: Consult a dentist or doctor.Inactive ingredients
sorbitol, water (aqua), hydrated silica, glycerin, flavor, xylitol, cellulose gum, cocamidopropyl betaine, stevia rebaudiana leaf extract, potassium sorbate, gardenia florida extract, maltodextrin' '
Shipping details
Estimated ship dimensions: 1.5 inches length x 2.5 inches width x 6.875 inches height
Estimated ship weight: 5.76 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Where is the ingredients list? Does it have Stevia?
submitted by CS81 - 4 months ago
A: Hi CS81, yes, our Cheetah toothpaste contains stevia rebaudiana leaf extract. Would love to help if you have any other questions. My email is info@madebydentists.com - All the Best, Lisa Creaven, Co-Founder Made By Dentists
submitted byMade by Dentists Team - 8 days agoBrand expert
Q: Is this toothpaste safe for kids who cannot spit?
submitted by AOR - 7 months ago
A: Hi AOR, yes our toothpaste is safe for kids who are still learning to brush and spit out paste.
submitted byMade by Dentists Team - 7 months agoBrand expert
Q: Does the character come with the toothpaste?
submitted by BoyMom - 11 months ago
A: Hi BoyMom, thank you for your question. Our vinyl creatures do not come with our toothpaste. We give them out throughout the year to our Anti-Cavity Club members through fun social games and contests. To sign up please go to our website. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
submitted byMade by Dentists Team - 11 months agoBrand expert
Q: Is the packaging recyclable?
submitted by Earth friendly - 1 year ago
A: Hi Earth Friendly, Thanks for reaching out, yes our outer packaging is recyclable. Please email me with any further questions at info@madebydentists.com and I would love to help you out. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
submitted byMade by Dentists Team - 1 year agoBrand expert
Frequently bought together
$4.99($0.50/fluid ounce)
$5 Target GiftCard with 4 select health & personal care
4.7 out of 5 stars with 564 ratings
$9.99($3.33/count)
$5 Target GiftCard with 4 select health & personal care
4.6 out of 5 stars with 58 ratings
$1.99($0.50/count)
Get a coupon, $10 off a $20 purchase with a flu shot
4.7 out of 5 stars with 817 ratings
$2.79
Get a coupon, $10 off a $20 purchase with a flu shot
4.8 out of 5 stars with 2028 ratings
Guests also viewed
$4.99($1.19/ounce)
$5 Target GiftCard with 4 select health & personal care
4.1 out of 5 stars with 409 ratings
$4.99($1.19/ounce)
$5 Target GiftCard with 4 select health & personal care
4.1 out of 5 stars with 20 ratings
$4.99($1.19/ounce)
$5 Target GiftCard with 4 select health & personal care
4.6 out of 5 stars with 1408 ratings
$4.99($1.19/ounce)
$5 Target GiftCard with 4 select health & personal care
4.6 out of 5 stars with 882 ratings
$6.99($1.66/ounce)
$5 Target GiftCard with 4 select health & personal care
4.1 out of 5 stars with 70 ratings
$6.99($1.66/ounce)
$5 Target GiftCard with 4 select health & personal care
4.4 out of 5 stars with 77 ratings
Discover more options
$4.99($1.19/ounce)
$5 Target GiftCard with 4 select health & personal care
4.1 out of 5 stars with 409 ratings
$4.99($1.19/ounce)
$5 Target GiftCard with 4 select health & personal care
4.1 out of 5 stars with 20 ratings
$4.99
$5 Target GiftCard with 4 select health & personal care
4.6 out of 5 stars with 1853 ratings
$3.29($0.78/ounce)
Get a coupon, $10 off a $20 purchase with a flu shot
4.5 out of 5 stars with 51 ratings
$2.59($0.62/ounce)
Get a coupon, $10 off a $20 purchase with a flu shot
4.8 out of 5 stars with 1314 ratings
$2.59($0.62/ounce)
Get a coupon, $10 off a $20 purchase with a flu shot
4.4 out of 5 stars with 1236 ratings
Related Categories
4.1 out of 5 stars with 129 reviews
effectiveness: 3.94 out of 5
quality: 4.04 out of 5
value: 3.98 out of 5
61% would recommend
55 recommendations
Kid approved
5 out of 5 stars
lavendertangerines - 7 days ago, Verified purchaser
My child is very picky when it comes to toothpaste…that being said, she loves it. It’s not as much of a chore to brush her teeth. The consistency is like a gel and the flavor is fruity/berry. I would say it’s low lather, but paired with the up&up sonic toothbrush for kids, the perfect match. I’ve seen a difference in her oral health.
A toothpaste our kids love
5 out of 5 stars
Thumbs up graphic, would recommend
Jen - 25 days ago, Verified purchaser
Our 5 and 7 year old kiddos love this toothpaste.
1 reply from Made by Dentists Team team - 23 days ago
Hi Jen, I'm so glad to hear that you 5 and 7 yr old both enjoy our Strawberry toothpaste. Hope GiGi makes brushing fun in the family. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Not convinced its better
2 out of 5 stars
Thumbs down graphic, would not recommend
Fenix - 3 months ago, Verified purchaser
I was drawn to this toothpaste because it’s “made by dentists for kids,” and my daughter loved the fun design — we even got the matching toothbrush. However, after a few weeks, I’ve noticed her teeth don’t look as white as they did when she was using Crest Gum Health. Her breath also doesn’t seem as fresh. I appreciate the cleaner ingredients and kid-friendly formula, but I’m not sure it’s doing the job when it comes to keeping her teeth clean and bright. It also turns into a firm substance when it dries on the toothpaste tube (she’s 6 so it’s a mess) and it’s hard to clean off. The only way I managed to get it off was when I ran it under hot water. Every other brand I’ve tried before rinses off pretty easily. It feels more like a fun product than one that really delivers on dental health. We may be switching back soon.
1 reply from Made by Dentists Team team - 2 months ago
Hi Fenix, I am sorry to hear about your experience with our Cheetah toothpaste. I would love to help answer any questions if you would like to email me at info@madebydentists.com. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Okay tooth paste
3 out of 5 stars
Thumbs down graphic, would not recommend
Nichole - 3 months ago, Verified purchaser
It’s okay. I don’t feel like it cleans well because it doesn’t lather. It almost seems like is dissipates as soon as it hits their mouth.
1 reply from Made by Dentists Team team - 3 months ago
Hi Nichole, I am sorry you didn't like the experience with our kids toothpaste. The foam in most toothpastes is created from a harsh chemical called SLS. We wanted to ensure that our toothpastes were free of all those harsh chemicals and therefore do not include SLS. I appreciate your feedback as it helps us create products more kids will love. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
No more canker sores!!!
5 out of 5 stars
Thumbs up graphic, would recommend
Lala - 4 months ago, Verified purchaser
Switched to this toothpaste per dentist recommendation due to my little one getting lots of canker sores with toothpastes that have SLS, and saw a huge improvement... no more canker sores!!! Heads up that there isn't much foaming with a non-SLS toothpaste; it still cleans teeth effectively, and my kiddo actually prefers that it's less messy as a result. They love the flavors and fun characters and are in the Anti-Cavity Club. What a wonderful small business to support with genius ideas for engaging little ones about brushing. Try it — you will be thrilled you did!
1 reply from Made by Dentists Team team - 3 months ago
Hi Lala, so glad you love our Cheetah toothpaste and that you feel that you've seen improvements with your little ones canker sores! We focus on including the best active ingredients in a super clean formulation, no SLS, DEA, propylene glycol or parabens. This review made my day as a dentist. Thank you for taking the time to share your experience! - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Has Kept My Baby Cavity-Free. Even Her Dentist Is Impressed!
5 out of 5 stars
Thumbs up graphic, would recommend
SL - 4 months ago, Verified purchaser
I've been using this toothpaste since my baby got her first tooth at around 9 months old. She is now 2 years old, and her teeth are so white and have no cavities. I have taken her to the dentist every 6 months since she got her first tooth, and her dentist always tells me that he is impressed by her teeth. At the beginning, she hated getting her teeth brushed, but I think all babies are like that. I didn’t blame the toothpaste. I am so happy because it has no bad ingredients, but mostly because it has actually helped keep my baby's teeth free of cavities.
1 reply from Made by Dentists Team team - 3 months ago
Hi SL, I am so happy to hear that your kids love our Cheetah toothpaste and that you are seeing the difference it makes for her. It makes my day to hear she is cavity free. Thank you so much for all your support! - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Kiddo approved
5 out of 5 stars
Thumbs up graphic, would recommend
As031 - 4 months ago, Verified purchaser
Kiddo approved. Tasted great and fun bottle.
1 reply from Made by Dentists Team team - 4 months ago
Hi As031, I'm so glad to hear that you appreciate the clean ingredients in our toothpaste and your kiddo loves the design and flavor of our Strawberry Cheetah toothpaste. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Great taste - adults like it too
5 out of 5 stars
Thumbs up graphic, would recommend
Susan - 4 months ago, Verified purchaser
Bought this for my grandson when he visits, but have been using it myself at bedtime. I love the flavor and also love not having a mint taste in my mouth at night.
1 reply from Made by Dentists Team team - 4 months ago
Hi Susan, so glad you and your grandson love our Cheetah Toothpaste and that you feel that great clean feeling after you brush! - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Kids hated it...
2 out of 5 stars
Thumbs down graphic, would not recommend
Alina - 5 months ago, Verified purchaser
Wanted to love it but my kids (who are not picky) hated the flavor and refused to use it.
1 reply from Made by Dentists Team team - 5 months ago
Hi Alina, sorry to hear that your family didn’t like our Strawberry flavor toothpaste. Vanessa and I wanted to create a range of products that all kids love but I totally get that taste is very individual and sorry that you didn’t enjoy this flavor. Thank you for taking the time to leave this review - I really do value your feedback on your experience. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Slimy feel
1 out of 5 stars
Thumbs down graphic, would not recommend
Marnie - 5 months ago, Verified purchaser
It doesn’t do anything, very slimy feel to it, no foam, doubt it cleans teeth at all, kids hated the flavor
1 reply from Made by Dentists Team team - 5 months ago
Hi Marnie, I am so sorry to hear about your experience with our Strawberry toothpaste. I would love to help find another paste your kid will love if you reach out to me at info@madebydentsts.com - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Flavor wasnt good
2 out of 5 stars
Thumbs down graphic, would not recommend
Julie - 5 months ago, Verified purchaser
Both of my kids really didn’t like the Cheetah Dust flavor. Ended up tossing…
1 reply from Made by Dentists Team team - 5 months ago
Hi Julie, I am so sorry to hear about your experience with our toothpaste. Vanessa and I wanted to create a range of products that all kids love but I totally get that taste is very individual and sorry that you didn’t enjoy this flavor. I would love to help find another flavor they may like, if you reach out to me at info@madebydentsts.com - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Both kids hated this
1 out of 5 stars
Thumbs down graphic, would not recommend
Jessica - 6 months ago, Verified purchaser
My twins with very different palates both hated this. Made brushing their teeth such a nightmare that eventually we just had to throw away, bummed about wasting.
1 reply from Made by Dentists Team team - 6 months ago
Hi Jessica, sorry to hear that your family didn’t like our Strawberry flavor toothpaste. Vanessa and I wanted to create a range of products that all kids love but I totally get that taste is very individual and sorry that you didn’t enjoy this flavor. Thank you for taking the time to leave this review - I really do value your feedback on your experience. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
We absolutely love
5 out of 5 stars
Thumbs up graphic, would recommend
Krystle - 7 months ago
We love love love - this paste contains fluoride and are free from SLS, DEA, parabens and artificial dyes so they are cleanly formulated but do contain fluoride.
1 reply from Made by Dentists Team team - 7 months ago
Hi Krystle, I'm so glad to hear that you appreciate the clean ingredients in our Cheetah toothpaste and the effectiveness of fluoride. Thank you for your support. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
For adults who can't do mint!
5 out of 5 stars
Thumbs up graphic, would recommend
bree - 7 months ago, Verified purchaser
I have perioral dermatitis which is set off by certain toothpastes, and on top of that I have an allergy to mint (my tongue swells up). I can't use most adult toothpastes, so I use children's toothpaste in fruit flavors, only. This cheetah stuff is a toothpaste I will stick with. It has a pleasant strawberry taste that is not too sweet or overpowering, cleans my teeth well, and doesn't set off my skin conditions or allergies. It foams up, scrubs the teeth, and rinses clean. The pink color does not stain anything either!
1 reply from Made by Dentists Team team - 7 months ago
Hi Bree, so glad you love our Cheetah toothpaste and that you found our paste does not set off your allergies. I am so happy yo hear this as a dentist. Glad your enjoy that it foams, and leaves a great clean feeling after you brush! We focus on including the best active ingredients in a super clean formulation, no SLS, DEA, propylene glycol or parabens. I'm so glad you love it! - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Not a hit
3 out of 5 stars
Thumbs down graphic, would not recommend
Ollie - 7 months ago, Verified purchaser
My daughter didn’t like the cheetah dust flavor so I tried it and she is right.
1 reply from Made by Dentists Team team - 6 months ago
Hi Ollie, sorry to hear that your family didn’t like our Cheetah Dust flavor toothpaste. Vanessa and I wanted to create a range of products that all kids love but I totally get that taste is very individual and sorry this one wasn't a hit. We just launched a new Bubblegum paste we would love for you to try. Thank you for taking the time to leave this review - I really do value your feedback on your experience. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Great tooth paste for kid
5 out of 5 stars
Thumbs up graphic, would recommend
Zenn - 7 months ago, Verified purchaser
After using one month , my kid teeth are more healthy clean and white ! Love this toothpaste it works well
1 reply from Made by Dentists Team team - 7 months ago
Hi Zenn, I am so happy to hear your kids is enjoying our Cheetah toothpaste and you have noticed cleaner and white teeth. Thank you so much for your support. - All the best, Lisa Creaven, Co-Founder Made By Dentists
Titanium Dioxide & SLS Free yes at last
5 out of 5 stars
Thumbs up graphic, would recommend
Cassie - 8 months ago, Verified purchaser
I love that this toothpaste is titanium dioxide and SLS free. It's so hard to find one. I love that it doesn't foam in the mouth, my kids want to spit it out more when it does. They love the Cheetah dust strawberry flavor. Finally a fluoride toothpaste without the nasties.
1 reply from Made by Dentists Team team - 8 months ago
Hi Cassie, I am so happy to hear that your kids love our Cheetah toothpaste and that you appreciate the ingredients. Vanessa and I wanted to create a super clean formulation, no SLS, DEA, propylene glycol or parabens. - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Perfectly awesome
5 out of 5 stars
Thumbs up graphic, would recommend
Geremy - 8 months ago, Verified purchaser
Taste, and that it works
1 reply from Made by Dentists Team team - 8 months ago
Hi Geremy, I'm so glad to hear that you appreciate the clean ingredients in our Cheetah toothpaste. We hope GiGi is making brushing time fun! - All the Best, Lisa Creaven, Co-Founder Made By Dentists
Disappointing Taste
2 out of 5 stars
Thumbs down graphic, would not recommend
NMel - 8 months ago, Verified purchaser
This toothpaste has a bitter taste at the end that is very unpleasant. I was very disappointed! My kids didn’t want anything to do with it after the first use.
1 reply from Made by Dentists Team team - 8 months ago
Hi NMel, sorry to hear that your family didn’t like our Strawberry flavor toothpaste. Vanessa and I wanted to create a range of products that all kids love but I totally get that taste is very individual and sorry that you didn’t enjoy this flavor. We have a range of other wonderful flavors we would love to have you try. I would love to help at info@madebydentists.com - All the Best, Lisa Creaven, Co-Founder Made By Dentists
We live it!
5 out of 5 stars
Thumbs up graphic, would recommend
ZG - 8 months ago, Verified purchaser
My daughter was getting an allergic reaction from the regular kids toothpaste. After switching brands, I realized all of them are the same. Researched around and found this! No more crazy lip and face rashes! Yes, the taste and texture were an issue at first, but I told her she needed to get used to it. Sure enough, a week later, those details weren't on her radar. This product is excellent! Her allergic reactions are gone, and she's got healthy teeth.
1 reply from Made by Dentists Team team - 8 months ago
Hi ZG, I'm so glad to hear that you appreciate the clean ingredients in our Kids Toothpaste and am so glad she is not experiencing any more allergic reactions. Thank you for taking the time to share your experience. - All the Best, Lisa Creaven, Co-Founder Made By Dentists