Kewpie Mayonnaise Tube - 15.72 fl oz
$6.69 ($0.43/fluid ounce)
In Stock
Eligible for registries and wish lists
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Additional product information and recommendations
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Highly rated
$12.59 - $13.19
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4.9 out of 5 stars with 3582 ratings
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Guests are saying
Guests are thrilled to have the authentic Japanese Kewpie mayonnaise available, praising its rich flavor and creamy texture that elevates various dishes like sushi bowls, sandwiches, and salads. Many appreciate its unique taste compared to American mayonnaise, making it a must-have pantry staple. However, some guests have noted concerns about the bottle's sturdiness and the presence of MSG. Overall, Kewpie mayo is celebrated for its versatility and deliciousness.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 395 reviews
quality: 4.63 out of 5
taste: 4.62 out of 5
value: 4.43 out of 5
86% would recommend
60 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
8 March, 2026Verified purchase
Horrible
This has the worst flavor I ever tasted in my life!! So disappointed because I was excited about getting it. It is NOT worth the hype it got
5 out of 5 stars
Thumbs up graphic, would recommend
2 March, 2026Verified purchase
(no review title)
Best mayo out there! I use this on so many things and am always recommending it to people. GREAT packaging that allows you to get every last drop and I honestly love the texture of the bottle.
5 out of 5 stars
Thumbs up graphic, would recommend
26 January, 2026Verified purchase
(no review title)
This was my first time trying this and I was not disappointed! The flavor is great and I love how easy it is to squeeze out. I’m a fan!
5 out of 5 stars
20 January, 2026Verified purchase
Three Cheers For Kewpie
Sooo happy to finally see this in stores! Goes great on any sandwich or with any rice bowl. Someday I’d like to try it in my own sushi.
5 out of 5 stars
Thumbs up graphic, would recommend
3 January, 2026Verified purchase
The best!
Better than regular Mayo! This is the best!
5 out of 5 stars
Thumbs down graphic, would not recommend
22 December, 2025Verified purchase
worth the price
the best mayonnaise on the market
5 out of 5 stars
Thumbs up graphic, would recommend
29 November, 2025Verified purchase
Delicious! Eggy and flavorful.
This is the best mayonnaise ever! It does not compare to other brands. This tastes different than the Americanized kewpie mayonnaise. It is very eggy and umami.
5 out of 5 stars
12 August, 2025Verified purchase
Love my kewpie
I love Kewpie more than regular mayo. Only thing is that it costs about twice as much as regular mayo..
5 out of 5 stars
Thumbs up graphic, would recommend
3 June, 2025Verified purchase
Favorite mayo
Favorite mayo! Such good flavor. A must have for my fridge
3 out of 5 stars
Thumbs down graphic, would not recommend
14 March, 2025Verified purchase
Ehh
I wanted to see what all the hype was about. I tried it on a sandwich and it was absolutely horrible. But it tastes pretty solid with Tuna. It has a very eggy taste similar to a deviled egg.
5 out of 5 stars
Thumbs up graphic, would recommend
7 March, 2025Verified purchase
Superior Mayonnaise
Literally the best mayo. So delicious and creamy. Tastes identical to the Kewpie mayo I bought and ate in Japan, so it's definitely the real deal. It makes everything better. Try it, you won't regret it!!
5 out of 5 stars
Thumbs up graphic, would recommend
3 February, 2025Verified purchase
The best mayo
This stuff is so addictive and great quality. Great for so many different foods and recipes. It’s very creamy and has a nice savory flavor.
5 out of 5 stars
Thumbs up graphic, would recommend
20 November, 2024Verified purchase
REAL japanese mayo!
Yaaay target brought the REAL japanese mayo back! For a long time they only had the american version (made with oils instead of egg yolk). Im glad its back. Its so good. Try it on your sushi bowl, on your rice and tilapia, or burger. 🫶
1 out of 5 stars
Thumbs up graphic, would recommend
28 October, 2024Verified purchase
Cant return items via the app anymore
I’m writing a review since they won’t allow you to make returns via the app nor via drive up anymore. They gave me an expired mayo and I now have to go into the store to return it even though I got it through drive up. Very inconvenient Target‼️
1 out of 5 stars
Thumbs down graphic, would not recommend
22 October, 2024
Bad flavor
I really wanted to like this, but it tasted terrible :(
5 out of 5 stars
Thumbs up graphic, would recommend
11 June, 2024
Japanese version 100%
This is the Japanese version. The flavor is so much better. Than the one made in the u s a
5 out of 5 stars
Thumbs up graphic, would recommend
7 May, 2024
Best Mayo EVER!!!!
The bottle is crappy but the mayo isn’t! I’ve been a Hellman’s girl for 50 yrs but no more. Thanks Tik Tok!
5 out of 5 stars
Thumbs up graphic, would recommend
18 April, 2024Verified purchase
Please buy
This is literally my favorite Mayo and I use it in everything that takes Mayo it’s so good
5 out of 5 stars
Thumbs up graphic, would recommend
8 April, 2024Verified purchase
Kewpie mayo
Will always buy, much superior to our Mayo. Great addition to any burger or fries.
5 out of 5 stars
Thumbs up graphic, would recommend
1 April, 2024Verified purchase
The best. None better.
❤️ I don’t think I can ever go back to “regular” American style mayonnaise. It elevates even a simple sandwich, into a treat!