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Wet n Wild Boost Me Up Lash & Brow Serum-Clear - 0.16 fl oz - 2 of 4Wet n Wild Boost Me Up Lash & Brow Serum-Clear - 0.16 fl oz - 3 of 4Wet n Wild Boost Me Up Lash & Brow Serum-Clear - 0.16 fl oz - 4 of 4
Wet n Wild Boost Me Up Lash & Brow Serum-Clear - 0.16 fl oz - 1 of 4

Wet n Wild Boost Me Up Lash & Brow Serum-Clear - 0.16 fl oz

$5.49

In Stock

Eligible for registries and wish lists

At a glance

Sponsored

About this item

Highlights

  • Fuller-Looking Brows and Lashes: This revitalizing serum gel is supercharged with a brow and lash boosting complex that works to pump them up and make them look and feel more fuller and more lush.
  • Nourishing Ingredients: A combination of Biotin, Peptides, and Niacinamide B3 helps nourish and protect hair, making it look and feel stronger.
  • Hydrates and Conditions: The addition of Castor Oil and Vitamin E help to keep the brows and lashes hydrated and well-nourished so that they look and feel their healthiest.
  • Clear Brow Gel: This serum gel is completely colorless, so you can show off your brows' natural color or add some tint on top!
  • Cruelty-Free and Vegan: wet n wild makeup products are never tested on animals and are always cruelty-free.

Description

Achieve luxurious lashes and beautiful brows with the help of this nourishing serum gel. Utilizing a unique brow and lash boosting complex, this serum gel contains powerful ingredients that work together to promote the look and feel of lush lashes and brows. Once applied, this supercharged serum makes your lashes and brows appear visibly fuller and instantly hydrated.

wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Suggested Age: 13 Years and Up
Health Facts: Vegan
Color Palette: Translucent
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Beauty Purpose: Filling, Thickening
Net weight: .16 fl oz (US)
TCIN: 83706593
UPC: 077802144867
Item Number (DPCI): 052-03-2789
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water/eau, niacinamide, alcohol denat., peg-40 hydrogenated castor oil, butylene glycol, phenoxyethanol, carbomer, hydrolyzed lupine protein, ricinus communis (castor) seed oil, tocopheryl acetate, sodium hydroxide, ethylhexylglycerin, 1,2-hexanediol, caprylyl glycol, hexylene glycol, copper tripeptide-1, glycerin, biotin, hexapeptide-2, myristoyl pentapeptide-17, benzoic acid, sodium benzoate, red 40 (ci 16035).' '

Shipping details

Estimated ship dimensions: 5.83 inches length x 2.56 inches width x 0.95 inches height
Estimated ship weight: 0.095 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: How does the serum benefit lashes and brows?

submitted by AI Shopping Assistant - 18 days ago
  • A: It boosts fullness, nourishes, hydrates, and conditions for healthier-looking lashes and brows.

    submitted byAI Shopping Assistant - 18 days ago
    Ai generated

Q: Is the serum suitable for all ages?

submitted by AI Shopping Assistant - 18 days ago
  • A: The serum is suggested for individuals aged 13 years and up.

    submitted byAI Shopping Assistant - 18 days ago
    Ai generated

Q: What ingredients are in the serum?

submitted by AI Shopping Assistant - 18 days ago
  • A: The serum contains Biotin, Peptides, Niacinamide B3, Castor Oil, and Vitamin E.

    submitted byAI Shopping Assistant - 18 days ago
    Ai generated

Q: Can the serum be used with other brow products?

submitted by AI Shopping Assistant - 18 days ago
  • A: Yes, the clear gel allows for natural color or additional tint application.

    submitted byAI Shopping Assistant - 18 days ago
    Ai generated

Q: Is the serum cruelty-free and vegan?

submitted by AI Shopping Assistant - 18 days ago
  • A: Yes, the serum is both cruelty-free and vegan, not tested on animals.

    submitted byAI Shopping Assistant - 18 days ago
    Ai generated

Q: Does this contain prostaglandins?

submitted by mamacat1986 - 9 months ago
  • A: No. The serum contains peptides, Niacinamide B3, biotin, castor oil and vitamin E.

    submitted bywetnwildbeauty - 7 months ago
    Brand expert

Q: Safe for sensitive eyes ? Hypoallergenic?

submitted by Mum23 - 3 years ago
  • A: This product was not clinically tested to be able to make these claims. When used in a manner consistent with its purpose, this product is considered safe as used. The product is formulated with common cosmetic industry ingredients and has a long history of safety in the marketplace. Should you have any kind of reaction to the use of this or any product, discontinue use and contact a doctor.

    submitted bywetnwildbeauty - 2 years ago
    Brand expert

Frequently bought together

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Guests are saying

The Wet n Wild Boost Me Up Brow and Lash Serum is a product that has received mixed reviews. Many guests have praised it for its affordability, ease of application, and noticeable results in lash and brow growth. However, some guests have reported issues with the product's packaging, specifically the stopper breaking and falling into the container. Others have mentioned that the serum leaves white flakes behind when it dries.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.0 out of 5 stars with 241 reviews
    easy to apply: 4.5 out of 5
    easy to remove: 4.2 out of 5
    long lasting: 3.8 out of 5
    quality: 3.45 out of 5
    value: 3.55 out of 5
    67% would recommend
    28 recommendations
    4 out of 5 stars
    31 July, 2025
    originally posted on influenster.com
    Image

    It is a good an affordable item!

    This is a good cheap alternative! I love wet and wild the packaging is just a plastic . It is good for your brows and makes your lashes grow a little bit ! The sent is just a little sent but it doesn’t bother me .
    emmar838_8974
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    27 May, 2025Verified purchase

    Bad for sensitive eyes

    Gave me a really bad stye. Not recommended for people with sensitive eyelids.
    Anhaizhen
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    17 May, 2025Verified purchase
    • Hair color: Blonde
    • Eye color: Hazel
    • Skin type: Combination
    • Skin tone: Light
    • Skin concern: Acne, Redness, Aging, Uneven skin tone

    Made my eyes burn like crazy

    It made my eyes burn, itch, and get super dry. The brush was super hard and I was hoping it would be more like a spoolie instead of hard plastic. If didn’t hold the product well. The product also dried white and crusty.
    Rae
    easy to apply: 2 out of 5
    easy to remove: 1 out of 5
    long lasting: 5 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    14 May, 2025
    originally posted on influenster.com
    Image

    Don’t buy this

    Didn’t like it as much I mean it’s such a nice tool for it has two purpose but it didn’t make my eyelash grow that much I feel like it wasn’t great. The scent is okay but whatever idc. Also I think I’m going to cry. But I can’t because I don’t have any lash lol. I’m reporting to the company. Jk this lash is okay but didn’t see much of a change didn’t see and improvements. Won’t be reporting if it’s not clear I made a joke
    blueberry_heart_1538
    Did you find this review helpful?
    2 out of 5 stars
    12 April, 2025
    originally posted on WetnWild
    Image

    (no review title)

    I've had this for 3 months and it has been making my lashes a crusty white color everytime I've been using it.
    Shaylin
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    2 March, 2025
    originally posted on WetnWild
    Image

    Amazing work!

    I bought the this long ago and it made my lashes long and luscious after a couple weeks! I would definitely recommend this product and will buy it again!
    dorad
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    5 February, 2025
    originally posted on influenster.com
    Image

    Solid choice

    This has felt moderately helpful. I haven't used it consistently enough, but I may have gotten better results if I had. It's non-irritating and has a pleasant scent and consistency. The applicator is great because it has a brow brush in addition to the serum application brush.
    lexim207_2183
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    21 January, 2025Verified purchase
    • Skin tone: Light
    • Eye color: Blue
    • Skin type: Combination
    • Hair color: Brunette
    • Skin concern: Pores, Dullness, Acne

    Yes

    Though I would go blind at first Might make your eyes itchy Smells good Not too scary after a couple times Seems to work
    Elliepye
    easy to apply: 4 out of 5
    easy to remove: 3 out of 5
    long lasting: 3 out of 5
    quality: 4 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    12 January, 2025
    originally posted on WetnWild
    Image

    Good results if you use it every day!

    It was very good! It made my eyebrows grow so fast, same with my eyelashes. The little problem is that it gave me conjunctivitis, but that’s pretty much it!!
    Kim777
    Did you find this review helpful?
    3 out of 5 stars
    26 November, 2024
    originally posted on WetnWild
    Image

    Great Product, but Is Red 40 Necessary?

    Hello, First of all, thank you for creating this product. I've analyzed the ingredients and noticed that the number of artificial ingredients is greater than the natural ones. I don’t have a major issue with this, except that some of these artificial ingredients might be irritating to the eyes. I wanted to write this review specifically to address the last ingredient on the list, Red 40 (CI 16035). Is this ingredient really necessary? Personally, I would prefer a transparent serum. I’m not sure about other people’s opinions, but this is my preference. I would suggest removing this ingredient to make the product safer. If you analyze the composition and conclude that it is not essential, please consider excluding it. I believe the primary purpose of the serum should be to promote the growth of eyelashes and brows, not to add color in any way. Thank you for taking the time to read my concerns.
    sol9670
    17 guests found this review helpful. Did you?
    3 out of 5 stars
    26 October, 2024
    originally posted on influenster.com
    Image

    It is an okay product

    This was a good product although I did not notice a difference in length. Maybe you have to use product more often innn n order to see the full effects
    ddomestic_diva
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 July, 2024
    • Skin tone: Light
    • Skin type: Normal
    • Skin concern: Acne
    • Hair color: Brunette
    • Eye color: Hazel

    Bad

    After applying the next morning I would put mascara on and alot of my lashes fell out I stopped using it and used the same mascara and my lashes don't fall out now.Dont recommended
    Hiiii
    Did you find this review helpful?
    1 out of 5 stars
    30 May, 2024
    originally posted on WetnWild
    Image

    (no review title)

    It’s not working on me it’s just leaving white things on my eye
    gen35
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    12 May, 2024
    originally posted on influenster.com
    Image

    Affordable serum

    The serum is such a reasonable price! I’ve been using it for the last couple weeks and I’ve already noticed a difference in my lashes. The ingredients are all clean. And I can’t wait to keep using it
    sadieyf
    Did you find this review helpful?
    1 out of 5 stars
    22 April, 2024
    originally posted on WetnWild
    Image

    Skimp ?

    Haven’t tried it yet but really Wet & Wild… half filled bottle…
    Jessica*
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    26 March, 2024
    originally posted on influenster.com
    Image

    very hard brush

    I liked the product🍓🍓🍓🍓 eyelashes have become longer😍 The brush is very hard, but I massage my eyebrows with it😀 affordable price❤️❤️❤️❤️
    prilipskaiia
    9 guests found this review helpful. Did you?
    5 out of 5 stars
    20 March, 2024
    originally posted on WetnWild
    Image

    Does what it promises!

    I’ve been using this product for about 2 weeks now and it is amazing! I can literally feel and see how my eyelashes and eyebrows are growing. Happy customer!!
    Nicole22
    7 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    27 February, 2024Verified purchase
    • Skin tone: Light
    • Skin type: Dry
    • Skin concern: Acne, Blackheads, Pores
    • Hair color: Brunette
    • Eye color: Brown

    My review

    I love how it helps my lashes grow without it being unnatural. I have seen the bad reviews and realized that they might of just gotten a bad container because mine was great. I've had it for about 6 months (maybe less I'm not sure) and there's still half the container. I totally recommend for people with short or very short lashes
    Mia k
    5 guests found this review helpful. Did you?
    5 out of 5 stars
    27 February, 2024
    originally posted on influenster.com
    Image

    Yes

    This works fantastic! It doesn't irratate my eyes like every other brand I've tried did. It's inexpensive and gets the job done! I've noticed a significant growth of my eyelashes! I will definitely repurchase!
    fashionistafairy
    10 guests found this review helpful. Did you?
    3 out of 5 stars
    6 February, 2024
    originally posted on influenster.com
    Image

    Still on the fence?

    I thought I'd give this a try since it was a little bit more adorable. To see what difference there was between this and others. I'm not sure if I see a huge difference in my lashes. It's still early, so I'm hoping that soon I see my lashes gain some. length.
    nikiref72
    5 guests found this review helpful. Did you?

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