$11.99 when purchased online
Target Online store #3991
About this item
Highlights
- High-comfort*, glossy color & transforms into a semi-matte stain
- Lightweight, non-drying* formula
- Up to 8HRS of wear, hydration* & comfort*
- Made with hydration-rich Hyaluronic acid & plant-derived Squalane
- Precision doefoot tip for easy application
- Cruelty-Free & Vegan
- Made in Korea
Description
Lip color goes low maintenance with Color Fetish Hydrating Lip Stain. Made with hydration-rich Hyaluronic Acid and plant-derived Squalane, this cushiony high-comfort formula applies with a glossy shine that transforms into a semi-matte tint as it dries down. The never sticky, non-drying formula delivers up to 8HRS of stain power, hydration & comfortable wear. Say hello to your lazy girl lip era!
*Results observed in a consumer panel survey
*Results observed in a consumer panel survey
Trial/Mini/Travel Size: Yes
Suggested Age: 13 Years and Up
Health Facts: Contains Squalene, Contains Hyaluronic Acid, Vegan
Color Finish: Matte, Gloss, Natural
Color Palette: Medium Tones
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Beauty Purpose: Nourishing, Brightening
Net weight: .17 fl oz (US)
Features: Smooth Application, Lightweight, Long Lasting
TCIN: 89192783
UPC: 717489001144
Item Number (DPCI): 052-00-5968
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water / aqua / eau, trimethylsiloxyphenyl dimethicone, octyldodecanol, bis-diglyceryl polyacyladipate-2, sorbitan stearate, pentylene glycol, ethylcellulose, polysorbate 60, behenyl alcohol, arachidyl alcohol, stearyl alcohol, squalane, propanediol, illicium verum (anise) fruit extract, sodium hyaluronate, propyl gallate, hydroxyethyl acrylate/sodium acryloyldimethyl taurate copolymer, sorbitan isostearate, polyacrylate-13, polyisobutene, polysorbate 20, diisostearyl malate, polyglyceryl-2 triisostearate, c13-15 alkane, butylene glycol, caprylyl glycol, 1,2-hexanediol, phenoxyethanol, ethylhexylglycerin, sodium saccharin, barium sulfate, rosin, flavor / aroma, iron oxides (ci 77499), red 33 (ci 17200), yellow 6 (ci 15985), red 7 lake (ci 15850).' '
Shipping details
Estimated ship dimensions: 0.9 inches length x 0.9 inches width x 3.8 inches height
Estimated ship weight: 0.08 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: How long does it take to dry?
submitted by Brandy - 1 year ago
A: Hello, thank you for your inquiry! Our lip stain usually takes about 1-2 minutes to set completely. The formula is designed to provide a long-lasting finish while still feeling comfortable on your lips. However, drying time can vary slightly depending on the amount applied and the condition of your lips. For best results, we recommend applying in thin layers and allowing each layer to dry before adding more if you want a more intense color. XO, Milani
submitted byMilani Team - 1 year agoBrand expert
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4.6 out of 5 stars with 1105 ratings
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Guests are saying
Guests appreciate the Milani Color Fetish Lip Stain for its hydrating formula, vibrant colors, and versatility. It can be worn as a glossy lip or a true lip stain. While some guests noted it doesn't last as long as expected, the overall experience is positive due to its moisturizing properties and beautiful shades.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 514 reviews
easy to apply: 4.45 out of 5
easy to remove: 4.14 out of 5
long lasting: 3.24 out of 5
quality: 3.26 out of 5
value: 3.09 out of 5
62% would recommend
37 recommendations
Love these VERY unique & colorful lip stains
5 out of 5 stars
Thumbs up graphic, would recommend
Yogafied - 8 days ago, Verified purchaser
- Eye color: Green
- Hair color: Auburn
- Skin tone: Light
- Skin type: Combination
These are the only lip stains I’ve ever loved. They are beautiful in color, very light weight on the lips and really last. I only apply a thin single layer of the lip stain in the am and then just use my Burt’s Bees coconut pear lip balm the rest of the day. The stained color stays on my lips all day long. Just bought my 2nd color today. Have the pink & mauve and love both. Best lip product I’ve ever used. No more lipsticks or other lip color anymore - just these now!
Great stain, too sweet smell
4 out of 5 stars
Justine - 16 days ago
originally posted on Milani
Love the color of the stain! I just dont love the sweet smell.
⭐️⭐️⭐️⭐️⭐️
5 out of 5 stars
Giovanna - 29 days ago
originally posted on Milani
[This review was collected as part of a promotion.] Beautiful colour for warm skin tonee, and it didn't make mine lips feel dry like most of the lip stain that i have
Not great
1 out of 5 stars
Thumbs down graphic, would not recommend
mommyofdd - 1 month ago, Verified purchaser
- Eye color: Brown
- Skin tone: Medium
- Hair color: Black
- Skin type: Combination
Saw it on Insta and it looked so good! I tried it and it came off right away and even dried my lips. Would not recommend. Would not even say it is a stain.
Very cute
4 out of 5 stars
FranDW - 1 month ago
originally posted on Milani
Very pretty colour, lasts pretty long. Great purchase
Best Lipstain on the Market
5 out of 5 stars
LippyLady - 1 month ago
originally posted on Milani
[This review was collected as part of a promotion.] I’ve tried a lot of lip stains and I keep coming back Milani. I know a product works for me when I actually use it all up. It really has the right consistency, shine, staying power and bang for the buck that I look for in a lip stain.
Color fetish
1 out of 5 stars
Thumbs down graphic, would not recommend
Color fetish - 1 month ago, Verified purchaser
Lipstick didn't stay on lips, it came off with in 30 minutes.
Not Staining
2 out of 5 stars
Fixer upper - 2 months ago, Verified purchaser
- Skin type: Combination
- Eye color: Brown
- Skin tone: Medium
- Hair color: Brunette
- Skin concern: Redness, Dark circles, Sensitivity, Pores, Puffiness
I don’t understand how the item can be called a stain if it doesn’t not leave any pigment after 20min of leaving it on. It has a nice texture like the ELF stain and the color is nice on my tan skin. I bought it for the stain factor and might return since it did not do that but that is what caused the low stars
1 reply from Milani Team team - 1 month ago
Hello, and thanks so much for taking the time to contact us. We're so sorry to hear this product did not meet your expectations. Please feel free to email us at customerservice@milanicosmetics.com to share any further questions or concerns.
Beautiful color! not really plumping…
5 out of 5 stars
Tam - 2 months ago
originally posted on Milani
[This review was collected as part of a promotion.] Beautiful color! Great texture! Cinnamon for plumping didn’t work.
NOT A RELIABLE STAIN
1 out of 5 stars
Thumbs down graphic, would not recommend
Naka - 3 months ago, Verified purchaser
- Skin tone: Medium
The color I got, Rose Rising, goes on like a muddy purple so use a lip liner that's dark brown or plum. I didn't put 2 layers on lips because it looks so runny & too dark already. I drank through a straw out the side of my mouth, & the color after 1 hour is muted, 2nd hour a patchy stain like from a fruit punch popsicle, and by the 3rd hr noticed color gone. Even my cheap Wet n Wild lip liner from >10 yrs ago lasted longer. Disappointed overall because I adore my 2010s Milani Color Statement lipsticks that I just discovered from the depths of my makeup drawer, & they stay on my lips for roughly the same. This stain gloss is just unnecessary.
1 reply from Milani Team team - 3 months ago
Hello, and thanks so much for taking the time to contact us. We're so sorry to hear this product did not meet your expectations. Please feel free to email us at customerservice@milanicosmetics.com to share any further questions or concerns.
Great lipstain for a night out
5 out of 5 stars
Iris - 3 months ago
originally posted on Milani
[This review was collected as part of a promotion.] This lipstain has amazing pigment and lasts forever! Really great for adding a touch of color when going for drinks or dinner, as it doesn’t transfer or fade.
New Favorite Lip Stain
5 out of 5 stars
Cam - 3 months ago
originally posted on Milani
[This review was collected as part of a promotion.] Very amazing product, this lip stain lasts long for me. My favorite lip shade from Milani was Tuscan Toast but it was discontinued. This comes very close to Tuscan Toast.
Color Fetish Hydrating Lip Stain
5 out of 5 stars
- 3 months ago
originally posted on Milani
I am absolutely loving the Color Fetish Hydrating Lip Stain. It’s amazing and I will recommend and repurchase.
1st Time & Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Blueyes - 4 months ago, Verified purchaser
I've never tried any of Milani's lip products until this one. I love it! I bought berry bitten. It goes on very light (as in weight) & the stain lasts for a long time. It gives me the color without the dramatics of a lipstick. I plan to buy more colors. Definitely recommend.
Lip stain rose bending
5 out of 5 stars
Soumya - 4 months ago
originally posted on Milani
These are great and very pigmented lip stains. I just love them
Good Lip Stain
5 out of 5 stars
Jen M. - 4 months ago
originally posted on Milani
[This review was collected as part of a promotion.] This is the first lip stain I've ever used and I think it works great. The color is exactly what I expect and I feel like the color lasts.
Lip Stain That Loves Your Lips Back
5 out of 5 stars
Greta - 4 months ago
originally posted on Milani
The Color Fetish Hydrating Lip Stain is such a beautiful balance between comfort and colour. It glides on effortlessly with a creamy, balm-like texture that instantly feels moisturising, but still delivers rich, flattering pigment. My lips feel soft and smooth throughout the day—no dryness or patchiness, even after a few hours of wear. It looks great, feels even better, and wears beautifully.
Eh
2 out of 5 stars
Thumbs down graphic, would not recommend
Calvin - 4 months ago, Verified purchaser
- Eye color: Hazel
- Skin tone: Light
- Hair color: Blonde
- Skin type: Normal
This is definitely not a lip stain.. a nice, hydrating gloss, maybe, but it has zero staying power.
1 reply from Milani Team team - 4 months ago
Hello, and thanks so much for taking the time to contact us. We're so sorry to hear this product did not meet your expectations. Please feel free to email us at customerservice@milanicosmetics.com to share any further questions or concerns.
Lipstick came with packaging half open
1 out of 5 stars
Thumbs down graphic, would not recommend
Kskitt - 5 months ago, Verified purchaser
Lipstick came open and seemed used
1 reply from Milani Team team - 5 months ago
Hello, and thanks so much for taking the time to contact us. We're so sorry to hear this product did not meet your expectations. Please feel free to email us at customerservice@milanicosmetics.com to share any further questions or concerns.
Opened when recieved.
3 out of 5 stars
ILC - 5 months ago
It was already opened when I received it in my drive up order. It was not the only item that was opened in my order. Do better, Target.
1 reply from Milani Team team - 2 months ago
Hello, and thanks so much for taking the time to contact us. We're so sorry to hear this product did not meet your expectations. Please feel free to email us at customerservice@milanicosmetics.com to share any further questions or concerns.